The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Part 1, Part 2, Part 3 Agency: Atmosphere BBDO / New York Client: Cingular Wireless Category: Banners / Banner - Campaign
Sea, Mountain, River Agency: Dentsu / Tokyo Client: Japan Advertising Council Category: Banners / Banner - Campaign
The Hire/More Twists 2, Hostage/Crazy 2, Ticker/Time Flies 2, Beat the Devil/A Driver 2 Agency: Fallon / Minneapolis Client: BMW of North America, LLC Category: Banners / Banner - Campaign
Yahoo Scratch, Chock Walk, Leaning In, On the Ground Agency: Martin Agency, The/ Martin Interactive / New York Client: Saralee Corp./Hanes Tagless Category: Banners / Banner - Campaign
Bus, Fly, Anvil Agency: OgilvyInteractive / São Paulo Client: CNA English School Category: Banners / Banner - Campaign
Orange, Word Pronounce, Countdown Agency: Tribal DDB / New York Client: ING Category: Banners / Banner - Campaign
Babies, Ball, Skills, Diving Agency: TBWA / London Client: John Smiths Category: Consumer Television / Consumer Television Varying Lengths: Campaign
North Bristol Forty/Rage, Arm Soak, USA Agency: Wieden+Kennedy / New York Client: ESPN Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Angry Chicken, Scary Cat, Young Love Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Varying Lengths: Campaign
PSD Demo CD Agency: Leopard / Boulder Client: IBM - Printing Systems Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
When Kids Attack Agency: Lowe / London Client: Nestlé UK Category: Consumer Television / Consumer Television :30/:25 Single
Hurry Agency: BMP DDB / London Client: Volkswagen Category: Consumer Television / Consumer Television :30/:25 Single
Office Agency: Clemmow Hornby Inge / London Client: Typhoo Category: Consumer Television / Consumer Television :30/:25 Single
Hail Agency: Cliff Freeman & Partners / New York Client: Fox Sports Net Category: Consumer Television / Consumer Television :30/:25 Single
Wind Agency: Cliff Freeman & Partners / New York Client: Fox Sports Net Category: Consumer Television / Consumer Television :30/:25 Single
Kitchen Agency: Crispin Porter + Bogusky / Miami Client: IKEA Category: Consumer Television / Consumer Television :30/:25 Single
Living Room Agency: Crispin Porter + Bogusky / Miami Client: IKEA Category: Consumer Television / Consumer Television :30/:25 Single
This is America Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Television / Consumer Television :30/:25 Single
Birthmark/Dinner's Ready Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Birthmark Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Cards Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Out of Towner Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Wedding Toast/Diet Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Relationship Counselor Agency: Downtown Partners DDB / Toronto Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Sweater Agency: Downtown Partners DDB / Toronto Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Single
Pitch Agency: Goodby, Silverstein & Partners / San Francisco Client: E*TRADE Category: Consumer Television / Consumer Television :30/:25 Single
Home Shopping (Goldique) Agency: Ground Zero / Los Angeles Client: ESPN Mohr Sports Category: Consumer Television / Consumer Television :30/:25 Single
Kids Show Agency: Ground Zero / Los Angeles Client: ESPN Mohr Sports Category: Consumer Television / Consumer Television :30/:25 Single
Weatherman Agency: Ground Zero / Los Angeles Client: ESPN Mohr Sports Category: Consumer Television / Consumer Television :30/:25 Single
Cash Agency: Cliff Freeman & Partners / New York Client: Quiznos Category: Consumer Television / Consumer Television :30/:25 Single
Exams Agency: Lowe / London Client: Nestle Rowntrees Category: Consumer Television / Consumer Television :30/:25 Single
It's Me Agency: Maclaren McCann / Toronto Client: Rogers AT&T Wireless Category: Consumer Television / Consumer Television :30/:25 Single
Holiday Parties Agency: Publicis / New York Client: Heineken Category: Consumer Television / Consumer Television :30/:25 Single
Iron Agency: TBWA\Chiat\Day / San Francisco Client: Fox Sports Net Category: Consumer Television / Consumer Television :30/:25 Single
Dumpster Agency: TBWA\Chiat\Day / San Francisco Client: Fox Sports Net Category: Consumer Television / Consumer Television :30/:25 Single
Jaywalking Agency: Venables, Bell & Partners / San Francisco Client: HBO Home Video-OZ Category: Consumer Television / Consumer Television :30/:25 Single
Newspaper Agency: Venables, Bell & Partners / San Francisco Client: HBO Home Video-OZ Category: Consumer Television / Consumer Television :30/:25 Single
Lance Agency: Wieden+Kennedy / New York Client: ESPN Category: Consumer Television / Consumer Television :30/:25 Single
Shelfball/Medical Condition Agency: Wieden+Kennedy / New York Client: ESPN Category: Consumer Television / Consumer Television :30/:25 Single
Noah Agency: Wieden+Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :30/:25 Single
Scurvy Agency: Wieden+Kennedy / Portland Client: Miller Brewing Company Category: Consumer Television / Consumer Television :30/:25 Single
Pull Up Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television :30/:25 Single
Passat W8 Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Promotional Advertising / Promotional Advertising - Web Sites
Radio VW Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Promotional Advertising / Promotional Advertising - Web Sites
COLT Majime Lab Agency: Dentsu / Tokyo Client: Mitsubishi Motors Corporation. Category: Promotional Advertising / Promotional Advertising - Web Sites
Dr-inkbeer.com Agency: Euro RSCG / Singapore Client: Dr. Inkbeer Category: Promotional Advertising / Promotional Advertising - Web Sites
NB Hoops Agency: Euro RSCG Circle / New York Client: New Balance Category: Promotional Advertising / Promotional Advertising - Web Sites
GM Experience Live @ The 2003 North American International Auto Show Agency: EXO / Hamtramck Client: General Motors Category: Promotional Advertising / Promotional Advertising - Web Sites
Ice Age Web Site Agency: Genex / Los Angeles Client: 20th Century Fox Domestic Theatrical Marketing Category: Promotional Advertising / Promotional Advertising - Web Sites
One Hour Photo Web Site Agency: Genex / Los Angeles Client: Fox Searchlight Pictures Category: Promotional Advertising / Promotional Advertising - Web Sites

