The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
AJ XX: Will You Be The One?
Agency: Blast Radius / Vancouver
Client: Jordan Brand Category: E-Commerce / E-Commerce B2C - Web Sites
Redwood Creek
Agency: EVB, Inc. / San Francisco
Client: Redwood Creek Category: E-Commerce / E-Commerce B2C - Web Sites
Amazon Theater Player
Agency: Fallon / Minneapolis
Client: Amazon.com Category: E-Commerce / E-Commerce B2C - Web Sites
Caribou Coffee Web Site
Agency: Periscope / Minneapolis
Client: Caribou Coffee Category: E-Commerce / E-Commerce B2C - Web Sites
StepUpSpeakOut.com
Agency: Archrival / Lincoln
Client: Nebraska Domestic Violence Council Category: Non-Profit Organizations / Non-Profit - Web Sites
Connect Truth
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Crazyworld 2
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Stupid.ca
Agency: Bensimon Byrne / Toronto
Client: Ministry of Health and Long Term Care Category: Non-Profit Organizations / Non-Profit - Web Sites
Virtual Derby
Agency: Carmichael Lynch / Minneapolis
Client: Cub Scouts (Viking Indianhead Council, BSA) Category: Non-Profit Organizations / Non-Profit - Web Sites
Walking Time Bomb
Agency: Hunt Adkins / Minneapolis
Client: American Cancer Society/Blue Cross Blue Shield Category: Non-Profit Organizations / Non-Profit - Web Sites
Project Rebirth Web site
Agency: IconNicholson / New York
Client: Project Rebirth Category: Non-Profit Organizations / Non-Profit - Web Sites
Wear Yellow
Agency: odopod / San Francisco
Client: Nike / Lance Armstrong Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Exhale
Agency: Tribal DDB Canada / Vancouver
Client: BC Tobacco Reduction Category: Non-Profit Organizations / Non-Profit - Web Sites
Responsible Driving
Agency: Wunderman / Chicago
Client: Motorola Category: Non-Profit Organizations / Non-Profit - Web Sites
UNESCO World Terakoya Movement
Agency: Dentsu / Tokyo
Client: National Federation of UNESCO Associations in Japan Category: Non-Profit Organizations / Non-Profit - Web Sites
Let me tell you a tale
Agency: zentropy / Madrid
Client: MSF Spain (Doctors Without Borders) Category: Non-Profit Organizations / Non-Profit - Web Sites
Hardcore
Agency: JWT Cheethambell / Manchester
Client: Scruffs Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Revolutions
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Converse Inc. Category: E-Commerce / E-Commerce - Other Digital Advertising
Hold the Phone
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Converse Inc. Category: E-Commerce / E-Commerce - Other Digital Advertising
Nesquik Xtreme Kart Challenge
Agency: BLITZ / Beverly Hills
Client: McElroy Category: Brand Gaming / Brand Gaming - Other Digital Media
Anti-Smoking: Stupid.ca
Agency: Bensimon Byrne / Toronto
Client: Ministry of Health and Long Term Care Category: Integrated Branding Campaign
Jump In
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Integrated Branding Campaign
Chrismahanukwanzakah
Agency: Fallon New York / New York
Client: Virgin Mobile USA Category: Integrated Branding Campaign
VOLVO V50
Agency: Forsman & Bodenfors / Gothenburg
Client: VOLVO CARS SWEDEN/VOLVO V50 Category: Integrated Branding Campaign
KALLES-WIN A REAL SANDWICH-GRAM!
