The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Whassup? site Agency: Tribal DDB / NY Client: Anheuser Busch Category: Integrated Branding Campaign
The Buddy Lee Challenge Agency: Fallon Interactive / MN Client: Lee Jeans, Co. Category: Integrated Branding Campaign
ESPN.com - Kathicam Agency: Ground Zero / CA Client: ESPN.com Category: Integrated Branding Campaign
Get Linked Agency: TBWA\Chiat\Day / CA Client: Earthlink Category: Integrated Branding Campaign
Infestation Campaign Agency: USA Networks / NY Client: USA Networks Category: Integrated Branding Campaign
Scout Agency: Core77 / NY Client: Herman Miller Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
DaimlerChrysler Motorsport Martleitfaden Agency: Elephant Seven Hamburg / Client: DaimlerChrysler Vertriebsorganisation Deutschland Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
ASIA'S LEADING COMMUNICATIONS COMPANY Agency: Kinetic Interactive / Client: Singapore Telecommunications LTD Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
A Hard Day's Night Agency: The Chopping Block / NY Client: Miramax Films Category: Promotional Advertising / Promotional Advertising - Web Sites
VAPOR Agency: Arnold Worldwide / MA Client: Volkswagen of America, Inc. Category: Promotional Advertising / Promotional Advertising - Web Sites
Audi TT minisite Agency: marchFIRST / NY Client: Audi of America Category: Promotional Advertising / Promotional Advertising - Web Sites
music 3w Agency: Deepend London / Client: Music3w.com Category: E-Commerce / E-Commerce B2B - Web Sites
French Paper.com Agency: Charles S. Anderson Design / MN Client: French Paper Company Category: E-Commerce / E-Commerce B2B - Web Sites
Edgewood Creek.com Agency: Modem Media / CA Client: Edgewood Creek Category: E-Commerce / E-Commerce B2B - Web Sites
Barcellona Communications Inc. Enchanted Tiki-Rom Agency: Barcellona Communications, Inc. / CA Client: Barcellona Communications Inc. Category: Self-Promotion / Self-Promotion - CD-ROM
P.J. Olsson, "Visine" and "Good Dream" from the album "Words for Living" Agency: Sudden Industries / NY Client: Columbia Records Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
adidas BEAT RUGBY Site and Rugby Game Agency: Saatchi & Saatchi New Zealand / Client: Adidas International Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
The Scrabbler Agency: Ogilvy / London Client: Mattel Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Interactive Invitation - Schmooze Fest 3.0 Agency: Inetz / UT Client: Inetz Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
SPERM Agency: MRA Group / GA Client: MRA Group Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
IBM Olympics "Kayak Game" Agency: OgilvyInteractive worldwide / NY Client: IBM Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Rock the Vote Yes/No Flash Piece Agency: Collaborate Communications Inc. / CA Client: Rock the Vote Category: Non-Profit Organizations / Non-Profit - Other Digital Advertising
Mercedes-Benz A Class Agency: Scholz & Volkmer Intermediales Design / Client: DaimlerChrysler AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
eleven22. The shape of things to come Agency: Scholz & Volkmer Intermediales Design / Client: USM U. Schaerer Soehne AG, Swiss Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Mercedes-Benz, The new S. Class, Sense and Sensibility Agency: Scholz & Volkmer Intermediales Design / Client: DaimlerChrysler AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Spirit Level Agency: AgênciaClick / SP Client: Tecto Category: Banners / Banner - Single
Maze Agency: TBWA Hunt Lascaris Johannesburg / Client: Landrover Category: Banners / Banner - Single
Ouch Agency: AgênciaClick / SP Client: O Boticario Category: Banners / Banner - Single
Biofibras Agency: DM9DDB / Client: Parmalat Category: Banners / Banner - Single
Chris Christmas Rodriguez Agency: Mother Ltd. / Client: Mother Ltd. Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Hungry? Agency: Fusebox / NY Client: Fusebox Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Invent Agency: Freestyle Interactive & Goodby Silverstein and Partners / CA Client: Hewlett-Packard Category: Banners / Banner - Campaign
Doctors Without Borders Agency: TBWA\Chiat\Day / New York Client: Doctors Without Borders Category: Banners / Banner - Campaign
Pets.com Banners Agency: Lot21, Inc. / CA Client: Pets.com Category: Banners / Banner - Campaign
Wimbledon Banner Agency: OgilvyInteractive Client: IBM Category: Banners / Banner - Campaign
Narrative Spaces Agency: Kinetic Interactive / Client: AAMER Taher Design Studio Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
heavyindustry.net Agency: Heavy / NY Client: Heavy Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Typhoo Website Agency: Mother Ltd. / Client: Premier Brands Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Orbit e-stickers Agency: POPNYC / NY Client: Cartoon Network Online Category: Beyond the Banner / Beyond the Banner - Campaign
Women's secret Agency: DoubleYou / Client: Cortefiel Category: Beyond the Banner / Beyond the Banner - Campaign
Lorgan's The Retro Store Agency: Kinetic Interactive / Client: Lorgan's The Retro Store Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Scanrail Agency: SLB Interactive / Client: NSB Utland Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
New Beetle Agency: Arnold Worldwide / MA Client: Volkswagen of America, Inc. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Dayton's Challenge Web Site Agency: Periscope / MN Client: Dayton's Challenge Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
BMW Choose A Model Agency: Fallon Interactive / MN Client: BMW Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Express web site Agency: Resource Marketing, Inc. / OH Client: Express Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Prada Store Kiosk Agency: R/GA Digital Studios / NY Client: Prada Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
The Einhorn Challenge Agency: AGI / BW Client: Zeeb & Hornung GmbH & Co. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Mobile Campaign Agency: Tribal DDB / NY Client: Marketocracy Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
heavy.com Agency: Heavy / NY Client: Heavy Category: Brand Gaming / Brand Gaming - Banners

