The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

music 3w Agency: Deepend London / Client: Music3w.com Category: E-Commerce / E-Commerce B2B - Web Sites
French Paper.com Agency: Charles S. Anderson Design / MN Client: French Paper Company Category: E-Commerce / E-Commerce B2B - Web Sites
Edgewood Creek.com Agency: Modem Media / CA Client: Edgewood Creek Category: E-Commerce / E-Commerce B2B - Web Sites
Safety First : Bear, Bunny, Squirrel, Bird Agency: Wieden + Kennedy / New York Client: ESPN Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
The Buddy Lee Challenge Agency: Fallon Interactive / MN Client: Lee Jeans, Co. Category: Integrated Branding Campaign
ESPN.com - Kathicam Agency: Ground Zero / CA Client: ESPN.com Category: Integrated Branding Campaign
Get Linked Agency: TBWA\Chiat\Day / CA Client: Earthlink Category: Integrated Branding Campaign
Infestation Campaign Agency: USA Networks / NY Client: USA Networks Category: Integrated Branding Campaign
Wanted: Creatives Agency: Ogilvy & Mather / Frankfurt Client: Ogilvy & Mather / Frankfurt Category: Trade / Trade B/W Full Page or Spread: Single
heavy.com Agency: Heavy / NY Client: Heavy Category: Brand Gaming / Brand Gaming - Banners
Elvis: That's the way it is Agency: The Chopping Block / NY Client: Turner Classic Movies Category: Brand Gaming / Brand Gaming - Banners
Hotelli Kultakala Agency: Sulake / Client: Kolumbus Oy Category: Brand Gaming / Brand Gaming - Banners
They Might Be Giants Agency: The Chopping Block / NY Client: They Might Be Giants Category: Brand Gaming / Brand Gaming - Banners
Finger Agency: Ogilvy & Mather Singapore / Atlanta Client: Guinness Category: Newspaper / Newspaper Over 600 Lines: Single
MacSomething Agency: Mullen / Wenham Client: Drinks.com Category: Newspaper / Newspaper Over 600 Lines: Single
Shopping Bag -Annual Report Agency: Clarke Goward / Boston Client: Goodwill Category: Brand and Corporate Identity Design / Annual Report
Football Agency: Saatchi & Saatchi / London Client: monster.com Category: Consumer Television / Consumer Television Over :30 Single
Landspeed Agency: TBWA Hunt Lascaris / Gauteng Client: BMW Category: Consumer Television / Consumer Television Over :30 Single
Paralympics 2000 Agency: The Jupiter Drawing Room / Johannesburg Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Reading the Paper, 2001 Agency: TBWA\Chiat\Day / Los Angeles Client: The Museum of Contemporary Art Category: Newspaper / Newspaper 600 Lines or Less: Single
Indictment Agency: Hill Holliday Connors Cosmopolus / Boston Client: Boston Herald Category: Newspaper / Newspaper 600 Lines or Less: Single
Out of Order Agency: Mullen / Wenham Client: Cozone.com Category: Newspaper / Newspaper 600 Lines or Less: Single
wall Agency: Mother Advertising / London Client: Britart.com Category: Outdoor / Outdoor: Campaign
Monday Agency: Fallon London / London Client: UK Time, Timex Category: Outdoor / Outdoor: Single
Lose the Ability Agency: Abbott Mead Vickers BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Stairs Agency: J. Walter Thompson de Mexico / Granada Client: Nike Mexico Category: Outdoor / Outdoor: Single
P.J. Olsson, "Visine" and "Good Dream" from the album "Words for Living" Agency: Sudden Industries / NY Client: Columbia Records Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
