The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Lions, Snakes, Alligators Agency: Saatchi & Saatchi / bangkok Client: Indothai Sport Ltd. Part Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Designed to Move, Designed to Move, Designed to Move, Designed to Move Agency: TBWA\Hong Kong (180\TBWA) / Hong Kong Client: adidas Australia Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Cassete Recorder, Simon, Videogame Agency: AlmapBBDO Comunicacoes Ltda / São Paulo Client: Fed Ex Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Fly, Light Switch, Dandelion Seed Agency: Saatchi & Saatchi / Sydney Client: Olympus Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Breakfast, Water, Shower Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Snakes Agency: Saatchi & Saatchi / bangkok Client: Indothai Sport Ltd. Part Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Lions Agency: Saatchi & Saatchi / bangkok Client: ! Indosport (Thailand) Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Pararescue Jumpers, 7th Marines, 16 Air Assault, Desert Rats Agency: TBWA\Singapore / Singapore Client: Sphere Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Four Star Crash Test, Victory Lap, Parallel Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Park It On Your Desktop Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Manual of Motoring Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Kidnapped Agency: Jung von Matt AG / Hamburg Client: Axel Springer AG Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Kamasutra Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Tramp, Arab/Jew, KKK, Burnt Agency: DDB / Sydney Client: Large Magazine Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Take a Ball, Orange Slices, You Get Up, Losing, Cheerleaders Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Bones, Little Girl, God's Way, Casualty, Concrete Agency: Abbott Mead Vickers BBDO / London Client: Mars Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Blues, Ray Charles, Braile, Sex, Fireworks Agency: AlmapBBDO Comunicacoes Ltda / São Paulo Client: Fundação Eye Care Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Fat Woman, Watch, Poster, Sunset Agency: AlmapBBDO Comunicacoes Ltda / São Paulo Client: Stock Photos Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Sky, You Are Here, Stadium Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Trailer, Stream, Drift Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
London, Paris, New York Agency: BDDP & Fils / Boulogne-Billancourt Client: BMW X3 Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
GMO, Soft drink, Tank, Shopping Agency: BDDP & Fils / Boulogne-Billancourt Client: Les Echos Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Green, Purple, Spain, Texaco, Crosses Agency: Campbell Doyle Dye / London Client: Mercedes-Benz Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Paul Davis, Noah Woods, Fiona Hewitt, Jason Holley, Greg Clarke Agency: Campbell Doyle Dye / London Client: Merrydown Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
B is for Boner, S is for Soul, C is for Carvoholic Agency: Crispin Porter + Bogusky / Miami Client: Telluride Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
DVD Wrapping Paper, Book Wrapping Paper, CD Wrapping Paper Agency: Crispin Porter + Bogusky/LA / Venice Client: Borders Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Clintons, War and oil, SARS, Christopher Reeve, Marijuana Agency: Fallon / Minneapolis Client: Time Inc. Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Answers, Jackson, Elvis, Beatles, Hendrix Agency: la comunidad / Miami Beach Client: Rolling Stone Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Playa, Bad Ass, Big Cheese Agency: Leo Burnett Company / Chicago Client: Norelco D-Finer Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Lobster, Sea Bass, Caviar, Prosciutto Agency: Lowe / London Client: Stella Artois Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Envelop, Paperclips, Clapper board Agency: MPRC / Brussels Client: Sony Centre Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Train, Bus, Hitchhiker Agency: Saatchi & Saatchi / London Client: Toyota Vans Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Worker, Gardener, Policeman Agency: Scholz & Friends / Berlin Client: Weru AG Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Ham, Salmon, Cheesequote Agency: Springer & Jacoby Werbung GmbH / Hamburg Client: ED. W?STHOF DREIZACKWERK SOLINGEN Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Pink, Yellow, Green Agency: TBWA\Chiat\Day / Los Angeles Client: Apple Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Hollywood Kisses, Villains, Lassie Agency: The Martin Agency / Richmond Client: Turner Classic Movies Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Lombardi, Meatloaf, Seed Bag, Callus Agency: Wieden+Kennedy / Portland Client: Miller High Life Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
PEEP SHOW, CORNER, SUBWAY Agency: J.Walter Thompson Madrid / Madrid Client: PRADO MUSEUM FELLOWSHIP FOUNDATION Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Arab/Jew Agency: DDB / Sydney Client: Large Magazine Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
KKK Agency: DDB / Sydney Client: Large Magazine Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Tiny Ads, Cubicle, Consumer Testing, Open Spaces Agency: Loeffler Ketchum Mountjoy / Charlotte Client: North Carolina Tourism Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Evel Iron On Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Bogey Stickers Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
State Stickers Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Mavericks Insert Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Can Opener Agency: Arnold Worldwide Canada / Toronto Client: Volkswagen Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Deep Agency: Cole & Weber/Red Cell / Seattle Client: Nike Retail Resources Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
There's always space Agency: CONTRAPUNTO / Madrid Client: MERCEDES BENZ - SMART Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Consumer Testing Agency: Loeffler Ketchum Mountjoy / Charlotte Client: North Carolina Tourism Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Lonely Tree Agency: age. comunicações / São Paulo Client: Swahili Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign

2004 Advertising Silver Pencil

Saatchi & Saatchi / bangkok

Indothai Sport Ltd. Part

Lions, Snakes, Alligators

Consumer Magazine / Magazine Color Full Page or Spread: Single

04011A

2004 Advertising Gold Pencil

TBWA\Hong Kong (180\TBWA) / Hong Kong

adidas Australia

Designed to Move, Designed to Move, Designed to Move, Designed to Move

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04015A

2004 Advertising Silver Pencil

AlmapBBDO Comunicacoes Ltda / São Paulo

Fed Ex

Cassete Recorder, Simon, Videogame

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04017A

2004 Advertising Silver Pencil

Saatchi & Saatchi / Sydney

Olympus

Fly, Light Switch, Dandelion Seed

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04018A

2004 Advertising Bronze Pencil

Wieden+Kennedy / Portland

Nike

Breakfast, Water, Shower

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04019A

2004 Advertising Silver Pencil

Saatchi & Saatchi / bangkok

Indothai Sport Ltd. Part

Snakes

Consumer Magazine / Magazine B/W Full Page or Spread: Single

04009A

2004 Advertising Bronze Pencil

Saatchi & Saatchi / bangkok

! Indosport (Thailand)

Lions

Consumer Magazine / Magazine B/W Full Page or Spread: Single

04010A

2004 Advertising Gold Pencil

TBWA\Singapore / Singapore

Sphere

Pararescue Jumpers, 7th Marines, 16 Air Assault, Desert Rats

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

04016A

2004 Advertising Gold Pencil

Crispin Porter + Bogusky / Miami

MINI

Four Star Crash Test, Victory Lap, Parallel

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

04021A

2004 Advertising Bronze Pencil

Crispin Porter + Bogusky / Miami

MINI

Park It On Your Desktop

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04014A

2004 Advertising Silver Pencil

Crispin Porter + Bogusky / Miami

MINI

Manual of Motoring

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04020A

2004 Advertising Gold Pencil

Jung von Matt AG / Hamburg

Axel Springer AG

Kidnapped

Consumer Magazine / Magazine B/W Full Page or Spread: Campaign

04012A

2004 Advertising Silver Pencil

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Kamasutra

Consumer Magazine / Magazine B/W Full Page or Spread: Campaign

04013A

2004 Advertising Merit Award

DDB / Sydney

Large Magazine

Tramp, Arab/Jew, KKK, Burnt

Consumer Magazine / Magazine Color Full Page or Spread: Single

04154A

2004 Advertising Merit Award

Wieden+Kennedy / Portland

Nike

Take a Ball, Orange Slices, You Get Up, Losing, Cheerleaders

Consumer Magazine / Magazine Color Full Page or Spread: Single

04155A

2004 Advertising Merit Award

Abbott Mead Vickers BBDO / London

Mars

Bones, Little Girl, God's Way, Casualty, Concrete

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04206A

2004 Advertising Merit Award

AlmapBBDO Comunicacoes Ltda / São Paulo

Fundação Eye Care

Blues, Ray Charles, Braile, Sex, Fireworks

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04207A

2004 Advertising Merit Award

AlmapBBDO Comunicacoes Ltda / São Paulo

Stock Photos

Fat Woman, Watch, Poster, Sunset

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04208A

2004 Advertising Merit Award

Arnold Worldwide / Boston

Volkswagen

Sky, You Are Here, Stadium

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04209A

2004 Advertising Merit Award

Arnold Worldwide / Boston

Volkswagen

Trailer, Stream, Drift

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04210A

2004 Advertising Merit Award

BDDP & Fils / Boulogne-Billancourt

BMW X3

London, Paris, New York

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04211A

2004 Advertising Merit Award

BDDP & Fils / Boulogne-Billancourt

Les Echos

GMO, Soft drink, Tank, Shopping

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04212A

2004 Advertising Merit Award

Campbell Doyle Dye / London

Mercedes-Benz

Green, Purple, Spain, Texaco, Crosses

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04213A

2004 Advertising Merit Award

Campbell Doyle Dye / London

Merrydown

Paul Davis, Noah Woods, Fiona Hewitt, Jason Holley, Greg Clarke

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04214A

2004 Advertising Merit Award

Crispin Porter + Bogusky / Miami

Telluride