2003 Interactive Merit Award

Atmosphere BBDO / New York

Cingular Wireless

Part 1, Part 2, Part 3

Banners / Banner - Campaign

03086N

2003 Interactive Merit Award

Dentsu / Tokyo

Japan Advertising Council

Sea, Mountain, River

Banners / Banner - Campaign

03087N

2003 Interactive Merit Award

Fallon / Minneapolis

BMW of North America, LLC

The Hire/More Twists 2, Hostage/Crazy 2, Ticker/Time Flies 2, Beat the Devil/A Driver 2

Banners / Banner - Campaign

03088N

2003 Interactive Merit Award

Martin Agency, The/ Martin Interactive / New York

Saralee Corp./Hanes Tagless

Yahoo Scratch, Chock Walk, Leaning In, On the Ground

Banners / Banner - Campaign

03089N

2003 Interactive Merit Award

OgilvyInteractive / São Paulo

CNA English School

Bus, Fly, Anvil

Banners / Banner - Campaign

03090N

2003 Interactive Merit Award

Tribal DDB / New York

ING

Orange, Word Pronounce, Countdown

Banners / Banner - Campaign

03091N

2003 Advertising Merit Award

TBWA / London

John Smiths

Babies, Ball, Skills, Diving

Consumer Television / Consumer Television Varying Lengths: Campaign

03459A

2003 Advertising Merit Award

Wieden+Kennedy / New York

ESPN

North Bristol Forty/Rage, Arm Soak, USA

Consumer Television / Consumer Television Varying Lengths: Campaign

03460A

2003 Advertising Merit Award

Wieden+Kennedy / Portland

Nike

Angry Chicken, Scary Cat, Young Love

Consumer Television / Consumer Television Varying Lengths: Campaign

03461A

2003 Interactive Merit Award

Leopard / Boulder

IBM - Printing Systems

PSD Demo CD

Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs

03192N

2003 Advertising Merit Award

Lowe / London

Nestlé UK

When Kids Attack

Consumer Television / Consumer Television :30/:25 Single

03097A

2003 Advertising Merit Award

BMP DDB / London

Volkswagen

Hurry

Consumer Television / Consumer Television :30/:25 Single

03407A

2003 Advertising Merit Award

Clemmow Hornby Inge / London

Typhoo

Office

Consumer Television / Consumer Television :30/:25 Single

03408A

2003 Advertising Merit Award

Cliff Freeman & Partners / New York

Fox Sports Net

Hail

Consumer Television / Consumer Television :30/:25 Single

03409A

2003 Advertising Merit Award

Cliff Freeman & Partners / New York

Fox Sports Net

Wind

Consumer Television / Consumer Television :30/:25 Single

03410A

2003 Advertising Merit Award

Crispin Porter + Bogusky / Miami

IKEA

Kitchen

Consumer Television / Consumer Television :30/:25 Single

03411A

2003 Advertising Merit Award

Crispin Porter + Bogusky / Miami

IKEA

Living Room

Consumer Television / Consumer Television :30/:25 Single

03412A

2003 Advertising Merit Award

Crispin Porter + Bogusky / Miami

MINI

This is America

Consumer Television / Consumer Television :30/:25 Single

03413A

2003 Advertising Merit Award

DDB / Chicago

Anheuser-Busch

Birthmark/Dinner's Ready

Consumer Television / Consumer Television :30/:25 Single

03414A

2003 Advertising Merit Award

DDB / Chicago

Anheuser-Busch

Birthmark

Consumer Television / Consumer Television :30/:25 Single

03415A

2003 Advertising Merit Award

DDB / Chicago

Anheuser-Busch

Cards

Consumer Television / Consumer Television :30/:25 Single

03416A

2003 Advertising Merit Award

DDB / Chicago

Anheuser-Busch

Out of Towner

Consumer Television / Consumer Television :30/:25 Single

03417A

2003 Advertising Merit Award

DDB / Chicago

Anheuser-Busch

Wedding Toast/Diet

Consumer Television / Consumer Television :30/:25 Single

03418A

2003 Advertising Merit Award

Downtown Partners DDB / Toronto

Anheuser-Busch

Relationship Counselor

Consumer Television / Consumer Television :30/:25 Single

03419A

2003 Advertising Merit Award

Downtown Partners DDB / Toronto

Anheuser-Busch

Sweater

Consumer Television / Consumer Television :30/:25 Single

03420A

2003 Advertising Merit Award

Goodby, Silverstein & Partners / San Francisco

