The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Cayenne Dealer Toolkit Agency: Carmichael Lynch / Minneapolis Client: Porsche Cars North America Category: Promotional Advertising / Promotional Advertising - CD-ROM
Tokyo Scanner Agency: MORI Building / Minato-Ku Client: MORI Building Category: Promotional Advertising / Promotional Advertising - CD-ROM
Lord of the Rings: Return of the King Interactive CD ROM Agency: Blitz Digital Studios / North Hollywood Client: New Line Cinema/Sponsored by Dell Category: Promotional Advertising / Promotional Advertising - CD-ROM
I-Shake-U Agency: Dentsu / Tokyo Client: Mitsubishi Motors Category: Promotional Advertising / Promotional Advertising - Web Sites
Levis 501 Reborn Agency: OgilvyOne worldwide / Singapore Client: Levi Strauss Category: Promotional Advertising / Promotional Advertising - Web Sites
Sabrina Setlur/SABS Agency: Neue Digitale / Frankfurt am Main Client: 3p Pelham Power Production Category: Promotional Advertising / Promotional Advertising - Web Sites
Identity - Official Website Agency: Big Spaceship / Brooklyn Client: Columbia Pictures / Sony Pictures Digital Networks Category: Promotional Advertising / Promotional Advertising - Web Sites
Hooptown Agency: R/GA / New York Client: Nike Category: Promotional Advertising / Promotional Advertising - Web Sites
RX Pocket Hard Drive Agency: TeamOne Advertising / El Segundo Client: Lexus Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Bird Agency: Ogilvy & Mather / London Client: Ford Sportka Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
NDY 3D Technology Agency: Tribal DDB / Ultimo Client: Norman Disney Young Category: Promotional Advertising / Promotional Advertising - CD-ROM
Volkswagen Touareg CD ROM Agency: Tribal DDB / Ultimo Client: Volkswagen Group Australia Category: Promotional Advertising / Promotional Advertising - CD-ROM
pn-world.tv Agency: Aoi Advertising Promotion Inc. / Shinagawa-ku, Client: SHISEIDO Category: Promotional Advertising / Promotional Advertising - Web Sites
Nike Air Tumalo Agency: Daiko Advertising / Tokyo Client: Nike Japan Category: Promotional Advertising / Promotional Advertising - Web Sites
nike(play) Agency: Daiko Advertising / Tokyo Client: Nike Japan Category: Promotional Advertising / Promotional Advertising - Web Sites
Nike San Silvestre Vallecana 2003 Agency: DoubleYou / Barcelona Client: American Nike Category: Promotional Advertising / Promotional Advertising - Web Sites
New S40 Agency: Euro RSCG 4D / New York Client: Volvo Cars Category: Promotional Advertising / Promotional Advertising - Web Sites
NHL web site Agency: FORT FRANKLIN / Boston Client: ESPN Category: Promotional Advertising / Promotional Advertising - Web Sites
Acura 2004 TL Exterior Showroom Agency: Genex / Culver City Client: American Honda Motor Company/Acura Division Category: Promotional Advertising / Promotional Advertising - Web Sites
BMW 5 Series Agency: herraiz soto & co / barcelona Client: BMW Category: Promotional Advertising / Promotional Advertising - Web Sites
The Punisher Agency: Hi-ReS! / London Client: Artisan Entertainment/Lions Gate Category: Promotional Advertising / Promotional Advertising - Web Sites
The Wake Agency: Hi-ReS! / London Client: HBO, New York, USA Category: Promotional Advertising / Promotional Advertising - Web Sites
F-150 LAUNCH MODULE Agency: J. Walter Thompson / Detroit Client: Ford Motor Company Category: Promotional Advertising / Promotional Advertising - Web Sites
Nike RUNTO Agency: henderson bas / Toronto Client: Nike Canada Category: Promotional Advertising / Promotional Advertising - Web Sites
ASICS Marathon Agency: Nordpol / Hamburg Client: ASICS Europe GmbH Category: Promotional Advertising / Promotional Advertising - Web Sites
Nokia 3200 Agency: OgilvyOne worldwide / Singapore Client: Nokia Category: Promotional Advertising / Promotional Advertising - Web Sites
X2 X-Men Promotional Site Agency: Sarkissian|Mason / Phoenix Client: Mazda North American Operations Category: Promotional Advertising / Promotional Advertising - Web Sites
Website 7 Years Later Agency: Scholz & Volkmer / Wiesbaden Client: Mercedes-Benz Category: Promotional Advertising / Promotional Advertising - Web Sites
Ford Streetka Evil Twin Agency: Wunderman Interactive / London Client: Ford Category: Promotional Advertising / Promotional Advertising - Web Sites
Girl seeks bad boy Agency: Wysiwyg Comunicacion Interactiva / Madrid Client: Saez Merino Category: Promotional Advertising / Promotional Advertising - Web Sites
Prodigy II Sitelet Agency: OgilvyInteractive worldwide / New York Client: IBM Category: Promotional Advertising / Promotional Advertising - Web Sites
Thermo Virtual Lab Agency: Hill, Holliday, Connors, Cosmopulos / Boston Client: Thermo Electron Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Showmail Email Agency: IQ television group / Atlanta Client: National Geographic Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Screensaver Fraport Agency: Scholz & Volkmer / Wiesbaden Client: Fraport AG Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Shot Agency: TBWA\London / London Client: TBWA\London Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising

2004 Interactive Silver Pencil

Carmichael Lynch / Minneapolis

Porsche Cars North America

Cayenne Dealer Toolkit

Promotional Advertising / Promotional Advertising - CD-ROM

04021N

2004 Interactive Bronze Pencil

MORI Building / Minato-Ku

MORI Building

Tokyo Scanner

Promotional Advertising / Promotional Advertising - CD-ROM

04022N

2004 Interactive Silver Pencil

Blitz Digital Studios / North Hollywood

New Line Cinema/Sponsored by Dell

Lord of the Rings: Return of the King Interactive CD ROM

Promotional Advertising / Promotional Advertising - CD-ROM

04051N

2004 Interactive Gold Pencil

Dentsu / Tokyo

Mitsubishi Motors

I-Shake-U

Promotional Advertising / Promotional Advertising - Web Sites

04016N

2004 Interactive Gold Pencil

OgilvyOne worldwide / Singapore

Levi Strauss

Levis 501 Reborn

Promotional Advertising / Promotional Advertising - Web Sites

04017N

2004 Interactive Silver Pencil

Neue Digitale / Frankfurt am Main

3p Pelham Power Production

Sabrina Setlur/SABS

Promotional Advertising / Promotional Advertising - Web Sites

04018N

2004 Interactive Bronze Pencil

Big Spaceship / Brooklyn

Columbia Pictures / Sony Pictures Digital Networks

Identity - Official Website

Promotional Advertising / Promotional Advertising - Web Sites

04019N

2004 Interactive Bronze Pencil

R/GA / New York

Nike

Hooptown

Promotional Advertising / Promotional Advertising - Web Sites

04020N

2004 Interactive Silver Pencil

TeamOne Advertising / El Segundo

Lexus

RX Pocket Hard Drive

Promotional Advertising / Promotional Advertising - Other Digital Advertising

04023N

2004 Interactive Bronze Pencil

Ogilvy & Mather / London

Ford Sportka

Bird

Promotional Advertising / Promotional Advertising - Other Digital Advertising

04024N

2004 Interactive Merit Award

Tribal DDB / Ultimo

Norman Disney Young

NDY 3D Technology

Promotional Advertising / Promotional Advertising - CD-ROM

04152N

2004 Interactive Merit Award

Tribal DDB / Ultimo

Volkswagen Group Australia

Volkswagen Touareg CD ROM

Promotional Advertising / Promotional Advertising - CD-ROM

04153N

2004 Interactive Merit Award

Aoi Advertising Promotion Inc. / Shinagawa-ku,

SHISEIDO

pn-world.tv

Promotional Advertising / Promotional Advertising - Web Sites

04130N

2004 Interactive Merit Award

Daiko Advertising / Tokyo

Nike Japan

Nike Air Tumalo

Promotional Advertising / Promotional Advertising - Web Sites

04133N

2004 Interactive Merit Award

Daiko Advertising / Tokyo

Nike Japan

nike(play)

