The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

100th Anniversary Logo Agency: Carmichael Lynch / Minneapolis Client: Harley-Davidson Category: Brand and Corporate Identity Design / Logo/Trademark
Vulindlela Corporate Identity Agency: Daddy buy me a Pony / Cape Town Client: Vulindlela Category: Brand and Corporate Identity / Corporate Identity
Fibs. Fine Food-Tall Stories. Agency: Bingo Communications / Johannesburg Client: Fibs Restaurant Category: Brand and Corporate Identity / Corporate Identity
Wedding & Party Promo Agency: CANNON / Grand Rapids Client: Skyler, DJ Category: Brand and Corporate Identity / Corporate Identity
Manhattan Dining Logo Agency: Graphics and Designing Inc. / Tokyo Client: Will Planning Inc. Category: Brand and Corporate Identity / Corporate Identity
Hairdresser Agency: Zapping / Madrid Client: Jesus Galindo Category: Brand and Corporate Identity / Corporate Identity
Corporate Identity Program Agency: Maksimovic & Partners / Saarbrücken Client: Dittgen Bauunternehmen Category: Brand and Corporate Identity / Corporate Identity
Blazer's Identity Manuals Agency: Sandstrom Design / Portland Client: Portland Trail Blazers Category: Brand and Corporate Identity / Corporate Identity
business cards: v 5.0, v 6.0, v 7.0 complete identity Agency: Client: space150 Category: Brand and Corporate Identity / Corporate Identity
space150 v 6.0 complete identity program Agency: Client: space150 Category: Brand and Corporate Identity / Corporate Identity
space150 v 7.0 complete identity program Agency: Client: space150 Category: Brand and Corporate Identity / Corporate Identity
Stationery Agency: Taxi / Toronto Client: Butterfield & Robinson Category: Brand and Corporate Identity / Corporate Identity
The Knowledge Agency: Taxi Studio Ltd. / Bristol Client: Taxi Studio Ltd. Category: Brand and Corporate Identity / Corporate Identity
Wicked Hair Corporate Identity Agency: TBWA/Gavin/Reddy / Johannesburg Client: Wicked Hair Company Category: Brand and Corporate Identity / Corporate Identity
Independent Film Company ID Agency: The Brooklyn Brothers / New York Client: Dirty Rice Category: Brand and Corporate Identity / Corporate Identity
Editors business card Agency: The Brooklyn Brothers / New York Client: Sabrina Huffman Category: Brand and Corporate Identity / Corporate Identity
Design Indaba Agency: The Jupiter Drawing Room (South Africa) / Cape Town Client: Cape Town Major Events Company Category: Brand and Corporate Identity / Corporate Identity
Corporate Identity 40 Sardines Restaurant Agency: Three Wide Marketing / Kansas City Client: 40 Sardines Restaurant Category: Brand and Corporate Identity / Corporate Identity
Boa Corporate Identity Agency: Turner Duckworth / London Client: Boa Housewares Category: Brand and Corporate Identity / Corporate Identity
Smile Agency: Associates In Design / Singapore Client: Asia Pacific Breweries Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
San Francisco Agency: Butler, Shine & Stern/PeñaBrand / Sausalito Client: J-Boogie Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Dough Agency: FCB / Singapore Client: KHL Marketing Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Metal Agency: FCB / Singapore Client: KHL Marketing Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Potato Agency: FCB / Singapore Client: KHL Marketing Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
My Life Agency: FCB / Singapore Client: Terminal One Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Vertical Marathon Agency: Gosh Advertising / Singapore Client: Swissotel The Stamford, Singapore Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Brakpan Agency: Grey Worldwide / Johannesburg Client: Johannesburg Zoo Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Japanese Sake Gokyo Agency: Hakuhodo Inc. / Tokyo Client: Sakai, Sake Brewing Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Ingegerd RÂman Agency: Happy Forsman & Bodenfors / Göteborg Client: Röhsska Design Museum Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Made in Venice Agency: Happy Forsman & Bodenfors / Göteborg Client: Röhsska Design Museum Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Royal Swedish Castle Agency: Happy Forsman & Bodenfors / Göteborg Client: Swedish Museum of Architecture Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Dog Band-Aid Agency: Hakuhodo Inc. / Tokyo Client: Anicom Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
End Trails Agency: Laughlin/Constable / Chicago Client: Thor's Hammer Vodka Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Butterfly Agency: Leo Burnett / Kuala Lumpur Client: Kinokuniya Bookstores Malaysia Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Literary Cafe Agency: Ogilvy & Mather / Frankfurt Client: Buchladen Lesecafe Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Children's Mouth Agency: Ogilvy & Mather / Frankfurt Client: IBM Germany Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
What's on your mind? Agency: Ogilvy & Mather / Singapore Client: Gaelic Inns Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Steppenwolf Theatre (Chicago) Poster Agency: Sandstrom Design / Portland Client: Ogilvy & Mather Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Bunny Agency: THEORY / San Francisco Client: Shaws Hand-Made Chocolate Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
AIGA Event Poster Agency: VSA Partners / Chicago Client: Dallas/Ft. Worth AIGA Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Michael Johnson, Giles Revell, Sarah Fanelli, Gary Baseman, Clayton Brothers Agency: Campbell Doyle Dye / London Client: Merrydown Category: Direct Mail / Direct Mail: Campaign
Ottoman, Readerman, Camera Agency: Mad Dogs and Englishmen / San Francisco Client: Maximum PC Category: Direct Mail / Direct Mail: Campaign
Aeroplane, San Francisco, Muni Agency: Butler, Shine & Stern/PeñaBrand / Sausalito Client: J-Boogie Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
The tougue, The ear, The close cropped head Agency: Hakuhodo / Osaka Client: Elecom Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Do the streets belong to everyone? (rug)/Do the streets belong to everyone? (chandellier)/Do the streets belong to everyone? (public sofa) Agency: Happy Forsman & Bodenfors / Göteborg Client: Swedish Museum of Architecture Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Sushi/Snails/Coffee/Swiss Roll Agency: Jupiter Drawing Room (South Africa), The / Johannesburg Client: Nedbank Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Missing Fries, Big Mac, FOF Agency: Leo Burnett / Singapore Client: McDonald's Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Before 42 kg/ Before 87kg/ Before 91 kg Agency: Ogilvy & Mather / New Delhi Client: Dr. Morepen Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Adam/Sohni/Romeo/Salim/Laila Agency: RMG David / New Delhi Client: www.Indiatimes.com Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
FZT Phase II Agency: Wieden+Kennedy / Tokyo Client: Nike Japan Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

