The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

ABSOLUT Raspberri Agency: TEQUILA / New York Client: Absolut Vodka Category: Banners / Banner - Campaign
Campaign B Agency: Crispin Porter + Bogusky / Miami Client: Virgin Category: Banners / Banner - Campaign
HP Brand Campaign Agency: Goodby, Silverstein & Partners / San Francisco Client: Hewlett-Packard Inc. Category: Banners / Banner - Campaign
Centrino - Monsters Agency: EURO RSCG 4D / São Paulo Client: Intel Category: Banners / Banner - Campaign
Ngage - Tony Hawk Agency: EURO RSCG 4D / São Paulo Client: Nokia Category: Banners / Banner - Campaign
RECRUITMENT Agency: GLUE LONDON / London Client: ROYAL MARINES Category: Banners / Banner - Campaign
Dont waste it Agency: Lean Mean Fighting Machine / London Client: Eyeblaster Category: Banners / Banner - Campaign
Change me Agency: Lean Mean Fighting Machine / London Client: AOL Category: Banners / Banner - Campaign
Patience Agency: OgilvyInteractive Brazil / São Paulo Client: Brazilian Parkinson Association Category: Banners / Banner - Campaign
NZ Army Force 9 Banners Agency: Saatchi & Saatchi New Zealand / Auckland Client: New Zealand Army Category: Banners / Banner - Campaign
Napoleon Dynamite Agency: Ted. Perez. + Associates / Santa Monica Client: Fox Searchlight Pictures Category: Banners / Banner - Campaign
Jobs Agency: Client: Guardian Category: Banners / Banner - Campaign
2 MTV Instructoart watch and learn Agency: Matthew Vescovo / Brooklyn Client: MTV Category: Consumer Television / Consumer Television Under $50,000 Budget: Campaign
Blackboard and Shoes-Red Agency: JWT Shanghai / Shanghai Client: Nike Category: Collateral Design / Point-of-Purchase and In-Store: Single
STAMPS Agency: Net#Work BBDO / Hyde Park Client: GENERAL MOTORS Category: Collateral Design / Point-of-Purchase and In-Store: Single
Moulds Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Collateral Design / Point-of-Purchase and In-Store: Single
Plugs Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Collateral Design / Point-of-Purchase and In-Store: Single
Trees Agency: Colenso BBDO / Auckland Client: Auckland Regional Council Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Keep Reading Agency: Colenso BBDO / Auckland Client: New Zealand Book Council Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Read it before Hollywood does Agency: leo burnett prague / Prague Client: Association of librarians of the Czech Republic Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Box Agency: Ogilvy & Mather / Santiago Client: National Corporation Against Child Abuse Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Volunteers Needed Campaign Agency: publicismojo auckland / Auckland Client: New Zealand Blood Service Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Barcode Cage Agency: Springer & Jacoby Werbung GmbH / Hamburg Client: IFAW Category: Public Service/Political / Public Service/Political Outdoor and Posters: Campaign
Caustic-Nausea-Slaughter Agency: Y&R Chicago / Chicago Client: No Dirty Gold Category: Public Service / Non-Profit / Educational-Print / Public Service/Political: Direct Mail
Hardcore Agency: JWT Cheethambell / Manchester Client: Scruffs Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Colour Chemistry Agency: Agency.com / London Client: Dulux Category: Beyond the Banner / Beyond the Banner - Campaign
Pocket Books Agency: DDB Brasil / São Paulo Client: Telefonica / Speedy (Internet Connection) Category: Beyond the Banner / Beyond the Banner - Campaign
Agency: Walt Disney Studios / Burbank Client: Walt Disney Studios Category: Beyond the Banner / Beyond the Banner - Campaign
Que quieres conseguir (Polo Match) Agency: zentropy / Madrid Client: Volkswagen Spain Category: Beyond the Banner / Beyond the Banner - Campaign
Taller de Empresa Corporate Identity Agency: Blok Design / Mexico DF Client: Taller de Empresa Category: Brand and Corporate Identity / Corporate Identity
Jigsaw Agency: CONTRACT ADVERTISING / MUMBAI Client: Dr. Pradumna S. Mamtora Category: Brand and Corporate Identity / Corporate Identity
100 DAYS Corporate Design Agency: Dorten GmbH / Stuttgart Client: 100 DAYS Category: Brand and Corporate Identity / Corporate Identity
Vegetable Agency: FCB South Africa, Cape Town / Cape Town Client: Justine Drake Category: Brand and Corporate Identity / Corporate Identity
Stationary, The Swedish museum of Architecture Agency: Happy Forsman & Bodenfors / Gothenburg Client: The Swedish museum of Architecture Category: Brand and Corporate Identity / Corporate Identity
Miracle Creations Agency: Kinetic Singapore / Singapore Client: Miracle Creations Category: Brand and Corporate Identity / Corporate Identity
culture curry Agency: Lemon / mumbai Client: culture curry Category: Brand and Corporate Identity / Corporate Identity
Sowearto Agency: TBWAGavinReddy / Johannesburg Client: Sowearto Category: Brand and Corporate Identity / Corporate Identity
Stationary Agency: Mother / London Client: Mother Category: Brand and Corporate Identity / Corporate Identity
Loud Agency: Niket Parekh / Mumbai Client: Ashutosh parikh Category: Brand and Corporate Identity / Corporate Identity
Business Cards Agency: No Luggage / Charlotte Client: Steele Technologies Category: Brand and Corporate Identity / Corporate Identity
Stamp Agency: Ogilvy & Mather Advertising / Bangkok Client: Post Quick Co., Ltd. Category: Brand and Corporate Identity / Corporate Identity
Powell Identity Agency: Powell / New York Client: Powell Communications Category: Brand and Corporate Identity / Corporate Identity
"Static" Agency: Publicis Toronto / Toronto Client: Static - Music and Sound Design Category: Brand and Corporate Identity / Corporate Identity
Divorcesolicitor.com Agency: Saatchi & Saatchi / London Client: Betteridges Solicitor Category: Brand and Corporate Identity / Corporate Identity
Space 150 Agency: Spunk / Minneapolis Client: Space 150 Category: Brand and Corporate Identity / Corporate Identity
TRICYCLE Corporate ID Agency: TRICYCLE / Chattanooga Client: TRICYCLE Category: Brand and Corporate Identity / Corporate Identity
Moving Announcement Agency: Turner Duckworth / San Francisco Client: Turner Duckworth Category: Brand and Corporate Identity / Corporate Identity
Capture the Motion Agency: Lobo / São Paulo Client: Panasonic Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Intro Guy: Cut-Outs Agency: MTV NETWORKS / New York Client: MTV Design Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Spider-Man 2 Agency: Prologue Films / Malibu Client: Sony Pictures Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.