Agency: Forsman & Bodenfors / Gothenburg
Client: ABBA SEAFOOD Category: Integrated Branding Campaign
Life On Board
Agency: Fuel Europe / Amsterdam
Client: Volvo Car Corporation Category: Integrated Branding Campaign
Mash Up
Agency: McKinney / Durham
Client: Audi of America, Inc. Category: Integrated Branding Campaign
Campaign For Real Beauty
Agency: OgilvyOne / New York
Client: Dove Category: Integrated Branding Campaign
The Perspectives Campaign
Agency: Wieden+Kennedy / New York
Client: SHARP Aquos Category: Integrated Branding Campaign
The stars of St. Kitts & Nevis
Agency: 180 Amsterdam (180TBWA) / Amsterdam
Client: adidas International Category: Promotional Advertising / Promotional Advertising - Web Sites
PUMA + STARCK
Agency: Beam Interactive & Relationship Marketing / Boston
Client: PUMA + STARCK Category: Promotional Advertising / Promotional Advertising - Web Sites
Touch!DS
Agency: Dentsu Inc. Tokyo / Tokyo
Client: Nintendo Co., Ltd. Category: Promotional Advertising / Promotional Advertising - Web Sites
Chrismahanukwanzakah Microsite
Agency: Fallon / Minneapolis
Client: Virgin Mobile USA Category: Promotional Advertising / Promotional Advertising - Web Sites
Red Bull - Big Air
Agency: Farfar / Stockholm
Client: Red Bull Category: Promotional Advertising / Promotional Advertising - Web Sites
Snowtour
Agency: Farfar / Stockholm
Client: Nokia N-Gage Category: Promotional Advertising / Promotional Advertising - Web Sites
GIFTMIXER3000? WEBSITE
Agency: Firstborn / New York
Client: Crispin Porter + Bogusky for Borders Category: Promotional Advertising / Promotional Advertising - Web Sites
Speed Sessions
Agency: Framfab Denmark / Copenhagen
Client: Nike Europe Category: Promotional Advertising / Promotional Advertising - Web Sites
The Dance Issue
Agency: Framfab Denmark / Copenhagen
Client: Nike Europe Category: Promotional Advertising / Promotional Advertising - Web Sites
Ol?, pleased to beat you
Agency: Framfab Denmark / Copenhagen
Client: Nike Europe Category: Promotional Advertising / Promotional Advertising - Web Sites
BMW 1-Series Microsite. It?s coming.
Agency: herraiz soto & co / barcelona
Client: BMW Category: Promotional Advertising / Promotional Advertising - Web Sites
MINI Cabrio Film Clips
Agency: Interone Worldwide GmbH / Hamburg
Client: BMW AG (MINI) Category: Promotional Advertising / Promotional Advertising - Web Sites
MINI Relaunch Brand Website / New Showroom
Agency: Interone Worldwide GmbH / Hamburg
Client: BMW AG (MINI) Category: Promotional Advertising / Promotional Advertising - Web Sites
Neckar Valley Green Space
Agency: Jung von Matt AG / Stuttgart
Client: Neckar Valley Green Space Foundation Category: Promotional Advertising / Promotional Advertising - Web Sites
Two Brothers
Agency: Lee Drasin / Universal City
Client: Universal Pictures Category: Promotional Advertising / Promotional Advertising - Web Sites
Gran Turismo 4
Agency: Randommedia / London
Client: Sony Computer Entertainment Europe Category: Promotional Advertising / Promotional Advertising - Web Sites
Discover
Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden
Client: ThyssenKrupp Category: Promotional Advertising / Promotional Advertising - Web Sites
Levelvodka.com
Agency: Springtime & Daddy / Stockholm
Client: V&S Absolut Spirits Category: Promotional Advertising / Promotional Advertising - Web Sites
The Day After Tomorrow
Agency: Ted. Perez. + Associates / Santa Monica
Client: 20th Century Fox Category: Promotional Advertising / Promotional Advertising - Web Sites
Award:
2005 Interactive Merit Award
Agency:
Blast Radius / Vancouver
Client:
Jordan Brand
Title:
AJ XX: Will You Be The One?
