The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Allergy Suffers Agency: BBDO / Atlanta Client: Georgia World Congress Center Category: Trade / Trade Color Full Page or Spread: Single
Silicone Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Trade / Trade Color Full Page or Spread: Single
Pity Agency: Carmichael Lynch / Minneapolis Client: American Standard Category: Trade / Trade Color Full Page or Spread: Single
Water Droplets Agency: Carmichael Lynch / Minneapolis Client: American Standard Category: Trade / Trade Color Full Page or Spread: Single
Work Police Agency: Cramer-Krasselt / Chicago Client: Hyatt Category: Trade / Trade Color Full Page or Spread: Single
Anti War Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Bush/Kennedy Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
God Bless Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Guiliani Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Pakistan Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Invader Agency: Ogilvy & Mather / Frankfurt Client: IBM Germany Category: Trade / Trade Color Full Page or Spread: Single
Suicide Hotline Agency: Palmer Jarvis DDB / Vancouver Client: Docusystems Category: Trade / Trade Color Full Page or Spread: Single
Beat up magazine Agency: Rethink / Vancouver Client: Maclean's Category: Trade / Trade Color Full Page or Spread: Single
Antoni Agency: Saatchi & Saatchi / Hong Kong Client: Campaign Brief Asia Category: Trade / Trade Color Full Page or Spread: Single
Cecilia Agency: Saatchi & Saatchi / Hong Kong Client: Campaign Brief Asia Category: Trade / Trade Color Full Page or Spread: Single
Marco Agency: Saatchi & Saatchi / Hong Kong Client: Campaign Brief Asia Category: Trade / Trade Color Full Page or Spread: Single
Cards Agency: Saatchi & Saatchi / Singapore Client: Changi Cargo Category: Trade / Trade Color Full Page or Spread: Single
Books Agency: Taxi / Toronto Client: Association of Universities and Colleges of Canada Category: Trade / Trade Color Full Page or Spread: Single
Ask Bob - Earl Agency: VitroRobertson / San Diego Client: Taylor Guitars Category: Trade / Trade Color Full Page or Spread: Single
Ask Bob - Nancy Agency: VitroRobertson / San Diego Client: Taylor Guitars Category: Trade / Trade Color Full Page or Spread: Single
Ask Bob - Paul Agency: VitroRobertson / San Diego Client: Taylor Guitars Category: Trade / Trade Color Full Page or Spread: Single
Agency: Watkinsworldwide / Brooklyn Client: RCA Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Baggage Carousel Agency: BADJAR Advertising / Melbourne Client: BMW Group - MINI Category: Outdoor / Guerilla Advertising: Single
Coasters Agency: Blattner Brunner / Pittsburgh Client: Zippo Category: Outdoor / Guerilla Advertising: Single
Stairmaster Agency: Foote Cone & Belding / Singapore Client: Adidas Singapore Category: Outdoor / Guerilla Advertising: Single
Crack Agency: Goh Ramanathan / Singapore Client: Hush Puppies Category: Outdoor / Guerilla Advertising: Single
Mask Agency: JDA / Perth Client: Bikeforce Australia Category: Outdoor / Guerilla Advertising: Single
Coaster Agency: TBWA Hunt Lascaris / Johannesburg Client: Dunlop Category: Outdoor / Guerilla Advertising: Single
Hitchhikers Agency: TBWA Hunt Lascaris / Johannesburg Client: Nashua Category: Outdoor / Guerilla Advertising: Single
Baby Magazine Agency: Young & Rubicam / São Paulo Client: Editoria Simbolo Category: Outdoor / Guerilla Advertising: Single
Dog Agency: Ogilvy & Mather / Hong Kong Client: Sing Pao Daily News Category: International Foreign Language Commercial / Foreign Language Television
Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Integrated Branding Campaign
You Can't Be Too Organized Agency: Carmichael Lynch / Minneapolis Client: IKEA Category: Integrated Branding Campaign
Agency: Merkley Newman Harty & Partners / New York Client: BMW Motorcycles.com Category: Integrated Branding Campaign
Agency: Showtime Networks Inc / New York Client: Showtime Networks Inc Category: Integrated Branding Campaign
Toronto Film Festival - Ticket Booth Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Trade / Trade B/W Full Page or Spread: Single
Hammock Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Velux America Category: Trade / Trade B/W Full Page or Spread: Single
Committed To Excellence Agency: Publicis & Hal Riney / San Francisco Client: Publicis & Hal Riney Category: Trade / Trade B/W Full Page or Spread: Single
Stamps Unlimited Campaign Agency: BBDO / Atlanta Client: Stamps Unlimited Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Koufax, Clinton, Movies, Queen Mother Agency: Crispin Porter & Bogusky / Miami Client: Fifth Avenue Stamp Gallery Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Toenails Agency: Leo Burnett / New Delhi Client: Dabur India Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Upgrade your language Agency: Mullen / Wenham Client: American Heritage Dictionary Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Reliable Agency: NET#WORK BBDO / Johannesburg Client: Delta Motor Corporation Category: Newspaper / Newspaper 600 Lines or Less: Campaign
weightwatchers.com Agency: Modem Media / Norwalk Client: Weight Watchers Category: E-Commerce / E-Commerce B2C - Web Sites
Washington Mutual Home Loans Agency: Organic, Inc. / Bloomfield Hills Client: Washington Mutual Category: E-Commerce / E-Commerce B2C - Web Sites
Capabilities Brochure Agency: Agency Eleven / Minneapolis Client: Gage Category: Brand and Corporate Identity / Booklet/Brochure
TruthZine Agency: Arnold Worldwide/Crispin Porter & Bogusky / Boston Client: American Legacy Foundation Category: Brand and Corporate Identity / Booklet/Brochure
Moments Agency: Bates Brasil / São Paulo Client: Coca-Cola Category: Brand and Corporate Identity / Booklet/Brochure
BBDO Asia Pacific Agency: BBDO / Kuala Lumpur Client: BBDO Malaysia Category: Brand and Corporate Identity / Booklet/Brochure
Voice Brochure Agency: Cahan & Associates / San Francisco Client: AIGA Category: Brand and Corporate Identity / Booklet/Brochure

