The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Costa Design ID-Various
Agency: Mother Ltd / London
Client: Costa Coffee Category: Brand and Corporate Identity / Corporate Identity
ESPN.com - Kathicam
Agency: Ground Zero / CA
Client: ESPN.com Category: Integrated Branding Campaign
Finger
Agency: Ogilvy & Mather Singapore / Atlanta
Client: Guinness Category: Newspaper / Newspaper Over 600 Lines: Single
Women's secret
Agency: DoubleYou /
Client: Cortefiel Category: Beyond the Banner / Beyond the Banner - Campaign
New Beetle
Agency: Arnold Worldwide / MA
Client: Volkswagen of America, Inc. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Dayton's Challenge Web Site
Agency: Periscope / MN
Client: Dayton's Challenge Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Guinness - Bottom, Back, Naval, Torso, Cleavage
Agency: Ogilvy & Mather Advertising Singapore / Singapore
Client: Asia Pacific Breweries Category: Newspaper / Newspaper Over 600 Lines: Campaign
Recording
Agency: Fallon / Minneapolis
Client: Public Broadcasting System Category: Consumer Television / Consumer Television :30/:25 Single
EMAHTSKCBLVADT?
Agency: Foote Cone & Belding / San Francisco
Client: amazon.com Category: Consumer Television / Consumer Television :30/:25 Single
You'll Never Guess What I Got Von
Agency: Foote Cone & Belding / San Francisco
Client: Amazon.com Category: Consumer Television / Consumer Television :30/:25 Single
DaimlerChrysler Motorsport Martleitfaden
Agency: Elephant Seven Hamburg /
Client: DaimlerChrysler Vertriebsorganisation Deutschland Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
French Paper.com
Agency: Charles S. Anderson Design / MN
Client: French Paper Company Category: E-Commerce / E-Commerce B2B - Web Sites
CD Walkman
Agency: TBWA Hunt Lascaris / Gauteng
Client: Hi Fi Corporation Category: Consumer Television / Consumer Television Under $50,000 Budget
Different
Agency: J. Walter Thompson / London
Client: Special Olympics Category: Public Service/Political / Public Service/Political Television: Single
Lomu, ALto, Beckham
Agency: 180 / Amsterdam
Client: Adidas International BV Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Hungry?
Agency: Fusebox / NY
Client: Fusebox Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Elvis: That's the way it is
Agency: The Chopping Block / NY
Client: Turner Classic Movies Category: Brand Gaming / Brand Gaming - Banners
Hotelli Kultakala
Agency: Sulake /
Client: Kolumbus Oy Category: Brand Gaming / Brand Gaming - Banners
Fashion One
Agency: Grey Worldwide / London
Client: Findus Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Prada Store Kiosk
Agency: R/GA Digital Studios / NY
Client: Prada Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
1st Anniversary T-shirt
Agency: Design Asylum / Singapore
Client: Design Asylum Category: Package Design / Commercial Product Packaging
Superdrug Gloves
Agency: Turner Duckworth / San Francisco
Client: Superdrug Category: Package Design / Commercial Product Packaging
Course for gays
Agency: Saatchi & Saatchi / Madrid
Client: ILGA (Internacional Lesbians and Gays Association) Category: Public Service/Political / Public Service/Political Radio: Single
SPERM
Agency: MRA Group / GA
Client: MRA Group Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Doctors Without Borders
Agency: TBWA\Chiat\Day / New York
Client: Doctors Without Borders Category: Banners / Banner - Campaign
BLOODY HANDS
Agency: Saatchi & Saatchi / London
Client: CORONET BOOKS Category: International Foreign Language Commercial / Foreign Language Television
Golf Variant, Parking Gate
Agency: DDB Advertising / Paris
Client: Volkswagen France Category: International Foreign Language Commercial / Foreign Language Television
VAPOR
Agency: Arnold Worldwide / MA
Client: Volkswagen of America, Inc. Category: Promotional Advertising / Promotional Advertising - Web Sites
heavyindustry.net
Agency: Heavy / NY
Client: Heavy Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Consolidated Paper Promo
Agency: Cahan & Associates / San Francisco
Client: Consolidated Papers Category: Brand and Corporate Identity / Booklet/Brochure
The Book of Paper Aeroplanes
Agency: Mother Ltd / London
Client: Mother Ltd Category: Brand and Corporate Identity / Booklet/Brochure
MoodMaker
Agency: Red Sky Interactive, San Francisco / Ca.
Client: Sutter Home Category: Promotional Advertising / Promotional Advertising - CD-ROM
adidas BEAT RUGBY Site and Rugby Game
Agency: Saatchi & Saatchi New Zealand /
Client: Adidas International Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Another Baby Another Deduction
Agency: Young & Rubicam Chicago / Chicago
Client: H & R Block Category: Consumer Television / Consumer Television :20 and Under: Single
SWASTIKA
Agency: Borders Perrin Norrander / Portland
Client: BORDERS PERRIN NORRANDER Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Rise up and flee
Agency: Goodby Silverstein and Partners / San Francisco
Client: Wall Street Journal Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Target Web Site
Agency: Organic / IL
Client: Target.Direct Category: E-Commerce / E-Commerce B2C - Web Sites
Target Web Site
Agency: Organic / IL
Client: Target.Direct Category: E-Commerce / E-Commerce B2C - Web Sites
Runner
Agency: Leagas Delaney / San Francisco
Client: Adidas Olympics Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Heroes / Mr. Pickled Pigs Feet Eater...
Agency: DDB / Chicago
Client: Anheuser Busch Inc. Bud Light Category: Consumer Radio / Consumer Radio: Single
eleven22. The shape of things to come
Agency: Scholz & Volkmer Intermediales Design /
Client: USM U. Schaerer Soehne AG, Swiss Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Rock the Vote Yes/No Flash Piece
Agency: Collaborate Communications Inc. / CA
Client: Rock the Vote Category: Non-Profit Organizations / Non-Profit - Other Digital Advertising
SORORITY HOUSE, BRITISH PUB, HOT DOG FACTORY, JINGLES
Agency: McHuge / Edina
Client: LOUDER MUSIC AND SOUND DESIGN Category: Trade / Trade Color Full Page or Spread: Campaign
STIP ADS VARIOUS: EARTH, PYRAMID, ETC...
Agency: Mother Advertising / London
Client: PREMIER BRANDS Category: Trade / Trade Color Full Page or Spread: Campaign
Wanted: Creatives
Agency: Ogilvy & Mather / Frankfurt
Client: Ogilvy & Mather / Frankfurt Category: Trade / Trade B/W Full Page or Spread: Single
www.rui--camilo.de
Agency: Scholz & Volkmer Intermediales Design /
Client: Rui Camilo Photography Category: Self-Promotion / Self-Promotion - Web Sites
Superhero
Agency: CRISPIN PORTER & BOGUSKY / Miami
Client: Giro Sport Design Category: Collateral Advertising / Collateral Posters: Single
UGANDA, EL SALVADOR, LEBANON
Agency: /
Client: OLYMPUS OPTICAL LTD. Category: Consumer Magazine / Magazine Color Full Page or Spread: Single