The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

RSVP All-in-One Stationery Agency: King James RSVP / Cape Town Client: King James RSVP Category: Brand and Corporate Identity / Corporate Identity
Kidsware Agency: Grey Worldwide / Mumbai Client: Premsons Bazaar Category: Brand and Corporate Identity / Corporate Identity
Food Chain Films Corporate Identity Agency: Sandstrom Design / Portland Client: Food Chain Films Category: Brand and Corporate Identity / Corporate Identity
Presto Agency: Wieden+Kennedy / Tokyo Client: Nike Japan Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Pre World Cup Agency: Wieden+Kennedy / Tokyo Client: Nike Japan Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
digitango cd rom Agency: PeñaBrand/Butler Shine & Stern / Sausalito Client: Digitango Category: Promotional Advertising / Promotional Advertising - CD-ROM
http://www.lobo.cx Agency: Lobo Filmes / São Paulo Client: Lobo Filmes Category: Self-Promotion / Self-Promotion - Web Sites
Website Ralf Wengenmayr Agency: SCHOLZ & VOLKMER / Wiesbaden Client: Ralf Wengenmayr, music for film & advertising Category: Self-Promotion / Self-Promotion - Web Sites
Platinum Design Website Agency: Platinum Design, Inc. / New York Client: Platinum Design, Inc. Category: Self-Promotion / Self-Promotion - Web Sites
Sandstrom Design Website Agency: Sandstrom Design / Portland Client: Sandstrom Design Category: Self-Promotion / Self-Promotion - Web Sites
Kill Your Speed Agency: Abbott Mead Vickers.BBDO / London Client: DETR Category: Public Service/Political / Public Service/Political Radio: Single
Imagination/Whale Agency: Dentsu / Tokyo Client: Japan Ad Council Category: Public Service/Political / Public Service/Political Radio: Single
You Never Know Agency: Ogilvy / London Client: COI/Child Protection Category: Public Service/Political / Public Service/Political Radio: Single
Folder Agency: TBWA Hunt Lascaris / Johannesburg Client: BMW Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Rome Street Football - SPQR Agency: Wieden + Kennedy / Amsterdam Client: Nike Italy Category: Direct Mail / Direct Mail: Single
Call for Entries Agency: Bozell / New York Client: Art Director's Club Category: Direct Mail / Direct Mail: Single
Sixty Weeks Agency: VCU Adcenter / Richmond Client: VCU Adcenter Category: Direct Mail / Direct Mail: Single
In remembrance of the NANJING Massacre Agency: JST Design Consultants / Beijing Client: Nanjing Massacre Memorial Category: Package Design / Product Packaging: Campaign
What's Your Anti-Drug? Agency: Ogilvy & Mather/Brand Integration Group / New York Client: Office of National Drug Control Policy Category: Package Design / Product Packaging: Campaign
Be the One Agency: Cramer-Krasselt / Milwaukee Client: Milwaukee Urban League Category: Package Design / Product Packaging: Campaign
Domino Agency: D'Arcy / Hong Kong Client: Philips Lighting Category: International Foreign Language Commercial / Foreign Language Television
Jean-Paul Agency: BDDP et Fils / Boulogne Billancourt Client: Le Cidem Category: International Foreign Language Commercial / Foreign Language Television
The Baby Agency: CLM/BBDO / Issy des Moulineaux Client: Midas Category: International Foreign Language Commercial / Foreign Language Television
Sixty Second Theater: Hannibal, The Grinch, The Family Man Agency: Cliff Freeman and Partners / New York Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Campaign
Beautiful Day, Deer Crossing, Rain Rain Go Away Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Consumer Radio / Consumer Radio: Campaign
Contract Dispute, Hold Out, Shaving Cream Agency: Downtown Partners / Toronto Client: St. Michael's Majors Category: Consumer Radio / Consumer Radio: Campaign
Cigars/Announcements/Labor Agency: Young & Rubicam / Chicago Client: Misericordia Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Willie/Sherry/Phillip Agency: Crispin Porter & Bogusky / Miami Client: Best Buddies Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Blues Name/Mad Libs/Value Agency: Arnika / Richmond Client: Boys & Girls Club of America Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Allied Works Architecture website Agency: Paris France, Inc. / Portland Client: Allied Works Architecture Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Belief Creates Possibilities Agency: Kinetic Interactive Pte Ltd / Singapore Client: Ad Planet Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Ensenda - Immediate Delivery Service Agency: a.k.a. Euro RSCG / San Francisco Client: Ensenda Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Welcome to The Farm Agency: Kinetic Interactive Pte Ltd / Singapore Client: The Picture Farm Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Fiori website Agency: Paris France, Inc. / Portland Client: Fiori, Inc. Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Helder, Henrique, Teresa Agency: BBDO Portugal / Lisbon Client: Portuguese Road Safety Category: Public Service/Political / Public Service/Political Radio: Campaign
Sixty Second Theater: Hannibal Agency: Cliff Freeman and Partners / New York Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Single
Mr. Camouflage Suit Maker Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Mr. Company Computer Guy Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Made You Look Agency: Sagmeister / New York Client: Booth Clibborn Category: Publication Design / Book Jacket Design
Brotherhood book Agency: Ogilvy & Mather/Brand Integration Group / New York Client: Brotherhood Category: Publication Design / Book Jacket Design
Steve Sandoz Memorial Book Agency: Sandstrom Design / Portland Client: Sandstrom Design Category: Publication Design / Book Jacket Design
American Photography 17 Agency: 344 Design LLC / Pasadena Client: Amilus, Inc. Category: Publication Design / Book Jacket Design
Office Agency: Schumacher Jersild Wessman & Enander / Stockholm Client: Journal Category: Publication Design / Book Jacket Design
Infect Truth Agency: Arnold Worldwide & Crispin Porter & Bogusky / Boston Client: American Legacy Foundation Category: Integrated Branding Campaign
Designed for Movement Agency: The Jupiter Drawing Room / Johannesburg Client: Nike (SA) Category: Integrated Branding Campaign
Codernauts Lotus Phase Agency: OgilvyInteractive worldwide / New York Client: IBM Category: Integrated Branding Campaign
God Agency: OgilvyInteractive Singapore / Singapore Client: Love Singapore Group of Churches Category: Integrated Branding Campaign
C-Coupe Campaign Agency: Critical Mass / Calgary Client: Mercedes Benz USA Category: Integrated Branding Campaign
Street Kids Agency: Ogilvy & Mather / Frankfurt Client: Verein Fur Arbeits und Erziehungshilfe Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Bar Agency: Saatchi & Saatchi / London Client: Club 18-30 Category: Collateral Advertising / Collateral Posters: Single