adidas BEAT RUGBY Site and Rugby Game Agency: Saatchi & Saatchi New Zealand / Client: Adidas International Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
The Scrabbler Agency: Ogilvy / London Client: Mattel Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Narrative Spaces Agency: Kinetic Interactive / Client: AAMER Taher Design Studio Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
heavyindustry.net Agency: Heavy / NY Client: Heavy Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Typhoo Website Agency: Mother Ltd. / Client: Premier Brands Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Fashion One Agency: Grey Worldwide / London Client: Findus Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Fashion Two Agency: Grey Worldwide / London Client: Findus Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Lomu, ALto, Beckham Agency: 180 / Amsterdam Client: Adidas International BV Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Dog, Park, Driving Test Agency: BMP DDB / London Client: Volkswagen Group Ltd Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Abuse Agency: Colenso BBDO / Ponsonby Client: Youthline Category: Public Service/Political / Public Service/Political Radio: Single
Course for gays Agency: Saatchi & Saatchi / Madrid Client: ILGA (Internacional Lesbians and Gays Association) Category: Public Service/Political / Public Service/Political Radio: Single
MacSomething, Obscure Pale Ale, Some French WIne Agency: Mullen / Wenham Client: Drinks.com Category: Newspaper / Newspaper Over 600 Lines: Campaign
Guinness - Bottom, Back, Naval, Torso, Cleavage Agency: Ogilvy & Mather Advertising Singapore / Singapore Client: Asia Pacific Breweries Category: Newspaper / Newspaper Over 600 Lines: Campaign
Nike Paralympics - Stare, Sorry, Awkward Agency: The Jupiter Drawing Room / Johannesburg Client: Nike Category: Newspaper / Newspaper Over 600 Lines: Campaign
MoodMaker Agency: Red Sky Interactive, San Francisco / Ca. Client: Sutter Home Category: Promotional Advertising / Promotional Advertising - CD-ROM
Mercedes-Benz Information Counter System Agency: Iguana Interactive / NY Client: Mercedez-Benz Category: Promotional Advertising / Promotional Advertising - CD-ROM
The Sim House Agency: Murder Inc. / CA Client: Electronic Arts Category: Beyond the Banner
Tazo Full Leaf Tea 2 Ounces Bricks Agency: Sandstrom Design / Portland Client: Tazo Category: Package Design / Product Packaging: Campaign
Chris Christmas Rodriguez Agency: Mother Ltd. / Client: Mother Ltd. Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Hungry? Agency: Fusebox / NY Client: Fusebox Category: Self-Promotion / Self-Promotion - Other Digital Advertising
AMBULATE, AQUEOUS, CIRCUMVOLVE Agency: Mullen / Wenham Client: AMERICAN HERITAGE DICTIONARY Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
EMPLOYER, COMPANY CALLED ME, RISE UP AND FLEE, I KNEW I COULD, STAND THERE AND WATCH Agency: Goodby Silverstein and Partners / San Francisco Client: WALL STREET JOURNAL Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Pulitzer Radio (3 spots), Waiting Game (1), Coretta Scott King (2), Blizzard (3) Agency: Adworks Inc. / Washington Client: Newseum Category: Consumer Radio / Consumer Radio: Campaign

