The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Local Knowledge Agency: Forsman & Bodenfors / Göthenburg Client: Göteborgs Posten Category: Outdoor / Outdoor: Campaign
Ashtray Agency: Dentsu Young & Rubicam / Singapore Client: Singapore Cancer Society Category: Outdoor / Guerilla Advertising: Single
Not Playstation 2 Agency: Whybin Lawrence TBWA / Sydney Client: Sony Computer Entertainment Category: Outdoor / Guerilla Advertising: Single
Penis Agency: DDB NZ Limited / Auckland Client: SKY Television Category: Outdoor / Guerilla Advertising: Single
Absolut LA Agency: TBWA\Chiat\Day / New York Client: Absolut Vodka Category: Outdoor / Outdoor: Single
Missing Piece Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Depth Gauge, Polygraph, Bell Curve, Litmus Paper, Section of Skin Agency: Brand Architecture International / New York Client: The Economist Category: Outdoor / Outdoor: Campaign
Morning Paper, Keeping An Eye, Hospital Bed Agency: Forsman & Bodenfors / Göthenburg Client: Göteborgs Posten Category: Outdoor / Outdoor: Campaign
Road Signs Agency: Forsman & Bodenfors / Göthenburg Client: Volvo of Sweden Category: Outdoor / Outdoor: Campaign
London/Paris/NewYork Agency: Leo Burnett / Oslo Client: SAS Category: Outdoor / Outdoor: Campaign
We're Watching Agency: Modernista! / Boston Client: MTV Category: Outdoor / Outdoor: Campaign
We're Watching 2 Agency: Modernista! / Boston Client: MTV Category: Outdoor / Outdoor: Campaign
Exit Agency: Publicis in the West / Seattle Client: Washington State Lottery Category: Outdoor / Outdoor: Campaign
Beach, Bar, Pool Agency: Saatchi & Saatchi / London Client: Club 18-30 Category: Outdoor / Outdoor: Campaign
How Much Is This? Agency: TBWAChiatDay / Los Angeles Client: MOCA Category: Outdoor / Outdoor: Campaign
Baggage Carousel Agency: BADJAR Advertising / Melbourne Client: BMW Group - MINI Category: Outdoor / Guerilla Advertising: Single
Coasters Agency: Blattner Brunner / Pittsburgh Client: Zippo Category: Outdoor / Guerilla Advertising: Single
Stairmaster Agency: Foote Cone & Belding / Singapore Client: Adidas Singapore Category: Outdoor / Guerilla Advertising: Single
Crack Agency: Goh Ramanathan / Singapore Client: Hush Puppies Category: Outdoor / Guerilla Advertising: Single
Mask Agency: JDA / Perth Client: Bikeforce Australia Category: Outdoor / Guerilla Advertising: Single
Coaster Agency: TBWA Hunt Lascaris / Johannesburg Client: Dunlop Category: Outdoor / Guerilla Advertising: Single
Hitchhikers Agency: TBWA Hunt Lascaris / Johannesburg Client: Nashua Category: Outdoor / Guerilla Advertising: Single
Baby Magazine Agency: Young & Rubicam / São Paulo Client: Editoria Simbolo Category: Outdoor / Guerilla Advertising: Single
E=IQ2 Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Pie Chart Agency: Abbott Mead Vickers.BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
White Tiger Agency: Batey / Singapore Client: Singapore Zoological Gardens Category: Outdoor / Outdoor: Single
Line Up Agency: M&C Saatchi / Melbourne Client: Public Transport Corporation Category: Outdoor / Outdoor: Single
No Middle Ground Billboard Agency: OgilvyOne worldwide / Makati City Client: The Economist Category: Outdoor / Outdoor: Single
Cubicles Agency: Publicis in the West / Seattle Client: Washington State Lottery Category: Outdoor / Outdoor: Single
Beach Agency: Saatchi & Saatchi / London Client: Club 18-30 Category: Outdoor / Outdoor: Single
Absolut Alternative Agency: TBWA/Chiat/Day / New York Client: Absolut Vodka Category: Outdoor / Outdoor: Single

