The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Downside Agency: Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Flavor Agency: Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Positive Agency: Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Telemarketer Agency: DDB / New York Client: Ad Council Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Chauffeur Agency: Net#work BBDO / Johannesburg Client: Virgin Atlantic Category: Outdoor / Guerilla Advertising: Single
Door Lock Promotion Agency: Ogilvy & Mather / Frankfurt Client: Ford Germany Category: Outdoor / Guerilla Advertising: Single
Incubator Agency: Saatchi & Saatchi / Auckland Client: South Auckland Health Foundation Category: Outdoor / Guerilla Advertising: Single
Vending Machine Agency: Saatchi & Saatchi / London Client: St Mungo's Category: Outdoor / Guerilla Advertising: Single
Golf Ball Agency: TBWA Hunt Lascaris / Johannesburg Client: Gary Player Country Club Category: Outdoor / Guerilla Advertising: Single
Waterfowl, Little Boy, Eyeball, Moonwalk Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Campaign
Nurse, She-Devil, Crucifix Agency: Acme Advertising / San Francisco Client: High Speed Productions Category: Trade / Trade Color Full Page or Spread: Campaign
Ugly Rockstars, Live Fast Die a Senior Citizen, 666 Petalicious Agency: Bartle Bogle Hegarty / New York Client: Rolling Stone Category: Trade / Trade Color Full Page or Spread: Campaign
Jeff Fisher, Giles Revell, Sarah Fanelli, Brian Crouis, Michael Johnson Amp, Clayton Brothers Agency: Campbell Doyle Dye / London Client: Merrydown Category: Trade / Trade Color Full Page or Spread: Campaign
Coke, Altoids, Budweiser Agency: Carmichael Lynch / Minneapolis Client: American Advertising Federation Category: Trade / Trade Color Full Page or Spread: Campaign
Airport Security, Osbournes, Nuclear Reactor/Plane Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Campaign
Sources, Gun/Peace, Bono Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Campaign
Response Time, Fall, Unconscious Agency: Gianfagna Jones / Litchfield/OFFICE NEW YORK Client: Green Bull Category: Trade / Trade Color Full Page or Spread: Campaign
UBA, Time Machine, Pixie Dust Agency: Ogilvy & Mather / New York Client: IBM Category: Trade / Trade Color Full Page or Spread: Campaign
Alex, Bob, Tracy Agency: One And All / Minneapolis Client: Craig Perman Photography Category: Trade / Trade Color Full Page or Spread: Campaign
Bible, Toe Tag, Divorce Certificate Agency: Palmer Jarvis DDB / Vancouver Client: OMD Canada Category: Trade / Trade Color Full Page or Spread: Campaign
Coaster Agency: Rethink / Vancouver Client: Playland Category: Newspaper / Newspaper 600 Lines or Less: Single
5 Senses Agency: Austin Kelley / Atlanta Client: Capitol Distributing Category: Newspaper / Newspaper 600 Lines or Less: Single
Blackened Agency: Austin Kelley / Atlanta Client: Capitol Distributing Category: Newspaper / Newspaper 600 Lines or Less: Single
Wife Agency: Austin Kelley / Atlanta Client: Capitol Distributing Category: Newspaper / Newspaper 600 Lines or Less: Single
Pens Agency: Clarity Coverdale Fury / Minneapolis Client: Midway Bank Category: Newspaper / Newspaper 600 Lines or Less: Single
Lawyers Agency: Hill Holliday / Boston Client: Dunkin' Donuts Category: Newspaper / Newspaper 600 Lines or Less: Single
Seats Agency: Ogilvy / Guatemala Client: Prensa Libre Category: Newspaper / Newspaper 600 Lines or Less: Single
Stadium Agency: Ogilvy / Guatemala Client: Prensa Libre Category: Newspaper / Newspaper 600 Lines or Less: Single
Revelation Agency: Rethink / Vancouver Client: Playland Category: Newspaper / Newspaper 600 Lines or Less: Single
911 Agency: Saatchi & Saatchi / Johannesburg Client: Lea + Perrins Category: Newspaper / Newspaper 600 Lines or Less: Single
Stockholm Postcards Agency: Happy Forsman & Bodenfors / Göteborg Client: Swedish Museum of Architecture Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Hershey Store Agency: Ogilvy & Mather / New York Client: Hershey Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
The Commercial Vehicles Are for Everybody Campaign Agency: Scholz & Friends / Berlin Client: DaimlerChrysler AG Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
The Snake Truck Lettering Agency: Scholz & Friends / Berlin Client: DaimlerChrysler AG, DCVD Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Harley-Davidson LORE: 1966-Present Agency: VSA Partners / Chicago Client: Harley-Davidson Category: Publication Design / Book Jacket Design
Cuba-Out of Time Agency: VSA Partners / Chicago Client: Quantum Printing Category: Publication Design / Book Jacket Design
And no birds sang Agency: Wonderlust Industries Inc. / New York Client: Wonderlust Category: Publication Design / Book Jacket Design
A Larger World Revealed Agency: Blumedia / London Client: Rawlinson & Hunter Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
INFORM Web Site Agency: Bridgeline Software / New York Client: Bank of New York Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
TalentSmart Web Site Agency: Digitaria Interactive / San Diego Client: TalentSmart, inc. Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Mahlum Architects Web Site Agency: Hornall Anderson Design Works / Seattle Client: Mahlum Architects Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
ITG.com Agency: Martin|Williams / Minneapolis Client: In the Groove Music Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Hi-Wire Web Site Agency: Client: Hi-Wire Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Two Popes Films Web Site Agency: Client: Two Popes Films Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Limited Brands Corporate Site Agency: Ten/Resource / Columbus Client: Limited Brands Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Mad Monkey web site Agency: Tminus Zero / Columbia Client: Mad Monkey L.L.C. Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
First Data Corp. Web Site Agency: VSA Partners / Chicago Client: First Data Corporation Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Copier Agency: Bozell / New York Client: Art Directors Club Category: Collateral Advertising / Collateral: Self-Promotion
Pat on the Back Agency: Leo Burnett / Chicago Client: Leo Burnett/Cannes 2002 Category: Collateral Advertising / Collateral: Self-Promotion
Losers Archive Agency: Ogilvy & Mather / New Delhi Client: Losers Category: Collateral Advertising / Collateral: Self-Promotion