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
05177N
Award:
2005 Interactive Merit Award
Agency:
EVB, Inc. / San Francisco
Client:
Redwood Creek
Title:
Redwood Creek
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
05178N
Award:
2005 Interactive Merit Award
Agency:
Fallon / Minneapolis
Client:
Amazon.com
Title:
Amazon Theater Player
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
05179N
Award:
2005 Interactive Merit Award
Agency:
Periscope / Minneapolis
Client:
Caribou Coffee
Title:
Caribou Coffee Web Site
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
05180N
Award:
2005 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike ID
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
05181N
Award:
2005 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Women
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
05182N
Award:
2005 Interactive Merit Award
Agency:
Archrival / Lincoln
Client:
Nebraska Domestic Violence Council
Title:
StepUpSpeakOut.com
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05231N
Award:
2005 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
American Legacy Foundation
Title:
Connect Truth
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05232N
Award:
2005 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
American Legacy Foundation
Title:
Crazyworld 2
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05233N
Award:
2005 Interactive Merit Award
Agency:
Bensimon Byrne / Toronto
Client:
Ministry of Health and Long Term Care
Title:
Stupid.ca
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05234N
Award:
2005 Interactive Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Cub Scouts (Viking Indianhead Council, BSA)
Title:
Virtual Derby
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05235N
Award:
2005 Interactive Merit Award
Agency:
Hunt Adkins / Minneapolis
Client:
American Cancer Society/Blue Cross Blue Shield
Title:
Walking Time Bomb
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05236N
Award:
2005 Interactive Merit Award
Agency:
IconNicholson / New York
Client:
Project Rebirth
Title:
Project Rebirth Web site
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05237N
Award:
2005 Interactive Merit Award
Agency:
odopod / San Francisco
Client:
Nike / Lance Armstrong Foundation
Title:
Wear Yellow
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05238N
Award:
2005 Interactive Merit Award
Agency:
Tribal DDB Canada / Vancouver
Client:
BC Tobacco Reduction
Title:
Exhale
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05239N
Award:
2005 Interactive Merit Award
Agency:
Wunderman / Chicago
Client:
Motorola
Title:
Responsible Driving
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05240N
Award:
2005 Interactive Merit Award
Agency:
Dentsu / Tokyo
Client:
National Federation of UNESCO Associations in Japan
Title:
UNESCO World Terakoya Movement
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05241N
Award:
2005 Interactive Merit Award
Agency:
zentropy / Madrid
Client:
MSF Spain (Doctors Without Borders)
Title:
Let me tell you a tale
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
05242N
Award:
2005 Interactive Merit Award
Agency:
JWT Cheethambell / Manchester
Client:
Scruffs
Title:
Hardcore
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Annual ID:
05170N
Award:
2005 Interactive Merit Award
Agency:
Butler, Shine, Stern & Partners / Sausalito
Client:
Converse Inc.
Title:
Revolutions
Category:
E-Commerce / E-Commerce - Other Digital Advertising
Annual ID:
05183N
Award:
2005 Interactive Merit Award
Agency:
Butler, Shine, Stern & Partners / Sausalito
Client:
Converse Inc.
Title:
Hold the Phone
Category:
E-Commerce / E-Commerce - Other Digital Advertising
Annual ID:
05184N
Award:
2005 Interactive Merit Award
Agency:
BLITZ / Beverly Hills
Client:
McElroy
Title:
Nesquik Xtreme Kart Challenge
Category:
Brand Gaming / Brand Gaming - Other Digital Media
Annual ID:
05213N
Award:
2005 Interactive Merit Award
Agency:
Bensimon Byrne / Toronto
Client:
Ministry of Health and Long Term Care
Title:
Anti-Smoking: Stupid.ca
Category:
Integrated Branding Campaign
Annual ID:
05185N
Award:
2005 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
MINI
Title:
Jump In
Category:
Integrated Branding Campaign
Annual ID:
05186N
Award:
2005 Interactive Merit Award
Agency:
Fallon New York / New York
Client:
Virgin Mobile USA
Title:
Chrismahanukwanzakah
Category:
Integrated Branding Campaign
Annual ID:
05188N
Award:
2005 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
VOLVO CARS SWEDEN/VOLVO V50
Title:
VOLVO V50
Category:
Integrated Branding Campaign
Annual ID:
05189N
Award:
2005 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
ABBA SEAFOOD
Title:
KALLES-WIN A REAL SANDWICH-GRAM!
Category:
Integrated Branding Campaign
Annual ID:
05190N
Award:
2005 Interactive Merit Award
Agency:
Fuel Europe / Amsterdam
Client:
Volvo Car Corporation
Title:
Life On Board
Category:
Integrated Branding Campaign
Annual ID:
05191N
Award:
2005 Interactive Merit Award
Agency:
McKinney / Durham
Client:
Audi of America, Inc.
