The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Shine Agency: The Jupiter Drawing Room (South Africa) / Johannesburg Client: Reckitt Benckiser Category: Collateral Advertising / Collateral Posters: Campaign
Pizza Hut Delivery Agency: BBDO Singapore Pte Ltd / Singapore Client: Pizza Hut Singapore Pte Ltd Category: Collateral Advertising / Collateral Posters: Campaign
Tickets-Garage-Sleeping Agency: Y&R Chicago / Chicago Client: Miller Brewing Company Category: Collateral Advertising / Collateral Posters: Campaign
Where do you see yourself? Agency: The Martin Agency / Richmond Client: Dick Gerdes Category: Collateral Advertising / Collateral: Self-Promotion
"The Noise-protection-windows-by-weru-campaign" Agency: Scholz & Friends / Berlin Client: Weru AG Category: Collateral Advertising / Collateral: Self-Promotion
Targets Agency: Springer & Jacoby Werbung GmbH / Hamburg Client: Smith & Wesson Category: Collateral Advertising / Collateral: Self-Promotion
Intertool Poster Campaign "Extreme Longlife" Agency: Ogilvy & Mather Frankfurt / Frankfurt Client: Intertool GmbH, Switzerland Category: Collateral Advertising / Collateral: Self-Promotion
Backflip Woman Agency: Leo Burnett Greater China / Hong Kong Client: Y+ Yoga Center Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
"The Chinatown-poster" Agency: Scholz & Friends / Berlin Client: Berlitz International Inc. Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Adultery Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Run Run Run - Calendar Agency: Ogilvy & Mather Advertising Singapore / Singapore Client: Nike Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Exam Cheat Note - Use the Shine Agency: The Jupiter Drawing Room (South Africa) / Johannesburg Client: Reckitt Benckiser Category: Collateral Advertising / Collateral Posters: Single
Police Officer - Use the Shine Agency: The Jupiter Drawing Room (South Africa) / Johannesburg Client: Reckitt Benckiser Category: Collateral Advertising / Collateral Posters: Single
"The Turbobrake-Campaign" Agency: Scholz & Friends / Berlin Client: Mitsubishi Motors Deutschland GmbH Category: Collateral Advertising / Collateral Posters: Campaign
Stamps Agency: Foote Cone & Belding Malaysia / Kuala Lumpur Client: RayTan Florist Category: Collateral Advertising / Collateral Posters: Campaign
Earthquake/Plane Crash/Flood Agency: Leo Burnett (A Division of TLG Communication P/L) / Far East Square Client: Victorinox Category: Collateral Advertising / Collateral Posters: Campaign
Band Aid No Water Agency: McCann Erickson India / Mumbai Client: Band Aid Washproof Category: Collateral Advertising / Collateral Posters: Campaign
Parachute/Wrestling/Football Agency: McCann Erickson Singapore / Singapore Client: Microsoft Singapore Pte Ltd Category: Collateral Advertising / Collateral Posters: Campaign
Still got milk? Agency: Ogilvy South Africa / Cape Town Client: Parmalat - Everfresh Category: Collateral Advertising / Collateral Posters: Campaign
Portable CD Player / Shaver / Remote Control Car Agency: Publicis Malaysia / kuala Lumpur Client: GP Battery Marketing Category: Collateral Advertising / Collateral Posters: Campaign
Burn Out Agency: Saatchi & Saatchi / London Client: Crest Category: Collateral Advertising / Collateral Posters: Campaign
"Mirror [Computer]" / "Mirror [Pedicure]" / "Mirror [Piano]" Agency: Saatchi & Saatchi / Petaling Jaya Client: EUT Marketing Category: Collateral Advertising / Collateral Posters: Campaign
Believe Agency: Spearhead / Seattle Client: Seattle Magic Category: Collateral Advertising / Collateral Posters: Campaign
Arnika Book Agency: Arnika / Richmond Client: Arnika Category: Collateral Advertising / Collateral: Self-Promotion
Living Room Agency: DDB Canada / Vancouver Client: DDB Canada Category: Collateral Advertising / Collateral: Self-Promotion
Ned + Linda Agency: Block / Leederville Client: Ned McNeilage, Linda Knight Category: Collateral Advertising / Collateral: Self-Promotion
Found, Everest, Surface Agency: BBDO Atlanta / Atlanta Client: Polartec / High Country Category: Collateral Advertising / Collateral: Self-Promotion
Nikkor Lenses Agency: Bozell, NY / Sayreville Client: Adorama Camera Category: Collateral Advertising / Collateral: Self-Promotion
"The Animal?s-eye-campaign" Agency: Scholz & Friends / Berlin Client: Konica Minolta Photo Imaging Europe GmbH Category: Collateral Advertising / Collateral: Self-Promotion
EC one Agency: FCB London / London Client: JOS Category: Collateral Advertising / Collateral: Self-Promotion
Pop-Up books Agency: Kinetic Singapore / Singapore Client: Noble Education Pte Ltd Category: Collateral Advertising / Collateral: Self-Promotion
Bug / Stuck / Crash Agency: M&C Saatchi Singapore / Singapore Client: Toykar Category: Collateral Advertising / Collateral: Self-Promotion
Toys Agency: Ogilvy & Mather / New Delhi Client: Gillette India Limited Category: Collateral Advertising / Collateral: Self-Promotion
Things to do... Agency: TBWA Singapore / Singapore Client: MINI Category: Collateral Advertising / Collateral: Self-Promotion
Twin Palms Agency: WestWayne / Atlanta Client: Twin Palms Publishing Category: Collateral Advertising / Collateral: Self-Promotion
Bow Agency: Arnold Worldwide / Toronto Client: Volkswagen Canada Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Found Agency: BBDO Atlanta / Atlanta Client: Polartec/ High Country Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Ashton Agency: Client: In Touch Magazine Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Mini Mouse Agency: BBDO Singapore Pte Ltd / Singapore Client: BMW Malaysia Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Around The World Agency: DDB Canada, Toronto / Toronto Client: Energizer Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Orgy (print) Agency: Euro RSCG Worldwide - New York / New York Client: Chelsea Guitars Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Baygon "Insects Of The World" Agency: Foote Cone & Belding Singapore / Singapore Client: SC Johnson & Son Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Suntan Agency: JWT Shanghai / Shanghai Client: Nike Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Tetris Agency: LOWE Bangkok / Bangkok Client: Unilever - AXE Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Bug Agency: M&C Saatchi Singapore / Singapore Client: Toykar Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Conqueror Agency: Publicis Mojo / Melbourne Client: Nike Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
"TIDE-FURRY" Agency: SAATCHI & SAATCHI / NEW YORK Client: PROCTER & GAMBLE/TIDE Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Route 66 Agency: TBWA Singapore / Singapore Client: MINI Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Test drive Agency: TBWA Singapore / Singapore Client: MINI Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Old lady Agency: TBWA\Paris / Boulogne-Billancourt Client: Bic Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign

2005 Advertising Silver Pencil

The Jupiter Drawing Room (South Africa) / Johannesburg

Reckitt Benckiser

Shine

Collateral Advertising / Collateral Posters: Campaign

05035A

2005 Advertising Bronze Pencil

BBDO Singapore Pte Ltd / Singapore

Pizza Hut Singapore Pte Ltd

Pizza Hut Delivery

Collateral Advertising / Collateral Posters: Campaign

05036A

2005 Advertising Bronze Pencil

Y&R Chicago / Chicago

Miller Brewing Company

Tickets-Garage-Sleeping

Collateral Advertising / Collateral Posters: Campaign

05037A

2005 Advertising Silver Pencil

The Martin Agency / Richmond

Dick Gerdes

Where do you see yourself?

Collateral Advertising / Collateral: Self-Promotion

05038A

2005 Advertising Gold Pencil

Scholz & Friends / Berlin

Weru AG

"The Noise-protection-windows-by-weru-campaign"

Collateral Advertising / Collateral: Self-Promotion

05030A

2005 Advertising Silver Pencil

Springer & Jacoby Werbung GmbH / Hamburg

Smith & Wesson

Targets

Collateral Advertising / Collateral: Self-Promotion

05031A

2005 Advertising Bronze Pencil

Ogilvy & Mather Frankfurt / Frankfurt

Intertool GmbH, Switzerland

Intertool Poster Campaign "Extreme Longlife"

Collateral Advertising / Collateral: Self-Promotion

05032A

2005 Advertising Gold Pencil

Leo Burnett Greater China / Hong Kong

Y+ Yoga Center

Backflip Woman

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05026A

2005 Advertising Silver Pencil

Scholz & Friends / Berlin

Berlitz International Inc.

"The Chinatown-poster"

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05027A

2005 Advertising Silver Pencil

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Adultery

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05028A

2005 Advertising Bronze Pencil

Ogilvy & Mather Advertising Singapore / Singapore

Nike

Run Run Run - Calendar

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05029A

2005 Advertising Silver Pencil

The Jupiter Drawing Room (South Africa) / Johannesburg

Reckitt Benckiser

Exam Cheat Note - Use the Shine

Collateral Advertising / Collateral Posters: Single

05033A

2005 Advertising Bronze Pencil

The Jupiter Drawing Room (South Africa) / Johannesburg

Reckitt Benckiser

Police Officer - Use the Shine

Collateral Advertising / Collateral Posters: Single

05034A

2005 Advertising Merit Award

Scholz & Friends / Berlin

Mitsubishi Motors Deutschland GmbH

"The Turbobrake-Campaign"

Collateral Advertising / Collateral Posters: Campaign

05261A

2005 Advertising Merit Award

Foote Cone & Belding Malaysia / Kuala Lumpur

RayTan Florist

Stamps

Collateral Advertising / Collateral Posters: Campaign

05262A

2005 Advertising Merit Award

Leo Burnett (A Division of TLG Communication P/L) / Far East Square

Victorinox

Earthquake/Plane Crash/Flood

Collateral Advertising / Collateral Posters: Campaign

05263A

2005 Advertising Merit Award

McCann Erickson India / Mumbai

Band Aid Washproof

Band Aid No Water

Collateral Advertising / Collateral Posters: Campaign

05264A

2005 Advertising Merit Award

McCann Erickson Singapore / Singapore

Microsoft Singapore Pte Ltd

Parachute/Wrestling/Football

Collateral Advertising / Collateral Posters: Campaign

05265A

2005 Advertising Merit Award

Ogilvy South Africa / Cape Town

Parmalat - Everfresh

Still got milk?

