Award

Agency

Client

Title

Category

Annual ID

Blank Sheet Agency: Taxi / Toronto Client: ABC Canada Literacy Foundation Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Cowboy Agency: Ogilvy & Mather / Mumbai Client: Cancer Patients Aid Association Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
White Agency: Young & Rubicam / Miami Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Infect Truth Campaign: Hearse Sponsorship/ Dog Walker/ Flavor Suggestions Agency: Arnold Worldwide/Crispin Porter & Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Janine DiGiovanni/Eddie Adams/George Herman Agency: Adworks / Washington Client: Newseum Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Helder, Henrique, Teresa Agency: BBDO Portugal / Lisbon Client: Portuguese Road Safety Category: Public Service/Political / Public Service/Political Radio: Campaign
Cigars/Announcements/Labor Agency: Young & Rubicam / Chicago Client: Misericordia Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Willie/Sherry/Phillip Agency: Crispin Porter & Bogusky / Miami Client: Best Buddies Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Blues Name/Mad Libs/Value Agency: Arnika / Richmond Client: Boys & Girls Club of America Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Street Kids Agency: Ogilvy & Mather / Frankfurt Client: Verein Fur Arbeits und Erziehungshilfe Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Kill Your Speed Agency: Abbott Mead Vickers.BBDO / London Client: DETR Category: Public Service/Political / Public Service/Political Radio: Single
Imagination/Whale Agency: Dentsu / Tokyo Client: Japan Ad Council Category: Public Service/Political / Public Service/Political Radio: Single
You Never Know Agency: Ogilvy / London Client: COI/Child Protection Category: Public Service/Political / Public Service/Political Radio: Single
Hearse Sponsorship Agency: Arnold Worldwide/Crispin Porter & Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail
Dog Walker Agency: Arnold Worldwide/Crispin Porter & Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail
Mia Agency: BVK / Milwaukee Client: Shaken Baby Association Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail
Newspaper/Blanket Agency: Publicis Mojo / Auckland Client: Auckland City Mission Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Divan Bench Agency: DM9 DDB Publicidade / São Paulo Client: MASP São Paulo Museum of Art Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Blood Agency: Saatchi & Saatchi / London Client: Emma Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Lump Agency: BBDO / Atlanta Client: Georgia Breast Cancer Coalition Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Boy Agency: Leo Burnett / São Paulo Client: Ação da Cidadania Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Cut Agency: Martin|Williams / Minneapolis Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Flaws Agency: Martin|Williams / Minneapolis Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Price Agency: Martin|Williams / Minneapolis Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Cowboy Agency: Ogilvy & Mather / Mumbai Client: Cancer Patients Aid Association Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Changi Prison - Grandparents Agency: Ogilvy & Mather / Singapore Client: Changi Museum Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
God - I Am Here Agency: Ogilvy & Mather / Singapore Client: Churches of the Love Singapore Movement Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Chin Agency: Saatchi & Saatchi / Wellington Client: Women's Refuge Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Eye Agency: Saatchi & Saatchi / Wellington Client: Women's Refuge Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Woman Abuse - Elevator Agency: Sonnenberg Murphy Leo Burnett / Johannesburg Client: Salvation Army Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Alcoholic Agency: Young & Rubicam / Miami Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Too Young Agency: Young & Rubicam / Miami Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Seat Belt Agency: young&rubicam.thinking / Auckland Client: Waitakere City Council Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Careful Campaign Agency: Arnold Worldwide / Boston Client: Massachusetts Department of Public Health Category: Public Service/Political / Public Service/Political Radio: Campaign
Skating, Turkey, Theatre Agency: BBDO / New York Client: Office of the Mayor Category: Public Service/Political / Public Service/Political Radio: Campaign
Same As Me Agency: Saatchi & Saatchi / Sydney Client: Pedestrian Council Category: Public Service/Political / Public Service/Political Radio: Campaign
Auto Trader Wrecks Agency: Clemenger BBDO / Wellington Client: Land Transport Safety Authority Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Crab Agency: Leo Burnett / Kuala Lumpur Client: Malaysian Nature Society Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Sharks of the World Agency: Leo Burnett / Singapore Client: Ocean Environment Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Changi Prison Agency: Ogilvy & Mather / Singapore Client: Changi Museum Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Open Here+ Agency: Saatchi & Saatchi / Sydney Client: Pedestrian Council Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Bears Agency: Saatchi & Saatchi / Singapore Client: Acres Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Colin Powell Agency: DDB / Singapore Client: Volvo Cars East Asia Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Price Agency: Martin|Williams / Minneapolis Client: Amnesty International Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Product Recall - Please note this spot first aired nationwide on April Fools Day Agency: Arnold Worldwide/Crispin Porter & Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Radio: Single
Faces Agency: DM9 DDB Publicidade / São Paulo Client: MASP São Paulo Museum of Art Category: Public Service/Political / Public Service/Political Radio: Single
Hey White Fella Agency: M&C Saatchi / London Client: Kick Racism Out of Football Category: Public Service/Political / Public Service/Political Radio: Single
Tourists Agency: BBDO / New York Client: Citizens Against Terrorism Category: Public Service/Political / Public Service/Political Radio: Single
Desert Agency: Suburban / Larchmont Client: Companion Animal Placement Category: Public Service/Political / Public Service/Political Radio: Single
The Colonel Agency: Cole & Weber/Red Cell / Seattle Client: American Civil Liberties Union Category: Public Service/Political / Public Service/Political Radio: Single

