The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: AD2 / Santa Monica Client: Columbia TriStar Film Distributers International Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Agency.com / Portland Client: Gucci Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: BBDO / Denmark Client: Hans Just A/S - Jägermeister Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: DoubleYou Remo / Madrid Client: Zara Espana SA Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Elephant Seven / Hamburg Client: Buena Vista International GmbH Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Elephant Seven / Hamburg Client: DaimlerChrysler Vertriebsorganisation Deutschland Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Impiric / London Client: Ericsson Global Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Mediafront / Olso Client: Animagicnet Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Murder, Inc. / San Francisco Client: Electronic Arts Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Scholz & Volkmer Intermediales Design / Wiesbaden Client: DaimlerChrysler AG Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Xcom / Santa Ana Client: Olympus America Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: BBDO/Guerrero Ortega / Makati Client: Adidas Philippines Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Bryant Fulton & Shee / Vancouver Client: The Spy Store Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Butler Shine & Stern / Sausilito Client: Wiffle Ball Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Butler Shine & Stern / Sausilito Client: Wiffle Ball Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Hill Holliday Connors Cosmopulos / Boston Client: Hand-It-Back Bookstore Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: The Integer Group / Lakewood Client: Reptilian Haven Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: JDA / Perth Client: Adventure World Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Kowloon Wholesale Seasfood Co. / Santa Monica Client: Jack in the Box Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Odiorne Wilde Narraway & Partners / San Francisco Client: Electronic Arts Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Saatchi & Saatchi / Singapore Client: Sony Asia Pacific Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Sawyer Riley Compton / Atlanta Client: Brunswick Lanes Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Wieden + Kennedy / New York Client: ESPN Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Wieden + Kennedy / New York Client: ESPN Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: WONGDOODY / Seattle Client: Seattle SuperSonics Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: WORK / Richmond Client: WORK Beer Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Bartle Bogle Hegarty / London Client: Levi Strauss/Robert Hanson Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Bartle Bogle Hegarty / London Client: Levi Strauss/Robert Hanson Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman and Partners / New York Client: Finish Line Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman and Partners / New York Client: Fox Sports Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman and Partners / New York Client: Fox Sports Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman and Partners / New York Client: Fox Sports Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman and Partners / New York Client: Fox Sports Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman and Partners / New York Client: Fox Sports Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman and Partners / New York Client: Fox Sports Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Fallon / New York Client: Conseco Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Fallon / Minneapolis Client: Public Broadcasting System Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Foote Cone & Belding / San Francisco Client: Amazon.com Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Foote Cone & Belding / San Francisco Client: Amazon.com Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Discover Card Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: E*TRADE Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: Netflix.com Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Goodby Silverstein & Partners / San Francisco Client: SBC Cummunications Pacific Bell Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Leagas Delaney / San Francisco Client: Adidas Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Leagas Delaney / San Francisco Client: Adidas Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Leo Burnett / London Client: Heinz Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Lowe Lintas / London Client: Birds Eye Walls Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Lowe Lintas / London Client: Weetabix Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Mother Ltd. / London Client: Premier Brands Category: Consumer Television / Consumer Television :30/:25 Single

