The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
WEGA-Experience Simulator
Agency: Hakuhodo i-studio / Tokyo
Client: Sony Marketing (Japan) Category: Banners / Banner - Single
Scorcher
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut Category: Banners / Banner - Single
+HP Banner Campaign
Agency: Goodby Silverstein & Partners / San Francisco
Client: Hewlett-Packard Category: Banners / Banner - Campaign
WWF 1, WWF 2, WWF 3
Agency: Hakuhodo i-studio / Tokyo
Client: World Wide Fund for Nature Japan Category: Banners / Banner - Campaign
Free, Trap, Turtle
Agency: AgênciaClick / São Paulo
Client: WWF Brasil Category: Banners / Banner - Campaign
Soul Mates, Sea Breeze, Scorcher
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut Category: Banners / Banner - Campaign
Safety, Customer Free Choice, Driving Ability, Design
Agency: Dentsu / Tokyo
Client: Mitsubishi Motors Corporation Category: Banners / Banner - Campaign
Freshness, Lemon Drop, Citronica
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut Category: Banners / Banner - Campaign
Run, Sausage, Run
Agency: AgênciaClick / São Paulo
Client: Sadia Sausages Category: Banners / Banner - Single
GE 90
Agency: Atmosphere BBDO / New York
Client: General Electric Category: Banners / Banner - Single
This Way
Agency: Brick On the Egg / Eton
Client: Mother City Tours Category: Banners / Banner - Single
Vodafone Expanding SMS Banner
Agency: Carat Interactive / San Francisco
Client: Vodafone Category: Banners / Banner - Single
drownproofing
Agency: Dentsu / Tokyo
Client: Japan Advertising Council Category: Banners / Banner - Single
Tug of War
Agency: Dentsu / Tokyo
Client: Japan Advertising Council Category: Banners / Banner - Single
Happy Yoga Aspririn
Agency: Double You / Barcelona
Client: Happy Yoga Category: Banners / Banner - Single
XBOX Flashtrailer
Agency: Hedgeapple / London
Client: Microsoft XBOX Category: Banners / Banner - Single
Pop-Under Boxing
Agency: Jung von Matt / Hamburg
Client: Boxing Movement Sportstätte GmbH Category: Banners / Banner - Single
Yahoo Scratch
Agency: Martin Agency, The/ Martin Interactive / New York
Client: Saralee Corp./Hanes Tagless Tee Category: Banners / Banner - Single
Loading
Agency: OgilvyInteractive Singapore / Singapore
Client: Gaelic Inns Category: Banners / Banner - Single
Tiny Movies
Agency: Saatchi & Saatchi / Wellington
Client: Telecom NZ Category: Banners / Banner - Single
Who am I?
Agency: TBWA / Berlin
Client: Alzheimer Forschung e.V. Category: Banners / Banner - Single
Tuborg Pilsener The Beauty of Drinking
Agency: TBWA / Berlin
Client: Hannen Brauerei GmbH Category: Banners / Banner - Single
Citronica
Agency: TBWA\Chiat\Day\Tequila / New York
Client: Absolut Category: Banners / Banner - Single
Freshness
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut Category: Banners / Banner - Single
Sea Breeze
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut Category: Banners / Banner - Single
Soul Mates
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut Category: Banners / Banner - Single
Bow & Arrow
Agency: Team One Advertising / El Segundo
Client: Lexus Category: Banners / Banner - Single
PlayStation's Xbox Ambush Banner
Agency: Whybin Lawrence TBWA and Tequila/Sydney / Sydney
Client: Sony Computer Entertainment Category: Banners / Banner - Single
Part 1, Part 2, Part 3
Agency: Atmosphere BBDO / New York
Client: Cingular Wireless Category: Banners / Banner - Campaign
Sea, Mountain, River
Agency: Dentsu / Tokyo
