The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Subground Agency: Aimaq Rapp Stolle / Berlin Client: Nike International Category: Package Design / Commercial Product Packaging
Snowflake Agency: Batey / Singapore Client: Singapore Airlines Category: Package Design / Commercial Product Packaging
Radio VW Posters Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Package Design / Commercial Product Packaging
Radiovw - Turntable Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Package Design / Commercial Product Packaging
Alice in Wonderland Agency: Carmichael Lynch / Minneapolis Client: Children's Theater Category: Package Design / Commercial Product Packaging
Mensa recruitment - prodigy Agency: Gosh Advertising / Singapore Client: Mensa Singapore Category: Package Design / Commercial Product Packaging
Mensa Recruitment - Prodigy (Dots) Agency: Gosh Advertising / Singapore Client: Mensa Singapore Category: Package Design / Commercial Product Packaging
Free Mullets, Fried Food Diet, Mardi Gras, Thighs, Thousands Agency: Hill Holliday / New York Client: Popeyes Category: Package Design / Commercial Product Packaging
Motor Psycho Agency: Iridium Design / Ottawa Client: Ottawa Knights Category: Package Design / Commercial Product Packaging
Globechair Agency: Kinetic Interactive / Singapore Client: Lorgan's The Retro Store Category: Package Design / Commercial Product Packaging
An open letter to the string quartet of the Titanic. Agency: Lindsay Stone & Briggs / Madison Client: Bach Dancing & Dynamite Society Category: Package Design / Commercial Product Packaging
On banging your head in 3/4 time. Agency: Lindsay Stone & Briggs / Madison Client: Bach Dancing & Dynamite Society Category: Package Design / Commercial Product Packaging
SoHo Agency: Lowe / New York Client: Montblanc Category: Package Design / Commercial Product Packaging
Bull Posters Agency: R&R Partners / Las Vegas Client: Las Vegas Convention and Visitors Authority Category: Package Design / Commercial Product Packaging
WOW Posters Agency: R&R Partners / Las Vegas Client: Las Vegas Convention and Visitors Authority Category: Package Design / Commercial Product Packaging
DIY CALENDAR Agency: Saatchi & Saatchi / Johannesburg Client: Petervale Category: Package Design / Commercial Product Packaging
Promotional Campaign Agency: Templin Brink Design / San Francisco Client: Art Real Screen Printers Category: Package Design / Commercial Product Packaging
Sperm/Brain/Attractive Agency: Jupiter Drawing Room, The / Johannesburg Client: Discovery Health Category: Package Design / Commercial Product Packaging
Homestead Poster Campaign Agency: Archrival / Lincoln Client: Homestead of America Category: Package Design / Product Packaging: Campaign
Beacon + Agency: Beacon Communications / Tokyo Client: Beacon Communications Category: Package Design / Product Packaging: Campaign
Jars of Clay Agency: PeñaBrand/Butler Shine & Stern / Sausalito Client: Amnesty International Category: Package Design / Product Packaging: Campaign
Sorry for the Confusion Agency: Duffy Design / Minneapolis Client: Art and Architecture Category: Package Design / Product Packaging: Campaign
Coastal Cleanup Day Poster Series Agency: Eleven / San Francisco Client: California Coastal Commission Category: Package Design / Product Packaging: Campaign
Block Party Agency: Goodby Silverstein & Partners / San Francisco Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Crissy Field Campaign Agency: Goodby Silverstein & Partners / San Francisco Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Egret Agency: Goodby Silverstein & Partners / San Francisco Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Flying Circus Agency: Goodby Silverstein & Partners / San Francisco Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Kite Agency: Goodby Silverstein & Partners / San Francisco Client: Golden Gate National Parks Category: Package Design / Product Packaging: Campaign
Red Cross Poster Agency: Graham Clifford Design / New York Client: Residents of New York City Category: Package Design / Product Packaging: Campaign
9/11 Poster Agency: Griffith Phillips Creative / Dallas Client: Salvation Army of Texas Category: Package Design / Product Packaging: Campaign
See the city Agency: Happy Forsman & Bodenfors / Göthenburg Client: Arkitektur Museet Category: Package Design / Product Packaging: Campaign
The eye Agency: Happy Forsman & Bodenfors / Göthenburg Client: Arkitektur Museet Category: Package Design / Product Packaging: Campaign
Bjorn Dahlstrom Agency: Happy Forsman & Bodenfors / Göthenburg Client: Rohsska Museet Category: Package Design / Product Packaging: Campaign
Watercloset workshop: sit beautiful! Agency: Happy Forsman & Bodenfors / Göthenburg Client: Rohsska Museet Category: Package Design / Product Packaging: Campaign
TV/Flowerpot/Fishtank Agency: Kinetic Interactive / Singapore Client: Residents' Committee Category: Package Design / Product Packaging: Campaign
Camo Agency: Kinetic Interactive / Singapore Client: Singapore Cancer Society Category: Package Design / Product Packaging: Campaign
Shirt/Blouse/Sweater Agency: Kinetic Interactive / Singapore Client: Singapore Petroleum Limited Category: Package Design / Product Packaging: Campaign
what's the story behind old glory Agency: McWhorter Design / Decatur Client: McWhorter Design Category: Package Design / Product Packaging: Campaign
Goethe, Holbein, Passavant Agency: Ogilvy & Mather / Frankfurt Client: Frankfurter Museum Category: Package Design / Product Packaging: Campaign
AIGA Chicago Annual Meeting 2001 Poster Agency: Pivot Design / Chicago Client: AIGA Category: Package Design / Product Packaging: Campaign
Institute for Nanotechnology at Northwestern University Recruitment Poster Agency: Pivot Design / Chicago Client: Institute for Nanotechnology Category: Package Design / Product Packaging: Campaign
Black World History Museum Poster Campaign Agency: Rodgers Townsend / St. Louis Client: Black World History Museum Category: Package Design / Product Packaging: Campaign
Much Ado Poster Agency: St. John & Partners / Jacksonville Client: Much Ado About Books Category: Package Design / Product Packaging: Campaign
Anti-Corruption Agency: TBWA / Shanghai Client: Shenzen Social Protection Governor Category: Package Design / Product Packaging: Campaign
2002 year of Agency: WBA HK Limited / Hong Kong Client: WBA HK Limited Category: Package Design / Product Packaging: Campaign