2003 Design Merit Award

Carmichael Lynch / Minneapolis

Harley-Davidson

100th Anniversary Logo

Brand and Corporate Identity Design / Logo/Trademark

03099D

2003 Design Merit Award

Daddy buy me a Pony / Cape Town

Vulindlela

Vulindlela Corporate Identity

Brand and Corporate Identity / Corporate Identity

03081D

2003 Design Merit Award

Bingo Communications / Johannesburg

Fibs Restaurant

Fibs. Fine Food-Tall Stories.

Brand and Corporate Identity / Corporate Identity

03082D

2003 Design Merit Award

CANNON / Grand Rapids

Skyler, DJ

Wedding & Party Promo

Brand and Corporate Identity / Corporate Identity

03083D

2003 Design Merit Award

Graphics and Designing Inc. / Tokyo

Will Planning Inc.

Manhattan Dining Logo

Brand and Corporate Identity / Corporate Identity

03084D

2003 Design Merit Award

Zapping / Madrid

Jesus Galindo

Hairdresser

Brand and Corporate Identity / Corporate Identity

03085D

2003 Design Merit Award

Maksimovic & Partners / Saarbrücken

Dittgen Bauunternehmen

Corporate Identity Program

Brand and Corporate Identity / Corporate Identity

03086D

2003 Design Merit Award

Sandstrom Design / Portland

Portland Trail Blazers

Blazer's Identity Manuals

Brand and Corporate Identity / Corporate Identity

03087D

2003 Design Merit Award

space150

business cards: v 5.0, v 6.0, v 7.0 complete identity

Brand and Corporate Identity / Corporate Identity

03088D

2003 Design Merit Award

space150

space150 v 6.0 complete identity program

Brand and Corporate Identity / Corporate Identity

03089D

2003 Design Merit Award

space150

space150 v 7.0 complete identity program

Brand and Corporate Identity / Corporate Identity

03090D

2003 Design Merit Award

Taxi / Toronto

Butterfield & Robinson

Stationery

Brand and Corporate Identity / Corporate Identity

03091D

2003 Design Merit Award

Taxi Studio Ltd. / Bristol

Taxi Studio Ltd.