2003 Advertising Merit Award

Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami

American Legacy Foundation

Downside

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign

03011R

2003 Advertising Merit Award

Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami

American Legacy Foundation

Flavor

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign

03012R

2003 Advertising Merit Award

Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami

American Legacy Foundation

Positive

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign

03013R

2003 Advertising Merit Award

DDB / New York

Ad Council

Telemarketer

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign

03014R

2003 Advertising Merit Award

Net#work BBDO / Johannesburg

Virgin Atlantic

Chauffeur

Outdoor / Guerilla Advertising: Single

03248A

2003 Advertising Merit Award

Ogilvy & Mather / Frankfurt

Ford Germany

Door Lock Promotion

Outdoor / Guerilla Advertising: Single

03249A

2003 Advertising Merit Award

Saatchi & Saatchi / Auckland

South Auckland Health Foundation

Incubator

Outdoor / Guerilla Advertising: Single

03250A

2003 Advertising Merit Award

Saatchi & Saatchi / London

St Mungo's

Vending Machine

Outdoor / Guerilla Advertising: Single

03251A

2003 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Gary Player Country Club

Golf Ball

Outdoor / Guerilla Advertising: Single

03252A

2003 Advertising Merit Award

Fallon / New York

Time

Waterfowl, Little Boy, Eyeball, Moonwalk

Trade / Trade Color Full Page or Spread: Campaign

03211A

2003 Advertising Merit Award

Acme Advertising / San Francisco

High Speed Productions

Nurse, She-Devil, Crucifix

Trade / Trade Color Full Page or Spread: Campaign

03276A

2003 Advertising Merit Award

Bartle Bogle Hegarty / New York

Rolling Stone

Ugly Rockstars, Live Fast Die a Senior Citizen, 666 Petalicious

Trade / Trade Color Full Page or Spread: Campaign

03277A

2003 Advertising Merit Award

Campbell Doyle Dye / London

Merrydown

Jeff Fisher, Giles Revell, Sarah Fanelli, Brian Crouis, Michael Johnson Amp, Clayton Brothers

