The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

The Germanwings Realtime Screensaver Agency: NEUE DIGITALE GmbH / Frankfurt Client: Germanwings Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Subservient Chicken Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
adidas Sport Style Y-3 Agency: NEUE DIGITALE GmbH / Frankfurt Client: adidas-Salomon AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Aiwaworld Agency: Wieden+Kennedy/Hello Design/Oceanmonsters/THE_GROOP / Culver City Client: Aiwa Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Toshiba Presents FM Festival 2004 Agency: Dentsu / Tokyo Client: TOSHIBA CORPORATION / TOKYO FM BROADCASTING CO., Ltd. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Vodafone Design File Agency: HAKUHODO i-studio / Minato ku Client: Vodafone Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Hardcore Agency: JWT Cheethambell / Manchester Client: Scruffs Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Yule Log Screensaver Download Agency: Bartle Bogle Hegarty / New York Client: Unilever Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Hoops Agency: Butler, Shine, Stern & Partners / Sausalito Client: Converse Inc. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Glac?au Vitaminwater Agency: AKQA / San Francisco Client: Energy Brands Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
MAJOLICA MAJORCA Agency: BBmedia inc. / Tokyo Client: Shiseido Co Ltd. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Carmelo 1.5 Agency: Blast Radius / Vancouver Client: Jordan Brand Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
DESIGN YAMAHA Agency: Business Architects Inc. / Tokyo Client: YAMAHA CORPORATION Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
ConverseGallery.com Agency: Butler, Shine, Stern & Partners / Sausalito Client: Converse Inc Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Desea, land of good wishes Agency: CP COMUNICACION PROXIMITY / SPAIN Client: VOLKSWAGEN AUDI ESPA?A, S.A. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Chicken Fight Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Come Clean Agency: Crispin Porter + Bogusky / Miami Client: Method Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Angus Diet Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Ugoff Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
CORZO Agency: Firstborn / New York Client: Bacardi USA Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
adidas tennis verticals 05 Agency: Fork Unstable Media Ost GmbH / Berlin Client: adidas-Salomon AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Hockey Agency: henderson bas / Toronto Client: Nike Canada Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
MAZDA in Europe Agency: J. Walter Thompson Japan Ltd. / Tokyo Client: Mazda Motor Coporation Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
It's Time For JUBES Agency: kinetic singapore / Singapore Client: Wong Coco Pte ltd Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Skateboarding Agency: odopod / San Francisco Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Cycling Agency: odopod / San Francisco Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Red Bull Copilot Agency: odopod / San Francisco Client: Red Bull Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Basketball Agency: R/GA / New York Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Target Design for All Agency: R/GA / New York Client: Target Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
BORBA (TM) Nutraceuticals HEALTHY SKIN FROM WITHIN Agency: Cole & Weber/Red Cell / Seattle Client: Borba LLC Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike True Fan Website Agency: Cole & Weber/Red Cell / Seattle Client: Nike Team Sports Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
KangaROOS Agency: The Barbarian Group / Boston Client: TOUCH Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Six short Stories to be Agency: Tokyo Great Visual Inc. / Tokyo Client: DAIHATSU MOTOR CO.,LTD. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
The GTI Experience Agency: Client: Volkswagen Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
W+K Tokyo Lab Web Site v.02 Agency: Wieden+Kennedy Tokyo / Minato-ku Client: Wieden+Kennedy Tokyo Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nokia Entertainment Consumer Site Phase 2 Agency: XM Asia Pacific / Singapore 189702 Client: Nokia Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
it Agency: Dentsu / Tokyo Client: NEC CORPORATION Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
RBK Streets Agency: Zugara / Los Angeles Client: Reebok Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

2005 Interactive Silver Pencil

NEUE DIGITALE GmbH / Frankfurt

Germanwings

The Germanwings Realtime Screensaver

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

05025N

2005 Interactive Gold Pencil

Crispin Porter + Bogusky / Miami

Burger King

Subservient Chicken

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05020N

2005 Interactive Gold Pencil

NEUE DIGITALE GmbH / Frankfurt

adidas-Salomon AG

adidas Sport Style Y-3

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05021N

2005 Interactive Silver Pencil

Wieden+Kennedy/Hello Design/Oceanmonsters/THE_GROOP / Culver City

Aiwa

Aiwaworld

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05022N

2005 Interactive Silver Pencil

Dentsu / Tokyo

TOSHIBA CORPORATION / TOKYO FM BROADCASTING CO., Ltd.