Client: Japan Advertising Council Category: Banners / Banner - Campaign
The Hire/More Twists 2, Hostage/Crazy 2, Ticker/Time Flies 2, Beat the Devil/A Driver 2
Agency: Fallon / Minneapolis
Client: BMW of North America, LLC Category: Banners / Banner - Campaign
Yahoo Scratch, Chock Walk, Leaning In, On the Ground
Agency: Martin Agency, The/ Martin Interactive / New York
Client: Saralee Corp./Hanes Tagless Category: Banners / Banner - Campaign
Bus, Fly, Anvil
Agency: OgilvyInteractive / São Paulo
Client: CNA English School Category: Banners / Banner - Campaign
Orange, Word Pronounce, Countdown
Agency: Tribal DDB / New York
Client: ING Category: Banners / Banner - Campaign
Award:
2003 Interactive Gold Pencil
Agency:
Hakuhodo i-studio / Tokyo
Client:
Sony Marketing (Japan)
Title:
WEGA-Experience Simulator
Category:
Banners / Banner - Single
Annual ID:
03001N
Award:
2003 Interactive Gold Pencil
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Absolut
Title:
Scorcher
Category:
Banners / Banner - Single
Annual ID:
03002N
Award:
2003 Interactive Gold Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Hewlett-Packard
Title:
+HP Banner Campaign
Category:
Banners / Banner - Campaign
Annual ID:
03005N
Award:
2003 Interactive Gold Pencil
Agency:
Hakuhodo i-studio / Tokyo
Client:
World Wide Fund for Nature Japan
Title:
WWF 1, WWF 2, WWF 3
Category:
Banners / Banner - Campaign
Annual ID:
03006N
Award:
2003 Interactive Silver Pencil
Agency:
AlmapBBDO / São Paulo
Client:
Pilao Coffee
Title:
Coffee
Category:
Banners / Banner - Single
Annual ID:
03003N
Award:
2003 Interactive Silver Pencil
Agency:
AgênciaClick / São Paulo
Client:
WWF Brasil
Title:
Free, Trap, Turtle
Category:
Banners / Banner - Campaign
Annual ID:
03007N
Award:
2003 Interactive Silver Pencil
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Absolut
Title:
Soul Mates, Sea Breeze, Scorcher
Category:
Banners / Banner - Campaign
Annual ID:
03008N
Award:
2003 Interactive Bronze Pencil
Agency:
Ogilvy Brasil / São Paulo
Client:
Terra
Title:
Terra Beauty
Category:
Banners / Banner - Single
Annual ID:
03004N
Award:
2003 Interactive Bronze Pencil
Agency:
Dentsu / Tokyo
Client:
Mitsubishi Motors Corporation
Title:
Safety, Customer Free Choice, Driving Ability, Design
Category:
Banners / Banner - Campaign
Annual ID:
03009N
Award:
2003 Interactive Bronze Pencil
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Absolut
Title:
Freshness, Lemon Drop, Citronica
Category:
Banners / Banner - Campaign
Annual ID:
03010N
Award:
2003 Interactive Merit Award
Agency:
AgênciaClick / São Paulo
Client:
Sadia Sausages
Title:
Run, Sausage, Run
Category:
Banners / Banner - Single
Annual ID:
03066N
Award:
2003 Interactive Merit Award
Agency:
Atmosphere BBDO / New York
Client:
General Electric
Title:
GE 90
Category:
Banners / Banner - Single
Annual ID:
03067N
Award:
2003 Interactive Merit Award
Agency:
Brick On the Egg / Eton
Client:
Mother City Tours
Title:
This Way
Category:
Banners / Banner - Single
Annual ID:
03068N
Award:
2003 Interactive Merit Award
Agency:
Carat Interactive / San Francisco
Client:
Vodafone
Title:
Vodafone Expanding SMS Banner
Category:
Banners / Banner - Single
Annual ID:
03069N
Award:
2003 Interactive Merit Award
Agency:
Dentsu / Tokyo
Client:
Japan Advertising Council
Title:
drownproofing
Category:
Banners / Banner - Single
Annual ID:
03070N
Award:
2003 Interactive Merit Award
Agency:
Dentsu / Tokyo
Client:
Japan Advertising Council
Title:
Tug of War
Category:
Banners / Banner - Single
Annual ID:
03071N
