The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: R/GA Digital Studios / New York Client: Nasdaq Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: Scholz & Volkmer Intermediales Design / Wiesbaden Client: AUTOSTADT GmbH Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: Saatchi & Saatchi / London Client: Johnson & Johnson Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Wieden + Kennedy / New York Client: ESPN Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Wieden + Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: BBDO/Guerrero Ortega / Makati Client: Adidas Philippines Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Bryant Fulton & Shee / Vancouver Client: The Spy Store Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Butler Shine & Stern / Sausilito Client: Wiffle Ball Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Butler Shine & Stern / Sausilito Client: Wiffle Ball Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Hill Holliday Connors Cosmopulos / Boston Client: Hand-It-Back Bookstore Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: The Integer Group / Lakewood Client: Reptilian Haven Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: JDA / Perth Client: Adventure World Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Kowloon Wholesale Seasfood Co. / Santa Monica Client: Jack in the Box Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Odiorne Wilde Narraway & Partners / San Francisco Client: Electronic Arts Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Saatchi & Saatchi / Singapore Client: Sony Asia Pacific Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Sawyer Riley Compton / Atlanta Client: Brunswick Lanes Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Wieden + Kennedy / New York Client: ESPN Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Wieden + Kennedy / New York Client: ESPN Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: WONGDOODY / Seattle Client: Seattle SuperSonics Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: WORK / Richmond Client: WORK Beer Category: Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store
Agency: Black Sheep / Singapore Client: British Council Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Kruskopf Olson Advertising / Minneapolis Client: Fuji Ya Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Pagano Schenck and Kay / Boston Client: The Times Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Palmer Jarvis DDB / Vancouver Client: McDonald's Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: AGI / Stuttgart Client: TopdeQ Service GmbH Category: Beyond the Banner
Honda Agency: DM9 DDB / São Paulo Client: Honda Category: Beyond the Banner
Agency: Elephant Seven / Hamburg Client: DaimlerChrysler Vertriebsorganisation Deutschland Category: Beyond the Banner
Agency: Elephant Seven / Hamburg Client: DaimlerChrysler Vertriebsorganisation Deutschland Category: Beyond the Banner
Agency: IconMedialab / Stockholm Client: Compaq Sweden Category: Beyond the Banner
Agency: OgilvyInteractive worldwide / New York Client: IBM Category: Beyond the Banner
Agency: OgilvyInteractive worldwide / New York Client: IBM Category: Beyond the Banner
Agency: OgilvyInteractive worldwide / New York Client: IBM Category: Beyond the Banner
Agency: OgilvyInteractive worldwide / New York Client: IBM Category: Beyond the Banner
Agency: OgilvyInteractive worldwide / New York Client: IBM Category: Beyond the Banner
Agency: OgilvyInteractive worldwide / New York Client: Lotus Development Corporation Category: Beyond the Banner
Agency: Red Sky Interactive / San Francisco Client: Miller Brewing Company Category: Beyond the Banner
Agency: TMP Worldwide / New York Client: Cambridge Technology Partners Category: Beyond the Banner
YBrazil Music Agency: Zentropy Partners, Thunder House Brazil / São Paulo Client: YBrazil Music? Category: Beyond the Banner
Agency: Palmer Jarvis DDB / Vancouver Client: Crimestoppers Category: Public Service/Political / Public Service/Political Radio: Single
Agency: Hill Holliday / Boston Client: John Hancock Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Agency: Periscope / Minneapolis Client: Mastercraft Boat Company Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Agency: Periscope / Minneapolis Client: The Show 2000 Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Agency: IconMedialab / Stockholm Client: Delego.com Category: E-Commerce / E-Commerce B2B - Web Sites
Striaght Ahead Recordings Agency: Netvertising AG / Zürich Client: Straight Ahead Recordings Category: E-Commerce / E-Commerce B2B - Web Sites
Agency: AD2 / Santa Monica Client: Columbia TriStar Film Distributers International Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Agency.com / Portland Client: Gucci Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: BBDO / Denmark Client: Hans Just A/S - Jägermeister Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: DoubleYou Remo / Madrid Client: Zara Espana SA Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Elephant Seven / Hamburg Client: Buena Vista International GmbH Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Elephant Seven / Hamburg Client: DaimlerChrysler Vertriebsorganisation Deutschland Category: Promotional Advertising / Promotional Advertising - Web Sites