2001 Interactive Merit Award

AD2 / Santa Monica

Columbia TriStar Film Distributers International

Promotional Advertising / Promotional Advertising - Web Sites

010113N

2001 Interactive Merit Award

Agency.com / Portland

Gucci

Promotional Advertising / Promotional Advertising - Web Sites

010114N

2001 Interactive Merit Award

BBDO / Denmark

Hans Just A/S - Jägermeister

Promotional Advertising / Promotional Advertising - Web Sites

010115N

2001 Interactive Merit Award

DoubleYou Remo / Madrid

Zara Espana SA

Promotional Advertising / Promotional Advertising - Web Sites

010116N

2001 Interactive Merit Award

Elephant Seven / Hamburg

Buena Vista International GmbH

Promotional Advertising / Promotional Advertising - Web Sites

010117N

2001 Interactive Merit Award

Elephant Seven / Hamburg

DaimlerChrysler Vertriebsorganisation Deutschland

Promotional Advertising / Promotional Advertising - Web Sites

010118N

2001 Interactive Merit Award

Impiric / London

Ericsson Global

Promotional Advertising / Promotional Advertising - Web Sites

010119N

2001 Interactive Merit Award

Mediafront / Olso

Animagicnet

Promotional Advertising / Promotional Advertising - Web Sites

010120N

2001 Interactive Merit Award

Murder, Inc. / San Francisco

Electronic Arts

Promotional Advertising / Promotional Advertising - Web Sites

010121N

2001 Interactive Merit Award

Scholz & Volkmer Intermediales Design / Wiesbaden

DaimlerChrysler AG

Promotional Advertising / Promotional Advertising - Web Sites

010122N

2001 Interactive Merit Award

Xcom / Santa Ana

Olympus America

Promotional Advertising / Promotional Advertising - Web Sites

010123N

2001 Advertising Merit Award

BBDO/Guerrero Ortega / Makati

Adidas Philippines

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010332A

2001 Advertising Merit Award

Bryant Fulton & Shee / Vancouver

The Spy Store

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010333A

2001 Advertising Merit Award

Butler Shine & Stern / Sausilito

Wiffle Ball

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010334A

2001 Advertising Merit Award

Butler Shine & Stern / Sausilito

Wiffle Ball

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010335A

2001 Advertising Merit Award

Hill Holliday Connors Cosmopulos / Boston

Hand-It-Back Bookstore

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010336A

2001 Advertising Merit Award

The Integer Group / Lakewood

Reptilian Haven

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010337A

2001 Advertising Merit Award

JDA / Perth

Adventure World

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010338A

2001 Advertising Merit Award

Kowloon Wholesale Seasfood Co. / Santa Monica

Jack in the Box

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010339A

2001 Advertising Merit Award

Odiorne Wilde Narraway & Partners / San Francisco

Electronic Arts

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010340A

2001 Advertising Merit Award

Saatchi & Saatchi / Singapore

Sony Asia Pacific

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010341A

2001 Advertising Merit Award

Sawyer Riley Compton / Atlanta

Brunswick Lanes

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010342A

2001 Advertising Merit Award

Wieden + Kennedy / New York

ESPN

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010343A

2001 Advertising Merit Award

Wieden + Kennedy / New York

ESPN

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010344A

2001 Advertising Merit Award

WONGDOODY / Seattle

Seattle SuperSonics

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010346A

2001 Advertising Merit Award

WORK / Richmond

WORK Beer

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010347A

2001 Advertising Merit Award

Bartle Bogle Hegarty / London

Levi Strauss/Robert Hanson

Consumer Television / Consumer Television :30/:25 Single

010500A

2001 Advertising Merit Award

Bartle Bogle Hegarty / London

Levi Strauss/Robert Hanson

Consumer Television / Consumer Television :30/:25 Single

010501A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Finish Line

Consumer Television / Consumer Television :30/:25 Single

010502A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Fox Sports

Consumer Television / Consumer Television :30/:25 Single

010506A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Fox Sports

Consumer Television / Consumer Television :30/:25 Single

010507A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Fox Sports

Consumer Television / Consumer Television :30/:25 Single

010508A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Fox Sports

Consumer Television / Consumer Television :30/:25 Single

010509A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Fox Sports

Consumer Television / Consumer Television :30/:25 Single

010510A

2001 Advertising Merit Award

Cliff Freeman and Partners / New York

Fox Sports

Consumer Television / Consumer Television :30/:25 Single

010511A

2001 Advertising Merit Award

Fallon / New York

Conseco

Consumer Television / Consumer Television :30/:25 Single

010512A

2001 Advertising Merit Award

Fallon / Minneapolis

Public Broadcasting System

Consumer Television / Consumer Television :30/:25 Single

010513A

2001 Advertising Merit Award

Foote Cone & Belding / San Francisco

Amazon.com

Consumer Television / Consumer Television :30/:25 Single

010514A

2001 Advertising Merit Award

Foote Cone & Belding / San Francisco

Amazon.com

Consumer Television / Consumer Television :30/:25 Single

010515A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Anheuser-Busch

Consumer Television / Consumer Television :30/:25 Single

010516A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Discover Card

Consumer Television / Consumer Television :30/:25 Single

010517A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

E*TRADE

Consumer Television / Consumer Television :30/:25 Single

010518A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Netflix.com

Consumer Television / Consumer Television :30/:25 Single

010519A

2001 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

SBC Cummunications Pacific Bell

Consumer Television / Consumer Television :30/:25 Single

010520A

2001 Advertising Merit Award

Leagas Delaney / San Francisco

Adidas

Consumer Television / Consumer Television :30/:25 Single

010521A

2001 Advertising Merit Award

Leagas Delaney / San Francisco

Adidas

Consumer Television / Consumer Television :30/:25 Single

010522A

2001 Advertising Merit Award

Leo Burnett / London

Heinz

Consumer Television / Consumer Television :30/:25 Single

010523A

2001 Advertising Merit Award

Lowe Lintas / London

Birds Eye Walls

Consumer Television / Consumer Television :30/:25 Single

010524A

2001 Advertising Merit Award

Lowe Lintas / London

Weetabix

Consumer Television / Consumer Television :30/:25 Single

010525A

2001 Advertising Merit Award

Mother Ltd. / London

Premier Brands

Consumer Television / Consumer Television :30/:25 Single

010526A

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