The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Mercedes-Benz USA 2002 E-Experience
Agency: Critical Mass / Calgary
Client: Mercedes-Benz USA Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Shar Pei
Agency: Euro RSCG / Hong Kong
Client: Sony Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
York Terrier
Agency: Euro RSCG / Hong Kong
Client: Sony Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Nursery School Teacher
Agency: Mother / London
Client: Young Guns Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Porn Star
Agency: Mother / London
Client: Young Guns Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Vet
Agency: Mother / London
Client: Young Guns Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
10,000 Lumens
Agency: Young & Laramore / Indianapolis
Client: Open Globe Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
PSD Demo CD
Agency: Leopard / Boulder
Client: IBM - Printing Systems Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
100th Anniversary Logo
Agency: Carmichael Lynch / Minneapolis
Client: Harley-Davidson Category: Brand and Corporate Identity Design / Logo/Trademark
Puppets Against Brisk
Agency: Digital@jwt / New York
Client: Pepsi-Lipton Tea Partnership Category: Integrated Branding Campaign
Integrated Branding Campaign
Agency: Modem Media / Norwalk
Client: Harrisdirect Category: Integrated Branding Campaign
Turn On Your Smile
Agency: Periscope / Minneapolis
Client: HoMedics Category: Integrated Branding Campaign
Night Out on SHO TOO
Agency: Showtime Networks / New York
Client: Showtime Networks Category: Integrated Branding Campaign
Stella
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut Category: Integrated Branding Campaign
Joe Boxer
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Kmart Category: Integrated Branding Campaign
Minority Report
Agency: Team One Advertising / El Segundo
Client: Lexus Category: Integrated Branding Campaign
Don't Take Your Body For Granted
Agency: Tribal DDB / Vancouver
Client: BC Dairy Foundation Category: Integrated Branding Campaign
Viewmaster
Agency: Zentropy Partners / Hollywood
Client: General Motors Category: Integrated Branding Campaign
A Larger World Revealed
Agency: Blumedia / London
Client: Rawlinson & Hunter Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
INFORM Web Site
Agency: Bridgeline Software / New York
Client: Bank of New York Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
TalentSmart Web Site
Agency: Digitaria Interactive / San Diego
Client: TalentSmart, inc. Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Mahlum Architects Web Site
Agency: Hornall Anderson Design Works / Seattle
Client: Mahlum Architects Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
ITG.com
Agency: Martin|Williams / Minneapolis
Client: In the Groove Music Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Hi-Wire Web Site
Agency:
Client: Hi-Wire Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Two Popes Films Web Site
Agency:
Client: Two Popes Films Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Limited Brands Corporate Site
Agency: Ten/Resource / Columbus
Client: Limited Brands Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Mad Monkey web site
Agency: Tminus Zero / Columbia
Client: Mad Monkey L.L.C. Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
First Data Corp. Web Site
Agency: VSA Partners / Chicago
Client: First Data Corporation Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Copier
Agency: Bozell / New York
Client: Art Directors Club Category: Collateral Advertising / Collateral: Self-Promotion
Pat on the Back
Agency: Leo Burnett / Chicago
Client: Leo Burnett/Cannes 2002 Category: Collateral Advertising / Collateral: Self-Promotion
Losers Archive
Agency: Ogilvy & Mather / New Delhi
Client: Losers Category: Collateral Advertising / Collateral: Self-Promotion
Call for Entries
Agency: Matthews|Evans|Albertazzi / San Diego
Client: San Diego Ad Club Category: Collateral Advertising / Collateral: Self-Promotion
Grocery Store
Agency: Palmer Jarvis DDB / Vancouver
Client: Palmer Jarvis DDB Category: Collateral Advertising / Collateral: Self-Promotion
Self Promo
Agency: TBWA / Singapore
Client: Dave and John Category: Collateral Advertising / Collateral: Self-Promotion
Insertion
Agency: WONGDOODY / Seattle
Client: WONGDOODY Category: Collateral Advertising / Collateral: Self-Promotion
Michael Johnson, Giles Revell, Sarah Fanelli, Gary Baseman, Clayton Brothers
Agency: Campbell Doyle Dye / London
Client: Merrydown Category: Direct Mail / Direct Mail: Campaign
Ottoman, Readerman, Camera
Agency: Mad Dogs and Englishmen / San Francisco
Client: Maximum PC Category: Direct Mail / Direct Mail: Campaign
Chauffeur
Agency: Net#work BBDO / Johannesburg
Client: Virgin Atlantic Category: Outdoor / Guerilla Advertising: Single
Door Lock Promotion
Agency: Ogilvy & Mather / Frankfurt
Client: Ford Germany Category: Outdoor / Guerilla Advertising: Single