2002 Design Merit Award

Aimaq Rapp Stolle / Berlin

Nike International

Subground

Package Design / Commercial Product Packaging

02092D

2002 Design Merit Award

Batey / Singapore

Singapore Airlines

Snowflake

Package Design / Commercial Product Packaging

02093D

2002 Design Merit Award

Arnold Worldwide / Boston

Volkswagen of America

Radio VW Posters

Package Design / Commercial Product Packaging

02094D

2002 Design Merit Award

Arnold Worldwide / Boston

Volkswagen of America

Radiovw - Turntable

Package Design / Commercial Product Packaging

02095D

2002 Design Merit Award

Carmichael Lynch / Minneapolis

Children's Theater

Alice in Wonderland

Package Design / Commercial Product Packaging

02096D

2002 Design Merit Award

Gosh Advertising / Singapore

Mensa Singapore

Mensa recruitment - prodigy

Package Design / Commercial Product Packaging

02097D

2002 Design Merit Award

Gosh Advertising / Singapore

Mensa Singapore

Mensa Recruitment - Prodigy (Dots)

Package Design / Commercial Product Packaging

02098D

2002 Design Merit Award

Hill Holliday / New York

Popeyes

Free Mullets, Fried Food Diet, Mardi Gras, Thighs, Thousands

Package Design / Commercial Product Packaging

02099D

2002 Design Merit Award

Iridium Design / Ottawa

Ottawa Knights

Motor Psycho

Package Design / Commercial Product Packaging

02100D

2002 Design Merit Award

Kinetic Interactive / Singapore

Lorgan's The Retro Store

Globechair

Package Design / Commercial Product Packaging

02101D

2002 Design Merit Award

Lindsay Stone & Briggs / Madison

Bach Dancing & Dynamite Society

An open letter to the string quartet of the Titanic.

Package Design / Commercial Product Packaging

02102D

2002 Design Merit Award

Lindsay Stone & Briggs / Madison

Bach Dancing & Dynamite Society

On banging your head in 3/4 time.