The Knowledge

Brand and Corporate Identity / Corporate Identity

03092D

2003 Design Merit Award

TBWA/Gavin/Reddy / Johannesburg

Wicked Hair Company

Wicked Hair Corporate Identity

Brand and Corporate Identity / Corporate Identity

03093D

2003 Design Merit Award

The Brooklyn Brothers / New York

Dirty Rice

Independent Film Company ID

Brand and Corporate Identity / Corporate Identity

03094D

2003 Design Merit Award

The Brooklyn Brothers / New York

Sabrina Huffman

Editors business card

Brand and Corporate Identity / Corporate Identity

03095D

2003 Design Merit Award

The Jupiter Drawing Room (South Africa) / Cape Town

Cape Town Major Events Company

Design Indaba

Brand and Corporate Identity / Corporate Identity

03096D

2003 Design Merit Award

Three Wide Marketing / Kansas City

40 Sardines Restaurant

Corporate Identity 40 Sardines Restaurant

Brand and Corporate Identity / Corporate Identity

03097D

2003 Design Merit Award

Turner Duckworth / London

Boa Housewares

Boa Corporate Identity

Brand and Corporate Identity / Corporate Identity

03098D

2003 Design Merit Award

Associates In Design / Singapore

Asia Pacific Breweries

Smile

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03113D

2003 Design Merit Award

Butler, Shine & Stern/PeñaBrand / Sausalito

J-Boogie

San Francisco

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03114D

2003 Design Merit Award

FCB / Singapore

KHL Marketing

Dough

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03115D

2003 Design Merit Award

FCB / Singapore

KHL Marketing

Metal

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03116D

2003 Design Merit Award

FCB / Singapore

KHL Marketing

Potato

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03117D

2003 Design Merit Award

FCB / Singapore

Terminal One

My Life

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03118D

2003 Design Merit Award

Gosh Advertising / Singapore

Swissotel The Stamford, Singapore

Vertical Marathon

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03119D

2003 Design Merit Award

Grey Worldwide / Johannesburg

Johannesburg Zoo

Brakpan

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03120D

2003 Design Merit Award

Hakuhodo Inc. / Tokyo

Sakai, Sake Brewing

Japanese Sake Gokyo

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03121D

2003 Design Merit Award

Happy Forsman & Bodenfors / Göteborg

Röhsska Design Museum

Ingegerd RÂman

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03122D

2003 Design Merit Award

Happy Forsman & Bodenfors / Göteborg

Röhsska Design Museum

Made in Venice

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03123D

2003 Design Merit Award

Happy Forsman & Bodenfors / Göteborg

Swedish Museum of Architecture

Royal Swedish Castle

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03124D

2003 Design Merit Award

Hakuhodo Inc. / Tokyo

Anicom

Dog Band-Aid

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03125D

2003 Design Merit Award

Laughlin/Constable / Chicago

Thor's Hammer Vodka

End Trails

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03126D

2003 Design Merit Award

Leo Burnett / Kuala Lumpur

Kinokuniya Bookstores Malaysia

Butterfly

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03127D

2003 Design Merit Award

Ogilvy & Mather / Frankfurt

Buchladen Lesecafe

Literary Cafe

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03128D

2003 Design Merit Award

Ogilvy & Mather / Frankfurt

IBM Germany

Children's Mouth

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03129D

2003 Design Merit Award

Ogilvy & Mather / Singapore

Gaelic Inns

What's on your mind?

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03130D

2003 Design Merit Award

Sandstrom Design / Portland

Ogilvy & Mather

Steppenwolf Theatre (Chicago) Poster

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03131D

2003 Design Merit Award

THEORY / San Francisco

Shaws Hand-Made Chocolate

Bunny

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03132D

2003 Design Merit Award

VSA Partners / Chicago

Dallas/Ft. Worth AIGA

AIGA Event Poster

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03133D

2003 Design Merit Award

Campbell Doyle Dye / London

Merrydown

Michael Johnson, Giles Revell, Sarah Fanelli, Gary Baseman, Clayton Brothers

Direct Mail / Direct Mail: Campaign

03186D

2003 Design Merit Award

Mad Dogs and Englishmen / San Francisco

Maximum PC

Ottoman, Readerman, Camera

Direct Mail / Direct Mail: Campaign

03187D

2003 Design Merit Award

Butler, Shine & Stern/PeñaBrand / Sausalito

J-Boogie

Aeroplane, San Francisco, Muni

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

03134D

2003 Design Merit Award

Hakuhodo / Osaka

Elecom

The tougue, The ear, The close cropped head

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

03135D

2003 Design Merit Award

Happy Forsman & Bodenfors / Göteborg

Swedish Museum of Architecture

Do the streets belong to everyone? (rug)/Do the streets belong to everyone? (chandellier)/Do the streets belong to everyone? (public sofa)

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

03136D

2003 Design Merit Award

Jupiter Drawing Room (South Africa), The / Johannesburg

Nedbank

Sushi/Snails/Coffee/Swiss Roll

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

03137D

2003 Design Merit Award

Leo Burnett / Singapore

McDonald's

Missing Fries, Big Mac, FOF

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

03138D

2003 Design Merit Award

Ogilvy & Mather / New Delhi

Dr. Morepen

Before 42 kg/ Before 87kg/ Before 91 kg

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

03139D

2003 Design Merit Award

RMG David / New Delhi

www.Indiatimes.com

Adam/Sohni/Romeo/Salim/Laila

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

03140D

2003 Design Merit Award

Wieden+Kennedy / Tokyo

Nike Japan

FZT Phase II

Collateral Design / Promotional and Point-of-Purchase Posters: Campaign

03141D

Follow Us