2005 Interactive Merit Award

TEQUILA / New York

Absolut Vodka

ABSOLUT Raspberri

Banners / Banner - Campaign

05078N

2005 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Virgin

Campaign B

Banners / Banner - Campaign

05079N

2005 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

Hewlett-Packard Inc.

HP Brand Campaign

Banners / Banner - Campaign

05080N

2005 Interactive Merit Award

EURO RSCG 4D / São Paulo

Intel

Centrino - Monsters

Banners / Banner - Campaign

05081N

2005 Interactive Merit Award

EURO RSCG 4D / São Paulo

Nokia

Ngage - Tony Hawk

Banners / Banner - Campaign

05082N

2005 Interactive Merit Award

GLUE LONDON / London

ROYAL MARINES

RECRUITMENT

Banners / Banner - Campaign

05083N

2005 Interactive Merit Award

Lean Mean Fighting Machine / London

Eyeblaster

Dont waste it

Banners / Banner - Campaign

05084N

2005 Interactive Merit Award

Lean Mean Fighting Machine / London

AOL

Change me

Banners / Banner - Campaign

05085N

2005 Interactive Merit Award

OgilvyInteractive Brazil / São Paulo

Brazilian Parkinson Association

Patience

Banners / Banner - Campaign

05086N

2005 Interactive Merit Award

Saatchi & Saatchi New Zealand / Auckland

New Zealand Army

NZ Army Force 9 Banners

Banners / Banner - Campaign

05087N

2005 Interactive Merit Award

Ted. Perez. + Associates / Santa Monica

Fox Searchlight Pictures

Napoleon Dynamite

Banners / Banner - Campaign

05088N

2005 Interactive Merit Award

Guardian

Jobs

Banners / Banner - Campaign

05089N

2005 Advertising Merit Award

Matthew Vescovo / Brooklyn

MTV

2 MTV Instructoart watch and learn

Consumer Television / Consumer Television Under $50,000 Budget: Campaign

05108T

2005 Design Merit Award

JWT Shanghai / Shanghai

Nike

Blackboard and Shoes-Red

Collateral Design / Point-of-Purchase and In-Store: Single

05120D

2005 Design Merit Award

Net#Work BBDO / Hyde Park

GENERAL MOTORS

STAMPS

Collateral Design / Point-of-Purchase and In-Store: Single

05122D

2005 Design Merit Award

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Moulds

Collateral Design / Point-of-Purchase and In-Store: Single

05123D

2005 Design Merit Award

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Plugs

Collateral Design / Point-of-Purchase and In-Store: Single

05124D

2005 Advertising Merit Award

Colenso BBDO / Auckland

Auckland Regional Council

Trees

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

05311A

2005 Advertising Merit Award

Colenso BBDO / Auckland

New Zealand Book Council

Keep Reading

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

05312A

2005 Advertising Merit Award

leo burnett prague / Prague

Association of librarians of the Czech Republic

Read it before Hollywood does

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

05313A

2005 Advertising Merit Award

Ogilvy & Mather / Santiago

National Corporation Against Child Abuse

Box

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

05314A

2005 Advertising Merit Award

publicismojo auckland / Auckland

New Zealand Blood Service

Volunteers Needed Campaign

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

05315A

2005 Advertising Merit Award

Springer & Jacoby Werbung GmbH / Hamburg

IFAW

Barcode Cage

Public Service/Political / Public Service/Political Outdoor and Posters: Campaign

