The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

ENTER NOW

Award

Agency

Client

Title

Category

Annual ID

Green Curry& Red Curry Agency: HAKUHODOTBWAG1 / TOKYO Client: House Foods Category: Integrated Branding Campaign / Integrated Branding
DRIVERLESS DELIVERY VEHICLE Agency: Net#Work BBDO / Hyde Park Client: SIMBA - GHOST POPS Category: Integrated Branding Campaign / Integrated Branding
Laying Hen Agency: Springer & Jacoby Werbung GmbH / Hamburg Client: Vier Pfoten e.V. Foundation for Animal Welfare Category: Integrated Branding Campaign / Integrated Branding
Folders Agency: WestWayne / Atlanta Client: Ad Council Category: Integrated Branding Campaign / Integrated Branding
Crazyworld 2 Agency: Arnold Worldwide / Boston Client: American Legacy Foundation Category: Integrated Branding Campaign / Integrated Branding
Google Agency: Crispin Porter + Bogusky / Miami Client: Google Category: Integrated Branding Campaign / Integrated Branding
Endangered Man Agency: Crispin Porter + Bogusky / Miami Client: Maxim Category: Integrated Branding Campaign / Integrated Branding
The Power of All of Us Agency: Goodby, Silverstein & Partners / San Francisco Client: eBay Category: Integrated Branding Campaign / Integrated Branding
Abba To Zappa Agency: Mother / London Client: The Observer Category: Integrated Branding Campaign / Integrated Branding
BC Lions 2004 Campaign Agency: Rethink / Vancouver Client: BC Lions Category: Integrated Branding Campaign / Integrated Branding
For boys who were always men Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Integrated Branding Campaign / Integrated Branding
Nike Basketball: Chamber of Fear Agency: Wieden+Kennedy Tokyo / Minato-ku Client: Nike Asia Pacific Category: Integrated Branding Campaign / Integrated Branding
Taller de Empresa Corporate Identity Agency: Blok Design / Mexico DF Client: Taller de Empresa Category: Brand and Corporate Identity / Corporate Identity
Jigsaw Agency: CONTRACT ADVERTISING / MUMBAI Client: Dr. Pradumna S. Mamtora Category: Brand and Corporate Identity / Corporate Identity
100 DAYS Corporate Design Agency: Dorten GmbH / Stuttgart Client: 100 DAYS Category: Brand and Corporate Identity / Corporate Identity
Vegetable Agency: FCB South Africa, Cape Town / Cape Town Client: Justine Drake Category: Brand and Corporate Identity / Corporate Identity
Stationary, The Swedish museum of Architecture Agency: Happy Forsman & Bodenfors / Gothenburg Client: The Swedish museum of Architecture Category: Brand and Corporate Identity / Corporate Identity
Miracle Creations Agency: Kinetic Singapore / Singapore Client: Miracle Creations Category: Brand and Corporate Identity / Corporate Identity
culture curry Agency: Lemon / mumbai Client: culture curry Category: Brand and Corporate Identity / Corporate Identity
Sowearto Agency: TBWAGavinReddy / Johannesburg Client: Sowearto Category: Brand and Corporate Identity / Corporate Identity
Stationary Agency: Mother / London Client: Mother Category: Brand and Corporate Identity / Corporate Identity
Loud Agency: Niket Parekh / Mumbai Client: Ashutosh parikh Category: Brand and Corporate Identity / Corporate Identity
Business Cards Agency: No Luggage / Charlotte Client: Steele Technologies Category: Brand and Corporate Identity / Corporate Identity
Stamp Agency: Ogilvy & Mather Advertising / Bangkok Client: Post Quick Co., Ltd. Category: Brand and Corporate Identity / Corporate Identity
