The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Paper Bag-1, Paper Bag-2, Paper Bag-3 Agency: TUGBOAT / Minato-ku Client: BALS CORPORATION Category: Package Design / Product Packaging: Campaign
Takagi Masakatsu: Rehome, DJ Uppercut : Pieces, Hifana: Fresh Push Breakin' Agency: Wieden+Kennedy / Minato-ku Client: W+K Tokyo Lab Category: Package Design / Product Packaging: Campaign
Pancakes Agency: Happy Forsman & Bodenfors / Gotenburg Client: Semper Category: Package Design / Commercial Product Packaging
G,G,Tea-SOPRANO PEACH Agency: TUGBOAT / Minato-ku Client: Kirin Beverage Co. Category: Package Design / Commercial Product Packaging
Der Mausetod (The Death of the Mouse) Agency: Ogilvy & Mather Frankfurt / Frankfurt Client: Ogilvy & Mather Frankfurt Category: Package Design / Commercial Product Packaging
Carlton Packs - Limited Editions - Art Nouveau Agency: DPZ / São Paulo Client: Souza Cruz Category: Package Design / Commercial Product Packaging
Bottles Agency: TDA Advertising & Design / Boulder Client: Izze Beverage Company Category: Package Design / Commercial Product Packaging
'Iris' 40w, 'Iris' 60w, 'Iris' 100w Agency: Saatchi & Saatchi / Cape Town Client: Osram Category: Package Design / Product Packaging: Campaign
Converse Shoe Box - Black, Converse Shoe Box - Blue, Converse Shoe Box - Tan Agency: Sandstrom Design / Portland Client: Converse Category: Package Design / Product Packaging: Campaign
Compact Sport Multi-Plier, Mini Covert Blade, Lock Back Blade Agency: Sandstrom Design / Portland Client: Gerber Blades Category: Package Design / Product Packaging: Campaign
Orange, Raisin, Minty, Toffee Agency: Turner Duckworth / San Francisco Client: Fox's Confectionery Category: Package Design / Product Packaging: Campaign
Harmony, Bliss, Comfort Agency: Turner Duckworth / San Francisco Client: Liz Earle Cosmetics Category: Package Design / Product Packaging: Campaign
Classic Festivita & Classic Gran dia Agency: Happy Forsman & Bodenfors / Gotenburg Client: Arvid Nordquist Category: Package Design / Commercial Product Packaging
Stanley Packaging Agency: Hornall Anderson Design Works, Inc. / Seattle Client: PMI Category: Package Design / Commercial Product Packaging
Fashion Drink Agency: Loducca Publicidade Ltda / São Paulo Client: The Coca-Cola Company Category: Package Design / Commercial Product Packaging
Musical Bottle Agency: Saatch & Saatch Singapore / Singapore Client: Brewerkz Category: Package Design / Commercial Product Packaging
Talking Heads, Once in a Lifetime Agency: sagmeister inc. / new york Client: Rhino Category: Package Design / Commercial Product Packaging
Lilt Agency: Turner Duckworth / San Francisco Client: Coca-Cola Great Britian Category: Package Design / Commercial Product Packaging

2004 Design Gold Pencil

TUGBOAT / Minato-ku

BALS CORPORATION

Paper Bag-1, Paper Bag-2, Paper Bag-3

Package Design / Product Packaging: Campaign

04013D

2004 Design Gold Pencil

Wieden+Kennedy / Minato-ku

W+K Tokyo Lab

Takagi Masakatsu: Rehome, DJ Uppercut : Pieces, Hifana: Fresh Push Breakin'

Package Design / Product Packaging: Campaign

04014D

2004 Design Gold Pencil

Happy Forsman & Bodenfors / Gotenburg

Semper

Pancakes

Package Design / Commercial Product Packaging

04010D

2004 Design Gold Pencil

TUGBOAT / Minato-ku

Kirin Beverage Co.

G,G,Tea-SOPRANO PEACH

Package Design / Commercial Product Packaging

04011D

2004 Design Silver Pencil

Ogilvy & Mather Frankfurt / Frankfurt

Ogilvy & Mather Frankfurt

Der Mausetod (The Death of the Mouse)

Package Design / Commercial Product Packaging

04012D

2004 Design Silver Pencil

DPZ / São Paulo

Souza Cruz

Carlton Packs - Limited Editions - Art Nouveau

Package Design / Commercial Product Packaging

04015D

2004 Design Bronze Pencil

TDA Advertising & Design / Boulder

Izze Beverage Company

Bottles

Package Design / Commercial Product Packaging

04016D

2004 Design Merit Award

Saatchi & Saatchi / Cape Town

Osram

'Iris' 40w, 'Iris' 60w, 'Iris' 100w

Package Design / Product Packaging: Campaign

04091D

2004 Design Merit Award

Sandstrom Design / Portland

Converse

Converse Shoe Box - Black, Converse Shoe Box - Blue, Converse Shoe Box - Tan

Package Design / Product Packaging: Campaign

04092D

2004 Design Merit Award

Sandstrom Design / Portland

Gerber Blades

Compact Sport Multi-Plier, Mini Covert Blade, Lock Back Blade

Package Design / Product Packaging: Campaign

04093D

2004 Design Merit Award

Turner Duckworth / San Francisco

Fox's Confectionery

Orange, Raisin, Minty, Toffee

Package Design / Product Packaging: Campaign

04094D

2004 Design Merit Award

Turner Duckworth / San Francisco

Liz Earle Cosmetics

Harmony, Bliss, Comfort

Package Design / Product Packaging: Campaign

04095D

2004 Design Merit Award

Happy Forsman & Bodenfors / Gotenburg

Arvid Nordquist

Classic Festivita & Classic Gran dia

Package Design / Commercial Product Packaging

04085D

2004 Design Merit Award

Hornall Anderson Design Works, Inc. / Seattle

PMI

Stanley Packaging

Package Design / Commercial Product Packaging

04086D

2004 Design Merit Award

Loducca Publicidade Ltda / São Paulo

The Coca-Cola Company

Fashion Drink

Package Design / Commercial Product Packaging

04087D

2004 Design Merit Award

Saatch & Saatch Singapore / Singapore

Brewerkz

Musical Bottle

Package Design / Commercial Product Packaging

04088D

2004 Design Merit Award

sagmeister inc. / new york

Rhino

Talking Heads, Once in a Lifetime

Package Design / Commercial Product Packaging

04089D

2004 Design Merit Award

Turner Duckworth / San Francisco

Coca-Cola Great Britian

Lilt

Package Design / Commercial Product Packaging

04090D

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