2002 Advertising Merit Award

BBDO / Atlanta

Georgia World Congress Center

Allergy Suffers

Trade / Trade Color Full Page or Spread: Single

02302A

2002 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

The Economist

Silicone

Trade / Trade Color Full Page or Spread: Single

02303A

2002 Advertising Merit Award

Carmichael Lynch / Minneapolis

American Standard

Pity

Trade / Trade Color Full Page or Spread: Single

02304A

2002 Advertising Merit Award

Carmichael Lynch / Minneapolis

American Standard

Water Droplets

Trade / Trade Color Full Page or Spread: Single

02305A

2002 Advertising Merit Award

Cramer-Krasselt / Chicago

Hyatt

Work Police

Trade / Trade Color Full Page or Spread: Single

02306A

2002 Advertising Merit Award

Fallon / New York

Time

Anti War

Trade / Trade Color Full Page or Spread: Single

02307A

2002 Advertising Merit Award

Fallon / New York

Time

Bush/Kennedy

Trade / Trade Color Full Page or Spread: Single

02308A

2002 Advertising Merit Award

Fallon / New York

Time

God Bless

Trade / Trade Color Full Page or Spread: Single

02309A

2002 Advertising Merit Award

Fallon / New York

Time

Guiliani

Trade / Trade Color Full Page or Spread: Single

02310A

2002 Advertising Merit Award

Fallon / New York

Time

Pakistan

Trade / Trade Color Full Page or Spread: Single

02311A

2002 Advertising Merit Award

Ogilvy & Mather / Frankfurt

IBM Germany

Invader

Trade / Trade Color Full Page or Spread: Single

02312A

2002 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Docusystems

Suicide Hotline

Trade / Trade Color Full Page or Spread: Single

02313A

2002 Advertising Merit Award

Rethink / Vancouver

Maclean's

Beat up magazine

Trade / Trade Color Full Page or Spread: Single

02314A

2002 Advertising Merit Award

Saatchi & Saatchi / Hong Kong

Campaign Brief Asia

Antoni

Trade / Trade Color Full Page or Spread: Single

02315A

2002 Advertising Merit Award

Saatchi & Saatchi / Hong Kong

Campaign Brief Asia

Cecilia

Trade / Trade Color Full Page or Spread: Single

02316A

2002 Advertising Merit Award

Saatchi & Saatchi / Hong Kong

Campaign Brief Asia

Marco

Trade / Trade Color Full Page or Spread: Single

02317A

2002 Advertising Merit Award

Saatchi & Saatchi / Singapore

Changi Cargo

Cards

Trade / Trade Color Full Page or Spread: Single

02318A

2002 Advertising Merit Award

Taxi / Toronto

Association of Universities and Colleges of Canada

Books

Trade / Trade Color Full Page or Spread: Single

02319A

2002 Advertising Merit Award

VitroRobertson / San Diego

Taylor Guitars

Ask Bob - Earl

Trade / Trade Color Full Page or Spread: Single

02320A

2002 Advertising Merit Award

VitroRobertson / San Diego

Taylor Guitars

Ask Bob - Nancy

Trade / Trade Color Full Page or Spread: Single

02321A

2002 Advertising Merit Award

VitroRobertson / San Diego

Taylor Guitars

Ask Bob - Paul

Trade / Trade Color Full Page or Spread: Single

02322A

2002 Interactive Merit Award

Watkinsworldwide / Brooklyn

RCA

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

02149N

2002 Advertising Merit Award

BADJAR Advertising / Melbourne

BMW Group - MINI

Baggage Carousel

Outdoor / Guerilla Advertising: Single

02291A

2002 Advertising Merit Award

Blattner Brunner / Pittsburgh

Zippo

Coasters

Outdoor / Guerilla Advertising: Single

02292A

2002 Advertising Merit Award

Foote Cone & Belding / Singapore

Adidas Singapore

Stairmaster

Outdoor / Guerilla Advertising: Single

02293A

2002 Advertising Merit Award

Goh Ramanathan / Singapore

Hush Puppies

Crack