2002 Design Gold Pencil

King James RSVP / Cape Town

King James RSVP

RSVP All-in-One Stationery

Brand and Corporate Identity / Corporate Identity

02008D

2002 Design Silver Pencil

Grey Worldwide / Mumbai

Premsons Bazaar

Kidsware

Brand and Corporate Identity / Corporate Identity

02009D

2002 Design Bronze Pencil

Sandstrom Design / Portland

Food Chain Films

Food Chain Films Corporate Identity

Brand and Corporate Identity / Corporate Identity

02010D

2002 Advertising Silver Pencil

Wieden+Kennedy / Tokyo

Nike Japan

Presto

Exceptional Innovation in Marketing / Innovative Marketing: Single

02097A

2002 Advertising Bronze Pencil

Wieden+Kennedy / Tokyo

Nike Japan

Pre World Cup

Exceptional Innovation in Marketing / Innovative Marketing: Single

02098A

2002 Interactive Silver Pencil

PeñaBrand/Butler Shine & Stern / Sausalito

Digitango

digitango cd rom

Promotional Advertising / Promotional Advertising - CD-ROM

02018N

2002 Interactive Gold Pencil

Lobo Filmes / São Paulo

Lobo Filmes

http://www.lobo.cx

Self-Promotion / Self-Promotion - Web Sites

02050N

2002 Interactive Gold Pencil

SCHOLZ & VOLKMER / Wiesbaden

Ralf Wengenmayr, music for film & advertising

Website Ralf Wengenmayr

Self-Promotion / Self-Promotion - Web Sites

02051N

2002 Interactive Bronze Pencil

Platinum Design, Inc. / New York

Platinum Design, Inc.