Powell Identity Agency: Powell / New York Client: Powell Communications Category: Brand and Corporate Identity / Corporate Identity
"Static" Agency: Publicis Toronto / Toronto Client: Static - Music and Sound Design Category: Brand and Corporate Identity / Corporate Identity
Divorcesolicitor.com Agency: Saatchi & Saatchi / London Client: Betteridges Solicitor Category: Brand and Corporate Identity / Corporate Identity
Space 150 Agency: Spunk / Minneapolis Client: Space 150 Category: Brand and Corporate Identity / Corporate Identity
TRICYCLE Corporate ID Agency: TRICYCLE / Chattanooga Client: TRICYCLE Category: Brand and Corporate Identity / Corporate Identity
Moving Announcement Agency: Turner Duckworth / San Francisco Client: Turner Duckworth Category: Brand and Corporate Identity / Corporate Identity
Blue Q Air Fresheners Agency: Charles S. Anderson Design Company / Minneapolis Client: Blue Q Category: Package Design / Product Packaging: Campaign
Blue Q Gum Packages Agency: Charles S. Anderson Design Company / Minneapolis Client: Blue Q Category: Package Design / Product Packaging: Campaign
Hope Super Lights Agency: Dentsu Inc. Tokyo / Tokyo Client: Japan Tobacco Inc. Category: Package Design / Product Packaging: Campaign
Invent your Scent Agency: DEW GIBBONS / LONDON Client: The Body Shop Category: Package Design / Product Packaging: Campaign
Dinosaur, Flower, Snowman Agency: Downtown Partners / Toronto Client: Pepsi QTG - Life Cereal Category: Package Design / Product Packaging: Campaign
PACKAGING Agency: graham clifford design / New York Client: TEANY BEVERAGE Category: Package Design / Product Packaging: Campaign
Flavoured table salt Agency: Happy Forsman & Bodenfors / Gothenburg Client: Hanson & M?hring Category: Package Design / Product Packaging: Campaign
Agency: Walt Disney Studios / Burbank Client: Buena Vista Pictures Marketing Category: Package Design / Product Packaging: Campaign
Hardcore Agency: JWT Cheethambell / Manchester Client: Scruffs Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Drill/Voice/Flag Agency: Arnold Worldwide / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Television: Campaign
Choose or Lose Agency: Blue Rock / New York Client: MTV Category: Public Service/Political / Public Service/Political Television: Campaign
Give a little Agency: Bleu Blanc Rouge / Montreal Client: CHUM Category: Consumer Radio / Consumer Radio: Single
Genius/Mr. Cargo Pants Designer Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Genius/Mr. Gangsta Rapper Posse Member Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Genius/Mr. Giant Pocket Knife Inventor Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Spinal Cord Agency: DeVito/Verdi / New York Client: Mount Sinai Medical Center Category: Consumer Radio / Consumer Radio: Single
Shakespeare Agency: DeVito/Verdi / New York Client: National Thoroughbred Racing Association Category: Consumer Radio / Consumer Radio: Single
Yoga Agency: DeVito/Verdi / New York Client: National Thoroughbred Racing Association Category: Consumer Radio / Consumer Radio: Single
Trickery Agency: Fallon New York / New York Client: Virgin Mobile USA Category: Consumer Radio / Consumer Radio: Single
Trifecta Agency: Fallon New York / New York Client: Virgin Mobile USA Category: Consumer Radio / Consumer Radio: Single

2005 Advertising Merit Award

HAKUHODOTBWAG1 / TOKYO

House Foods

Green Curry& Red Curry

Integrated Branding Campaign / Integrated Branding

05011G

2005 Advertising Merit Award

Net#Work BBDO / Hyde Park

SIMBA - GHOST POPS

DRIVERLESS DELIVERY VEHICLE

Integrated Branding Campaign / Integrated Branding

05014G

2005 Advertising Merit Award

Springer & Jacoby Werbung GmbH / Hamburg

Vier Pfoten e.V. Foundation for Animal Welfare

Laying Hen

Integrated Branding Campaign / Integrated Branding

05015G

2005 Advertising Merit Award

WestWayne / Atlanta

Ad Council

Folders

Integrated Branding Campaign / Integrated Branding

05016G

2005 Advertising Merit Award

Arnold Worldwide / Boston

American Legacy Foundation

Crazyworld 2

Integrated Branding Campaign / Integrated Branding

05026G

2005 Advertising Merit Award

Crispin Porter + Bogusky / Miami

Google

Google

Integrated Branding Campaign / Integrated Branding

05027G

2005 Advertising Merit Award

Crispin Porter + Bogusky / Miami

Maxim

Endangered Man

Integrated Branding Campaign / Integrated Branding

05028G

2005 Advertising Merit Award

Goodby, Silverstein & Partners / San Francisco

eBay

The Power of All of Us

Integrated Branding Campaign / Integrated Branding

05029G

2005 Advertising Merit Award

Mother / London

The Observer

Abba To Zappa

Integrated Branding Campaign / Integrated Branding

05031G

2005 Advertising Merit Award

Rethink / Vancouver

BC Lions

BC Lions 2004 Campaign

Integrated Branding Campaign / Integrated Branding

05032G

2005 Advertising Merit Award

DDB Germany / Berlin

Volkswagen AG

For boys who were always men

Integrated Branding Campaign / Integrated Branding

05033G

2005 Advertising Merit Award

Wieden+Kennedy Tokyo / Minato-ku

Nike Asia Pacific

Nike Basketball: Chamber of Fear

Integrated Branding Campaign / Integrated Branding

05034G

2005 Design Merit Award

Blok Design / Mexico DF

Taller de Empresa

Taller de Empresa Corporate Identity

Brand and Corporate Identity / Corporate Identity

05062D

2005 Design Merit Award

CONTRACT ADVERTISING / MUMBAI

Dr. Pradumna S. Mamtora

Jigsaw

Brand and Corporate Identity / Corporate Identity

05063D

2005 Design Merit Award

Dorten GmbH / Stuttgart

100 DAYS

100 DAYS Corporate Design

Brand and Corporate Identity / Corporate Identity

05064D

2005 Design Merit Award

FCB South Africa, Cape Town / Cape Town

Justine Drake

Vegetable

Brand and Corporate Identity / Corporate Identity

05065D

2005 Design Merit Award

Happy Forsman & Bodenfors / Gothenburg

The Swedish museum of Architecture

Stationary, The Swedish museum of Architecture

Brand and Corporate Identity / Corporate Identity

05066D

2005 Design Merit Award

Kinetic Singapore / Singapore

Miracle Creations

Miracle Creations

Brand and Corporate Identity / Corporate Identity

05067D

2005 Design Merit Award

Lemon / mumbai

culture curry

culture curry

Brand and Corporate Identity / Corporate Identity

05068D

2005 Design Merit Award

TBWAGavinReddy / Johannesburg

Sowearto

Sowearto

Brand and Corporate Identity / Corporate Identity

05069D

2005 Design Merit Award

Mother / London

Mother

Stationary

Brand and Corporate Identity / Corporate Identity

05070D

2005 Design Merit Award

Niket Parekh / Mumbai

Ashutosh parikh

Loud

Brand and Corporate Identity / Corporate Identity

05071D

2005 Design Merit Award

No Luggage / Charlotte

Steele Technologies

Business Cards

Brand and Corporate Identity / Corporate Identity

05072D

2005 Design Merit Award

Ogilvy & Mather Advertising / Bangkok

Post Quick Co., Ltd.

