The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Richter, Racing, Laugh Agency: Crispin Porter + Bogusky / Miami Client: BELL Category: Trade / Trade Color Full Page or Spread: Campaign
Exit Sign, Frustration, Elevator Agency: Fallon / New York Client: Timberland Category: Trade / Trade Color Full Page or Spread: Campaign
Apple, Heineken, Benetton, The Economist Agency: Cathedral The Creative Center / Madrid Client: The Design House Category: Trade / Trade Color Full Page or Spread: Campaign
Socially Acceptable Agency: Crispin Porter + Bogusky / Miami Client: BELL Category: Trade / Trade Color Full Page or Spread: Single
Racing Agency: Crispin Porter + Bogusky / Miami Client: BELL Category: Trade / Trade Color Full Page or Spread: Single
Broken Thumb Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Trade / Trade Color Full Page or Spread: Single
Hippopotamus Agency: TBWA\Paris / Boulogne-Billancourt Client: Nissan Category: Trade / Trade Color Full Page or Spread: Single
How to Know... Agency: Ogilvy & Mather / Chicago Client: Ibid Category: Trade / Trade B/W Full Page or Spread: Single
Picture Missing Agency: Ogilvy & Mather / Chicago Client: Ibid Category: Trade / Trade B/W Full Page or Spread: Single
Waterfowl, Little Boy, Eyeball, Moonwalk Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Campaign
Nurse, She-Devil, Crucifix Agency: Acme Advertising / San Francisco Client: High Speed Productions Category: Trade / Trade Color Full Page or Spread: Campaign
Ugly Rockstars, Live Fast Die a Senior Citizen, 666 Petalicious Agency: Bartle Bogle Hegarty / New York Client: Rolling Stone Category: Trade / Trade Color Full Page or Spread: Campaign
Jeff Fisher, Giles Revell, Sarah Fanelli, Brian Crouis, Michael Johnson Amp, Clayton Brothers Agency: Campbell Doyle Dye / London Client: Merrydown Category: Trade / Trade Color Full Page or Spread: Campaign
Coke, Altoids, Budweiser Agency: Carmichael Lynch / Minneapolis Client: American Advertising Federation Category: Trade / Trade Color Full Page or Spread: Campaign
Airport Security, Osbournes, Nuclear Reactor/Plane Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Campaign
Sources, Gun/Peace, Bono Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Campaign
Response Time, Fall, Unconscious Agency: Gianfagna Jones / Litchfield/OFFICE NEW YORK Client: Green Bull Category: Trade / Trade Color Full Page or Spread: Campaign
UBA, Time Machine, Pixie Dust Agency: Ogilvy & Mather / New York Client: IBM Category: Trade / Trade Color Full Page or Spread: Campaign
Alex, Bob, Tracy Agency: One And All / Minneapolis Client: Craig Perman Photography Category: Trade / Trade Color Full Page or Spread: Campaign
Bible, Toe Tag, Divorce Certificate Agency: Palmer Jarvis DDB / Vancouver Client: OMD Canada Category: Trade / Trade Color Full Page or Spread: Campaign
Germs Agency: BMP DDB / London Client: Food Standards Agency Category: Trade / Trade Color Full Page or Spread: Single
Cruise Ship Agency: Bubba's Deli / Atlanta Client: tibornemeth.com Category: Trade / Trade Color Full Page or Spread: Single
Horse Agency: Bubba's Deli / Atlanta Client: tibornemeth.com Category: Trade / Trade Color Full Page or Spread: Single
School Photo Agency: Colenso BBDO / Auckland Client: Julian Wolkenstein Photography Category: Trade / Trade Color Full Page or Spread: Single
Frustrations Agency: Fallon / New York Client: Timberland Category: Trade / Trade Color Full Page or Spread: Single
Play Agency: Fallon / New York Client: Timberland Category: Trade / Trade Color Full Page or Spread: Single
Airport Security Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Gun/Peace Sign Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Sources Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Single
The Camouflage Ad Agency: Scholz & Friends / Berlin Client: DaimlerChrysler AG, DCVD Category: Trade / Trade Color Full Page or Spread: Single
Elephant Agency: TBWA\Paris / Boulogne-Billancourt Client: Nissan Category: Trade / Trade Color Full Page or Spread: Single
Rebirth Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Trade / Trade Color Full Page or Spread: Single
Supermarket Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Trade / Trade Color Full Page or Spread: Single
Veteran Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Trade / Trade Color Full Page or Spread: Single
4000% Mark-up Agency: Bartle Bogle Hegarty / New York Client: Rolling Stone Category: Trade / Trade B/W Full Page or Spread: Single
Live Fast, Die a Senior Citizen Agency: Bartle Bogle Hegarty / New York Client: Rolling Stone Category: Trade / Trade B/W Full Page or Spread: Single
MTV Agency: Bartle Bogle Hegarty / New York Client: Rolling Stone Category: Trade / Trade B/W Full Page or Spread: Single
Ugly Rockstars Agency: Bartle Bogle Hegarty / New York Client: Rolling Stone Category: Trade / Trade B/W Full Page or Spread: Single
Jay Chiat Agency: TBWA\Chiat\Day / Toronto Client: TBWA\Chiat\Day Category: Trade / Trade B/W Full Page or Spread: Single

