The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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- Independent Agency
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Award
Agency
Client
Title
Category
Annual ID
Dumped
Agency: Banks Hoggins O'Shea FCB / London
Client: Beiersdorf/Nivea for Men Category: Consumer Radio / Consumer Radio: Single
Happy
Agency: Crispin Porter + Bogusky / Miami
Client: IKEA Category: Consumer Radio / Consumer Radio: Single
Next Day Carpet Installer
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Way Too Much Cologne Wearer
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Father
Agency: DeVito/Verdi / New York
Client: Mount Sinai Category: Consumer Radio / Consumer Radio: Single
Skiing
Agency: DeVito/Verdi / New York
Client: Mount Sinai Category: Consumer Radio / Consumer Radio: Single
Amusement Park
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Consumer Radio: Single
Road Trip
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Consumer Radio: Single
Golf
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Consumer Radio: Single
Weasel
Agency: Fitzgerald + Co. / Atlanta
Client: Durex Category: Consumer Radio / Consumer Radio: Single
'Heart Plus'
Agency: Marketforce / WEST PERTH
Client: Peters & Brownes Group Category: Consumer Radio / Consumer Radio: Single
Gargle
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Standard Bank - Homeloans Category: Consumer Radio / Consumer Radio: Single
Machine
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Hansaplast Category: Consumer Radio / Consumer Radio: Single
Airport Workout
Agency: WONGDOODY / Seattle
Client: Alaska Airlines Category: Consumer Radio / Consumer Radio: Single
Marsianer - Message from Mars
Agency: Jung von Matt AG / Hamburg
Client: SciFi Channel Category: Consumer Radio / Consumer Radio: Single
Martin Johnson
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Collateral Advertising / Collateral Posters: Single
Jonah Lomu
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Collateral Advertising / Collateral Posters: Single
Tana Umaga
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Collateral Advertising / Collateral Posters: Single
Ambulance
Agency: BBDO Atlanta / Atlanta
Client: High Country / Polartec Category: Collateral Advertising / Collateral Posters: Single
Ballet
Agency: DDB New Zealand / Auckland
Client: Hasbro Category: Collateral Advertising / Collateral Posters: Single
Elephant
Agency: DDB Worldwide Pte LTd / Singapore
Client: 3M 'Post It' Notes Category: Collateral Advertising / Collateral Posters: Single
Mosquito Screen
Agency: Foote, Cone & Belding Sdn Bhd / Kuala Lumpur
Client: S C Johnson Category: Collateral Advertising / Collateral Posters: Single
Damn It's Big
Agency: GSD&M / Austin
Client: New York Post Category: Collateral Advertising / Collateral Posters: Single
Kiss Me
Agency: GSD&M / Austin
Client: New York Post Category: Collateral Advertising / Collateral Posters: Single
Wilbur
Agency: GSD&M / Austin
Client: New York Post Category: Collateral Advertising / Collateral Posters: Single
Larry Bird - Poster
Agency: Huey/Paprocki Ltd. / Atlanta
Client: Distant Replays Category: Collateral Advertising / Collateral Posters: Single
Banner
Agency: Leo Burnett Company / Chicago
Client: US Army-Special Forces Category: Collateral Advertising / Collateral Posters: Single
Bench
Agency: Leo Burnett Singapore / Singapore
Client: Philips Lightings Category: Collateral Advertising / Collateral Posters: Single
Sunset
Agency: Ogilvy South Africa / South Africa
Client: Volkswagen South Africa - New Beetle Category: Collateral Advertising / Collateral Posters: Single
'Why are you here'
Agency: Saatchi & Saatchi / Mumbai
Client: Kuoni Travels Category: Collateral Advertising / Collateral Posters: Single
Yellow
Agency: TBWA\Chiat\Day / Los Angeles
Client: Apple Category: Collateral Advertising / Collateral Posters: Single
Corners
Agency: TBWA\Hunt Lascaris / Johannesburg
Client: Bostik - Prestik Category: Collateral Advertising / Collateral Posters: Single
What Color Do You Bleed
Agency: Wieden+Kennedy / New York
Client: ESPN The Magazine Category: Collateral Advertising / Collateral Posters: Single
Ma Cherie, My Petite Tempting Tigress, Hello My Lady
Agency: Archrival / Lincoln
Client: Lincoln Community Playhouse Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Bloody Mary, Zombie, Kamikaze
Agency: Saatchi & Saatchi / Toronto
Client: MADD Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
MINI One D Flyer
Agency: Jung von Matt AG / Hamburg
Client: BMW AG Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail
Iraq?s cultural treasures
Agency: Heye & Partner GmbH / Hamburg
Client: Deutsche UNESCO-Kommission Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail
Cancer Dolls
Agency: McCann Erickson India / Mumbai
Client: Lucknow Cancer Institute Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail
Save-it Stickers
Agency: Saatch & Saatch Singapore / Singapore
Client: Singapore Environment Council Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail
Surf, Pier, Snow
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Ice Cream, School Photo, Comic Book
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
José, Nuno, Isabel
Agency: J. Walter Thompson Lisbon / Algés
Client: Salvation Army Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Leopard, Crocodile, Seal
Agency: Ogilvy & Mather Frankfurt / Frankfurt
Client: WWF Germany Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Chinese, Pakistani, Indian
Agency: Saatchi & Saatchi / London
Client: Emma Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Ghandi, JFK, John Lennon
Agency: Saatchi & Saatchi / Sydney
Client: Coalition for Gun Control Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Television
Agency: Hill, Holliday, Connors, Cosmopulos Inc. / Boston
Client: Duxbury Dollhouse Category: Trade / Trade B/W or Color Less Than A Page: Single
Fridge
Agency: Hill, Holliday, Connors, Cosmopulos Inc. / Boston
Client: Duxbury Dollhouse Category: Trade / Trade B/W or Color Less Than A Page: Single
Bones, Little Girl, God's Way, Casualty, Concrete
Agency: Abbott Mead Vickers BBDO / London
Client: Mars Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Blues, Ray Charles, Braile, Sex, Fireworks
Agency: AlmapBBDO Comunicacoes Ltda / São Paulo
Client: Fundação Eye Care Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Fat Woman, Watch, Poster, Sunset
Agency: AlmapBBDO Comunicacoes Ltda / São Paulo
Client: Stock Photos Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign