The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Mr. AKA's Hairdo Helper Agency: a.k.a.Robaire / Los Angeles Client: a.k.a.Robaire Category: Collateral Advertising / Collateral: Self-Promotion
Dark Cynical Thinking Agency: Robaire and Hogshead / Los Angeles Client: Robaire and Hogshead Category: Collateral Advertising / Collateral: Self-Promotion
The Garbage Agency: BDDP et Fils / Boulogne Billancourt Client: BDDP et Fils Category: Collateral Advertising / Collateral: Self-Promotion
Tube Map Agency: BDH\TBWA / Manchester Client: BDH/TBWA Category: Collateral Advertising / Collateral: Self-Promotion
Cannes Congratulations Agency: Butler Shine & Stern / Sausalito Client: Butler Shine & Stern Category: Collateral Advertising / Collateral: Self-Promotion
Blood Bag Agency: David Stone Copywriting / Broomfield Client: David Stone Category: Collateral Advertising / Collateral: Self-Promotion
Take Your Children to Work Day Agency: Lowe / New York Client: Lowe Lintas & Partners Category: Collateral Advertising / Collateral: Self-Promotion
Coupon Agency: Mad Dogs & Englishmen / San Francisco Client: Mad Dogs San Francisco Category: Collateral Advertising / Collateral: Self-Promotion
Ping Pong Agency: Mullen / Wenham Client: Mullen Category: Collateral Advertising / Collateral: Self-Promotion
Victor Ng Agency: Leo Burnett / Singapore Client: Victor Ng Category: Collateral Advertising / Collateral: Self-Promotion
Meaningless Comment Agency: Saatchi & Saatchi / Torrance Client: Saatchi & Saatchi Category: Collateral Advertising / Collateral: Self-Promotion
Bowl Cut Call For Entries Agency: WONGDOODY / Seattle Client: Belding Awards Category: Collateral Advertising / Collateral: Self-Promotion
Clearly the Best Place - Aquaman Agency: Cartoon Network Latin America / Atlanta Client: Cartoon Network Latin America Category: Consumer Television / Consumer Television Under $50,000 Budget
Divac Agency: Publicis & Hal Riney / San Francisco Client: Sacramento Kings Category: Consumer Television / Consumer Television Under $50,000 Budget
TASTE TEST Agency: Saatchi & Saatchi / Johannesburg Client: Eukanuba Category: Consumer Television / Consumer Television Under $50,000 Budget
Film San Antonio Logo Agency: Bromley Communications / San Antoino Client: San Antonio Convention & Visitors Bureau Category: Brand and Corporate Identity Design / Logo/Trademark
Logo/Business Card Agency: PeñaBrand/Butler Shine & Stern / Sausalito Client: Amino Category: Brand and Corporate Identity Design / Logo/Trademark
Trip on a Tank Full Agency: Colle + McVoy / Minneapolis Client: Minnesota Office of Tourism Category: Brand and Corporate Identity Design / Logo/Trademark
Archipelago Logo Series Agency: Duffy Design / Minneapolis Client: Archipelago Category: Brand and Corporate Identity Design / Logo/Trademark
Bob Reuter Photography logo Agency: Rodgers Townsend / St. Louis Client: Bob Reuter Category: Brand and Corporate Identity Design / Logo/Trademark
Capabilities Brochure Agency: Agency Eleven / Minneapolis Client: Gage Category: Brand and Corporate Identity / Booklet/Brochure
TruthZine Agency: Arnold Worldwide/Crispin Porter & Bogusky / Boston Client: American Legacy Foundation Category: Brand and Corporate Identity / Booklet/Brochure
Moments Agency: Bates Brasil / São Paulo Client: Coca-Cola Category: Brand and Corporate Identity / Booklet/Brochure
BBDO Asia Pacific Agency: BBDO / Kuala Lumpur Client: BBDO Malaysia Category: Brand and Corporate Identity / Booklet/Brochure
Voice Brochure Agency: Cahan & Associates / San Francisco Client: AIGA Category: Brand and Corporate Identity / Booklet/Brochure