Trade / Trade Color Full Page or Spread: Campaign

03278A

2003 Advertising Merit Award

Carmichael Lynch / Minneapolis

American Advertising Federation

Coke, Altoids, Budweiser

Trade / Trade Color Full Page or Spread: Campaign

03279A

2003 Advertising Merit Award

Fallon / New York

Time

Airport Security, Osbournes, Nuclear Reactor/Plane

Trade / Trade Color Full Page or Spread: Campaign

03280A

2003 Advertising Merit Award

Fallon / New York

Time

Sources, Gun/Peace, Bono

Trade / Trade Color Full Page or Spread: Campaign

03281A

2003 Advertising Merit Award

Gianfagna Jones / Litchfield/OFFICE NEW YORK

Green Bull

Response Time, Fall, Unconscious

Trade / Trade Color Full Page or Spread: Campaign

03282A

2003 Advertising Merit Award

Ogilvy & Mather / New York

IBM

UBA, Time Machine, Pixie Dust

Trade / Trade Color Full Page or Spread: Campaign

03283A

2003 Advertising Merit Award

One And All / Minneapolis

Craig Perman Photography

Alex, Bob, Tracy

Trade / Trade Color Full Page or Spread: Campaign

03284A

2003 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

OMD Canada

Bible, Toe Tag, Divorce Certificate

Trade / Trade Color Full Page or Spread: Campaign

03285A

2003 Advertising Merit Award

Rethink / Vancouver

Playland

Coaster

Newspaper / Newspaper 600 Lines or Less: Single

03008AB

2003 Advertising Merit Award

Austin Kelley / Atlanta

Capitol Distributing

5 Senses

Newspaper / Newspaper 600 Lines or Less: Single

03125A

2003 Advertising Merit Award

Austin Kelley / Atlanta

Capitol Distributing

Blackened

Newspaper / Newspaper 600 Lines or Less: Single

03126A

2003 Advertising Merit Award

Austin Kelley / Atlanta

Capitol Distributing

Wife

Newspaper / Newspaper 600 Lines or Less: Single

03127A

2003 Advertising Merit Award

Clarity Coverdale Fury / Minneapolis

Midway Bank

Pens

Newspaper / Newspaper 600 Lines or Less: Single

03128A

2003 Advertising Merit Award

Hill Holliday / Boston

Dunkin' Donuts

Lawyers

Newspaper / Newspaper 600 Lines or Less: Single

03129A

2003 Advertising Merit Award

Ogilvy / Guatemala

Prensa Libre

Seats

Newspaper / Newspaper 600 Lines or Less: Single

03130A

2003 Advertising Merit Award

Ogilvy / Guatemala

Prensa Libre

Stadium

Newspaper / Newspaper 600 Lines or Less: Single

03131A

2003 Advertising Merit Award

Rethink / Vancouver

Playland

Revelation

Newspaper / Newspaper 600 Lines or Less: Single

03132A

2003 Advertising Merit Award

Saatchi & Saatchi / Johannesburg

Lea + Perrins

911

Newspaper / Newspaper 600 Lines or Less: Single

03133A

2003 Design Merit Award

Happy Forsman & Bodenfors / Göteborg

Swedish Museum of Architecture

Stockholm Postcards

Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor

03142D

2003 Design Merit Award

Ogilvy & Mather / New York

Hershey

Hershey Store

Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor

03143D

2003 Design Merit Award

Scholz & Friends / Berlin

DaimlerChrysler AG

The Commercial Vehicles Are for Everybody Campaign

Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor

03144D

2003 Design Merit Award

Scholz & Friends / Berlin

DaimlerChrysler AG, DCVD

The Snake Truck Lettering

Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor

03145D

2003 Design Merit Award

VSA Partners / Chicago

Harley-Davidson

Harley-Davidson LORE: 1966-Present

Publication Design / Book Jacket Design

03146D

2003 Design Merit Award

VSA Partners / Chicago

Quantum Printing

Cuba-Out of Time

Publication Design / Book Jacket Design

03147D

2003 Design Merit Award

Wonderlust Industries Inc. / New York

Wonderlust

And no birds sang

Publication Design / Book Jacket Design

03148D

2003 Interactive Merit Award

Blumedia / London

Rawlinson & Hunter

A Larger World Revealed

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03182N

2003 Interactive Merit Award

Bridgeline Software / New York

Bank of New York

INFORM Web Site

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03183N

2003 Interactive Merit Award

Digitaria Interactive / San Diego

TalentSmart, inc.

TalentSmart Web Site

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03184N

2003 Interactive Merit Award

Hornall Anderson Design Works / Seattle

Mahlum Architects

Mahlum Architects Web Site

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03185N

2003 Interactive Merit Award

Martin|Williams / Minneapolis

In the Groove Music

ITG.com

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03186N

2003 Interactive Merit Award

Hi-Wire

Hi-Wire Web Site

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03187N

2003 Interactive Merit Award

Two Popes Films

Two Popes Films Web Site

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03188N

2003 Interactive Merit Award

Ten/Resource / Columbus

Limited Brands

Limited Brands Corporate Site

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03189N

2003 Interactive Merit Award

Tminus Zero / Columbia

Mad Monkey L.L.C.

Mad Monkey web site

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03190N

2003 Interactive Merit Award

VSA Partners / Chicago

First Data Corporation

First Data Corp. Web Site

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

03191N

2003 Advertising Merit Award

Bozell / New York

Art Directors Club

Copier

Collateral Advertising / Collateral: Self-Promotion

03298A

2003 Advertising Merit Award

Leo Burnett / Chicago

Leo Burnett/Cannes 2002

Pat on the Back

Collateral Advertising / Collateral: Self-Promotion

03299A

2003 Advertising Merit Award

Ogilvy & Mather / New Delhi

Losers

Losers Archive

Collateral Advertising / Collateral: Self-Promotion

03300A

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