2002 Advertising Silver Pencil

Forsman & Bodenfors / Göthenburg

Göteborgs Posten

Local Knowledge

Outdoor / Outdoor: Campaign

02019A

2002 Advertising Silver Pencil

Dentsu Young & Rubicam / Singapore

Singapore Cancer Society

Ashtray

Outdoor / Guerilla Advertising: Single

02020A

2002 Advertising Silver Pencil

Whybin Lawrence TBWA / Sydney

Sony Computer Entertainment

Not Playstation 2

Outdoor / Guerilla Advertising: Single

02021A

2002 Advertising Bronze Pencil

DDB NZ Limited / Auckland

SKY Television

Penis

Outdoor / Guerilla Advertising: Single

02022A

2002 Advertising Gold Pencil

TBWA\Chiat\Day / New York

Absolut Vodka

Absolut LA

Outdoor / Outdoor: Single

02017A

2002 Advertising Silver Pencil

Abbott Mead Vickers.BBDO / London

The Economist

Missing Piece

Outdoor / Outdoor: Single

02018A

2002 Advertising Merit Award

Brand Architecture International / New York

The Economist

Depth Gauge, Polygraph, Bell Curve, Litmus Paper, Section of Skin

Outdoor / Outdoor: Campaign

02282A

2002 Advertising Merit Award

Forsman & Bodenfors / Göthenburg

Göteborgs Posten

Morning Paper, Keeping An Eye, Hospital Bed

Outdoor / Outdoor: Campaign

02283A

2002 Advertising Merit Award

Forsman & Bodenfors / Göthenburg

Volvo of Sweden

Road Signs

Outdoor / Outdoor: Campaign

02284A

2002 Advertising Merit Award

Leo Burnett / Oslo

SAS

London/Paris/NewYork

Outdoor / Outdoor: Campaign

02285A

2002 Advertising Merit Award

Modernista! / Boston

MTV

We're Watching

Outdoor / Outdoor: Campaign

02286A

2002 Advertising Merit Award

Modernista! / Boston

MTV

We're Watching 2

Outdoor / Outdoor: Campaign

02287A

2002 Advertising Merit Award

Publicis in the West / Seattle

Washington State Lottery

Exit

Outdoor / Outdoor: Campaign

02288A

2002 Advertising Merit Award

Saatchi & Saatchi / London

Club 18-30

Beach, Bar, Pool

Outdoor / Outdoor: Campaign

02289A

2002 Advertising Merit Award

TBWAChiatDay / Los Angeles

MOCA

How Much Is This?

Outdoor / Outdoor: Campaign

02290A

2002 Advertising Merit Award

BADJAR Advertising / Melbourne

BMW Group - MINI

Baggage Carousel

Outdoor / Guerilla Advertising: Single

02291A

2002 Advertising Merit Award

Blattner Brunner / Pittsburgh

Zippo

Coasters

Outdoor / Guerilla Advertising: Single

02292A

2002 Advertising Merit Award

Foote Cone & Belding / Singapore

Adidas Singapore

Stairmaster

Outdoor / Guerilla Advertising: Single

02293A

2002 Advertising Merit Award

Goh Ramanathan / Singapore

Hush Puppies

Crack

Outdoor / Guerilla Advertising: Single

02294A

2002 Advertising Merit Award

JDA / Perth

Bikeforce Australia

Mask

Outdoor / Guerilla Advertising: Single

02295A

2002 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Dunlop

Coaster

Outdoor / Guerilla Advertising: Single

02296A

2002 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Nashua

Hitchhikers

Outdoor / Guerilla Advertising: Single

02297A

2002 Advertising Merit Award

Young & Rubicam / São Paulo

Editoria Simbolo

Baby Magazine

Outdoor / Guerilla Advertising: Single

02298A

2002 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

The Economist

E=IQ2

Outdoor / Outdoor: Single

02274A

2002 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

The Economist

Pie Chart

Outdoor / Outdoor: Single

02275A

2002 Advertising Merit Award

Batey / Singapore

Singapore Zoological Gardens

White Tiger

Outdoor / Outdoor: Single

02276A

2002 Advertising Merit Award

M&C Saatchi / Melbourne

Public Transport Corporation

Line Up

Outdoor / Outdoor: Single

02277A

2002 Advertising Merit Award

OgilvyOne worldwide / Makati City

The Economist

No Middle Ground Billboard

Outdoor / Outdoor: Single

02278A

2002 Advertising Merit Award

Publicis in the West / Seattle

Washington State Lottery

Cubicles

Outdoor / Outdoor: Single

02279A

2002 Advertising Merit Award

Saatchi & Saatchi / London

Club 18-30

Beach

Outdoor / Outdoor: Single

02280A

2002 Advertising Merit Award

TBWA/Chiat/Day / New York

Absolut Vodka

Absolut Alternative

Outdoor / Outdoor: Single

02281A

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