The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Issue 1 Agency: Ogilvy & Mather/Brand Integration Group / New York Client: Ogilvy & Mather Category: Publication Design / Trade Magazine Full Issue
Issue 2 Agency: Ogilvy & Mather/Brand Integration Group / New York Client: Ogilvy & Mather Category: Publication Design / Trade Magazine Full Issue
Mind Cellars Agency: Wildstudio Design / Porte Alegre Client: 3rd Mercosur Visual Arts Biennial Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Unavailable Perfume Agency: Sagmeister / New York Client: Blue Q Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Foschini Bags Agency: Jupiter Drawing Room, The / Cape Town Client: Foschini Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Artifacts Agency: Reservoir / San Fransico Client: Reservoir Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Tazo 3 Stack Tins Agency: Sandstrom Design / Portland Client: Tazo Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Archipelago Pennies Poster Campaign Agency: Duffy Design / Minneapolis Client: Archipelago Category: Package Design / Commercial Product Packaging
Hatch Adult Swim Posters Agency: Cartoon Network / Atlanta Client: Cartoon Network Category: Package Design / Commercial Product Packaging
Skinny Latte+ Agency: Leo Burnett / Singapore Client: Ya Kum Coffee Stall Category: Package Design / Commercial Product Packaging
Rome Street Football - SPQR Agency: Wieden + Kennedy / Amsterdam Client: Nike Italy Category: Direct Mail / Direct Mail: Single
Call for Entries Agency: Bozell / New York Client: Art Director's Club Category: Direct Mail / Direct Mail: Single
Sixty Weeks Agency: VCU Adcenter / Richmond Client: VCU Adcenter Category: Direct Mail / Direct Mail: Single
Made You Look Agency: Sagmeister / New York Client: Booth Clibborn Category: Publication Design / Book Jacket Design
Brotherhood book Agency: Ogilvy & Mather/Brand Integration Group / New York Client: Brotherhood Category: Publication Design / Book Jacket Design
Steve Sandoz Memorial Book Agency: Sandstrom Design / Portland Client: Sandstrom Design Category: Publication Design / Book Jacket Design
American Photography 17 Agency: 344 Design LLC / Pasadena Client: Amilus, Inc. Category: Publication Design / Book Jacket Design
Office Agency: Schumacher Jersild Wessman & Enander / Stockholm Client: Journal Category: Publication Design / Book Jacket Design
RSVP All-in-One Stationery Agency: King James RSVP / Cape Town Client: King James RSVP Category: Brand and Corporate Identity / Corporate Identity
Kidsware Agency: Grey Worldwide / Mumbai Client: Premsons Bazaar Category: Brand and Corporate Identity / Corporate Identity
Food Chain Films Corporate Identity Agency: Sandstrom Design / Portland Client: Food Chain Films Category: Brand and Corporate Identity / Corporate Identity
In remembrance of the NANJING Massacre Agency: JST Design Consultants / Beijing Client: Nanjing Massacre Memorial Category: Package Design / Product Packaging: Campaign
What's Your Anti-Drug? Agency: Ogilvy & Mather/Brand Integration Group / New York Client: Office of National Drug Control Policy Category: Package Design / Product Packaging: Campaign
Be the One Agency: Cramer-Krasselt / Milwaukee Client: Milwaukee Urban League Category: Package Design / Product Packaging: Campaign
Sampoerna Annual Report 2000 Agency: Epigram / Singapore Client: Sampoerna Category: Brand and Corporate Identity Design / Annual Report
2000 Annual Report Agency: Cahan & Associates / San Francisco Client: Linear Technology Category: Brand and Corporate Identity Design / Annual Report
Maxygen 2000 Annual Report Agency: Cahan & Associates / San Francisco Client: Maxygen Category: Brand and Corporate Identity Design / Annual Report
Identifying Courage Agency: Slaughter Hanson / Birmingham Client: Alabama Vets Category: Brand and Corporate Identity / Booklet/Brochure
White Book Agency: Happy Forsman & Bodenfors / Göthenburg Client: White Arkitekter Category: Brand and Corporate Identity / Booklet/Brochure
MAAS Product-Folder 2001 Agency: HEBE. Werbung & Design / Leonberg Client: MAAS Goldsmith Category: Brand and Corporate Identity / Booklet/Brochure
The Ego Book Agency: Ogilvy & Mather / Frankfurt Client: Eckes Chantre Cognac Category: Brand and Corporate Identity / Booklet/Brochure
Film San Antonio Logo Agency: Bromley Communications / San Antoino Client: San Antonio Convention & Visitors Bureau Category: Brand and Corporate Identity Design / Logo/Trademark
Logo/Business Card Agency: PeñaBrand/Butler Shine & Stern / Sausalito Client: Amino Category: Brand and Corporate Identity Design / Logo/Trademark
Trip on a Tank Full Agency: Colle + McVoy / Minneapolis Client: Minnesota Office of Tourism Category: Brand and Corporate Identity Design / Logo/Trademark
Archipelago Logo Series Agency: Duffy Design / Minneapolis Client: Archipelago Category: Brand and Corporate Identity Design / Logo/Trademark
Bob Reuter Photography logo Agency: Rodgers Townsend / St. Louis Client: Bob Reuter Category: Brand and Corporate Identity Design / Logo/Trademark
reception Agency: Claydonheeleyjonesmason / London Client: Claydonheeleyjonesmason Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
The Full McCoy Agency: Carmichael Lynch / Minneapolis Client: Potlatch Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Band News :15 Agency: Lobo Filmes / São Paulo Client: Band News Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Band News :30 Agency: Lobo Filmes / São Paulo Client: Band News Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Sociedade An_nima Agency: Lobo Filmes / São Paulo Client: TV Globo Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Top 20 Brasil Agency: Lobo Filmes / São Paulo Client: MTV Brasil Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
The Life Opening Sequence Agency: @radical.media / New York Client: ESPN Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
12 Songs Agency: Bozell / New York Client: Kevin Brady Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Oil Can Agency: Carmichael Lynch / Minneapolis Client: Potlatch Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
CSA Images Royalty Free CDs Agency: Charles S. Anderson Design / Minneapolis Client: CSA Images Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Tea Tins Agency: Clarke Goward / Boston Client: Tealuxe Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Jonnie Walker Bottle Agency: Claydonheeleyjonesmason / London Client: UDV Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
VS Sassoon Colour Agency: Dew Gibbons / London Client: Procter & Gamble Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Reebok Fitness Water Agency: Karacters Design Group / Vancouver Client: CC Beverage Corp. Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single

