The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Jung von Matt Web Site Agency: Jung von Matt / Stuttgart Client: Jung von Matt Category: Self-Promotion / Self-Promotion - Web Sites
Shawn's Folk Art Agency: Touchwood Design / Etobicoke Client: Shawn's Folk Art Category: Self-Promotion / Self-Promotion - Web Sites
Exit Sign, Frustration, Elevator Agency: Fallon / New York Client: Timberland Category: Trade / Trade Color Full Page or Spread: Campaign
Coaster Agency: Rethink / Vancouver Client: Playland Category: Outdoor / Outdoor: Single
Cut Me Agency: De Pasquale / Brisbane Client: Sashimi Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Museo de las Aves de Mexico Agency: W.Interactive.Media / Saltillo Client: Instituto Coahuilense de Ecologia Category: Non-Profit Organizations / Non-Profit - Web Sites
Read this standing on one leg Agency: Saatchi & Saatchi / Bangalore Client: Terry Fox Foundation Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Army Online Advertising Agency: iLeo / Chicago Client: Army Category: Beyond the Banner
D&AD Annual Agency: Mother / London Client: D&AD Category: Publication Design / Book Jacket Design
Mechanic, Henna, Nail Polish Agency: BBDO / Singapore Client: Kentucky Fried Chicken Management Category: Collateral Advertising / Collateral Posters: Campaign
Logo Agency: Arnell Group / New York Client: Gateway Category: Brand and Corporate Identity Design / Logo/Trademark
Excalibur Logo Agency: Turner Duckworth / London Client: Boa Housewares Category: Brand and Corporate Identity Design / Logo/Trademark
Beautiful Mind, Men In Black 2, Lord of the Rings Agency: Cliff Freeman & Partners / New York Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Campaign
Carrot Agency: FCB / Singapore Client: KHL Marketing Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Communal Urinal, Stonestorm, Doormat, Ashtray Agency: Jung von Matt / Hamburg Client: IGFM - International Foundation of Human Rights Category: Outdoor / Guerilla Advertising: Campaign
Eagle F1 Web Site Agency: Goodby Silverstein & Partners / San Francisco Client: Goodyear Category: Brand Gaming / Brand Gaming - Banners
Take Your Children to Work Day Agency: Lowe / New York Client: LOWE Category: Collateral Advertising / Collateral: Self-Promotion
Phuc Agency: WONGDOODY / Seattle Client: WONGDOODY Category: Collateral Advertising / Collateral: Self-Promotion
Suddenly Singles, Seeing Doubles, Bandit, Timmy Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Free, Trap, Turtle Agency: AgênciaClick / São Paulo Client: WWF Brasil Category: Banners / Banner - Campaign
Soul Mates, Sea Breeze, Scorcher Agency: TBWA\Chiat\Day/Tequila / New York Client: Absolut Category: Banners / Banner - Campaign
Arena Homme Plus Agency: Lloyd (+ co) / New York Client: Emap Elan East Category: Publication Design / Trade Magazine Full Issue
Computer, Hockey, Net Agency: Taxi / Toronto Client: Covenant House Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Polar Music Prize 2002 Agency: Happy Forsman & Bodenfors / Göteborg Client: Polar Music Prize Category: Package Design / Commercial Product Packaging
Barber Shop Agency: la comunidad / Miami Beach Client: MTV Category: Non-Broadcast / Non-Broadcast: Cinema
The 2-in-1 brochure Agency: Scholz & Friends / Berlin Client: DaimlerChrysler AG, DCVD Category: Direct Mail / Direct Mail: Single
Corporate Identity Agency: neighbor / Singapore Client: neighbor Category: Brand and Corporate Identity / Corporate Identity
Palm Trees, Parking How Sad, Callouts Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Outdoor / Outdoor: Campaign
Torture Device Agency: Crispin Porter + Bogusky / Miami Client: Florida Department of Health Category: Public Service/Political / Public Service/Political Radio: Campaign
The Udder Bag Agency: Scholz & Friends / Berlin Client: Kurt Hoppenstedt Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
The Wig Promotion Agency: Scholz & Friends / Berlin Client: Tenderloin Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Noah, Casanova, Gossip Agency: Wieden+Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :30/:25 Campaign
Nike Basketball Agency: R/GA / New York Client: Nike Category: E-Commerce / E-Commerce B2C - Web Sites
Nike Running Agency: R/GA / New York Client: Nike Category: E-Commerce / E-Commerce B2C - Web Sites
Kerhonkson Agency: Think Tank 3 / New York Client: Barra + Trumbore Category: Environmental Design / Environmental Design: Signage
Corkscrew Agency: Rethink / Vancouver Client: Playland Category: Newspaper / Newspaper 600 Lines or Less: Single
The Show CD Agency: Client: Advertising Federation of Minnesota Category: Promotional Advertising / Promotional Advertising - CD-ROM
Abridged Book of Motoring Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Hockey Agency: Taxi / Toronto Client: Covenant House Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
How to Know... Agency: Ogilvy & Mather / Chicago Client: Ibid Category: Trade / Trade B/W Full Page or Spread: Single
Picture Missing Agency: Ogilvy & Mather / Chicago Client: Ibid Category: Trade / Trade B/W Full Page or Spread: Single
Birthmark/Loaded Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Home Shopping (Bedpan), Cooking, Kids Show Agency: Ground Zero / Los Angeles Client: ESPN Mohr Sports Category: Consumer Television / Consumer Television :20 and Under: Campaign
Trunk Monkey Agency: R/west / Portland Client: Suburban Category: Consumer Television / Consumer Television Under $50,000 Budget
Aneel Annual Report Agency: Young & Rubicam Brazil / São Paulo Client: Aneel Category: Brand and Corporate Identity Design / Annual Report
911 Agency: Arnold Worldwide / Toronto Client: Canadian Psychiatric Research Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Photos Agency: Fallon / Minneapolis Client: BMW of North America Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Pocket PC 2002 Agency: Fallon / Minneapolis Client: Microsoft Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Fingers Agency: GSD&M / Austin Client: 7-Eleven Category: Consumer Television / Consumer Television :20 and Under: Single
Rucker Park, Roswell Rayguns, Funkship Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Over :30 Campaign