2002 Advertising Silver Pencil

Taxi / Toronto

ABC Canada Literacy Foundation

Blank Sheet

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02045A

2002 Advertising Silver Pencil

Ogilvy & Mather / Mumbai

Cancer Patients Aid Association

Cowboy

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02046A

2002 Advertising Bronze Pencil

Young & Rubicam / Miami

Amnesty International

White

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02047A

2002 Advertising Gold Pencil

Arnold Worldwide/Crispin Porter & Bogusky / Boston

American Legacy Foundation

Infect Truth Campaign: Hearse Sponsorship/ Dog Walker/ Flavor Suggestions

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign

02052A

2002 Advertising Silver Pencil

Adworks / Washington

Newseum

Janine DiGiovanni/Eddie Adams/George Herman

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign

02053A

2002 Advertising Gold Pencil

BBDO Portugal / Lisbon

Portuguese Road Safety

Helder, Henrique, Teresa

Public Service/Political / Public Service/Political Radio: Campaign

02057A

2002 Advertising Gold Pencil

Young & Rubicam / Chicago

Misericordia

Cigars/Announcements/Labor

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02042A

2002 Advertising Silver Pencil

Crispin Porter & Bogusky / Miami

Best Buddies

Willie/Sherry/Phillip

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02043A

2002 Advertising Bronze Pencil

Arnika / Richmond

Boys & Girls Club of America

Blues Name/Mad Libs/Value

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02044A

2002 Advertising Silver Pencil

Ogilvy & Mather / Frankfurt

Verein Fur Arbeits und Erziehungshilfe

Street Kids

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

02048A

2002 Advertising Gold Pencil

Abbott Mead Vickers.BBDO / London

DETR

Kill Your Speed

Public Service/Political / Public Service/Political Radio: Single

02054A

2002 Advertising Silver Pencil

Dentsu / Tokyo

Japan Ad Council

Imagination/Whale

Public Service/Political / Public Service/Political Radio: Single

02055A

2002 Advertising Bronze Pencil

Ogilvy / London

COI/Child Protection

You Never Know

Public Service/Political / Public Service/Political Radio: Single

02056A

2002 Advertising Gold Pencil

Arnold Worldwide/Crispin Porter & Bogusky / Boston

American Legacy Foundation

Hearse Sponsorship

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail

02049A

2002 Advertising Silver Pencil

Arnold Worldwide/Crispin Porter & Bogusky / Boston

American Legacy Foundation

Dog Walker

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail

02050A

2002 Advertising Bronze Pencil

BVK / Milwaukee

Shaken Baby Association

Mia

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail

02051A

2002 Advertising Gold Pencil

Publicis Mojo / Auckland

Auckland City Mission

Newspaper/Blanket

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

02039A

2002 Advertising Silver Pencil

DM9 DDB Publicidade / São Paulo

MASP São Paulo Museum of Art

Divan Bench

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

02040A

2002 Advertising Bronze Pencil

Saatchi & Saatchi / London

Emma

Blood

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

02041A

2002 Advertising Merit Award

BBDO / Atlanta

Georgia Breast Cancer Coalition

Lump

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02411A

2002 Advertising Merit Award

Leo Burnett / São Paulo

Ação da Cidadania

Boy

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02412A

2002 Advertising Merit Award

Martin|Williams / Minneapolis

Amnesty International

Cut

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02413A

2002 Advertising Merit Award

Martin|Williams / Minneapolis

Amnesty International

Flaws

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02414A

2002 Advertising Merit Award

Martin|Williams / Minneapolis

Amnesty International

Price

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02415A

2002 Advertising Merit Award

Ogilvy & Mather / Mumbai

Cancer Patients Aid Association

Cowboy

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02416A

2002 Advertising Merit Award

Ogilvy & Mather / Singapore