Client Stories; Business Reviews Agency: Cahan & Associates / San Francisco Client: Stroock & Stroock & Lavan Category: Brand and Corporate Identity / Booklet/Brochure
Brochure/Book Agency: Connelly Partners / Boston Client: Druker A505 Category: Brand and Corporate Identity / Booklet/Brochure
Volume 9 Agency: Design: MW / New York Client: Takashimaya New York Category: Brand and Corporate Identity / Booklet/Brochure
Faszination Clie Agency: Euro RSCG Thomsen Roehle / Dusseldorf Client: Sony Category: Brand and Corporate Identity / Booklet/Brochure
V408 Book Agency: Fuse / St. Louis Client: Eddie Robinson Foundation, The Category: Brand and Corporate Identity / Booklet/Brochure
Bjorn Dahlstrom catalogue Agency: Happy Forsman & Bodenfors / Göthenburg Client: Rohsska Museet Category: Brand and Corporate Identity / Booklet/Brochure
Watercloset workship: sit beautiful! Agency: Happy Forsman & Bodenfors / Göthenburg Client: Rohsska Museet Category: Brand and Corporate Identity / Booklet/Brochure
Leatherman Tools 2001 Product Catalog Agency: Hornall Anderson Design Works / Seattle Client: Leatherman Tool Group Category: Brand and Corporate Identity / Booklet/Brochure
Media Kit Agency: Ogilvy & Mather/Brand Integration Group / New York Client: Brill's Content Category: Brand and Corporate Identity / Booklet/Brochure
Heffernan Icons Agency: Pentagram Design / San Francisco Client: Terry Heffernan Category: Brand and Corporate Identity / Booklet/Brochure
Precision Brochure Agency: Saatchi & Saatchi / Sydney Client: Spicers Paper Category: Brand and Corporate Identity / Booklet/Brochure
Waggener Edstrom Book Agency: Sandstrom Design / Portland Client: Waggener Edstrom Category: Brand and Corporate Identity / Booklet/Brochure
Target Brand Mrktg. Book and DVD Agency: Graphiculture / Minneapolis Client: Target Corporation Category: Brand and Corporate Identity / Booklet/Brochure
John Varvatos Agency: Toth Brand Imaging / Concord Client: John Varvatos Category: Brand and Corporate Identity / Booklet/Brochure
How to Think Agency: Turner Duckworth / San Francisco Client: Virgin Atlantic Category: Brand and Corporate Identity / Booklet/Brochure
Sixty Weeks Agency: VCU Adcenter / Richmond Client: VCU Adcenter Category: Brand and Corporate Identity / Booklet/Brochure
B&R Trip Guide 2002 Agency: Viva Dolan / Toronto Client: Butterfield & Robinson Category: Brand and Corporate Identity / Booklet/Brochure
In the Gutter Agency: Viva Dolan / Toronto Client: Curious Collection-Arjo Wiggins Category: Brand and Corporate Identity / Booklet/Brochure
Curious Swatchbooks-North America Agency: Viva Dolan / Toronto Client: Curious Collection-Arjo Wiggins Category: Brand and Corporate Identity / Booklet/Brochure
Do You See What I See? Agency: VSA Partners / Chicago Client: Fox River Paper Co. Category: Brand and Corporate Identity / Booklet/Brochure
Free Time 2002 Engagement Calendar Agency: VSA Partners / Chicago Client: Fox River Paper Co. Category: Brand and Corporate Identity / Booklet/Brochure
Nike Women's Apparel Book - Encyclopedia of Addictions Agency: Wieden+Kennedy / Amsterdam Client: Nike Europe Category: Brand and Corporate Identity / Booklet/Brochure
Nike Women's Apparel Book - No More Miss Nice Guy Agency: Wieden+Kennedy / Amsterdam Client: Nike Europe Category: Brand and Corporate Identity / Booklet/Brochure
Nike Women's Apparel Book - The Art of Contracts Agency: Wieden+Kennedy / Amsterdam Client: Nike Europe Category: Brand and Corporate Identity / Booklet/Brochure
Nike Women's Apparel Books - Book of Lies Agency: Wieden+Kennedy / Amsterdam Client: Nike Europe Category: Brand and Corporate Identity / Booklet/Brochure