2003 Interactive Silver Pencil

Jung von Matt / Stuttgart

Jung von Matt

Jung von Matt Web Site

Self-Promotion / Self-Promotion - Web Sites

03055N

2003 Interactive Silver Pencil

Touchwood Design / Etobicoke

Shawn's Folk Art

Shawn's Folk Art

Self-Promotion / Self-Promotion - Web Sites

03056N

2003 Advertising Silver Pencil

Fallon / New York

Timberland

Exit Sign, Frustration, Elevator

Trade / Trade Color Full Page or Spread: Campaign

03044A

2003 Advertising Silver Pencil

Rethink / Vancouver

Playland

Coaster

Outdoor / Outdoor: Single

03029A

2003 Interactive Silver Pencil

De Pasquale / Brisbane

Sashimi

Cut Me

Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising

03039N

2003 Interactive Silver Pencil

W.Interactive.Media / Saltillo

Instituto Coahuilense de Ecologia

Museo de las Aves de Mexico

Non-Profit Organizations / Non-Profit - Web Sites

03063N

2003 Advertising Silver Pencil

Saatchi & Saatchi / Bangalore

Terry Fox Foundation

Read this standing on one leg

Public Service/Political / Public Service/Political Outdoor and Posters: Single

03064A

2003 Interactive Silver Pencil

iLeo / Chicago

Army

Army Online Advertising

Beyond the Banner

03012N

2003 Design Silver Pencil

Mother / London

D&AD

D&AD Annual

Publication Design / Book Jacket Design

03033D

2003 Advertising Silver Pencil

BBDO / Singapore

Kentucky Fried Chicken Management

Mechanic, Henna, Nail Polish

Collateral Advertising / Collateral Posters: Campaign

03056A

2003 Design Silver Pencil

Arnell Group / New York

Gateway

Logo

Brand and Corporate Identity Design / Logo/Trademark

03015D

2003 Design Silver Pencil

Turner Duckworth / London

Boa Housewares

Excalibur Logo

Brand and Corporate Identity Design / Logo/Trademark

03016D

2003 Advertising Silver Pencil

Cliff Freeman & Partners / New York

Hollywood Video

Beautiful Mind, Men In Black 2, Lord of the Rings

Consumer Radio / Consumer Radio: Campaign

03009R

2003 Design Silver Pencil

FCB / Singapore

KHL Marketing

Carrot

Collateral Design / Promotional and Point-of-Purchase Posters: Single

03021D

2003 Advertising Silver Pencil

Jung von Matt / Hamburg

IGFM - International Foundation of Human Rights

Communal Urinal, Stonestorm, Doormat, Ashtray

Outdoor / Guerilla Advertising: Campaign

03037A

2003 Interactive Silver Pencil

Goodby Silverstein & Partners / San Francisco

Goodyear

Eagle F1 Web Site

Brand Gaming / Brand Gaming - Banners

03052N

2003 Advertising Silver Pencil

Lowe / New York

LOWE

Take Your Children to Work Day

Collateral Advertising / Collateral: Self-Promotion

03049A

2003 Advertising Silver Pencil

WONGDOODY / Seattle

WONGDOODY

Phuc

Collateral Advertising / Collateral: Self-Promotion

03050A

2003 Advertising Silver Pencil

Wieden+Kennedy / Portland

Nike

Suddenly Singles, Seeing Doubles, Bandit, Timmy

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

03027A

2003 Interactive Silver Pencil

AgênciaClick / São Paulo

WWF Brasil

Free, Trap, Turtle

Banners / Banner - Campaign

03007N

2003 Interactive Silver Pencil

TBWA\Chiat\Day/Tequila / New York

Absolut

Soul Mates, Sea Breeze, Scorcher

Banners / Banner - Campaign

03008N

2003 Design Silver Pencil

Lloyd (+ co) / New York

Emap Elan East

Arena Homme Plus

Publication Design / Trade Magazine Full Issue

03037D

2003 Advertising Silver Pencil

Taxi / Toronto

Covenant House

Computer, Hockey, Net

Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign

03062A

2003 Design Silver Pencil

Happy Forsman & Bodenfors / Göteborg

Polar Music Prize

Polar Music Prize 2002

Package Design / Commercial Product Packaging

03018D

2003 Advertising Silver Pencil

la comunidad / Miami Beach

MTV

Barber Shop

Non-Broadcast / Non-Broadcast: Cinema

03096A

2003 Design Silver Pencil