05316A

2005 Design Merit Award

Y&R Chicago / Chicago

No Dirty Gold

Caustic-Nausea-Slaughter

Public Service / Non-Profit / Educational-Print / Public Service/Political: Direct Mail

05189D

2005 Interactive Merit Award

JWT Cheethambell / Manchester

Scruffs

Hardcore

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

05170N

2005 Interactive Merit Award

Agency.com / London

Dulux

Colour Chemistry

Beyond the Banner / Beyond the Banner - Campaign

05109N

2005 Interactive Merit Award

DDB Brasil / São Paulo

Telefonica / Speedy (Internet Connection)

Pocket Books

Beyond the Banner / Beyond the Banner - Campaign

05110N

2005 Interactive Merit Award

Walt Disney Studios / Burbank

Walt Disney Studios

Beyond the Banner / Beyond the Banner - Campaign

05111N

2005 Interactive Merit Award

zentropy / Madrid

Volkswagen Spain

Que quieres conseguir (Polo Match)

Beyond the Banner / Beyond the Banner - Campaign

05112N

2005 Design Merit Award

Blok Design / Mexico DF

Taller de Empresa

Taller de Empresa Corporate Identity

Brand and Corporate Identity / Corporate Identity

05062D

2005 Design Merit Award

CONTRACT ADVERTISING / MUMBAI

Dr. Pradumna S. Mamtora

Jigsaw

Brand and Corporate Identity / Corporate Identity

05063D

2005 Design Merit Award

Dorten GmbH / Stuttgart

100 DAYS

100 DAYS Corporate Design

Brand and Corporate Identity / Corporate Identity

05064D

2005 Design Merit Award

FCB South Africa, Cape Town / Cape Town

Justine Drake

Vegetable

Brand and Corporate Identity / Corporate Identity

05065D

2005 Design Merit Award

Happy Forsman & Bodenfors / Gothenburg

The Swedish museum of Architecture

Stationary, The Swedish museum of Architecture

Brand and Corporate Identity / Corporate Identity

05066D

2005 Design Merit Award

Kinetic Singapore / Singapore

Miracle Creations

Miracle Creations

Brand and Corporate Identity / Corporate Identity

05067D

2005 Design Merit Award

Lemon / mumbai

culture curry

culture curry

Brand and Corporate Identity / Corporate Identity

05068D

2005 Design Merit Award

TBWAGavinReddy / Johannesburg

Sowearto

Sowearto

Brand and Corporate Identity / Corporate Identity

05069D

2005 Design Merit Award

Mother / London

Mother

Stationary

Brand and Corporate Identity / Corporate Identity

05070D

2005 Design Merit Award

Niket Parekh / Mumbai

Ashutosh parikh

Loud

Brand and Corporate Identity / Corporate Identity

05071D

2005 Design Merit Award

No Luggage / Charlotte

Steele Technologies

Business Cards

Brand and Corporate Identity / Corporate Identity

05072D

2005 Design Merit Award

Ogilvy & Mather Advertising / Bangkok

Post Quick Co., Ltd.

Stamp

Brand and Corporate Identity / Corporate Identity

05073D

2005 Design Merit Award

Powell / New York

Powell Communications

Powell Identity

Brand and Corporate Identity / Corporate Identity

05074D

2005 Design Merit Award

Publicis Toronto / Toronto

Static - Music and Sound Design

"Static"

Brand and Corporate Identity / Corporate Identity

05075D

2005 Design Merit Award

Saatchi & Saatchi / London

Betteridges Solicitor

Divorcesolicitor.com

Brand and Corporate Identity / Corporate Identity

05076D

2005 Design Merit Award

Spunk / Minneapolis

Space 150

Space 150

Brand and Corporate Identity / Corporate Identity

05077D

2005 Design Merit Award

TRICYCLE / Chattanooga

TRICYCLE

TRICYCLE Corporate ID

Brand and Corporate Identity / Corporate Identity

05078D

2005 Design Merit Award

Turner Duckworth / San Francisco

Turner Duckworth

Moving Announcement

Brand and Corporate Identity / Corporate Identity

05079D

2005 Design Merit Award

Lobo / São Paulo

Panasonic

Capture the Motion

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

05168D

2005 Design Merit Award

MTV NETWORKS / New York

MTV Design

Intro Guy: Cut-Outs

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

05173D

2005 Design Merit Award

Prologue Films / Malibu

Sony Pictures

Spider-Man 2

Broadcast Design / Broadcast Design: Typography, Credits, Etc.

05174D

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