2002 Advertising Merit Award

a.k.a.Robaire / Los Angeles

a.k.a.Robaire

Mr. AKA's Hairdo Helper

Collateral Advertising / Collateral: Self-Promotion

02348A

2002 Advertising Merit Award

Robaire and Hogshead / Los Angeles

Robaire and Hogshead

Dark Cynical Thinking

Collateral Advertising / Collateral: Self-Promotion

02349A

2002 Advertising Merit Award

BDDP et Fils / Boulogne Billancourt

BDDP et Fils

The Garbage

Collateral Advertising / Collateral: Self-Promotion

02350A

2002 Advertising Merit Award

BDH\TBWA / Manchester

BDH/TBWA

Tube Map

Collateral Advertising / Collateral: Self-Promotion

02351A

2002 Advertising Merit Award

Butler Shine & Stern / Sausalito

Butler Shine & Stern

Cannes Congratulations

Collateral Advertising / Collateral: Self-Promotion

02352A

2002 Advertising Merit Award

David Stone Copywriting / Broomfield

David Stone

Blood Bag

Collateral Advertising / Collateral: Self-Promotion

02353A

2002 Advertising Merit Award

Lowe / New York

Lowe Lintas & Partners

Take Your Children to Work Day

Collateral Advertising / Collateral: Self-Promotion

02354A

2002 Advertising Merit Award

Mad Dogs & Englishmen / San Francisco

Mad Dogs San Francisco

Coupon

Collateral Advertising / Collateral: Self-Promotion

02355A

2002 Advertising Merit Award

Mullen / Wenham

Mullen

Ping Pong

Collateral Advertising / Collateral: Self-Promotion

02356A

2002 Advertising Merit Award

Leo Burnett / Singapore

Victor Ng

Victor Ng

Collateral Advertising / Collateral: Self-Promotion

02357A

2002 Advertising Merit Award

Saatchi & Saatchi / Torrance

Saatchi & Saatchi

Meaningless Comment

Collateral Advertising / Collateral: Self-Promotion

02358A

2002 Advertising Merit Award

WONGDOODY / Seattle

Belding Awards

Bowl Cut Call For Entries

Collateral Advertising / Collateral: Self-Promotion

02359A

2002 Advertising Merit Award

Cartoon Network Latin America / Atlanta

Cartoon Network Latin America

Clearly the Best Place - Aquaman

Consumer Television / Consumer Television Under $50,000 Budget

02538A

2002 Advertising Merit Award

Publicis & Hal Riney / San Francisco

Sacramento Kings

Divac

Consumer Television / Consumer Television Under $50,000 Budget

02539A

2002 Advertising Merit Award

Saatchi & Saatchi / Johannesburg

Eukanuba

TASTE TEST

Consumer Television / Consumer Television Under $50,000 Budget

02540A

2002 Design Merit Award

Bromley Communications / San Antoino

San Antonio Convention & Visitors Bureau

Film San Antonio Logo

Brand and Corporate Identity Design / Logo/Trademark

02087D

2002 Design Merit Award

PeñaBrand/Butler Shine & Stern / Sausalito

Amino

Logo/Business Card

Brand and Corporate Identity Design / Logo/Trademark

02088D

2002 Design Merit Award

Colle + McVoy / Minneapolis

Minnesota Office of Tourism

Trip on a Tank Full

Brand and Corporate Identity Design / Logo/Trademark

02089D

2002 Design Merit Award

Duffy Design / Minneapolis

Archipelago

Archipelago Logo Series

Brand and Corporate Identity Design / Logo/Trademark

02090D

2002 Design Merit Award

Rodgers Townsend / St. Louis

Bob Reuter

Bob Reuter Photography logo

Brand and Corporate Identity Design / Logo/Trademark

02091D

2002 Design Merit Award

Agency Eleven / Minneapolis

Gage

Capabilities Brochure

Brand and Corporate Identity / Booklet/Brochure

02037D

2002 Design Merit Award

Arnold Worldwide/Crispin Porter & Bogusky / Boston

American Legacy Foundation

TruthZine

Brand and Corporate Identity / Booklet/Brochure

02038D

2002 Design Merit Award

Bates Brasil / São Paulo

Coca-Cola

Moments

Brand and Corporate Identity / Booklet/Brochure

02039D

2002 Design Merit Award

BBDO / Kuala Lumpur

BBDO Malaysia

BBDO Asia Pacific

Brand and Corporate Identity / Booklet/Brochure

02040D

2002 Design Merit Award

Cahan & Associates / San Francisco

AIGA

Voice Brochure

Brand and Corporate Identity / Booklet/Brochure

02041D

2002 Design Merit Award