Title:
Mash Up
Category:
Integrated Branding Campaign
Annual ID:
05192N
Award:
2005 Interactive Merit Award
Agency:
OgilvyOne / New York
Client:
Dove
Title:
Campaign For Real Beauty
Category:
Integrated Branding Campaign
Annual ID:
05193N
Award:
2005 Interactive Merit Award
Agency:
Wieden+Kennedy / New York
Client:
SHARP Aquos
Title:
The Perspectives Campaign
Category:
Integrated Branding Campaign
Annual ID:
05196N
Award:
2005 Interactive Merit Award
Agency:
180 Amsterdam (180TBWA) / Amsterdam
Client:
adidas International
Title:
The stars of St. Kitts & Nevis
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05113N
Award:
2005 Interactive Merit Award
Agency:
Beam Interactive & Relationship Marketing / Boston
Client:
PUMA + STARCK
Title:
PUMA + STARCK
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05114N
Award:
2005 Interactive Merit Award
Agency:
Dentsu Inc. Tokyo / Tokyo
Client:
Nintendo Co., Ltd.
Title:
Touch!DS
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05115N
Award:
2005 Interactive Merit Award
Agency:
Fallon / Minneapolis
Client:
Virgin Mobile USA
Title:
Chrismahanukwanzakah Microsite
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05116N
Award:
2005 Interactive Merit Award
Agency:
Farfar / Stockholm
Client:
Red Bull
Title:
Red Bull - Big Air
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05117N
Award:
2005 Interactive Merit Award
Agency:
Farfar / Stockholm
Client:
Nokia N-Gage
Title:
Snowtour
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05118N
Award:
2005 Interactive Merit Award
Agency:
Firstborn / New York
Client:
Crispin Porter + Bogusky for Borders
Title:
GIFTMIXER3000? WEBSITE
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05119N
Award:
2005 Interactive Merit Award
Agency:
Framfab Denmark / Copenhagen
Client:
Nike Europe
Title:
Speed Sessions
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05120N
Award:
2005 Interactive Merit Award
Agency:
Framfab Denmark / Copenhagen
Client:
Nike Europe
Title:
The Dance Issue
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05121N
Award:
2005 Interactive Merit Award
Agency:
Framfab Denmark / Copenhagen
Client:
Nike Europe
Title:
Ol?, pleased to beat you
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05122N
Award:
2005 Interactive Merit Award
Agency:
herraiz soto & co / barcelona
Client:
BMW
Title:
BMW 1-Series Microsite. It?s coming.
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05124N
Award:
2005 Interactive Merit Award
Agency:
Interone Worldwide GmbH / Hamburg
Client:
BMW AG (MINI)
Title:
MINI Cabrio Film Clips
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05125N
Award:
2005 Interactive Merit Award
Agency:
Interone Worldwide GmbH / Hamburg
Client:
BMW AG (MINI)
Title:
MINI Relaunch Brand Website / New Showroom
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05126N
Award:
2005 Interactive Merit Award
Agency:
Jung von Matt AG / Stuttgart
Client:
Neckar Valley Green Space Foundation
Title:
Neckar Valley Green Space
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05127N
Award:
2005 Interactive Merit Award
Agency:
Lee Drasin / Universal City
Client:
Universal Pictures
Title:
Two Brothers
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05128N
Award:
2005 Interactive Merit Award
Agency:
Randommedia / London
Client:
Sony Computer Entertainment Europe
Title:
Gran Turismo 4
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05130N
Award:
2005 Interactive Merit Award
Agency:
SCHOLZ & VOLKMER GmbH / Wiesbaden
Client:
ThyssenKrupp
Title:
Discover
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05131N
Award:
2005 Interactive Merit Award
Agency:
Springtime & Daddy / Stockholm
Client:
V&S Absolut Spirits
Title:
Levelvodka.com
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05132N
Award:
2005 Interactive Merit Award
Agency:
Ted. Perez. + Associates / Santa Monica
Client:
20th Century Fox
Title:
The Day After Tomorrow
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Annual ID:
05133N