Award:
2003 Interactive Merit Award
Agency:
Double You / Barcelona
Client:
Happy Yoga
Title:
Happy Yoga Aspririn
Category:
Banners / Banner - Single
Annual ID:
03072N
Award:
2003 Interactive Merit Award
Agency:
Hedgeapple / London
Client:
Microsoft XBOX
Title:
XBOX Flashtrailer
Category:
Banners / Banner - Single
Annual ID:
03073N
Award:
2003 Interactive Merit Award
Agency:
Jung von Matt / Hamburg
Client:
Boxing Movement Sportstätte GmbH
Title:
Pop-Under Boxing
Category:
Banners / Banner - Single
Annual ID:
03074N
Award:
2003 Interactive Merit Award
Agency:
Martin Agency, The/ Martin Interactive / New York
Client:
Saralee Corp./Hanes Tagless Tee
Title:
Yahoo Scratch
Category:
Banners / Banner - Single
Annual ID:
03075N
Award:
2003 Interactive Merit Award
Agency:
OgilvyInteractive Singapore / Singapore
Client:
Gaelic Inns
Title:
Loading
Category:
Banners / Banner - Single
Annual ID:
03076N
Award:
2003 Interactive Merit Award
Agency:
Saatchi & Saatchi / Wellington
Client:
Telecom NZ
Title:
Tiny Movies
Category:
Banners / Banner - Single
Annual ID:
03077N
Award:
2003 Interactive Merit Award
Agency:
TBWA / Berlin
Client:
Alzheimer Forschung e.V.
Title:
Who am I?
Category:
Banners / Banner - Single
Annual ID:
03078N
Award:
2003 Interactive Merit Award
Agency:
TBWA / Berlin
Client:
Hannen Brauerei GmbH
Title:
Tuborg Pilsener The Beauty of Drinking
Category:
Banners / Banner - Single
Annual ID:
03079N
Award:
2003 Interactive Merit Award
Agency:
TBWA\Chiat\Day\Tequila / New York
Client:
Absolut
Title:
Citronica
Category:
Banners / Banner - Single
Annual ID:
03080N
Award:
2003 Interactive Merit Award
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Absolut
Title:
Freshness
Category:
Banners / Banner - Single
Annual ID:
03081N
Award:
2003 Interactive Merit Award
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Absolut
Title:
Sea Breeze
Category:
Banners / Banner - Single
Annual ID:
03082N
Award:
2003 Interactive Merit Award
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Absolut
Title:
Soul Mates
Category:
Banners / Banner - Single
Annual ID:
03083N
Award:
2003 Interactive Merit Award
Agency:
Team One Advertising / El Segundo
Client:
Lexus
Title:
Bow & Arrow
Category:
Banners / Banner - Single
Annual ID:
03084N
Award:
2003 Interactive Merit Award
Agency:
Whybin Lawrence TBWA and Tequila/Sydney / Sydney
Client:
Sony Computer Entertainment
Title:
PlayStation's Xbox Ambush Banner
Category:
Banners / Banner - Single
Annual ID:
03085N
Award:
2003 Interactive Merit Award
Agency:
Atmosphere BBDO / New York
Client:
Cingular Wireless
Title:
Part 1, Part 2, Part 3
Category:
Banners / Banner - Campaign
Annual ID:
03086N
Award:
2003 Interactive Merit Award
Agency:
Dentsu / Tokyo
Client:
Japan Advertising Council
Title:
Sea, Mountain, River
Category:
Banners / Banner - Campaign
Annual ID:
03087N
Award:
2003 Interactive Merit Award
Agency:
Fallon / Minneapolis
Client:
BMW of North America, LLC
Title:
The Hire/More Twists 2, Hostage/Crazy 2, Ticker/Time Flies 2, Beat the Devil/A Driver 2
Category:
Banners / Banner - Campaign
Annual ID:
03088N
Award:
2003 Interactive Merit Award
Agency:
Martin Agency, The/ Martin Interactive / New York
Client:
Saralee Corp./Hanes Tagless
Title:
Yahoo Scratch, Chock Walk, Leaning In, On the Ground
Category:
Banners / Banner - Campaign
Annual ID:
03089N
Award:
2003 Interactive Merit Award
Agency:
OgilvyInteractive / São Paulo
Client:
CNA English School
Title:
Bus, Fly, Anvil
Category:
Banners / Banner - Campaign
Annual ID:
03090N