2001 Interactive Gold Pencil

Deepend London /

Music3w.com

music 3w

E-Commerce / E-Commerce B2B - Web Sites

010041N

2001 Interactive Silver Pencil

Charles S. Anderson Design / MN

French Paper Company

French Paper.com

E-Commerce / E-Commerce B2B - Web Sites

010042N

2001 Interactive Bronze Pencil

Modem Media / CA

Edgewood Creek

Edgewood Creek.com

E-Commerce / E-Commerce B2B - Web Sites

010043N

2001 Design Bronze Pencil

Wieden + Kennedy / New York

ESPN

Safety First : Bear, Bunny, Squirrel, Bird

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

010017D

2001 Interactive Gold Pencil

Fallon Interactive / MN

Lee Jeans, Co.

The Buddy Lee Challenge

Integrated Branding Campaign

010048N

2001 Interactive Silver Pencil

Ground Zero / CA

ESPN.com

ESPN.com - Kathicam

Integrated Branding Campaign

010050N

2001 Interactive Silver Pencil

TBWA\Chiat\Day / CA

Earthlink

Get Linked

Integrated Branding Campaign

010051N

2001 Interactive Bronze Pencil

USA Networks / NY

USA Networks

Infestation Campaign

Integrated Branding Campaign

010052N

2001 Advertising Silver Pencil

Ogilvy & Mather / Frankfurt

Ogilvy & Mather / Frankfurt

Wanted: Creatives

Trade / Trade B/W Full Page or Spread: Single

010035A

2001 Interactive Gold Pencil

Heavy / NY

Heavy

heavy.com

Brand Gaming / Brand Gaming - Banners

010053N

2001 Interactive Silver Pencil

The Chopping Block / NY

Turner Classic Movies

Elvis: That's the way it is

Brand Gaming / Brand Gaming - Banners

010054N

2001 Interactive Silver Pencil

Sulake /

Kolumbus Oy

Hotelli Kultakala

Brand Gaming / Brand Gaming - Banners

010055N

2001 Interactive Bronze Pencil

The Chopping Block / NY

They Might Be Giants

They Might Be Giants

Brand Gaming / Brand Gaming - Banners

010056N

2001 Advertising Silver Pencil

Ogilvy & Mather Singapore / Atlanta

Guinness

Finger

Newspaper / Newspaper Over 600 Lines: Single

010002A

2001 Advertising Bronze Pencil

Mullen / Wenham

Drinks.com

MacSomething

Newspaper / Newspaper Over 600 Lines: Single

010003A

2001 Design Gold Pencil

Clarke Goward / Boston

Goodwill

Shopping Bag -Annual Report

Brand and Corporate Identity Design / Annual Report

010001D

2001 Advertising Gold Pencil

Saatchi & Saatchi / London

monster.com

Football

Consumer Television / Consumer Television Over :30 Single

010078A

2001 Advertising Bronze Pencil

TBWA Hunt Lascaris / Gauteng

BMW

Landspeed

Consumer Television / Consumer Television Over :30 Single

010080A

2001 Advertising Gold Pencil

The Jupiter Drawing Room / Johannesburg

Nike

Paralympics 2000

Consumer Television / Consumer Television Over :30 Single

010099A

2001 Advertising Gold Pencil

TBWA\Chiat\Day / Los Angeles

The Museum of Contemporary Art

Reading the Paper, 2001

Newspaper / Newspaper 600 Lines or Less: Single

010007A

2001 Advertising Silver Pencil

Hill Holliday Connors Cosmopolus / Boston

Boston Herald

Indictment

Newspaper / Newspaper 600 Lines or Less: Single

010008A

2001 Advertising Bronze Pencil

Mullen / Wenham

Cozone.com

Out of Order

Newspaper / Newspaper 600 Lines or Less: Single

10009A

2001 Advertising Silver Pencil

Mother Advertising / London

Britart.com

wall

Outdoor / Outdoor: Campaign

010031A

2001 Advertising Gold Pencil

Fallon London / London

UK Time, Timex

Monday

Outdoor / Outdoor: Single

010028A

2001 Advertising Silver Pencil

Abbott Mead Vickers BBDO / London

The Economist

Lose the Ability

Outdoor / Outdoor: Single

010029A

2001 Advertising Bronze Pencil

J. Walter Thompson de Mexico / Granada

Nike Mexico

Stairs

Outdoor / Outdoor: Single

010030A

2001 Interactive Gold Pencil

Sudden Industries / NY

Columbia Records

P.J. Olsson, "Visine" and "Good Dream" from the album "Words for Living"