2003 Advertising Gold Pencil

Crispin Porter + Bogusky / Miami

BELL

Richter, Racing, Laugh

Trade / Trade Color Full Page or Spread: Campaign

03043A

2003 Advertising Silver Pencil

Fallon / New York

Timberland

Exit Sign, Frustration, Elevator

Trade / Trade Color Full Page or Spread: Campaign

03044A

2003 Advertising Bronze Pencil

Cathedral The Creative Center / Madrid

The Design House

Apple, Heineken, Benetton, The Economist

Trade / Trade Color Full Page or Spread: Campaign

03045A

2003 Advertising Gold Pencil

Crispin Porter + Bogusky / Miami

BELL

Socially Acceptable

Trade / Trade Color Full Page or Spread: Single

03039A

2003 Advertising Silver Pencil

Crispin Porter + Bogusky / Miami

BELL

Racing

Trade / Trade Color Full Page or Spread: Single

03040A

2003 Advertising Silver Pencil

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Broken Thumb

Trade / Trade Color Full Page or Spread: Single

03041A

2003 Advertising Bronze Pencil

TBWA\Paris / Boulogne-Billancourt

Nissan

Hippopotamus

Trade / Trade Color Full Page or Spread: Single

03042A

2003 Advertising Silver Pencil

Ogilvy & Mather / Chicago

Ibid

How to Know...

Trade / Trade B/W Full Page or Spread: Single

03012A

2003 Advertising Silver Pencil

Ogilvy & Mather / Chicago

Ibid

Picture Missing

Trade / Trade B/W Full Page or Spread: Single

03013A

2003 Advertising Merit Award

Fallon / New York

Time

Waterfowl, Little Boy, Eyeball, Moonwalk

Trade / Trade Color Full Page or Spread: Campaign

03211A

2003 Advertising Merit Award

Acme Advertising / San Francisco

High Speed Productions

Nurse, She-Devil, Crucifix

Trade / Trade Color Full Page or Spread: Campaign

03276A

2003 Advertising Merit Award

Bartle Bogle Hegarty / New York

Rolling Stone

Ugly Rockstars, Live Fast Die a Senior Citizen, 666 Petalicious

Trade / Trade Color Full Page or Spread: Campaign

03277A

2003 Advertising Merit Award

Campbell Doyle Dye / London

Merrydown

Jeff Fisher, Giles Revell, Sarah Fanelli, Brian Crouis, Michael Johnson Amp, Clayton Brothers