Collateral Advertising / Collateral Posters: Campaign

05266A

2005 Advertising Merit Award

Publicis Malaysia / kuala Lumpur

GP Battery Marketing

Portable CD Player / Shaver / Remote Control Car

Collateral Advertising / Collateral Posters: Campaign

05267A

2005 Advertising Merit Award

Saatchi & Saatchi / London

Crest

Burn Out

Collateral Advertising / Collateral Posters: Campaign

05268A

2005 Advertising Merit Award

Saatchi & Saatchi / Petaling Jaya

EUT Marketing

"Mirror [Computer]" / "Mirror [Pedicure]" / "Mirror [Piano]"

Collateral Advertising / Collateral Posters: Campaign

05269A

2005 Advertising Merit Award

Spearhead / Seattle

Seattle Magic

Believe

Collateral Advertising / Collateral Posters: Campaign

05270A

2005 Advertising Merit Award

Arnika / Richmond

Arnika

Arnika Book

Collateral Advertising / Collateral: Self-Promotion

05271A

2005 Advertising Merit Award

DDB Canada / Vancouver

DDB Canada

Living Room

Collateral Advertising / Collateral: Self-Promotion

05272A

2005 Advertising Merit Award

Block / Leederville

Ned McNeilage, Linda Knight

Ned + Linda

Collateral Advertising / Collateral: Self-Promotion

05273A

2005 Advertising Merit Award

BBDO Atlanta / Atlanta

Polartec / High Country

Found, Everest, Surface

Collateral Advertising / Collateral: Self-Promotion

05233A

2005 Advertising Merit Award

Bozell, NY / Sayreville

Adorama Camera

Nikkor Lenses

Collateral Advertising / Collateral: Self-Promotion

05234A

2005 Advertising Merit Award

Scholz & Friends / Berlin

Konica Minolta Photo Imaging Europe GmbH

"The Animal?s-eye-campaign"

Collateral Advertising / Collateral: Self-Promotion

05235A

2005 Advertising Merit Award

FCB London / London

JOS

EC one

Collateral Advertising / Collateral: Self-Promotion

05236A

2005 Advertising Merit Award

Kinetic Singapore / Singapore

Noble Education Pte Ltd

Pop-Up books

Collateral Advertising / Collateral: Self-Promotion

05237A

2005 Advertising Merit Award

M&C Saatchi Singapore / Singapore

Toykar

Bug / Stuck / Crash

Collateral Advertising / Collateral: Self-Promotion

05238A

2005 Advertising Merit Award

Ogilvy & Mather / New Delhi

Gillette India Limited

Toys

Collateral Advertising / Collateral: Self-Promotion

05239A

2005 Advertising Merit Award

TBWA Singapore / Singapore

MINI

Things to do...

Collateral Advertising / Collateral: Self-Promotion

05240A

2005 Advertising Merit Award

WestWayne / Atlanta

Twin Palms Publishing

Twin Palms

Collateral Advertising / Collateral: Self-Promotion

05241A

2005 Advertising Merit Award

Arnold Worldwide / Toronto

Volkswagen Canada

Bow

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05212A

2005 Advertising Merit Award

BBDO Atlanta / Atlanta

Polartec/ High Country

Found

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05213A

2005 Advertising Merit Award

In Touch Magazine

Ashton

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05214A

2005 Advertising Merit Award

BBDO Singapore Pte Ltd / Singapore

BMW Malaysia

Mini Mouse

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05215A

2005 Advertising Merit Award

DDB Canada, Toronto / Toronto

Energizer

Around The World

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05216A

2005 Advertising Merit Award

Euro RSCG Worldwide - New York / New York

Chelsea Guitars

Orgy (print)

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05217A

2005 Advertising Merit Award

Foote Cone & Belding Singapore / Singapore

SC Johnson & Son

Baygon "Insects Of The World"

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05218A

2005 Advertising Merit Award

JWT Shanghai / Shanghai

Nike

Suntan

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05220A

2005 Advertising Merit Award

LOWE Bangkok / Bangkok

Unilever - AXE

Tetris

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05222A

2005 Advertising Merit Award

M&C Saatchi Singapore / Singapore

Toykar

Bug

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05223A

2005 Advertising Merit Award

Publicis Mojo / Melbourne

Nike

Conqueror

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05224A

2005 Advertising Merit Award

SAATCHI & SAATCHI / NEW YORK

PROCTER & GAMBLE/TIDE

"TIDE-FURRY"

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05225A

2005 Advertising Merit Award

TBWA Singapore / Singapore

MINI

Route 66

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05226A

2005 Advertising Merit Award

TBWA Singapore / Singapore

MINI

Test drive

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05227A

2005 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Bic

Old lady

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05228A

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