Outdoor / Guerilla Advertising: Single

02294A

2002 Advertising Merit Award

JDA / Perth

Bikeforce Australia

Mask

Outdoor / Guerilla Advertising: Single

02295A

2002 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Dunlop

Coaster

Outdoor / Guerilla Advertising: Single

02296A

2002 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Nashua

Hitchhikers

Outdoor / Guerilla Advertising: Single

02297A

2002 Advertising Merit Award

Young & Rubicam / São Paulo

Editoria Simbolo

Baby Magazine

Outdoor / Guerilla Advertising: Single

02298A

2002 Advertising Merit Award

Ogilvy & Mather / Hong Kong

Sing Pao Daily News

Dog

International Foreign Language Commercial / Foreign Language Television

02544A

2002 Interactive Merit Award

Arnold Worldwide / Boston

Volkswagen of America

Integrated Branding Campaign

02160N

2002 Interactive Merit Award

Carmichael Lynch / Minneapolis

IKEA

You Can't Be Too Organized

Integrated Branding Campaign

02161N

2002 Interactive Merit Award

Merkley Newman Harty & Partners / New York

BMW Motorcycles.com

Integrated Branding Campaign

02162N

2002 Interactive Merit Award

Showtime Networks Inc / New York

Showtime Networks Inc

Integrated Branding Campaign

02163N

2002 Advertising Merit Award

Arnold Worldwide / Boston

Volkswagen of America

Toronto Film Festival - Ticket Booth

Trade / Trade B/W Full Page or Spread: Single

02299A

2002 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

Velux America

Hammock

Trade / Trade B/W Full Page or Spread: Single

02300A

2002 Advertising Merit Award

Publicis & Hal Riney / San Francisco

Publicis & Hal Riney

Committed To Excellence

Trade / Trade B/W Full Page or Spread: Single

02301A

2002 Advertising Merit Award

BBDO / Atlanta

Stamps Unlimited

Stamps Unlimited Campaign

Newspaper / Newspaper 600 Lines or Less: Campaign

02154A

2002 Advertising Merit Award

Crispin Porter & Bogusky / Miami

Fifth Avenue Stamp Gallery

Koufax, Clinton, Movies, Queen Mother

Newspaper / Newspaper 600 Lines or Less: Campaign

02155A

2002 Advertising Merit Award

Leo Burnett / New Delhi

Dabur India

Toenails

Newspaper / Newspaper 600 Lines or Less: Campaign

02156A

2002 Advertising Merit Award

Mullen / Wenham

American Heritage Dictionary

Upgrade your language

Newspaper / Newspaper 600 Lines or Less: Campaign

02157A

2002 Advertising Merit Award

NET#WORK BBDO / Johannesburg

Delta Motor Corporation

Reliable

Newspaper / Newspaper 600 Lines or Less: Campaign

02158A

2002 Interactive Merit Award

Modem Media / Norwalk

Weight Watchers

weightwatchers.com

E-Commerce / E-Commerce B2C - Web Sites

02158N

2002 Interactive Merit Award

Organic, Inc. / Bloomfield Hills

Washington Mutual

Washington Mutual Home Loans

E-Commerce / E-Commerce B2C - Web Sites

02159N

2002 Design Merit Award

Agency Eleven / Minneapolis

Gage

Capabilities Brochure

Brand and Corporate Identity / Booklet/Brochure

02037D

2002 Design Merit Award

Arnold Worldwide/Crispin Porter & Bogusky / Boston

American Legacy Foundation

TruthZine

Brand and Corporate Identity / Booklet/Brochure

02038D

2002 Design Merit Award

Bates Brasil / São Paulo

Coca-Cola

Moments

Brand and Corporate Identity / Booklet/Brochure

02039D

2002 Design Merit Award

BBDO / Kuala Lumpur

BBDO Malaysia

BBDO Asia Pacific

Brand and Corporate Identity / Booklet/Brochure

02040D

2002 Design Merit Award

Cahan & Associates / San Francisco

AIGA

Voice Brochure

Brand and Corporate Identity / Booklet/Brochure

02041D

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