B is for Boner, S is for Soul, C is for Carvoholic

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04216A

2004 Advertising Merit Award

Crispin Porter + Bogusky/LA / Venice

Borders

DVD Wrapping Paper, Book Wrapping Paper, CD Wrapping Paper

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04217A

2004 Advertising Merit Award

Fallon / Minneapolis

Time Inc.

Clintons, War and oil, SARS, Christopher Reeve, Marijuana

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04218A

2004 Advertising Merit Award

la comunidad / Miami Beach

Rolling Stone

Answers, Jackson, Elvis, Beatles, Hendrix

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04219A

2004 Advertising Merit Award

Leo Burnett Company / Chicago

Norelco D-Finer

Playa, Bad Ass, Big Cheese

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04220A

2004 Advertising Merit Award

Lowe / London

Stella Artois

Lobster, Sea Bass, Caviar, Prosciutto

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04221A

2004 Advertising Merit Award

MPRC / Brussels

Sony Centre

Envelop, Paperclips, Clapper board

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04222A

2004 Advertising Merit Award

Saatchi & Saatchi / London

Toyota Vans

Train, Bus, Hitchhiker

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04224A

2004 Advertising Merit Award

Scholz & Friends / Berlin

Weru AG

Worker, Gardener, Policeman

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04225A

2004 Advertising Merit Award

Springer & Jacoby Werbung GmbH / Hamburg

ED. W?STHOF DREIZACKWERK SOLINGEN

Ham, Salmon, Cheesequote

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04226A

2004 Advertising Merit Award

TBWA\Chiat\Day / Los Angeles

Apple

Pink, Yellow, Green

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04227A

2004 Advertising Merit Award

The Martin Agency / Richmond

Turner Classic Movies

Hollywood Kisses, Villains, Lassie

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04228A

2004 Advertising Merit Award

Wieden+Kennedy / Portland

Miller High Life

Lombardi, Meatloaf, Seed Bag, Callus

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04229A

2004 Advertising Merit Award

J.Walter Thompson Madrid / Madrid

PRADO MUSEUM FELLOWSHIP FOUNDATION

PEEP SHOW, CORNER, SUBWAY

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

04367A

2004 Advertising Merit Award

DDB / Sydney

Large Magazine

Arab/Jew

Consumer Magazine / Magazine B/W Full Page or Spread: Single

04152A

2004 Advertising Merit Award

DDB / Sydney

Large Magazine

KKK

Consumer Magazine / Magazine B/W Full Page or Spread: Single

04153A

2004 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

North Carolina Tourism

Tiny Ads, Cubicle, Consumer Testing, Open Spaces

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

04234A

2004 Advertising Merit Award

Crispin Porter + Bogusky / Miami

MINI

Evel Iron On

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04168A

2004 Advertising Merit Award

Crispin Porter + Bogusky / Miami

MINI

Bogey Stickers

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04169A

2004 Advertising Merit Award

Crispin Porter + Bogusky / Miami

MINI

State Stickers

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04170A

2004 Advertising Merit Award

Crispin Porter + Bogusky / Miami

MINI

Mavericks Insert

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04172A

2004 Advertising Merit Award

Arnold Worldwide Canada / Toronto

Volkswagen

Can Opener

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04230A

2004 Advertising Merit Award

Cole & Weber/Red Cell / Seattle

Nike Retail Resources

Deep

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04231A

2004 Advertising Merit Award

CONTRAPUNTO / Madrid

MERCEDES BENZ - SMART

There's always space

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04232A

2004 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

North Carolina Tourism

Consumer Testing

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

04233A

2004 Advertising Merit Award

age. comunicações / São Paulo

Swahili

Lonely Tree

Consumer Magazine / Magazine B/W Full Page or Spread: Campaign

04156A

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