The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
Saturn
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Saturn Category: Consumer Television / Consumer Television Over :30 Campaign
Upside Down
Agency: CAMPBELL DOYLE DYE LTD / London
Client: Merrydown Category: Outdoor / Outdoor: Campaign
"The Noise-protection-windows-by-weru-campaign"
Agency: Scholz & Friends / Berlin
Client: Weru AG Category: Outdoor / Outdoor: Campaign
"The Natural-sound-campaign"
Agency: Scholz & Friends / Berlin
Client: Yamaha Elektronik Europa GmbH Category: Outdoor / Outdoor: Campaign
"Blue Eyes/Car Wash/Hitch Hiker"
Agency: Lowe & Partners / Selangor
Client: Landrover Owners Club Category: Outdoor / Outdoor: Campaign
Thank You Letters
Agency: Tractenberg Advertising / New York
Client: Gotham Comedy Club Category: Outdoor / Outdoor: Campaign
The Gold House
Agency: Happy Forsman & Bodenfors / Gothenburg
Client: Centre for management of the built Enviroment Category: Environmental Design / Environmental Design: Signage
Polar Music Prize 2004
Agency: Happy Forsman & Bodenfors / Gothenburg
Client: Polar Music Prize Category: Environmental Design / Environmental Design: Signage
ASICS Lounge Athens 2004
Agency: Nordpol Hamburg, Agentur fuer Kommunikation GmbH / Hamburg
Client: ASICS Europe Category: Environmental Design / Environmental Design: Signage
Green & Red Curry
Agency: HAKUHODOTBWAG1 / Tokyo
Client: House Foods Category: Environmental Design / Environmental Design: Signage
Liv-lit
Agency: Yoshiaki Nishimura / Tokyo
Client: Kansai Electric Power Co., Inc. Category: Environmental Design / Environmental Design: Signage
Every Style Has a Story
Agency: Bartle Bogle Hegarty / New York
Client: Levi Strauss & Co. Category: Consumer Television / Consumer Television Varying Lengths: Campaign
MTV Instructoart Watch and learn
Agency: Matthew Vescovo / Brooklyn
Client: MTV Category: Consumer Television / Consumer Television Varying Lengths: Campaign
This Is SportsCenter
Agency: Wieden+Kennedy / New York
Client: ESPN SportsCenter Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Surfer
Agency: Abbott Mead Vickers BBDO / London
Client: Guinness Extra Cold Category: Consumer Television / Consumer Television :20 and Under: Single
Crying
Agency: DDB Brasil / São Paulo
Client: Companhia Athletica (Gym) Category: Consumer Television / Consumer Television :20 and Under: Single
Norwegians
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Diamond of California Category: Consumer Television / Consumer Television :20 and Under: Single
Popped
Agency: GSD&M / Austin
Client: Southwest Airlines Category: Consumer Television / Consumer Television :20 and Under: Single
"Synchronized Swimmer"
Agency: Mullen Advertising / Winston-Salem
Client: Sealy Category: Consumer Television / Consumer Television :20 and Under: Single
Walk
Agency: Saatchi & Saatchi Thailand / Bangkok
Client: Sylvania (Thailand) Ltd. Category: Consumer Television / Consumer Television :20 and Under: Single
Glac?au Vitaminwater
Agency: AKQA / San Francisco
Client: Energy Brands Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
MAJOLICA MAJORCA
Agency: BBmedia inc. / Tokyo
Client: Shiseido Co Ltd. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Carmelo 1.5
Agency: Blast Radius / Vancouver
Client: Jordan Brand Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
DESIGN YAMAHA
Agency: Business Architects Inc. / Tokyo
Client: YAMAHA CORPORATION Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
ConverseGallery.com
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Converse Inc Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Desea, land of good wishes
Agency: CP COMUNICACION PROXIMITY / SPAIN
Client: VOLKSWAGEN AUDI ESPA?A, S.A. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Chicken Fight
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Come Clean
Agency: Crispin Porter + Bogusky / Miami
Client: Method Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Angus Diet
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Ugoff
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
CORZO
Agency: Firstborn / New York
Client: Bacardi USA Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
adidas tennis verticals 05
Agency: Fork Unstable Media Ost GmbH / Berlin
Client: adidas-Salomon AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Hockey
Agency: henderson bas / Toronto
Client: Nike Canada Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
MAZDA in Europe
Agency: J. Walter Thompson Japan Ltd. / Tokyo
Client: Mazda Motor Coporation Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
It's Time For JUBES
Agency: kinetic singapore / Singapore
Client: Wong Coco Pte ltd Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Skateboarding
Agency: odopod / San Francisco
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Cycling
Agency: odopod / San Francisco
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Red Bull Copilot
Agency: odopod / San Francisco
Client: Red Bull Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Basketball
Agency: R/GA / New York
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Target Design for All
Agency: R/GA / New York