2002 Design Bronze Pencil

Ogilvy & Mather/Brand Integration Group / New York

Ogilvy & Mather

Issue 1

Publication Design / Trade Magazine Full Issue

02027D

2002 Design Bronze Pencil

Ogilvy & Mather/Brand Integration Group / New York

Ogilvy & Mather

Issue 2

Publication Design / Trade Magazine Full Issue

02028D

2002 Design Bronze Pencil

Wildstudio Design / Porte Alegre

3rd Mercosur Visual Arts Biennial

Mind Cellars

Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor

02021D

2002 Design Gold Pencil

Sagmeister / New York

Blue Q

Unavailable Perfume

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02017D

2002 Design Silver Pencil

Jupiter Drawing Room, The / Cape Town

Foschini

Foschini Bags

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02018D

2002 Design Silver Pencil

Reservoir / San Fransico

Reservoir

Artifacts

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02019D

2002 Design Bronze Pencil

Sandstrom Design / Portland

Tazo

Tazo 3 Stack Tins

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02020D

2002 Design Gold Pencil

Duffy Design / Minneapolis

Archipelago

Archipelago Pennies Poster Campaign

Package Design / Commercial Product Packaging

02011D

2002 Design Silver Pencil

Cartoon Network / Atlanta

Cartoon Network

Hatch Adult Swim Posters

Package Design / Commercial Product Packaging

02012D

2002 Design Bronze Pencil

Leo Burnett / Singapore

Ya Kum Coffee Stall

Skinny Latte+

Package Design / Commercial Product Packaging

02013D

2002 Design Gold Pencil

Wieden + Kennedy / Amsterdam

Nike Italy

Rome Street Football - SPQR

Direct Mail / Direct Mail: Single

02029D

2002 Design Silver Pencil

Bozell / New York

Art Director's Club

Call for Entries

Direct Mail / Direct Mail: Single

02030D

2002 Design Bronze Pencil

VCU Adcenter / Richmond

VCU Adcenter

Sixty Weeks

Direct Mail / Direct Mail: Single

02031D

2002 Design Gold Pencil

Sagmeister / New York

Booth Clibborn

Made You Look

Publication Design / Book Jacket Design

02022D

2002 Design Silver Pencil

Ogilvy & Mather/Brand Integration Group / New York

Brotherhood

Brotherhood book

Publication Design / Book Jacket Design

02023D

2002 Design Silver Pencil

Sandstrom Design / Portland

Sandstrom Design

Steve Sandoz Memorial Book

Publication Design / Book Jacket Design

02024D

2002 Design Bronze Pencil

344 Design LLC / Pasadena

Amilus, Inc.