Toshiba Presents FM Festival 2004

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05023N

2005 Interactive Bronze Pencil

HAKUHODO i-studio / Minato ku

Vodafone

Vodafone Design File

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05024N

2005 Interactive Merit Award

JWT Cheethambell / Manchester

Scruffs

Hardcore

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

05170N

2005 Interactive Merit Award

Bartle Bogle Hegarty / New York

Unilever

Yule Log Screensaver Download

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

05171N

2005 Interactive Merit Award

Butler, Shine, Stern & Partners / Sausalito

Converse Inc.

Hoops

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

05172N

2005 Interactive Merit Award

AKQA / San Francisco

Energy Brands

Glac?au Vitaminwater

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05140N

2005 Interactive Merit Award

BBmedia inc. / Tokyo

Shiseido Co Ltd.

MAJOLICA MAJORCA

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05141N

2005 Interactive Merit Award

Blast Radius / Vancouver

Jordan Brand

Carmelo 1.5

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05142N

2005 Interactive Merit Award

Business Architects Inc. / Tokyo

YAMAHA CORPORATION

DESIGN YAMAHA

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05143N

2005 Interactive Merit Award

Butler, Shine, Stern & Partners / Sausalito

Converse Inc

ConverseGallery.com

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05144N

2005 Interactive Merit Award

CP COMUNICACION PROXIMITY / SPAIN

VOLKSWAGEN AUDI ESPA?A, S.A.

Desea, land of good wishes

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05145N

2005 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Burger King

Chicken Fight

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05146N

2005 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Method

Come Clean

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05147N

2005 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Burger King

Angus Diet

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05148N

2005 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Burger King

Ugoff

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05149N

2005 Interactive Merit Award

Firstborn / New York

Bacardi USA

CORZO

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05150N

2005 Interactive Merit Award

Fork Unstable Media Ost GmbH / Berlin

adidas-Salomon AG

adidas tennis verticals 05

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05151N

2005 Interactive Merit Award

henderson bas / Toronto

Nike Canada

Nike Hockey

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05152N

2005 Interactive Merit Award

J. Walter Thompson Japan Ltd. / Tokyo

Mazda Motor Coporation

MAZDA in Europe

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05153N

2005 Interactive Merit Award

kinetic singapore / Singapore

Wong Coco Pte ltd

It's Time For JUBES

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05154N

2005 Interactive Merit Award

odopod / San Francisco

Nike

Nike Skateboarding

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05155N

2005 Interactive Merit Award

odopod / San Francisco

Nike

Nike Cycling

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05156N

2005 Interactive Merit Award

odopod / San Francisco

Red Bull

Red Bull Copilot

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05157N

2005 Interactive Merit Award

R/GA / New York

Nike

Nike Basketball

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05159N

2005 Interactive Merit Award

R/GA / New York

Target

Target Design for All

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05160N

2005 Interactive Merit Award

Cole & Weber/Red Cell / Seattle

Borba LLC

BORBA (TM) Nutraceuticals HEALTHY SKIN FROM WITHIN

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05161N

2005 Interactive Merit Award

Cole & Weber/Red Cell / Seattle

Nike Team Sports

Nike True Fan Website

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05162N

2005 Interactive Merit Award

The Barbarian Group / Boston

TOUCH

KangaROOS

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05163N

2005 Interactive Merit Award

Tokyo Great Visual Inc. / Tokyo

DAIHATSU MOTOR CO.,LTD.

Six short Stories to be

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05164N

2005 Interactive Merit Award

Volkswagen

The GTI Experience

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05165N

2005 Interactive Merit Award

Wieden+Kennedy Tokyo / Minato-ku

Wieden+Kennedy Tokyo

W+K Tokyo Lab Web Site v.02

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05166N

2005 Interactive Merit Award

XM Asia Pacific / Singapore 189702

Nokia

Nokia Entertainment Consumer Site Phase 2

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05167N

2005 Interactive Merit Award

Dentsu / Tokyo

NEC CORPORATION

it

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05168N

2005 Interactive Merit Award

Zugara / Los Angeles

Reebok

RBK Streets

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

05169N

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