Client: Target Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
BORBA (TM) Nutraceuticals HEALTHY SKIN FROM WITHIN
Agency: Cole & Weber/Red Cell / Seattle
Client: Borba LLC Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike True Fan Website
Agency: Cole & Weber/Red Cell / Seattle
Client: Nike Team Sports Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
KangaROOS
Agency: The Barbarian Group / Boston
Client: TOUCH Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Six short Stories to be
Agency: Tokyo Great Visual Inc. / Tokyo
Client: DAIHATSU MOTOR CO.,LTD. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
The GTI Experience
Agency:
Client: Volkswagen Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
W+K Tokyo Lab Web Site v.02
Agency: Wieden+Kennedy Tokyo / Minato-ku
Client: Wieden+Kennedy Tokyo Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nokia Entertainment Consumer Site Phase 2
Agency: XM Asia Pacific / Singapore 189702
Client: Nokia Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
it
Agency: Dentsu / Tokyo
Client: NEC CORPORATION Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
RBK Streets
Agency: Zugara / Los Angeles
Client: Reebok Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Hamburger
Agency: Agency212 / Port Washington
Client: Fatty Golf Open Category: Consumer Television / Consumer Television Under $50,000 Budget
Award:
2005 Advertising Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Saturn
Title:
Saturn
Category:
Consumer Television / Consumer Television Over :30 Campaign
Annual ID:
05061T
Award:
2005 Advertising Merit Award
Agency:
CAMPBELL DOYLE DYE LTD / London
Client:
Merrydown
Title:
Upside Down
Category:
Outdoor / Outdoor: Campaign
Annual ID:
05192A
Award:
2005 Advertising Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Weru AG
Title:
"The Noise-protection-windows-by-weru-campaign"
Category:
Outdoor / Outdoor: Campaign
Annual ID:
05193A
Award:
2005 Advertising Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Yamaha Elektronik Europa GmbH
Title:
"The Natural-sound-campaign"
Category:
Outdoor / Outdoor: Campaign
Annual ID:
05194A
Award:
2005 Advertising Merit Award
Agency:
Lowe & Partners / Selangor
Client:
Landrover Owners Club
Title:
"Blue Eyes/Car Wash/Hitch Hiker"
Category:
Outdoor / Outdoor: Campaign
Annual ID:
05195A
Award:
2005 Advertising Merit Award
Agency:
Tractenberg Advertising / New York
Client:
Gotham Comedy Club
Title:
Thank You Letters
Category:
Outdoor / Outdoor: Campaign
Annual ID:
05197A
Award:
2005 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Gothenburg
Client:
Centre for management of the built Enviroment
Title:
The Gold House
Category:
Environmental Design / Environmental Design: Signage
Annual ID:
05131D
Award:
2005 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Gothenburg
Client:
Polar Music Prize
Title:
Polar Music Prize 2004
Category:
Environmental Design / Environmental Design: Signage
Annual ID:
05132D
Award:
2005 Design Merit Award
Agency:
Nordpol Hamburg, Agentur fuer Kommunikation GmbH / Hamburg
Client:
ASICS Europe
Title:
ASICS Lounge Athens 2004
Category:
Environmental Design / Environmental Design: Signage
Annual ID:
05133D
Award:
2005 Design Merit Award
Agency:
HAKUHODOTBWAG1 / Tokyo
Client:
House Foods
Title:
Green & Red Curry
Category:
Environmental Design / Environmental Design: Signage
Annual ID:
05134D
Award:
2005 Design Merit Award
Agency:
Yoshiaki Nishimura / Tokyo
Client:
Kansai Electric Power Co., Inc.
Title:
Liv-lit
Category:
Environmental Design / Environmental Design: Signage
Annual ID:
05135D
Award:
2005 Advertising Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Levi Strauss & Co.
Title:
Every Style Has a Story
Category:
Consumer Television / Consumer Television Varying Lengths: Campaign
Annual ID:
05098T
Award:
2005 Advertising Merit Award
Agency:
Matthew Vescovo / Brooklyn
Client:
MTV
Title:
MTV Instructoart Watch and learn
Category:
Consumer Television / Consumer Television Varying Lengths: Campaign
Annual ID:
05099T
Award:
2005 Advertising Merit Award
Agency:
Wieden+Kennedy / New York
Client:
ESPN SportsCenter
Title:
This Is SportsCenter
Category:
Consumer Television / Consumer Television Varying Lengths: Campaign
Annual ID:
05100T
Award:
2005 Advertising Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
Guinness Extra Cold
Title:
Surfer
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
05090T
Award:
2005 Advertising Merit Award
Agency:
DDB Brasil / São Paulo
Client:
Companhia Athletica (Gym)
Title:
Crying
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
05091T
Award:
2005 Advertising Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Diamond of California
Title:
Norwegians
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
05092T
Award:
2005 Advertising Merit Award
Agency:
GSD&M / Austin
Client:
Southwest Airlines
Title:
Popped
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
05093T
Award:
2005 Advertising Merit Award
Agency:
Mullen Advertising / Winston-Salem
Client:
Sealy
Title:
"Synchronized Swimmer"
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
05094T
Award:
2005 Advertising Merit Award
Agency:
Saatchi & Saatchi Thailand / Bangkok
Client:
Sylvania (Thailand) Ltd.