Cahan & Associates / San Francisco

Stroock & Stroock & Lavan

Client Stories; Business Reviews

Brand and Corporate Identity / Booklet/Brochure

02042D

2002 Design Merit Award

Connelly Partners / Boston

Druker A505

Brochure/Book

Brand and Corporate Identity / Booklet/Brochure

02043D

2002 Design Merit Award

Design: MW / New York

Takashimaya New York

Volume 9

Brand and Corporate Identity / Booklet/Brochure

02044D

2002 Design Merit Award

Euro RSCG Thomsen Roehle / Dusseldorf

Sony

Faszination Clie

Brand and Corporate Identity / Booklet/Brochure

02045D

2002 Design Merit Award

Fuse / St. Louis

Eddie Robinson Foundation, The

V408 Book

Brand and Corporate Identity / Booklet/Brochure

02046D

2002 Design Merit Award

Happy Forsman & Bodenfors / Göthenburg

Rohsska Museet

Bjorn Dahlstrom catalogue

Brand and Corporate Identity / Booklet/Brochure

02047D

2002 Design Merit Award

Happy Forsman & Bodenfors / Göthenburg

Rohsska Museet

Watercloset workship: sit beautiful!

Brand and Corporate Identity / Booklet/Brochure

02048D

2002 Design Merit Award

Hornall Anderson Design Works / Seattle

Leatherman Tool Group

Leatherman Tools 2001 Product Catalog

Brand and Corporate Identity / Booklet/Brochure

02049D

2002 Design Merit Award

Ogilvy & Mather/Brand Integration Group / New York

Brill's Content

Media Kit

Brand and Corporate Identity / Booklet/Brochure

02050D

2002 Design Merit Award

Pentagram Design / San Francisco

Terry Heffernan

Heffernan Icons

Brand and Corporate Identity / Booklet/Brochure

02051D

2002 Design Merit Award

Saatchi & Saatchi / Sydney

Spicers Paper

Precision Brochure

Brand and Corporate Identity / Booklet/Brochure

02052D

2002 Design Merit Award

Sandstrom Design / Portland

Waggener Edstrom

Waggener Edstrom Book

Brand and Corporate Identity / Booklet/Brochure

02053D

2002 Design Merit Award

Graphiculture / Minneapolis

Target Corporation

Target Brand Mrktg. Book and DVD

Brand and Corporate Identity / Booklet/Brochure

02054D

2002 Design Merit Award

Toth Brand Imaging / Concord

John Varvatos

John Varvatos

Brand and Corporate Identity / Booklet/Brochure

02055D

2002 Design Merit Award

Turner Duckworth / San Francisco

Virgin Atlantic

How to Think

Brand and Corporate Identity / Booklet/Brochure

02056D

2002 Design Merit Award

VCU Adcenter / Richmond

VCU Adcenter

Sixty Weeks

Brand and Corporate Identity / Booklet/Brochure

02057D

2002 Design Merit Award

Viva Dolan / Toronto

Butterfield & Robinson

B&R Trip Guide 2002

Brand and Corporate Identity / Booklet/Brochure

02058D

2002 Design Merit Award

Viva Dolan / Toronto

Curious Collection-Arjo Wiggins

In the Gutter

Brand and Corporate Identity / Booklet/Brochure

02059D

2002 Design Merit Award

Viva Dolan / Toronto

Curious Collection-Arjo Wiggins

Curious Swatchbooks-North America

Brand and Corporate Identity / Booklet/Brochure

02060D

2002 Design Merit Award

VSA Partners / Chicago

Fox River Paper Co.

Do You See What I See?

Brand and Corporate Identity / Booklet/Brochure

02061D

2002 Design Merit Award

VSA Partners / Chicago

Fox River Paper Co.

Free Time 2002 Engagement Calendar

Brand and Corporate Identity / Booklet/Brochure

02062D

2002 Design Merit Award

Wieden+Kennedy / Amsterdam

Nike Europe

Nike Women's Apparel Book - Encyclopedia of Addictions

Brand and Corporate Identity / Booklet/Brochure

02063D

2002 Design Merit Award

Wieden+Kennedy / Amsterdam

Nike Europe

Nike Women's Apparel Book - No More Miss Nice Guy

Brand and Corporate Identity / Booklet/Brochure

02064D

2002 Design Merit Award

Wieden+Kennedy / Amsterdam

Nike Europe

Nike Women's Apparel Book - The Art of Contracts

Brand and Corporate Identity / Booklet/Brochure

02065D

2002 Design Merit Award

Wieden+Kennedy / Amsterdam

Nike Europe

Nike Women's Apparel Books - Book of Lies

Brand and Corporate Identity / Booklet/Brochure

02066D

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