Package Design / Commercial Product Packaging

02103D

2002 Design Merit Award

Lowe / New York

Montblanc

SoHo

Package Design / Commercial Product Packaging

02104D

2002 Design Merit Award

R&R Partners / Las Vegas

Las Vegas Convention and Visitors Authority

Bull Posters

Package Design / Commercial Product Packaging

02105D

2002 Design Merit Award

R&R Partners / Las Vegas

Las Vegas Convention and Visitors Authority

WOW Posters

Package Design / Commercial Product Packaging

02106D

2002 Design Merit Award

Saatchi & Saatchi / Johannesburg

Petervale

DIY CALENDAR

Package Design / Commercial Product Packaging

02107D

2002 Design Merit Award

Templin Brink Design / San Francisco

Art Real Screen Printers

Promotional Campaign

Package Design / Commercial Product Packaging

02108D

2002 Design Merit Award

Jupiter Drawing Room, The / Johannesburg

Discovery Health

Sperm/Brain/Attractive

Package Design / Commercial Product Packaging

02109D

2002 Design Merit Award

Archrival / Lincoln

Homestead of America

Homestead Poster Campaign

Package Design / Product Packaging: Campaign

02110D

2002 Design Merit Award

Beacon Communications / Tokyo

Beacon Communications

Beacon +

Package Design / Product Packaging: Campaign

02111D

2002 Design Merit Award

PeñaBrand/Butler Shine & Stern / Sausalito

Amnesty International

Jars of Clay

Package Design / Product Packaging: Campaign

02112D

2002 Design Merit Award

Duffy Design / Minneapolis

Art and Architecture

Sorry for the Confusion

Package Design / Product Packaging: Campaign

02113D

2002 Design Merit Award

Eleven / San Francisco

California Coastal Commission

Coastal Cleanup Day Poster Series

Package Design / Product Packaging: Campaign

02114D

2002 Design Merit Award

Goodby Silverstein & Partners / San Francisco

Golden Gate National Parks

Block Party

Package Design / Product Packaging: Campaign

02115D

2002 Design Merit Award

Goodby Silverstein & Partners / San Francisco

Golden Gate National Parks

Crissy Field Campaign

Package Design / Product Packaging: Campaign

02116D

2002 Design Merit Award

Goodby Silverstein & Partners / San Francisco

Golden Gate National Parks

Egret

Package Design / Product Packaging: Campaign

02117D

2002 Design Merit Award

Goodby Silverstein & Partners / San Francisco

Golden Gate National Parks

Flying Circus

Package Design / Product Packaging: Campaign

02118D

2002 Design Merit Award

Goodby Silverstein & Partners / San Francisco

Golden Gate National Parks

Kite

Package Design / Product Packaging: Campaign

02119D

2002 Design Merit Award

Graham Clifford Design / New York

Residents of New York City

Red Cross Poster

Package Design / Product Packaging: Campaign

02120D

2002 Design Merit Award

Griffith Phillips Creative / Dallas

Salvation Army of Texas

9/11 Poster

Package Design / Product Packaging: Campaign

02121D

2002 Design Merit Award

Happy Forsman & Bodenfors / Göthenburg

Arkitektur Museet

See the city

Package Design / Product Packaging: Campaign

02122D

2002 Design Merit Award

Happy Forsman & Bodenfors / Göthenburg

Arkitektur Museet

The eye

Package Design / Product Packaging: Campaign

02123D

2002 Design Merit Award

Happy Forsman & Bodenfors / Göthenburg

Rohsska Museet

Bjorn Dahlstrom

Package Design / Product Packaging: Campaign

02124D

2002 Design Merit Award

Happy Forsman & Bodenfors / Göthenburg

Rohsska Museet

Watercloset workshop: sit beautiful!

Package Design / Product Packaging: Campaign

02125D

2002 Design Merit Award

Kinetic Interactive / Singapore

Residents' Committee

TV/Flowerpot/Fishtank

Package Design / Product Packaging: Campaign

02126D

2002 Design Merit Award

Kinetic Interactive / Singapore

Singapore Cancer Society

Camo

Package Design / Product Packaging: Campaign

02127D

2002 Design Merit Award

Kinetic Interactive / Singapore

Singapore Petroleum Limited

Shirt/Blouse/Sweater

Package Design / Product Packaging: Campaign

02128D

2002 Design Merit Award

McWhorter Design / Decatur

McWhorter Design

what's the story behind old glory

Package Design / Product Packaging: Campaign

02129D

2002 Design Merit Award

Ogilvy & Mather / Frankfurt

Frankfurter Museum

Goethe, Holbein, Passavant

Package Design / Product Packaging: Campaign

02130D

2002 Design Merit Award

Pivot Design / Chicago

AIGA

AIGA Chicago Annual Meeting 2001 Poster

Package Design / Product Packaging: Campaign

02131D

2002 Design Merit Award

Pivot Design / Chicago

Institute for Nanotechnology

Institute for Nanotechnology at Northwestern University Recruitment Poster

Package Design / Product Packaging: Campaign

02132D

2002 Design Merit Award

Rodgers Townsend / St. Louis

Black World History Museum

Black World History Museum Poster Campaign

Package Design / Product Packaging: Campaign

02133D

2002 Design Merit Award

St. John & Partners / Jacksonville

Much Ado About Books

Much Ado Poster

Package Design / Product Packaging: Campaign

02134D

2002 Design Merit Award

TBWA / Shanghai

Shenzen Social Protection Governor

Anti-Corruption

Package Design / Product Packaging: Campaign

02135D

2002 Design Merit Award

WBA HK Limited / Hong Kong

WBA HK Limited

2002 year of

Package Design / Product Packaging: Campaign

02136D

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