Promotional Advertising / Promotional Advertising - Web Sites

04134N

2004 Interactive Merit Award

DoubleYou / Barcelona

American Nike

Nike San Silvestre Vallecana 2003

Promotional Advertising / Promotional Advertising - Web Sites

04135N

2004 Interactive Merit Award

Euro RSCG 4D / New York

Volvo Cars

New S40

Promotional Advertising / Promotional Advertising - Web Sites

04136N

2004 Interactive Merit Award

FORT FRANKLIN / Boston

ESPN

NHL web site

Promotional Advertising / Promotional Advertising - Web Sites

04137N

2004 Interactive Merit Award

Genex / Culver City

American Honda Motor Company/Acura Division

Acura 2004 TL Exterior Showroom

Promotional Advertising / Promotional Advertising - Web Sites

04138N

2004 Interactive Merit Award

herraiz soto & co / barcelona

BMW

BMW 5 Series

Promotional Advertising / Promotional Advertising - Web Sites

04139N

2004 Interactive Merit Award

Hi-ReS! / London

Artisan Entertainment/Lions Gate

The Punisher

Promotional Advertising / Promotional Advertising - Web Sites

04140N

2004 Interactive Merit Award

Hi-ReS! / London

HBO, New York, USA

The Wake

Promotional Advertising / Promotional Advertising - Web Sites

04141N

2004 Interactive Merit Award

J. Walter Thompson / Detroit

Ford Motor Company

F-150 LAUNCH MODULE

Promotional Advertising / Promotional Advertising - Web Sites

04143N

2004 Interactive Merit Award

henderson bas / Toronto

Nike Canada

Nike RUNTO

Promotional Advertising / Promotional Advertising - Web Sites

04144N

2004 Interactive Merit Award

Nordpol / Hamburg

ASICS Europe GmbH

ASICS Marathon

Promotional Advertising / Promotional Advertising - Web Sites

04145N

2004 Interactive Merit Award

OgilvyOne worldwide / Singapore

Nokia

Nokia 3200

Promotional Advertising / Promotional Advertising - Web Sites

04146N

2004 Interactive Merit Award

Sarkissian|Mason / Phoenix

Mazda North American Operations

X2 X-Men Promotional Site

Promotional Advertising / Promotional Advertising - Web Sites

04147N

2004 Interactive Merit Award

Scholz & Volkmer / Wiesbaden

Mercedes-Benz

Website 7 Years Later

Promotional Advertising / Promotional Advertising - Web Sites

04149N

2004 Interactive Merit Award

Wunderman Interactive / London

Ford

Ford Streetka Evil Twin

Promotional Advertising / Promotional Advertising - Web Sites

04150N

2004 Interactive Merit Award

Wysiwyg Comunicacion Interactiva / Madrid

Saez Merino

Girl seeks bad boy

Promotional Advertising / Promotional Advertising - Web Sites

04151N

2004 Interactive Merit Award

OgilvyInteractive worldwide / New York

IBM

Prodigy II Sitelet

Promotional Advertising / Promotional Advertising - Web Sites

04199N

2004 Interactive Merit Award

Hill, Holliday, Connors, Cosmopulos / Boston

Thermo Electron

Thermo Virtual Lab

Promotional Advertising / Promotional Advertising - Other Digital Advertising

04154N

2004 Interactive Merit Award

IQ television group / Atlanta

National Geographic

Showmail Email

Promotional Advertising / Promotional Advertising - Other Digital Advertising

04155N

2004 Interactive Merit Award

Scholz & Volkmer / Wiesbaden

Fraport AG

Screensaver Fraport

Promotional Advertising / Promotional Advertising - Other Digital Advertising

04156N

2004 Interactive Merit Award

TBWA\London / London

TBWA\London

Shot

Promotional Advertising / Promotional Advertising - Other Digital Advertising

04157N

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