The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
CHBL*3
Agency: JWT Shanghai / Shanghai
Client: Nike Category: Collateral Design / Point-of-Purchase and In-Store: Campaign
MINI Robot Configurator
Agency: Beam Interactive & Relationship Marketing / Boston
Client: MINI USA Category: E-Commerce / E-Commerce B2C - Web Sites
Cube
Agency: Ogilvy & Mather Advertising Singapore / Singapore
Client: The Economist Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Frog, Water Melon, Light Bulb
Agency: CREATIVE JUICEG1 (a TBWA company) / Bangkok
Client: Tamiya Assembly Toys Category: Trade / Trade Color Full Page or Spread: Campaign
Tickets
Agency: Crispin Porter + Bogusky / Miami
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Pet Sematary
Agency: Fork Unstable Media GmbH / Hamburg
Client: NOAH Menschen f?r Tiere e.V. Category: Non-Profit Organizations / Non-Profit - Web Sites
AIGA Design Archives
Agency: Second Story Interactive Studios / Portland
Client: AIGA Category: Non-Profit Organizations / Non-Profit - Web Sites
For The Love Of Music
Agency: Fallon New York / New York
Client: Virgin Mobile USA Category: Consumer Television / Consumer Television :30/:25 Campaign
Good Cop/Bad Cop
Agency: TAXI / Toronto
Client: Canadian Film Centre?s Worldwide Short Film Festival Category: Public Service/Political / Public Service/Political Television: Single
Love scene
Agency: TAXI / Toronto
Client: Canadian Film Centre?s Worldwide Short Film Festival Category: Public Service/Political / Public Service/Political Television: Single
Exam Cheat Note - Use the Shine
Agency: The Jupiter Drawing Room (South Africa) / Johannesburg
Client: Reckitt Benckiser Category: Collateral Advertising / Collateral Posters: Single
Prison visitor
Agency: ZiG / Toronto
Client: Vim Category: Consumer Television / Consumer Television :30/:25 Single
DiLuso Genoa/New York Yankees Legends Monument
Agency: BBDO Minneapolis / Minneapolis
Client: Hormel Foods Corporation-DiLuso Genoa Category: Package Design / Product Packaging: Campaign
Kills More
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Radio: Single
StepUpSpeakOut Radio Campaign
Agency: Archrival / Lincoln
Client: Nebraska Domestic Violence Council Category: Public Service/Political / Public Service/Political Radio: Campaign
The graduate
Agency: BBDO / Singapore
Client: Pizza Hut Singapore Pte Ltd Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Psycho
Agency: BBDO / Singapore
Client: Pizza Hut Singapore Pte Ltd Category: Consumer Magazine / Magazine B/W Full Page or Spread: Single
Fake
Agency: Crispin Porter + Bogusky / Miami
Client: Molson Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Where do you see yourself?
Agency: The Martin Agency / Richmond
Client: Dick Gerdes Category: Collateral Advertising / Collateral: Self-Promotion
Eye Chart
Agency: CC&E Advertising / Guangzhou
Client: WWF Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Goldspot
Agency: Mother / London
Client: Orange Consumer Category: Consumer Television / Consumer Television Over :30 Campaign
Chicken Fight
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Integrated Branding Campaign
+hp
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett Packard Category: Integrated Branding Campaign
ConQwest Urban Geo Game
Agency: SS+K / New York
Client: Qwest Category: Integrated Branding Campaign
The Instinct
Agency: Framfab Denmark / Copenhagen
Client: Coca-Cola Nordic Category: Promotional Advertising / Promotional Advertising - Web Sites
The Germanwings Realtime Screensaver
Agency: NEUE DIGITALE GmbH / Frankfurt
Client: Germanwings Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Campaign A
Agency: Crispin Porter + Bogusky / Miami
Client: Virgin Category: Banners / Banner - Campaign
Fun, Anyone?
Agency: OgilvyInteractive worldwide GmbH / Frankfurt am Main
Client: Sony PlayStation Category: Banners / Banner - Campaign
Shine
Agency: The Jupiter Drawing Room (South Africa) / Johannesburg
Client: Reckitt Benckiser Category: Collateral Advertising / Collateral Posters: Campaign
W+K 12 Book of Wisdom
Agency: Wieden + Kennedy / Portland
Client: W+K 12 Category: Collateral Design / Self-Promotion - Single Only
Black
Agency: He Said She Said / Hamburg
Client: Dialogue in the Dark Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Astounding Tales
Agency: Hunt Adkins / Minneapolis
Client: American Cancer Society/Blue Cross Blue Shield Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
2003 Awards Annual
Agency: Leo Burnett Company / Chicago
Client: Chicago Creative Club Category: Publication Design / Book Jacket Design
Caveman Insult
Agency: The Martin Agency / Richmond
Client: GEICO Category: Consumer Television / Consumer Television :20 and Under: Single
Favela
Agency: Leo Burnett / São Paulo
Client: The Akatu Institute for Conscious Consumption Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Axe
Agency: Ogilvy & Mather Advertising / Bangkok
Client: National Park Wildlife and Plant Conservation Dept. Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Rahmens The 15th public performance "ALICE"
Agency: good design company co.,inc. / Shibuya-ku
Client: Twinkle corporation Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Elektra - Ninja Assassin Game
Agency: Big Spaceship LLC / Brooklyn
Client: 20th Century Fox Category: Brand Gaming / Brand Gaming - Websites
Chicken Fight Website
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Brand Gaming / Brand Gaming - Websites
Uniroyal Fun Cup
Agency: WM Team Web : Design / Hannover
Client: Uniroyal Category: Brand Gaming / Brand Gaming - Websites
Pulling String
Agency: Kinetic Singapore / Singapore
Client: Pulling String Category: Direct Mail / Direct Mail: Single
The Squeeze
Agency: Ground Zero / Los Angeles
Client: ESPN/Miller Brewing Co. Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
conversegallery.com
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Converse Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
TT
Agency: Farfar / Stockholm
Client: Galatea Spirits Category: Package Design / Commercial Product Packaging
Lactic acid product "KIRIN 903"
Agency: good design company co.,inc. / Shibuya-ku
Client: KIRIN Beverage Category: Package Design / Commercial Product Packaging
Laurie DeMartino Design Co-Identity System
Agency: Laurie DeMartino Design Co. / Minneapolis
Client: Laurie DeMartino Design Co Category: Brand and Corporate Identity / Corporate Identity
"Smash"
Agency: Element 79 Partners / Chicago
Client: Chicago Music Exchange Category: Consumer Television / Consumer Television Under $50,000 Budget
HP Adaptive Enterprise Site
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett-Packard Inc. Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Route 66
Agency: TBWA Singapore / Singapore
Client: MINI Category: Newspaper / Newspaper 600 Lines or Less: Single