Promotional Advertising / Promotional Advertising - Other Digital Advertising

010017N

2001 Interactive Silver Pencil

Saatchi & Saatchi New Zealand /

Adidas International

adidas BEAT RUGBY Site and Rugby Game

Promotional Advertising / Promotional Advertising - Other Digital Advertising

010018N

2001 Interactive Bronze Pencil

Ogilvy / London

Mattel

The Scrabbler

Promotional Advertising / Promotional Advertising - Other Digital Advertising

010019N

2001 Interactive Gold Pencil

Kinetic Interactive /

AAMER Taher Design Studio

Narrative Spaces

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

010032N

2001 Interactive Silver Pencil

Heavy / NY

Heavy

heavyindustry.net

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

010033N

2001 Interactive Bronze Pencil

Mother Ltd. /

Premier Brands

Typhoo Website

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

010034N

2001 Advertising Silver Pencil

Grey Worldwide / London

Findus

Fashion One

Consumer Magazine / Magazine B/W Full Page or Spread: Single

010010A

2001 Advertising Bronze Pencil

Grey Worldwide / London

Findus

Fashion Two

Consumer Magazine / Magazine B/W Full Page or Spread: Single

010011A

2001 Advertising Silver Pencil

180 / Amsterdam

Adidas International BV

Lomu, ALto, Beckham

Consumer Television / Consumer Television Varying Lengths: Campaign

010091A

2001 Advertising Bronze Pencil

BMP DDB / London

Volkswagen Group Ltd

Dog, Park, Driving Test

Consumer Television / Consumer Television Varying Lengths: Campaign

010092A

2001 Advertising Gold Pencil

Colenso BBDO / Ponsonby

Youthline

Abuse

Public Service/Political / Public Service/Political Radio: Single

010062A

2001 Advertising Silver Pencil

Saatchi & Saatchi / Madrid

ILGA (Internacional Lesbians and Gays Association)

Course for gays

Public Service/Political / Public Service/Political Radio: Single

10063A

2001 Advertising Gold Pencil

Mullen / Wenham

Drinks.com

MacSomething, Obscure Pale Ale, Some French WIne

Newspaper / Newspaper Over 600 Lines: Campaign

010004A

2001 Advertising Silver Pencil

Ogilvy & Mather Advertising Singapore / Singapore

Asia Pacific Breweries

Guinness - Bottom, Back, Naval, Torso, Cleavage

Newspaper / Newspaper Over 600 Lines: Campaign

010005A

2001 Advertising Bronze Pencil

The Jupiter Drawing Room / Johannesburg

Nike

Nike Paralympics - Stare, Sorry, Awkward

Newspaper / Newspaper Over 600 Lines: Campaign

010006A

2001 Interactive Silver Pencil

Red Sky Interactive, San Francisco / Ca.

Sutter Home

MoodMaker

Promotional Advertising / Promotional Advertising - CD-ROM

010015N

2001 Interactive Bronze Pencil

Iguana Interactive / NY

Mercedez-Benz

Mercedes-Benz Information Counter System

Promotional Advertising / Promotional Advertising - CD-ROM

010016N

2001 Interactive Bronze Pencil

Murder Inc. / CA

Electronic Arts

The Sim House

Beyond the Banner

010011N

2001 Design Bronze Pencil

Sandstrom Design / Portland

Tazo

Tazo Full Leaf Tea 2 Ounces Bricks

Package Design / Product Packaging: Campaign

010014D

2001 Interactive Gold Pencil

Mother Ltd. /

Mother Ltd.

Chris Christmas Rodriguez

Self-Promotion / Self-Promotion - Other Digital Advertising

010061N

2001 Interactive Silver Pencil

Fusebox / NY

Fusebox

Hungry?

Self-Promotion / Self-Promotion - Other Digital Advertising

010062N

2001 Advertising Silver Pencil

Mullen / Wenham

AMERICAN HERITAGE DICTIONARY

AMBULATE, AQUEOUS, CIRCUMVOLVE

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010026A

2001 Advertising Bronze Pencil

Goodby Silverstein and Partners / San Francisco

WALL STREET JOURNAL

EMPLOYER, COMPANY CALLED ME, RISE UP AND FLEE, I KNEW I COULD, STAND THERE AND WATCH

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010027A

2001 Advertising Silver Pencil

Adworks Inc. / Washington

Newseum

Pulitzer Radio (3 spots), Waiting Game (1), Coretta Scott King (2), Blizzard (3)

Consumer Radio / Consumer Radio: Campaign

010065A

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