The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Light Bulb Agency: Abbott Mead Vickers BBDO / London Client: The Economist Category: Outdoor / Outdoor: Single
Pendulum Agency: Fallon New York / New York Client: TIME Magazine Category: Outdoor / Outdoor: Single
Impossible Sprint Agency: TBWAJapan / Tokyo Client: adidas Category: Outdoor / Outdoor: Single
Targets Agency: Springer & Jacoby Werbung GmbH / Hamburg Client: Smith & Wesson Category: Outdoor / Outdoor: Campaign
New Order Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg Client: Bisley office equipment Category: Outdoor / Outdoor: Campaign
The Economist Agency: Abbott Mead Vickers BBDO / London Client: The Economist Category: Outdoor / Outdoor: Campaign
Submerged Hoarding Agency: CONTRACT ADVERTISING / MUMBAI Client: Fame Adlabs Category: Outdoor / Outdoor: Single
Neon XXS Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Outdoor / Outdoor: Single
Baby Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Outdoor / Outdoor: Single
King Kong Agency: DDB London / London Client: Volkswagen Category: Outdoor / Outdoor: Single
"The Chinatown-poster" Agency: Scholz & Friends / Berlin Client: Berlitz International Inc. Category: Outdoor / Outdoor: Single
Big Brother Agency: Euro RSCG Lisbon / Lisboa Client: TVI Category: Outdoor / Outdoor: Single
Camouflage Agency: Fallon New York / New York Client: TIME Magazine Category: Outdoor / Outdoor: Single
Baygon "Insects Of The World" Agency: Foote Cone & Belding Singapore / Singapore Client: SC Johnson & Son Category: Outdoor / Outdoor: Single
Wading depth Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: Volkswagen AG Category: Outdoor / Outdoor: Single
Bubbles Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur Client: Sony (Malaysia) Sdn Bhd Category: Outdoor / Outdoor: Single
Burst Bubble Agency: McCann Erickson India / Mumbai Client: Big Babol Bubble Gum Category: Outdoor / Outdoor: Single
Distort Agency: Ogilvy & Mather Advertising Taiwan / Taipei Client: Nike Category: Outdoor / Outdoor: Single
Tree Agency: Publicis Frankfurt GmbH / Frankfurt Client: Renault Deutschland Category: Outdoor / Outdoor: Single
Conqueror Agency: Publicis Mojo / Melbourne Client: Nike Category: Outdoor / Outdoor: Single
3M Security Glass Transit Agency: Rethink / Vancouver Client: 3M Trim-Line Category: Outdoor / Outdoor: Single
Impossible Bus Pull Agency: TBWAJapan / Tokyo Client: adidas Category: Outdoor / Outdoor: Single
Green & Red Curry Agency: HAKUHODOTBWAG1 / Tokyo Client: House Foods Category: Outdoor / Outdoor: Single
Absolut Voyeur Agency: Whybin TBWA / Pyrmont Client: Absolut Vodka Category: Outdoor / Outdoor: Single
Upside Down Agency: CAMPBELL DOYLE DYE LTD / London Client: Merrydown Category: Outdoor / Outdoor: Campaign
"The Noise-protection-windows-by-weru-campaign" Agency: Scholz & Friends / Berlin Client: Weru AG Category: Outdoor / Outdoor: Campaign
"The Natural-sound-campaign" Agency: Scholz & Friends / Berlin Client: Yamaha Elektronik Europa GmbH Category: Outdoor / Outdoor: Campaign
"Blue Eyes/Car Wash/Hitch Hiker" Agency: Lowe & Partners / Selangor Client: Landrover Owners Club Category: Outdoor / Outdoor: Campaign
Thank You Letters Agency: Tractenberg Advertising / New York Client: Gotham Comedy Club Category: Outdoor / Outdoor: Campaign