Trade / Trade Color Full Page or Spread: Campaign

03278A

2003 Advertising Merit Award

Carmichael Lynch / Minneapolis

American Advertising Federation

Coke, Altoids, Budweiser

Trade / Trade Color Full Page or Spread: Campaign

03279A

2003 Advertising Merit Award

Fallon / New York

Time

Airport Security, Osbournes, Nuclear Reactor/Plane

Trade / Trade Color Full Page or Spread: Campaign

03280A

2003 Advertising Merit Award

Fallon / New York

Time

Sources, Gun/Peace, Bono

Trade / Trade Color Full Page or Spread: Campaign

03281A

2003 Advertising Merit Award

Gianfagna Jones / Litchfield/OFFICE NEW YORK

Green Bull

Response Time, Fall, Unconscious

Trade / Trade Color Full Page or Spread: Campaign

03282A

2003 Advertising Merit Award

Ogilvy & Mather / New York

IBM

UBA, Time Machine, Pixie Dust

Trade / Trade Color Full Page or Spread: Campaign

03283A

2003 Advertising Merit Award

One And All / Minneapolis

Craig Perman Photography

Alex, Bob, Tracy

Trade / Trade Color Full Page or Spread: Campaign

03284A

2003 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

OMD Canada

Bible, Toe Tag, Divorce Certificate

Trade / Trade Color Full Page or Spread: Campaign

03285A

2003 Advertising Merit Award

BMP DDB / London

Food Standards Agency

Germs

Trade / Trade Color Full Page or Spread: Single

03261A

2003 Advertising Merit Award

Bubba's Deli / Atlanta

tibornemeth.com

Cruise Ship

Trade / Trade Color Full Page or Spread: Single

03262A

2003 Advertising Merit Award

Bubba's Deli / Atlanta

tibornemeth.com

Horse

Trade / Trade Color Full Page or Spread: Single

03263A

2003 Advertising Merit Award

Colenso BBDO / Auckland

Julian Wolkenstein Photography

School Photo

Trade / Trade Color Full Page or Spread: Single

03264A

2003 Advertising Merit Award

Fallon / New York

Timberland

Frustrations

Trade / Trade Color Full Page or Spread: Single

03265A

2003 Advertising Merit Award

Fallon / New York

Timberland

Play

Trade / Trade Color Full Page or Spread: Single

03266A

2003 Advertising Merit Award

Fallon / New York

Time

Airport Security

Trade / Trade Color Full Page or Spread: Single

03267A

2003 Advertising Merit Award

Fallon / New York

Time

Gun/Peace Sign

Trade / Trade Color Full Page or Spread: Single

03268A

2003 Advertising Merit Award

Fallon / New York

Time

Sources

Trade / Trade Color Full Page or Spread: Single

03269A

2003 Advertising Merit Award

Scholz & Friends / Berlin

DaimlerChrysler AG, DCVD

The Camouflage Ad

Trade / Trade Color Full Page or Spread: Single

03270A

2003 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Nissan

Elephant

Trade / Trade Color Full Page or Spread: Single

03271A

2003 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Rebirth

Trade / Trade Color Full Page or Spread: Single

03272A

2003 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Supermarket

Trade / Trade Color Full Page or Spread: Single

03273A

2003 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Veteran

Trade / Trade Color Full Page or Spread: Single

03274A

2003 Advertising Merit Award

Bartle Bogle Hegarty / New York

Rolling Stone

4000% Mark-up

Trade / Trade B/W Full Page or Spread: Single

03254A

2003 Advertising Merit Award

Bartle Bogle Hegarty / New York

Rolling Stone

Live Fast, Die a Senior Citizen

Trade / Trade B/W Full Page or Spread: Single

03255A

2003 Advertising Merit Award

Bartle Bogle Hegarty / New York

Rolling Stone

MTV

Trade / Trade B/W Full Page or Spread: Single

03256A

2003 Advertising Merit Award

Bartle Bogle Hegarty / New York

Rolling Stone

Ugly Rockstars

Trade / Trade B/W Full Page or Spread: Single

03257A

2003 Advertising Merit Award

TBWA\Chiat\Day / Toronto

TBWA\Chiat\Day

Jay Chiat

Trade / Trade B/W Full Page or Spread: Single

03258A

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