Changi Museum

Changi Prison - Grandparents

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02417A

2002 Advertising Merit Award

Ogilvy & Mather / Singapore

Churches of the Love Singapore Movement

God - I Am Here

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02418A

2002 Advertising Merit Award

Saatchi & Saatchi / Wellington

Women's Refuge

Chin

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02419A

2002 Advertising Merit Award

Saatchi & Saatchi / Wellington

Women's Refuge

Eye

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02420A

2002 Advertising Merit Award

Sonnenberg Murphy Leo Burnett / Johannesburg

Salvation Army

Woman Abuse - Elevator

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02421A

2002 Advertising Merit Award

Young & Rubicam / Miami

Amnesty International

Alcoholic

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02422A

2002 Advertising Merit Award

Young & Rubicam / Miami

Amnesty International

Too Young

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02423A

2002 Advertising Merit Award

young&rubicam.thinking / Auckland

Waitakere City Council

Seat Belt

Public Service/Political / Public Service/Political Outdoor and Posters: Single

02424A

2002 Advertising Merit Award

Arnold Worldwide / Boston

Massachusetts Department of Public Health

Careful Campaign

Public Service/Political / Public Service/Political Radio: Campaign

02438A

2002 Advertising Merit Award

BBDO / New York

Office of the Mayor

Skating, Turkey, Theatre

Public Service/Political / Public Service/Political Radio: Campaign

02439A

2002 Advertising Merit Award

Saatchi & Saatchi / Sydney

Pedestrian Council

Same As Me

Public Service/Political / Public Service/Political Radio: Campaign

02440A

2002 Advertising Merit Award

Clemenger BBDO / Wellington

Land Transport Safety Authority

Auto Trader Wrecks

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02405A

2002 Advertising Merit Award

Leo Burnett / Kuala Lumpur

Malaysian Nature Society

Crab

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02406A

2002 Advertising Merit Award

Leo Burnett / Singapore

Ocean Environment

Sharks of the World

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02407A

2002 Advertising Merit Award

Ogilvy & Mather / Singapore

Changi Museum

Changi Prison

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02408A

2002 Advertising Merit Award

Saatchi & Saatchi / Sydney

Pedestrian Council

Open Here+

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02409A

2002 Advertising Merit Award

Saatchi & Saatchi / Singapore

Acres

Bears

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

02410A

2002 Advertising Merit Award

DDB / Singapore

Volvo Cars East Asia

Colin Powell

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

02425A

2002 Advertising Merit Award

Martin|Williams / Minneapolis

Amnesty International

Price

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

02426A

2002 Advertising Merit Award

Arnold Worldwide/Crispin Porter & Bogusky / Boston

American Legacy Foundation

Product Recall - Please note this spot first aired nationwide on April Fools Day

Public Service/Political / Public Service/Political Radio: Single

02430A

2002 Advertising Merit Award

DM9 DDB Publicidade / São Paulo

MASP São Paulo Museum of Art

Faces

Public Service/Political / Public Service/Political Radio: Single

02431A

2002 Advertising Merit Award

M&C Saatchi / London

Kick Racism Out of Football

Hey White Fella

Public Service/Political / Public Service/Political Radio: Single

02432A

2002 Advertising Merit Award

BBDO / New York

Citizens Against Terrorism

Tourists

Public Service/Political / Public Service/Political Radio: Single

02433A

2002 Advertising Merit Award

Suburban / Larchmont

Companion Animal Placement

Desert

Public Service/Political / Public Service/Political Radio: Single

02434A

2002 Advertising Merit Award

Cole & Weber/Red Cell / Seattle

American Civil Liberties Union

The Colonel

Public Service/Political / Public Service/Political Radio: Single

02435A

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