American Photography 17

Publication Design / Book Jacket Design

02025D

2002 Design Bronze Pencil

Schumacher Jersild Wessman & Enander / Stockholm

Journal

Office

Publication Design / Book Jacket Design

02026D

2002 Design Gold Pencil

King James RSVP / Cape Town

King James RSVP

RSVP All-in-One Stationery

Brand and Corporate Identity / Corporate Identity

02008D

2002 Design Silver Pencil

Grey Worldwide / Mumbai

Premsons Bazaar

Kidsware

Brand and Corporate Identity / Corporate Identity

02009D

2002 Design Bronze Pencil

Sandstrom Design / Portland

Food Chain Films

Food Chain Films Corporate Identity

Brand and Corporate Identity / Corporate Identity

02010D

2002 Design Gold Pencil

JST Design Consultants / Beijing

Nanjing Massacre Memorial

In remembrance of the NANJING Massacre

Package Design / Product Packaging: Campaign

02014D

2002 Design Silver Pencil

Ogilvy & Mather/Brand Integration Group / New York

Office of National Drug Control Policy

What's Your Anti-Drug?

Package Design / Product Packaging: Campaign

02015D

2002 Design Bronze Pencil

Cramer-Krasselt / Milwaukee

Milwaukee Urban League

Be the One

Package Design / Product Packaging: Campaign

02016D

2002 Design Silver Pencil

Epigram / Singapore

Sampoerna

Sampoerna Annual Report 2000

Brand and Corporate Identity Design / Annual Report

02001D

2002 Design Silver Pencil

Cahan & Associates / San Francisco

Linear Technology

2000 Annual Report

Brand and Corporate Identity Design / Annual Report

02002D

2002 Design Gold Pencil

Cahan & Associates / San Francisco

Maxygen

Maxygen 2000 Annual Report

Brand and Corporate Identity Design / Annual Report

02003D

2002 Design Gold Pencil

Slaughter Hanson / Birmingham

Alabama Vets

Identifying Courage

Brand and Corporate Identity / Booklet/Brochure

02004D

2002 Design Gold Pencil

Happy Forsman & Bodenfors / Göthenburg

White Arkitekter

White Book

Brand and Corporate Identity / Booklet/Brochure

02005D

2002 Design Silver Pencil

HEBE. Werbung & Design / Leonberg

MAAS Goldsmith

MAAS Product-Folder 2001

Brand and Corporate Identity / Booklet/Brochure

02006D

2002 Design Bronze Pencil

Ogilvy & Mather / Frankfurt

Eckes Chantre Cognac

The Ego Book

Brand and Corporate Identity / Booklet/Brochure

02007D

2002 Design Merit Award

Bromley Communications / San Antoino

San Antonio Convention & Visitors Bureau

Film San Antonio Logo

Brand and Corporate Identity Design / Logo/Trademark

02087D

2002 Design Merit Award

PeñaBrand/Butler Shine & Stern / Sausalito

Amino

Logo/Business Card

Brand and Corporate Identity Design / Logo/Trademark

02088D

2002 Design Merit Award

Colle + McVoy / Minneapolis

Minnesota Office of Tourism

Trip on a Tank Full

Brand and Corporate Identity Design / Logo/Trademark

02089D

2002 Design Merit Award

Duffy Design / Minneapolis

Archipelago

Archipelago Logo Series

Brand and Corporate Identity Design / Logo/Trademark

02090D

2002 Design Merit Award

Rodgers Townsend / St. Louis

Bob Reuter

Bob Reuter Photography logo

Brand and Corporate Identity Design / Logo/Trademark

02091D

2002 Design Merit Award

Claydonheeleyjonesmason / London

Claydonheeleyjonesmason

reception

Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor

02154D

2002 Design Merit Award

Carmichael Lynch / Minneapolis

Potlatch

The Full McCoy

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

02191D

2002 Design Merit Award

Lobo Filmes / São Paulo

Band News

Band News :15

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

02192D

2002 Design Merit Award

Lobo Filmes / São Paulo

Band News

Band News :30

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

02193D

2002 Design Merit Award

Lobo Filmes / São Paulo

TV Globo

Sociedade An_nima

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

02194D

2002 Design Merit Award

Lobo Filmes / São Paulo

MTV Brasil

Top 20 Brasil

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

02195D

2002 Design Merit Award

@radical.media / New York

ESPN

The Life Opening Sequence

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

02196D

2002 Design Merit Award

Bozell / New York

Kevin Brady

12 Songs

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02137D

2002 Design Merit Award

Carmichael Lynch / Minneapolis

Potlatch

Oil Can

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02138D

2002 Design Merit Award

Charles S. Anderson Design / Minneapolis

CSA Images

CSA Images Royalty Free CDs

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02139D

2002 Design Merit Award

Clarke Goward / Boston

Tealuxe

Tea Tins

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02140D

2002 Design Merit Award

Claydonheeleyjonesmason / London

UDV

Jonnie Walker Bottle

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02141D

2002 Design Merit Award

Dew Gibbons / London

Procter & Gamble

VS Sassoon Colour

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02142D

2002 Design Merit Award

Karacters Design Group / Vancouver

CC Beverage Corp.

Reebok Fitness Water

Collateral Design / Promotional and Point-of-Purchase Posters: Single

02143D

Follow Us