Incubator
Agency: Saatchi & Saatchi / Auckland
Client: South Auckland Health Foundation Category: Outdoor / Guerilla Advertising: Single
Vending Machine
Agency: Saatchi & Saatchi / London
Client: St Mungo's Category: Outdoor / Guerilla Advertising: Single
Golf Ball
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Gary Player Country Club Category: Outdoor / Guerilla Advertising: Single
Ams on the Axeeffect.com
Agency: Bartle Bogle Hegarty / New York
Client: Unilever - AXE Category: Beyond the Banner
Pet Psychic/Chameleon
Agency: Catalano Lellos & Silverstein / New York
Client: Animal Planet/Discovery Networks Category: Beyond the Banner
Diesel Live Action
Agency: Double You / Barcelona
Client: Diesel International Category: Beyond the Banner
Award:
2003 Interactive Merit Award
Agency:
Critical Mass / Calgary
Client:
Mercedes-Benz USA
Title:
Mercedes-Benz USA 2002 E-Experience
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Annual ID:
03140N
Award:
2003 Interactive Merit Award
Agency:
Euro RSCG / Hong Kong
Client:
Sony
Title:
Shar Pei
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Annual ID:
03141N
Award:
2003 Interactive Merit Award
Agency:
Euro RSCG / Hong Kong
Client:
Sony
Title:
York Terrier
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Annual ID:
03142N
Award:
2003 Interactive Merit Award
Agency:
Mother / London
Client:
Young Guns
Title:
Nursery School Teacher
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Annual ID:
03143N
Award:
2003 Interactive Merit Award
Agency:
Mother / London
Client:
Young Guns
Title:
Porn Star
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Annual ID:
03144N
Award:
2003 Interactive Merit Award
Agency:
Mother / London
Client:
Young Guns
Title:
Vet
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Annual ID:
03145N
Award:
2003 Interactive Merit Award
Agency:
Young & Laramore / Indianapolis
Client:
Open Globe
Title:
10,000 Lumens
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Annual ID:
03146N
Award:
2003 Interactive Merit Award
Agency:
Leopard / Boulder
Client:
IBM - Printing Systems
Title:
PSD Demo CD
Category:
Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
Annual ID:
03192N
Award:
2003 Design Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Harley-Davidson
Title:
100th Anniversary Logo
Category:
Brand and Corporate Identity Design / Logo/Trademark
Annual ID:
03099D
Award:
2003 Interactive Merit Award
Agency:
Digital@jwt / New York
Client:
Pepsi-Lipton Tea Partnership
Title:
Puppets Against Brisk
Category:
Integrated Branding Campaign
Annual ID:
03203N
Award:
2003 Interactive Merit Award
Agency:
Euro RSCG Circle / New York
Client:
Volvo
Title:
Volvo xc90
Category:
Integrated Branding Campaign
Annual ID:
03204N
Award:
2003 Interactive Merit Award
Agency:
Getty Images / London
Client:
Getty Images
Title:
Passion
Category:
Integrated Branding Campaign
Annual ID:
03205N
Award:
2003 Interactive Merit Award
Agency:
Modem Media / Norwalk
Client:
Harrisdirect
Title:
Integrated Branding Campaign
Category:
Integrated Branding Campaign
Annual ID:
03206N
Award:
2003 Interactive Merit Award
Agency:
One Sky / Tokyo
Client:
Sony
Title:
Sony Connected_Identity
Category:
Integrated Branding Campaign
Annual ID:
03207N
Award:
2003 Interactive Merit Award
Agency:
Periscope / Minneapolis
Client:
HoMedics
Title:
Turn On Your Smile
Category:
Integrated Branding Campaign
Annual ID:
03208N
Award:
2003 Interactive Merit Award
Agency:
Showtime Networks / New York
Client:
Showtime Networks
Title:
Night Out on SHO TOO
Category:
Integrated Branding Campaign
Annual ID:
03209N
Award:
2003 Interactive Merit Award
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Absolut
Title:
Stella
Category:
Integrated Branding Campaign
Annual ID:
03210N
Award:
2003 Interactive Merit Award
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Kmart
Title:
Joe Boxer
Category:
Integrated Branding Campaign
Annual ID:
03211N
Award:
2003 Interactive Merit Award
Agency:
Team One Advertising / El Segundo
Client:
Lexus
Title:
Minority Report
Category:
Integrated Branding Campaign
Annual ID:
03212N
Award:
2003 Interactive Merit Award
Agency:
Tribal DDB / Vancouver
Client:
BC Dairy Foundation
Title:
Don't Take Your Body For Granted
Category:
Integrated Branding Campaign
Annual ID:
03213N
Award:
2003 Interactive Merit Award
Agency:
Zentropy Partners / Hollywood
Client:
General Motors
Title:
Viewmaster
Category:
Integrated Branding Campaign
Annual ID:
03214N
Award:
2003 Interactive Merit Award
Agency:
Blumedia / London
Client:
Rawlinson & Hunter
Title:
A Larger World Revealed
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03182N
Award:
2003 Interactive Merit Award
Agency:
Bridgeline Software / New York
Client:
Bank of New York
Title:
INFORM Web Site
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03183N
Award:
2003 Interactive Merit Award
Agency:
Digitaria Interactive / San Diego
Client:
TalentSmart, inc.