Scholz & Friends / Berlin

DaimlerChrysler AG, DCVD

The 2-in-1 brochure

Direct Mail / Direct Mail: Single

03040D

2003 Design Silver Pencil

neighbor / Singapore

neighbor

Corporate Identity

Brand and Corporate Identity / Corporate Identity

03011D

2003 Advertising Silver Pencil

Crispin Porter + Bogusky / Miami

MINI

Palm Trees, Parking How Sad, Callouts

Outdoor / Outdoor: Campaign

03032A

2003 Advertising Silver Pencil

Crispin Porter + Bogusky / Miami

Florida Department of Health

Torture Device

Public Service/Political / Public Service/Political Radio: Campaign

03069A

2003 Design Silver Pencil

Scholz & Friends / Berlin

Kurt Hoppenstedt

The Udder Bag

Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor

03029D

2003 Design Silver Pencil

Scholz & Friends / Berlin

Tenderloin

The Wig Promotion

Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor

03030D

2003 Advertising Silver Pencil

Wieden+Kennedy / Portland

Miller Brewing Company

Noah, Casanova, Gossip

Consumer Television / Consumer Television :30/:25 Campaign

03083A

2003 Interactive Silver Pencil

R/GA / New York

Nike

Nike Basketball

E-Commerce / E-Commerce B2C - Web Sites

03043N

2003 Interactive Silver Pencil

R/GA / New York

Nike

Nike Running

E-Commerce / E-Commerce B2C - Web Sites

03044N

2003 Design Silver Pencil

Think Tank 3 / New York

Barra + Trumbore

Kerhonkson

Environmental Design / Environmental Design: Signage

03026D

2003 Advertising Silver Pencil

Rethink / Vancouver

Playland

Corkscrew

Newspaper / Newspaper 600 Lines or Less: Single

03008A

2003 Interactive Silver Pencil

Advertising Federation of Minnesota

The Show CD

Promotional Advertising / Promotional Advertising - CD-ROM

03018N

2003 Advertising Silver Pencil

Crispin Porter + Bogusky / Miami

MINI

Abridged Book of Motoring

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

03025A

2003 Advertising Silver Pencil

Taxi / Toronto

Covenant House

Hockey

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

03059A

2003 Advertising Silver Pencil

Ogilvy & Mather / Chicago

Ibid

How to Know...

Trade / Trade B/W Full Page or Spread: Single

03012A

2003 Advertising Silver Pencil

Ogilvy & Mather / Chicago

Ibid

Picture Missing

Trade / Trade B/W Full Page or Spread: Single

03013A

2003 Advertising Silver Pencil

DDB / Chicago

Anheuser-Busch

Birthmark/Loaded

Consumer Television / Consumer Television :30/:25 Single

03080A

2003 Advertising Silver Pencil

Ground Zero / Los Angeles

ESPN Mohr Sports

Home Shopping (Bedpan), Cooking, Kids Show

Consumer Television / Consumer Television :20 and Under: Campaign

03088A

2003 Advertising Silver Pencil

R/west / Portland

Suburban

Trunk Monkey

Consumer Television / Consumer Television Under $50,000 Budget

03093A

2003 Design Silver Pencil

Young & Rubicam Brazil / São Paulo

Aneel

Aneel Annual Report

Brand and Corporate Identity Design / Annual Report

03002D

2003 Advertising Silver Pencil

Arnold Worldwide / Toronto

Canadian Psychiatric Research Foundation

911

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign

03002R

2003 Advertising Silver Pencil

Fallon / Minneapolis

BMW of North America

Photos

Collateral Advertising / Trade B/W or Color Any Size: Campaign

03048A

2003 Interactive Silver Pencil

Fallon / Minneapolis

Microsoft

Pocket PC 2002

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

03031N

2003 Advertising Silver Pencil

GSD&M / Austin

7-Eleven

Fingers

Consumer Television / Consumer Television :20 and Under: Single

03086A

2003 Advertising Silver Pencil

Wieden+Kennedy / Portland

Nike

Rucker Park, Roswell Rayguns, Funkship

Consumer Television / Consumer Television Over :30 Campaign

03076A

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