Platinum Design Website

Self-Promotion / Self-Promotion - Web Sites

02052N

2002 Interactive Bronze Pencil

Sandstrom Design / Portland

Sandstrom Design

Sandstrom Design Website

Self-Promotion / Self-Promotion - Web Sites

02053N

2002 Advertising Gold Pencil

Abbott Mead Vickers.BBDO / London

DETR

Kill Your Speed

Public Service/Political / Public Service/Political Radio: Single

02054A

2002 Advertising Silver Pencil

Dentsu / Tokyo

Japan Ad Council

Imagination/Whale

Public Service/Political / Public Service/Political Radio: Single

02055A

2002 Advertising Bronze Pencil

Ogilvy / London

COI/Child Protection

You Never Know

Public Service/Political / Public Service/Political Radio: Single

02056A

2002 Interactive Gold Pencil

TBWA Hunt Lascaris / Johannesburg

BMW

Folder

Promotional Advertising / Promotional Advertising - Other Digital Advertising

02019N

2002 Design Gold Pencil

Wieden + Kennedy / Amsterdam

Nike Italy

Rome Street Football - SPQR

Direct Mail / Direct Mail: Single

02029D

2002 Design Silver Pencil

Bozell / New York

Art Director's Club

Call for Entries

Direct Mail / Direct Mail: Single

02030D

2002 Design Bronze Pencil

VCU Adcenter / Richmond

VCU Adcenter

Sixty Weeks

Direct Mail / Direct Mail: Single

02031D

2002 Design Gold Pencil

JST Design Consultants / Beijing

Nanjing Massacre Memorial

In remembrance of the NANJING Massacre

Package Design / Product Packaging: Campaign

02014D

2002 Design Silver Pencil

Ogilvy & Mather/Brand Integration Group / New York

Office of National Drug Control Policy

What's Your Anti-Drug?