Title:
TalentSmart Web Site
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03184N
Award:
2003 Interactive Merit Award
Agency:
Hornall Anderson Design Works / Seattle
Client:
Mahlum Architects
Title:
Mahlum Architects Web Site
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03185N
Award:
2003 Interactive Merit Award
Agency:
Martin|Williams / Minneapolis
Client:
In the Groove Music
Title:
ITG.com
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03186N
Award:
2003 Interactive Merit Award
Agency:
Client:
Hi-Wire
Title:
Hi-Wire Web Site
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03187N
Award:
2003 Interactive Merit Award
Agency:
Client:
Two Popes Films
Title:
Two Popes Films Web Site
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03188N
Award:
2003 Interactive Merit Award
Agency:
Ten/Resource / Columbus
Client:
Limited Brands
Title:
Limited Brands Corporate Site
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03189N
Award:
2003 Interactive Merit Award
Agency:
Tminus Zero / Columbia
Client:
Mad Monkey L.L.C.
Title:
Mad Monkey web site
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03190N
Award:
2003 Interactive Merit Award
Agency:
VSA Partners / Chicago
Client:
First Data Corporation
Title:
First Data Corp. Web Site
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
03191N
Award:
2003 Advertising Merit Award
Agency:
Bozell / New York
Client:
Art Directors Club
Title:
Copier
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
03298A
Award:
2003 Advertising Merit Award
Agency:
Leo Burnett / Chicago
Client:
Leo Burnett/Cannes 2002
Title:
Pat on the Back
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
03299A
Award:
2003 Advertising Merit Award
Agency:
Ogilvy & Mather / New Delhi
Client:
Losers
Title:
Losers Archive
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
03300A
Award:
2003 Advertising Merit Award
Agency:
Matthews|Evans|Albertazzi / San Diego
Client:
San Diego Ad Club
Title:
Call for Entries
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
03301A
Award:
2003 Advertising Merit Award
Agency:
Palmer Jarvis DDB / Vancouver
Client:
Palmer Jarvis DDB
Title:
Grocery Store
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
03302A
Award:
2003 Advertising Merit Award
Agency:
TBWA / Singapore
Client:
Dave and John
Title:
Self Promo
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
03304A
Award:
2003 Advertising Merit Award
Agency:
WONGDOODY / Seattle
Client:
WONGDOODY
Title:
Insertion
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
03305A
Award:
2003 Design Merit Award
Agency:
Campbell Doyle Dye / London
Client:
Merrydown
Title:
Michael Johnson, Giles Revell, Sarah Fanelli, Gary Baseman, Clayton Brothers
Category:
Direct Mail / Direct Mail: Campaign
Annual ID:
03186D
Award:
2003 Design Merit Award
Agency:
Mad Dogs and Englishmen / San Francisco
Client:
Maximum PC
Title:
Ottoman, Readerman, Camera
Category:
Direct Mail / Direct Mail: Campaign
Annual ID:
03187D
Award:
2003 Advertising Merit Award
Agency:
Net#work BBDO / Johannesburg
Client:
Virgin Atlantic
Title:
Chauffeur
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
03248A
Award:
2003 Advertising Merit Award
Agency:
Ogilvy & Mather / Frankfurt
Client:
Ford Germany
Title:
Door Lock Promotion
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
03249A
Award:
2003 Advertising Merit Award
Agency:
Saatchi & Saatchi / Auckland
Client:
South Auckland Health Foundation
Title:
Incubator
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
03250A
Award:
2003 Advertising Merit Award
Agency:
Saatchi & Saatchi / London
Client:
St Mungo's
Title:
Vending Machine
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
03251A
Award:
2003 Advertising Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg
Client:
Gary Player Country Club
Title:
Golf Ball
Category:
Outdoor / Guerilla Advertising: Single
Annual ID:
03252A
Award:
2003 Interactive Merit Award
Agency:
Atmosphere BBDO / New York
Client:
People Soft
Title:
Gateway
Category:
Beyond the Banner
Annual ID:
03092N
Award:
2003 Interactive Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Unilever - AXE
Title:
Ams on the Axeeffect.com
Category:
Beyond the Banner
Annual ID:
03093N
Award:
2003 Interactive Merit Award
Agency:
Catalano Lellos & Silverstein / New York
Client:
Animal Planet/Discovery Networks
Title:
Pet Psychic/Chameleon
Category:
Beyond the Banner
Annual ID:
03094N
Award:
2003 Interactive Merit Award
Agency:
Double You / Barcelona
Client:
Audi Spain
Title:
Audi cabrio
Category:
Beyond the Banner
Annual ID:
03095N
Award:
2003 Interactive Merit Award
Agency:
Double You / Barcelona
Client:
Diesel International
Title:
Diesel Live Action
Category:
Beyond the Banner
Annual ID:
03096N