2005 Advertising Gold Pencil

Abbott Mead Vickers BBDO / London

The Economist

Light Bulb

Outdoor / Outdoor: Single

05017A

2005 Advertising Silver Pencil

Fallon New York / New York

TIME Magazine

Pendulum

Outdoor / Outdoor: Single

05018A

2005 Advertising Bronze Pencil

TBWAJapan / Tokyo

adidas

Impossible Sprint

Outdoor / Outdoor: Single

05019A

2005 Advertising Gold Pencil

Springer & Jacoby Werbung GmbH / Hamburg

Smith & Wesson

Targets

Outdoor / Outdoor: Campaign

05020A

2005 Advertising Silver Pencil

Kolle Rebbe Werbeagentur GmbH / Hamburg

Bisley office equipment

New Order

Outdoor / Outdoor: Campaign

05021A

2005 Advertising Bronze Pencil

Abbott Mead Vickers BBDO / London

The Economist

The Economist

Outdoor / Outdoor: Campaign

05022A

2005 Advertising Merit Award

CONTRACT ADVERTISING / MUMBAI

Fame Adlabs

Submerged Hoarding

Outdoor / Outdoor: Single

05171A

2005 Advertising Merit Award

Crispin Porter + Bogusky / Miami

MINI

Neon XXS

Outdoor / Outdoor: Single

05172A

2005 Advertising Merit Award

DDB Germany / Berlin

Volkswagen AG

Baby

Outdoor / Outdoor: Single

05173A

2005 Advertising Merit Award

DDB London / London

Volkswagen

King Kong

Outdoor / Outdoor: Single

05174A

2005 Advertising Merit Award

Scholz & Friends / Berlin

Berlitz International Inc.

"The Chinatown-poster"

Outdoor / Outdoor: Single

05175A

2005 Advertising Merit Award

Euro RSCG Lisbon / Lisboa

TVI

Big Brother

Outdoor / Outdoor: Single

05176A

2005 Advertising Merit Award

Fallon New York / New York

TIME Magazine

Camouflage

Outdoor / Outdoor: Single

05177A

2005 Advertising Merit Award

Foote Cone & Belding Singapore / Singapore

SC Johnson & Son

Baygon "Insects Of The World"

Outdoor / Outdoor: Single

05178A

2005 Advertising Merit Award

Grabarz & Partner Werbeagentur GmbH / Hamburg

Volkswagen AG

Wading depth

Outdoor / Outdoor: Single

05179A

2005 Advertising Merit Award

McCann Erickson (M) Sdn Bhd / Kuala Lumpur

Sony (Malaysia) Sdn Bhd

Bubbles

Outdoor / Outdoor: Single

05181A

2005 Advertising Merit Award

McCann Erickson India / Mumbai

Big Babol Bubble Gum

Burst Bubble

Outdoor / Outdoor: Single

05182A

2005 Advertising Merit Award

Ogilvy & Mather Advertising Taiwan / Taipei

Nike

Distort

Outdoor / Outdoor: Single

05183A

2005 Advertising Merit Award

Publicis Frankfurt GmbH / Frankfurt

Renault Deutschland

Tree

Outdoor / Outdoor: Single

05184A

2005 Advertising Merit Award

Publicis Mojo / Melbourne

Nike

Conqueror

Outdoor / Outdoor: Single

05185A

2005 Advertising Merit Award

Rethink / Vancouver

3M Trim-Line

3M Security Glass Transit

Outdoor / Outdoor: Single

05186A

2005 Advertising Merit Award

TBWAJapan / Tokyo

adidas

Impossible Bus Pull

Outdoor / Outdoor: Single

05187A

2005 Advertising Merit Award

HAKUHODOTBWAG1 / Tokyo

House Foods

Green & Red Curry

Outdoor / Outdoor: Single

05190A

2005 Advertising Merit Award

Whybin TBWA / Pyrmont

Absolut Vodka

Absolut Voyeur

Outdoor / Outdoor: Single

05191A

2005 Advertising Merit Award

CAMPBELL DOYLE DYE LTD / London

Merrydown

Upside Down

Outdoor / Outdoor: Campaign

05192A

2005 Advertising Merit Award

Scholz & Friends / Berlin

Weru AG

"The Noise-protection-windows-by-weru-campaign"

Outdoor / Outdoor: Campaign

05193A

2005 Advertising Merit Award

Scholz & Friends / Berlin

Yamaha Elektronik Europa GmbH

"The Natural-sound-campaign"

Outdoor / Outdoor: Campaign

05194A

2005 Advertising Merit Award

Lowe & Partners / Selangor

Landrover Owners Club

"Blue Eyes/Car Wash/Hitch Hiker"

Outdoor / Outdoor: Campaign

05195A

2005 Advertising Merit Award

Tractenberg Advertising / New York

Gotham Comedy Club

Thank You Letters

Outdoor / Outdoor: Campaign

05197A

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