Package Design / Product Packaging: Campaign

02015D

2002 Design Bronze Pencil

Cramer-Krasselt / Milwaukee

Milwaukee Urban League

Be the One

Package Design / Product Packaging: Campaign

02016D

2002 Advertising Gold Pencil

D'Arcy / Hong Kong

Philips Lighting

Domino

International Foreign Language Commercial / Foreign Language Television

02092A

2002 Advertising Silver Pencil

BDDP et Fils / Boulogne Billancourt

Le Cidem

Jean-Paul

International Foreign Language Commercial / Foreign Language Television

02093A

2002 Advertising Bronze Pencil

CLM/BBDO / Issy des Moulineaux

Midas

The Baby

International Foreign Language Commercial / Foreign Language Television

02094A

2002 Advertising Gold Pencil

Cliff Freeman and Partners / New York

Hollywood Video

Sixty Second Theater: Hannibal, The Grinch, The Family Man

Consumer Radio / Consumer Radio: Campaign

02061A

2002 Advertising Silver Pencil

Arnold Worldwide / Boston

Volkswagen of America

Beautiful Day, Deer Crossing, Rain Rain Go Away

Consumer Radio / Consumer Radio: Campaign

02062A

2002 Advertising Silver Pencil

Downtown Partners / Toronto

St. Michael's Majors

Contract Dispute, Hold Out, Shaving Cream

Consumer Radio / Consumer Radio: Campaign

02063A

2002 Advertising Gold Pencil

Young & Rubicam / Chicago

Misericordia

Cigars/Announcements/Labor

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02042A

2002 Advertising Silver Pencil

Crispin Porter & Bogusky / Miami

Best Buddies

Willie/Sherry/Phillip

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02043A

2002 Advertising Bronze Pencil

Arnika / Richmond

Boys & Girls Club of America

Blues Name/Mad Libs/Value

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02044A

2002 Interactive Gold Pencil

Paris France, Inc. / Portland

Allied Works Architecture

Allied Works Architecture website

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

02031N

2002 Interactive Silver Pencil

Kinetic Interactive Pte Ltd / Singapore

Ad Planet

Belief Creates Possibilities

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

02032N

2002 Interactive Silver Pencil

a.k.a. Euro RSCG / San Francisco

Ensenda

Ensenda - Immediate Delivery Service

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

02033N

2002 Interactive Bronze Pencil

Kinetic Interactive Pte Ltd / Singapore

The Picture Farm

Welcome to The Farm

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

02034N

2002 Interactive Bronze Pencil

Paris France, Inc. / Portland

Fiori, Inc.

Fiori website

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

02035N

2002 Advertising Gold Pencil

BBDO Portugal / Lisbon

Portuguese Road Safety

Helder, Henrique, Teresa

Public Service/Political / Public Service/Political Radio: Campaign

02057A

2002 Advertising Gold Pencil

Cliff Freeman and Partners / New York

Hollywood Video

Sixty Second Theater: Hannibal

Consumer Radio / Consumer Radio: Single

02058A

2002 Advertising Silver Pencil

DDB / Chicago

Anheuser-Busch

Mr. Camouflage Suit Maker

Consumer Radio / Consumer Radio: Single

02059A

2002 Advertising Bronze Pencil

DDB / Chicago

Anheuser-Busch

Mr. Company Computer Guy

Consumer Radio / Consumer Radio: Single

02060A

2002 Design Gold Pencil

Sagmeister / New York

Booth Clibborn

Made You Look

Publication Design / Book Jacket Design

02022D

2002 Design Silver Pencil

Ogilvy & Mather/Brand Integration Group / New York

Brotherhood

Brotherhood book

Publication Design / Book Jacket Design

02023D

2002 Design Silver Pencil

Sandstrom Design / Portland

Sandstrom Design

Steve Sandoz Memorial Book

Publication Design / Book Jacket Design

02024D

2002 Design Bronze Pencil

344 Design LLC / Pasadena

Amilus, Inc.

American Photography 17

Publication Design / Book Jacket Design

02025D

2002 Design Bronze Pencil

Schumacher Jersild Wessman & Enander / Stockholm

Journal

Office

Publication Design / Book Jacket Design

02026D

2002 Interactive Gold Pencil

Arnold Worldwide & Crispin Porter & Bogusky / Boston

American Legacy Foundation

Infect Truth

Integrated Branding Campaign

02041N

2002 Interactive Silver Pencil

The Jupiter Drawing Room / Johannesburg

Nike (SA)

Designed for Movement

Integrated Branding Campaign

02042N

2002 Interactive Silver Pencil

OgilvyInteractive worldwide / New York

IBM

Codernauts Lotus Phase

Integrated Branding Campaign

02043N

2002 Interactive Bronze Pencil

OgilvyInteractive Singapore / Singapore

Love Singapore Group of Churches

God

Integrated Branding Campaign

02044N

2002 Interactive Bronze Pencil

Critical Mass / Calgary

Mercedes Benz USA

C-Coupe Campaign

Integrated Branding Campaign

02045N

2002 Advertising Silver Pencil

Ogilvy & Mather / Frankfurt

Verein Fur Arbeits und Erziehungshilfe

Street Kids

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

02048A

2002 Advertising Gold Pencil

Saatchi & Saatchi / London

Club 18-30

Bar

Collateral Advertising / Collateral Posters: Single

02033A

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