Stamp

Brand and Corporate Identity / Corporate Identity

05073D

2005 Design Merit Award

Powell / New York

Powell Communications

Powell Identity

Brand and Corporate Identity / Corporate Identity

05074D

2005 Design Merit Award

Publicis Toronto / Toronto

Static - Music and Sound Design

"Static"

Brand and Corporate Identity / Corporate Identity

05075D

2005 Design Merit Award

Saatchi & Saatchi / London

Betteridges Solicitor

Divorcesolicitor.com

Brand and Corporate Identity / Corporate Identity

05076D

2005 Design Merit Award

Spunk / Minneapolis

Space 150

Space 150

Brand and Corporate Identity / Corporate Identity

05077D

2005 Design Merit Award

TRICYCLE / Chattanooga

TRICYCLE

TRICYCLE Corporate ID

Brand and Corporate Identity / Corporate Identity

05078D

2005 Design Merit Award

Turner Duckworth / San Francisco

Turner Duckworth

Moving Announcement

Brand and Corporate Identity / Corporate Identity

05079D

2005 Design Merit Award

Charles S. Anderson Design Company / Minneapolis

Blue Q

Blue Q Air Fresheners

Package Design / Product Packaging: Campaign

05090D

2005 Design Merit Award

Charles S. Anderson Design Company / Minneapolis

Blue Q

Blue Q Gum Packages

Package Design / Product Packaging: Campaign

05091D

2005 Design Merit Award

Dentsu Inc. Tokyo / Tokyo

Japan Tobacco Inc.

Hope Super Lights

Package Design / Product Packaging: Campaign

05092D

2005 Design Merit Award

DEW GIBBONS / LONDON

The Body Shop

Invent your Scent

Package Design / Product Packaging: Campaign

05093D

2005 Design Merit Award

Downtown Partners / Toronto

Pepsi QTG - Life Cereal

Dinosaur, Flower, Snowman

Package Design / Product Packaging: Campaign

05094D

2005 Design Merit Award

graham clifford design / New York

TEANY BEVERAGE

PACKAGING

Package Design / Product Packaging: Campaign

05095D

2005 Design Merit Award

Happy Forsman & Bodenfors / Gothenburg

Hanson & M?hring

Flavoured table salt

Package Design / Product Packaging: Campaign

05096D

2005 Design Merit Award

Walt Disney Studios / Burbank

Buena Vista Pictures Marketing

Package Design / Product Packaging: Campaign

05111N

2005 Interactive Merit Award

JWT Cheethambell / Manchester

Scruffs

Hardcore

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

05170N

2005 Advertising Merit Award

Arnold Worldwide / Boston

American Legacy Foundation

Drill/Voice/Flag

Public Service/Political / Public Service/Political Television: Campaign

05042T

2005 Advertising Merit Award

Blue Rock / New York

MTV

Choose or Lose

Public Service/Political / Public Service/Political Television: Campaign

05043T

2005 Advertising Merit Award

Bleu Blanc Rouge / Montreal

CHUM

Give a little

Consumer Radio / Consumer Radio: Single

05015R

2005 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Cargo Pants Designer

Consumer Radio / Consumer Radio: Single

05016R

2005 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Gangsta Rapper Posse Member

Consumer Radio / Consumer Radio: Single

05017R

2005 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Giant Pocket Knife Inventor

Consumer Radio / Consumer Radio: Single

05018R

2005 Advertising Merit Award

DeVito/Verdi / New York

Mount Sinai Medical Center

Spinal Cord

Consumer Radio / Consumer Radio: Single

05019R

2005 Advertising Merit Award

DeVito/Verdi / New York

National Thoroughbred Racing Association

Shakespeare

Consumer Radio / Consumer Radio: Single

05020R

2005 Advertising Merit Award

DeVito/Verdi / New York

National Thoroughbred Racing Association

Yoga

Consumer Radio / Consumer Radio: Single

05021R

2005 Advertising Merit Award

Fallon New York / New York

Virgin Mobile USA

Trickery

Consumer Radio / Consumer Radio: Single

05022R

2005 Advertising Merit Award

Fallon New York / New York

Virgin Mobile USA

Trifecta

Consumer Radio / Consumer Radio: Single

05023R

Follow Us