2001 Interactive Gold Pencil

Tribal DDB / NY

Anheuser Busch

Whassup? site

Integrated Branding Campaign

010049N

2001 Interactive Gold Pencil

Fallon Interactive / MN

Lee Jeans, Co.

The Buddy Lee Challenge

Integrated Branding Campaign

010048N

2001 Interactive Silver Pencil

Ground Zero / CA

ESPN.com

ESPN.com - Kathicam

Integrated Branding Campaign

010050N

2001 Interactive Silver Pencil

TBWA\Chiat\Day / CA

Earthlink

Get Linked

Integrated Branding Campaign

010051N

2001 Interactive Bronze Pencil

USA Networks / NY

USA Networks

Infestation Campaign

Integrated Branding Campaign

010052N

2001 Interactive Gold Pencil

Core77 / NY

Herman Miller

Scout

Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs

010035N

2001 Interactive Silver Pencil

Elephant Seven Hamburg /

DaimlerChrysler Vertriebsorganisation Deutschland

DaimlerChrysler Motorsport Martleitfaden

Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs

010036N

2001 Interactive Bronze Pencil

Kinetic Interactive /

Singapore Telecommunications LTD

ASIA'S LEADING COMMUNICATIONS COMPANY

Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs

010037N

2001 Interactive Gold Pencil

The Chopping Block / NY

Miramax Films

A Hard Day's Night

Promotional Advertising / Promotional Advertising - Web Sites

010012N

2001 Interactive Silver Pencil

Arnold Worldwide / MA

Volkswagen of America, Inc.

VAPOR

Promotional Advertising / Promotional Advertising - Web Sites

010013N

2001 Interactive Bronze Pencil

marchFIRST / NY

Audi of America

Audi TT minisite

Promotional Advertising / Promotional Advertising - Web Sites

010014N

2001 Interactive Gold Pencil

Deepend London /

Music3w.com

music 3w

E-Commerce / E-Commerce B2B - Web Sites

010041N

2001 Interactive Silver Pencil

Charles S. Anderson Design / MN

French Paper Company

French Paper.com

E-Commerce / E-Commerce B2B - Web Sites

010042N

2001 Interactive Bronze Pencil

Modem Media / CA

Edgewood Creek

Edgewood Creek.com

E-Commerce / E-Commerce B2B - Web Sites

010043N

2001 Interactive Bronze Pencil

Barcellona Communications, Inc. / CA

Barcellona Communications Inc.

Barcellona Communications Inc. Enchanted Tiki-Rom

Self-Promotion / Self-Promotion - CD-ROM

010059N

2001 Interactive Gold Pencil

Sudden Industries / NY

Columbia Records

P.J. Olsson, "Visine" and "Good Dream" from the album "Words for Living"

Promotional Advertising / Promotional Advertising - Other Digital Advertising

010017N

2001 Interactive Silver Pencil

Saatchi & Saatchi New Zealand /

Adidas International

adidas BEAT RUGBY Site and Rugby Game

Promotional Advertising / Promotional Advertising - Other Digital Advertising

010018N

2001 Interactive Bronze Pencil

Ogilvy / London

Mattel

The Scrabbler

Promotional Advertising / Promotional Advertising - Other Digital Advertising

010019N

2001 Interactive Gold Pencil

Inetz / UT

Inetz

Interactive Invitation - Schmooze Fest 3.0

Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising

010038N

2001 Interactive Silver Pencil

MRA Group / GA

MRA Group

SPERM

Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising

010039N

2001 Interactive Bronze Pencil

OgilvyInteractive worldwide / NY

IBM

IBM Olympics "Kayak Game"

Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising

010040N

2001 Interactive Silver Pencil

Collaborate Communications Inc. / CA

Rock the Vote

Rock the Vote Yes/No Flash Piece

Non-Profit Organizations / Non-Profit - Other Digital Advertising

010066N

2001 Interactive Gold Pencil

Scholz & Volkmer Intermediales Design /

DaimlerChrysler AG

Mercedes-Benz A Class

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

010026N

2001 Interactive Silver Pencil

Scholz & Volkmer Intermediales Design /

USM U. Schaerer Soehne AG, Swiss

eleven22. The shape of things to come

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

010027N

2001 Interactive Bronze Pencil

Scholz & Volkmer Intermediales Design /

DaimlerChrysler AG

Mercedes-Benz, The new S. Class, Sense and Sensibility

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

010028N

2001 Interactive Gold Pencil

AgênciaClick / SP

Tecto

Spirit Level

Banners / Banner - Single

010001N

2001 Interactive Silver Pencil

TBWA Hunt Lascaris Johannesburg /

Landrover

Maze

Banners / Banner - Single

010002N

2001 Interactive Bronze Pencil

AgênciaClick / SP

O Boticario

Ouch

Banners / Banner - Single

010003N

2001 Interactive Bronze Pencil

DM9DDB /

Parmalat

Biofibras

Banners / Banner - Single

010004N

2001 Interactive Gold Pencil

Mother Ltd. /

Mother Ltd.

Chris Christmas Rodriguez

Self-Promotion / Self-Promotion - Other Digital Advertising

010061N

2001 Interactive Silver Pencil

Fusebox / NY

Fusebox

Hungry?

Self-Promotion / Self-Promotion - Other Digital Advertising

010062N

2001 Interactive Gold Pencil

Freestyle Interactive & Goodby Silverstein and Partners / CA

Hewlett-Packard

Invent

Banners / Banner - Campaign

010005N

2001 Interactive Silver Pencil

TBWA\Chiat\Day / New York

Doctors Without Borders

Doctors Without Borders

Banners / Banner - Campaign

010006N

2001 Interactive Bronze Pencil

Lot21, Inc. / CA

Pets.com

Pets.com Banners

Banners / Banner - Campaign

010007N

2001 Interactive Bronze Pencil

OgilvyInteractive

IBM

Wimbledon Banner

Banners / Banner - Campaign

010008N

2001 Interactive Gold Pencil

Kinetic Interactive /

AAMER Taher Design Studio

Narrative Spaces

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

010032N

2001 Interactive Silver Pencil

Heavy / NY

Heavy

heavyindustry.net

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

010033N

2001 Interactive Bronze Pencil

Mother Ltd. /

Premier Brands

Typhoo Website

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

010034N

2001 Interactive Gold Pencil

POPNYC / NY

Cartoon Network Online

Orbit e-stickers

Beyond the Banner / Beyond the Banner - Campaign

010009N

2001 Interactive Silver Pencil

DoubleYou /

Cortefiel

Women's secret

Beyond the Banner / Beyond the Banner - Campaign

010010N

2001 Interactive Gold Pencil

Kinetic Interactive /

Lorgan's The Retro Store

Lorgan's The Retro Store

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

010020N

2001 Interactive Gold Pencil

SLB Interactive /

NSB Utland

Scanrail

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

010021N

2001 Interactive Silver Pencil

Arnold Worldwide / MA

Volkswagen of America, Inc.

New Beetle

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

010022N

2001 Interactive Silver Pencil

Periscope / MN

Dayton's Challenge

Dayton's Challenge Web Site

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

010023N

2001 Interactive Bronze Pencil

Fallon Interactive / MN

BMW

BMW Choose A Model

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

010024N

2001 Interactive Bronze Pencil

Resource Marketing, Inc. / OH

Express

Express web site

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

010025N

2001 Interactive Silver Pencil

R/GA Digital Studios / NY

Prada

Prada Store Kiosk

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

010029N

2001 Interactive Bronze Pencil

AGI / BW

Zeeb & Hornung GmbH & Co.

The Einhorn Challenge

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

010030N

2001 Interactive Bronze Pencil

Tribal DDB / NY

Marketocracy

Mobile Campaign

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

010031N

2001 Interactive Gold Pencil

Heavy / NY

Heavy

heavy.com

Brand Gaming / Brand Gaming - Banners

010053N

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