E*TRADE

Pitch

Consumer Television / Consumer Television :30/:25 Single

03421A

2003 Advertising Merit Award

Ground Zero / Los Angeles

ESPN Mohr Sports

Home Shopping (Goldique)

Consumer Television / Consumer Television :30/:25 Single

03422A

2003 Advertising Merit Award

Ground Zero / Los Angeles

ESPN Mohr Sports

Kids Show

Consumer Television / Consumer Television :30/:25 Single

03423A

2003 Advertising Merit Award

Ground Zero / Los Angeles

ESPN Mohr Sports

Weatherman

Consumer Television / Consumer Television :30/:25 Single

03424A

2003 Advertising Merit Award

Cliff Freeman & Partners / New York

Quiznos

Cash

Consumer Television / Consumer Television :30/:25 Single

03425A

2003 Advertising Merit Award

Lowe / London

Nestle Rowntrees

Exams

Consumer Television / Consumer Television :30/:25 Single

03426A

2003 Advertising Merit Award

Maclaren McCann / Toronto

Rogers AT&T Wireless

It's Me

Consumer Television / Consumer Television :30/:25 Single

03427A

2003 Advertising Merit Award

Publicis / New York

Heineken

Holiday Parties

Consumer Television / Consumer Television :30/:25 Single

03428A

2003 Advertising Merit Award

TBWA\Chiat\Day / San Francisco

Fox Sports Net

Iron

Consumer Television / Consumer Television :30/:25 Single

03429A

2003 Advertising Merit Award

TBWA\Chiat\Day / San Francisco

Fox Sports Net

Dumpster

Consumer Television / Consumer Television :30/:25 Single

03430A

2003 Advertising Merit Award

Venables, Bell & Partners / San Francisco

HBO Home Video-OZ

Jaywalking

Consumer Television / Consumer Television :30/:25 Single

03431A

2003 Advertising Merit Award

Venables, Bell & Partners / San Francisco

HBO Home Video-OZ

Newspaper

Consumer Television / Consumer Television :30/:25 Single

03432A

2003 Advertising Merit Award

Wieden+Kennedy / New York

ESPN

Lance

Consumer Television / Consumer Television :30/:25 Single

03433A

2003 Advertising Merit Award

Wieden+Kennedy / New York

ESPN

Shelfball/Medical Condition

Consumer Television / Consumer Television :30/:25 Single

03434A

2003 Advertising Merit Award

Wieden+Kennedy / Portland

Miller Brewing Company

Noah

Consumer Television / Consumer Television :30/:25 Single

03435A

2003 Advertising Merit Award

Wieden+Kennedy / Portland

Miller Brewing Company

Scurvy

Consumer Television / Consumer Television :30/:25 Single

03436A

2003 Advertising Merit Award

Wieden+Kennedy / Portland

Nike

Pull Up

Consumer Television / Consumer Television :30/:25 Single

03462A

2003 Interactive Merit Award

Arnold Worldwide / Boston

Volkswagen

Passat W8

Promotional Advertising / Promotional Advertising - Web Sites

03114N

2003 Interactive Merit Award

Arnold Worldwide / Boston

Volkswagen

Radio VW

Promotional Advertising / Promotional Advertising - Web Sites

03115N

2003 Interactive Merit Award

Dentsu / Tokyo

Mitsubishi Motors Corporation.

COLT Majime Lab

Promotional Advertising / Promotional Advertising - Web Sites

03116N

2003 Interactive Merit Award

Euro RSCG / Singapore

Dr. Inkbeer

Dr-inkbeer.com

Promotional Advertising / Promotional Advertising - Web Sites

03117N

2003 Interactive Merit Award

Euro RSCG Circle / New York

New Balance

NB Hoops

Promotional Advertising / Promotional Advertising - Web Sites

03118N

2003 Interactive Merit Award

EXO / Hamtramck

General Motors

GM Experience Live @ The 2003 North American International Auto Show

Promotional Advertising / Promotional Advertising - Web Sites

03119N

2003 Interactive Merit Award

Genex / Los Angeles

20th Century Fox Domestic Theatrical Marketing

Ice Age Web Site

Promotional Advertising / Promotional Advertising - Web Sites

03120N

2003 Interactive Merit Award

Genex / Los Angeles

Fox Searchlight Pictures

One Hour Photo Web Site

Promotional Advertising / Promotional Advertising - Web Sites

03121N

Follow Us