2001 Interactive Merit Award

R/GA Digital Studios / New York

Nasdaq

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

010157N

2001 Interactive Merit Award

Scholz & Volkmer Intermediales Design / Wiesbaden

AUTOSTADT GmbH

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

010158N

2001 Advertising Merit Award

Saatchi & Saatchi / London

Johnson & Johnson

Consumer Television / Consumer Television :20 and Under: Campaign

010565A

2001 Advertising Merit Award

Wieden + Kennedy / New York

ESPN

Consumer Television / Consumer Television :20 and Under: Campaign

010566A

2001 Advertising Merit Award

Wieden + Kennedy / Portland

Nike

Consumer Television / Consumer Television :20 and Under: Campaign

010567A

2001 Advertising Merit Award

BBDO/Guerrero Ortega / Makati

Adidas Philippines

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010332A

2001 Advertising Merit Award

Bryant Fulton & Shee / Vancouver

The Spy Store

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010333A

2001 Advertising Merit Award

Butler Shine & Stern / Sausilito

Wiffle Ball

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010334A

2001 Advertising Merit Award

Butler Shine & Stern / Sausilito

Wiffle Ball

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010335A

2001 Advertising Merit Award

Hill Holliday Connors Cosmopulos / Boston

Hand-It-Back Bookstore

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010336A

2001 Advertising Merit Award

The Integer Group / Lakewood

Reptilian Haven

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010337A

2001 Advertising Merit Award

JDA / Perth

Adventure World

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010338A

2001 Advertising Merit Award

Kowloon Wholesale Seasfood Co. / Santa Monica

Jack in the Box

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010339A

2001 Advertising Merit Award

Odiorne Wilde Narraway & Partners / San Francisco

Electronic Arts

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010340A

2001 Advertising Merit Award

Saatchi & Saatchi / Singapore

Sony Asia Pacific

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010341A

2001 Advertising Merit Award

Sawyer Riley Compton / Atlanta

Brunswick Lanes

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010342A

2001 Advertising Merit Award

Wieden + Kennedy / New York

ESPN

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010343A

2001 Advertising Merit Award

Wieden + Kennedy / New York

ESPN

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010344A

2001 Advertising Merit Award

WONGDOODY / Seattle

Seattle SuperSonics

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010346A

2001 Advertising Merit Award

WORK / Richmond

WORK Beer

Collateral Advertising / Collateral Advertising: Point of Purchase and In-Store

010347A

2001 Advertising Merit Award

Black Sheep / Singapore

British Council

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010253A

2001 Advertising Merit Award

Kruskopf Olson Advertising / Minneapolis

Fuji Ya

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010254A

2001 Advertising Merit Award

Pagano Schenck and Kay / Boston

The Times

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010255A

2001 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

McDonald's

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

010256A

2001 Interactive Merit Award

AGI / Stuttgart

TopdeQ Service GmbH

Beyond the Banner

010098N

2001 Interactive Merit Award

DM9 DDB / São Paulo

Honda

Honda

Beyond the Banner

010099N

2001 Interactive Merit Award

Elephant Seven / Hamburg

DaimlerChrysler Vertriebsorganisation Deutschland

Beyond the Banner

010100N

2001 Interactive Merit Award

Elephant Seven / Hamburg

DaimlerChrysler Vertriebsorganisation Deutschland

Beyond the Banner

010101N

2001 Interactive Merit Award

IconMedialab / Stockholm

Compaq Sweden

Beyond the Banner

010102N

2001 Interactive Merit Award

OgilvyInteractive worldwide / New York

IBM

Beyond the Banner

010103N

2001 Interactive Merit Award

OgilvyInteractive worldwide / New York

IBM

Beyond the Banner

010104N

2001 Interactive Merit Award

OgilvyInteractive worldwide / New York

IBM

Beyond the Banner

010105N

2001 Interactive Merit Award

OgilvyInteractive worldwide / New York

IBM

Beyond the Banner

010106N

2001 Interactive Merit Award

OgilvyInteractive worldwide / New York

IBM

Beyond the Banner

010107N

2001 Interactive Merit Award

OgilvyInteractive worldwide / New York

Lotus Development Corporation

Beyond the Banner

010108N

2001 Interactive Merit Award

Red Sky Interactive / San Francisco

Miller Brewing Company

Beyond the Banner

010109N

2001 Interactive Merit Award

TMP Worldwide / New York

Cambridge Technology Partners

Beyond the Banner

010111N

2001 Interactive Merit Award

Zentropy Partners, Thunder House Brazil / São Paulo

YBrazil Music?

YBrazil Music

Beyond the Banner

010112N

2001 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Crimestoppers

Public Service/Political / Public Service/Political Radio: Single

010443A

2001 Interactive Merit Award

Hill Holliday / Boston

John Hancock

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

010154N

2001 Interactive Merit Award

Periscope / Minneapolis

Mastercraft Boat Company

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

010155N

2001 Interactive Merit Award

Periscope / Minneapolis

The Show 2000

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

010156N

2001 Interactive Merit Award

IconMedialab / Stockholm

Delego.com

E-Commerce / E-Commerce B2B - Web Sites

010169N

2001 Interactive Merit Award

Netvertising AG / Zürich

Straight Ahead Recordings

Striaght Ahead Recordings

E-Commerce / E-Commerce B2B - Web Sites

010170N

2001 Interactive Merit Award

AD2 / Santa Monica

Columbia TriStar Film Distributers International

Promotional Advertising / Promotional Advertising - Web Sites

010113N

2001 Interactive Merit Award

Agency.com / Portland

Gucci

Promotional Advertising / Promotional Advertising - Web Sites

010114N

2001 Interactive Merit Award

BBDO / Denmark

Hans Just A/S - Jägermeister

Promotional Advertising / Promotional Advertising - Web Sites

010115N

2001 Interactive Merit Award

DoubleYou Remo / Madrid

Zara Espana SA

Promotional Advertising / Promotional Advertising - Web Sites

010116N

2001 Interactive Merit Award

Elephant Seven / Hamburg

Buena Vista International GmbH

Promotional Advertising / Promotional Advertising - Web Sites

010117N

2001 Interactive Merit Award

Elephant Seven / Hamburg

DaimlerChrysler Vertriebsorganisation Deutschland

Promotional Advertising / Promotional Advertising - Web Sites

010118N

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