Title:
Walk
Category:
Consumer Television / Consumer Television :20 and Under: Single
Annual ID:
05095T
Award:
2005 Interactive Merit Award
Agency:
AKQA / San Francisco
Client:
Energy Brands
Title:
Glac?au Vitaminwater
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05140N
Award:
2005 Interactive Merit Award
Agency:
BBmedia inc. / Tokyo
Client:
Shiseido Co Ltd.
Title:
MAJOLICA MAJORCA
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05141N
Award:
2005 Interactive Merit Award
Agency:
Blast Radius / Vancouver
Client:
Jordan Brand
Title:
Carmelo 1.5
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05142N
Award:
2005 Interactive Merit Award
Agency:
Business Architects Inc. / Tokyo
Client:
YAMAHA CORPORATION
Title:
DESIGN YAMAHA
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05143N
Award:
2005 Interactive Merit Award
Agency:
Butler, Shine, Stern & Partners / Sausalito
Client:
Converse Inc
Title:
ConverseGallery.com
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05144N
Award:
2005 Interactive Merit Award
Agency:
CP COMUNICACION PROXIMITY / SPAIN
Client:
VOLKSWAGEN AUDI ESPA?A, S.A.
Title:
Desea, land of good wishes
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05145N
Award:
2005 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
Chicken Fight
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05146N
Award:
2005 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Method
Title:
Come Clean
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05147N
Award:
2005 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
Angus Diet
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05148N
Award:
2005 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
Ugoff
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05149N
Award:
2005 Interactive Merit Award
Agency:
Firstborn / New York
Client:
Bacardi USA
Title:
CORZO
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05150N
Award:
2005 Interactive Merit Award
Agency:
Fork Unstable Media Ost GmbH / Berlin
Client:
adidas-Salomon AG
Title:
adidas tennis verticals 05
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05151N
Award:
2005 Interactive Merit Award
Agency:
henderson bas / Toronto
Client:
Nike Canada
Title:
Nike Hockey
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05152N
Award:
2005 Interactive Merit Award
Agency:
J. Walter Thompson Japan Ltd. / Tokyo
Client:
Mazda Motor Coporation
Title:
MAZDA in Europe
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05153N
Award:
2005 Interactive Merit Award
Agency:
kinetic singapore / Singapore
Client:
Wong Coco Pte ltd
Title:
It's Time For JUBES
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05154N
Award:
2005 Interactive Merit Award
Agency:
odopod / San Francisco
Client:
Nike
Title:
Nike Skateboarding
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05155N
Award:
2005 Interactive Merit Award
Agency:
odopod / San Francisco
Client:
Nike
Title:
Nike Cycling
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05156N
Award:
2005 Interactive Merit Award
Agency:
odopod / San Francisco
Client:
Red Bull
Title:
Red Bull Copilot
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05157N
Award:
2005 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Basketball
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05159N
Award:
2005 Interactive Merit Award
Agency:
R/GA / New York
Client:
Target
Title:
Target Design for All
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05160N
Award:
2005 Interactive Merit Award
Agency:
Cole & Weber/Red Cell / Seattle
Client:
Borba LLC
Title:
BORBA (TM) Nutraceuticals HEALTHY SKIN FROM WITHIN
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05161N
Award:
2005 Interactive Merit Award
Agency:
Cole & Weber/Red Cell / Seattle
Client:
Nike Team Sports
Title:
Nike True Fan Website
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05162N
Award:
2005 Interactive Merit Award
Agency:
The Barbarian Group / Boston
Client:
TOUCH
Title:
KangaROOS
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05163N
Award:
2005 Interactive Merit Award
Agency:
Tokyo Great Visual Inc. / Tokyo
Client:
DAIHATSU MOTOR CO.,LTD.
Title:
Six short Stories to be
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05164N
Award:
2005 Interactive Merit Award
Agency:
Client:
Volkswagen
Title:
The GTI Experience
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05165N
Award:
2005 Interactive Merit Award
Agency:
Wieden+Kennedy Tokyo / Minato-ku
Client:
Wieden+Kennedy Tokyo
Title:
W+K Tokyo Lab Web Site v.02
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05166N
Award:
2005 Interactive Merit Award
Agency:
XM Asia Pacific / Singapore 189702
Client:
Nokia
Title:
Nokia Entertainment Consumer Site Phase 2
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05167N
Award:
2005 Interactive Merit Award
Agency:
Dentsu / Tokyo
Client:
NEC CORPORATION
Title:
it
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05168N
Award:
2005 Interactive Merit Award
Agency:
Zugara / Los Angeles
Client:
Reebok
Title:
RBK Streets
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
05169N
Award:
2005 Advertising Merit Award
Agency:
Agency212 / Port Washington
Client:
Fatty Golf Open
Title:
Hamburger
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
05101T
