The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

MLB Agency: BBDO Atlanta / Atlanta Client: Change the Policy Category: Public Service/Political-Print / Newspaper or Magazine - Single
Poo Car Agency: DDB Canada, Toronto / Toronto Client: Royal Ontario Museum Category: Public Service/Political-Print / Newspaper or Magazine - Single
Wire Agency: DDB Canada, Toronto / Toronto Client: Royal Ontario Museum Category: Public Service/Political-Print / Newspaper or Magazine - Single
Monsters - Stalin Agency: Euro RSCG India / Mumbai Client: Cancer Patients Aid Association Category: Public Service/Political-Print / Newspaper or Magazine - Single
Shut Up! (Lady) Agency: JWT Lisbon / Alg Client: APAV Category: Public Service/Political-Print / Newspaper or Magazine - Single
Crossing Agency: Ogilvy Groep Nederland / Amsterdam Client: Dutch Association for Traffic Victims (Vereniging Verkeersslachtoffers) Category: Public Service/Political-Print / Newspaper or Magazine - Single
Favorite Reading Agency: The Martin Agency / Richmond Client: JFK Library Category: Public Service/Political-Print / Newspaper or Magazine - Single
Named After Agency: The Martin Agency / Richmond Client: JFK Library Category: Public Service/Political-Print / Newspaper or Magazine - Single
" Pixel " Agency: Lowe Bull Cape Town / Cape Town Client: Durex Category: Collateral Advertising / Posters: Campaign
Faster than imagine Agency: Beijing Creative World Advertising Co.,Ltd. / Beijing Client: Audi AG Category: Collateral Advertising / Posters: Campaign
Zombie Agency: Colenso BBDO / Auckland Client: Monaco Category: Collateral Advertising / Posters: Campaign
Ebay "it" Retail Print Campaign Agency: BBDO / New York Client: Ebay Category: Collateral Advertising / Posters: Campaign
" Flag " / " Old Man "/ " Widow " Agency: JWT Malaysia / Kuala Lumpur, Client: Kimberly-Clark Trading Sdn. Bhd. Category: Collateral Advertising / Posters: Campaign
1000 pictures Agency: Ogilvy & Mather / Mumbai Client: Visage Images Category: Collateral Advertising / Posters: Campaign
Queer Eye Agency: Ogilvy & Mather Advertising / Kuala Lumpur Client: Metropolitan TV Sdn Bhd (8TV) Category: Collateral Advertising / Posters: Campaign
Widest Screen Agency: Ogilvy & Mather Limited / New Delhi Client: Shipra Estate Private Limited Category: Collateral Advertising / Posters: Campaign
Koleman Agency: Ogilvy & Mather Thailand / Bangkok Client: Koleman Category: Collateral Advertising / Posters: Campaign
Ionique Fertilizer Agency: Ogilvy & Mather Thailand / Bangkok Client: Ionique Fertilizer Category: Collateral Advertising / Posters: Campaign
Kodak Zoom Effect Campaign Agency: Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt Client: Kodak Germany Category: Collateral Advertising / Posters: Campaign
Reactions Agency: Ogilvy South Africa / Johannesburg Client: Harley Davidson Category: Collateral Advertising / Posters: Campaign
Corners Agency: Saatchi & Saatchi / Mumbai Client: Procter & Gamble Category: Collateral Advertising / Posters: Campaign
Names Agency: Saatchi & Saatchi Singapore / Singapore Client: Golite Category: Collateral Advertising / Posters: Campaign
Stacks Agency: Saatchi & Saatchi Singapore / Singapore Client: Hasbro Category: Collateral Advertising / Posters: Campaign
Tough Trucks Agency: Saatchi & Saatchi Singapore / Singapore Client: Hasbro Category: Collateral Advertising / Posters: Campaign
Roads Agency: Saatchi & Saatchi Singapore / Singapore Client: Soon Hin Sportsbikes Category: Collateral Advertising / Posters: Campaign
Durex XL Campaign Agency: The Jupiter Drawing Room / Johannesburg Client: Permark International Category: Collateral Advertising / Posters: Campaign
"Tough Plastics" Agency: Y&R / Kuala Lumpur Client: Yser Marketing Category: Collateral Advertising / Posters: Campaign
Santa Agency: DDB Canada, Toronto / Toronto Client: Philips Canada Category: Trade / Color: Full Page or Spread - Single
Mickey Agency: LKM / Charlotte Client: North Carolina Travel & Tourism Category: Trade / Color: Full Page or Spread - Single
30 YEARS Agency: TAXI / Toronto Client: George Simhoni Photography Category: Trade / Color: Full Page or Spread - Single
Gimme the Ball Agency: 180 Amsterdam / Amsterdam Client: adidas International Category: Consumer Television / Over :30 - Single - max. :90
Impossible Field Agency: 180 Amsterdam / Amsterdam Client: adidas International Category: Consumer Television / Over :30 - Single - max. :90
Hoops Agency: 72andSunny / El Segundo Client: DC Shoes Category: Consumer Television / Over :30 - Single - max. :90
March of the Emperors Agency: BETC Euro RSCG / Paris Client: CANAL+ Category: Consumer Television / Over :30 - Single - max. :90
Bleachers Agency: Fallon / Minneapolis Client: Starbucks Category: Consumer Television / Over :30 - Single - max. :90
Balls (60") Agency: Fallon London / London Client: Sony Category: Consumer Television / Over :30 - Single - max. :90
Stick Agency: BBDO / New York Client: FedEx Category: Consumer Television / Over :30 - Single - max. :90
Joy Agency: McCann-Erickson / San Francisco Client: Microsoft XBOX 360 Category: Consumer Television / Over :30 - Single - max. :90
Jump Rope Agency: 72andSunny / El Segundo, McCann-Erickson / San Francisco Client: Microsoft XBOX 360 Category: Consumer Television / Over :30 - Single - max. :90
Gap "Dust" Agency: MJZ / Los Angeles Client: Gap Category: Consumer Television / Over :30 - Single - max. :90
Monster Agency: Modernista / Boston Client: General Motors - HUMMER Division Category: Consumer Television / Over :30 - Single - max. :90
Three Bears Agency: Modernista / Boston Client: General Motors - HUMMER Division Category: Consumer Television / Over :30 - Single - max. :90
Disturbance Agency: Publicis/New York Client: Heineken Category: Consumer Television / Over :30 - Single - max. :90
Shirts Agency: VegaOlmosPonce / Acassuso Client: Unilever Category: Consumer Television / Over :30 - Single - max. :90
Kid Tiger Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Over :30 - Single - max. :90
Jordan XX - Storytime Agency: Wieden+Kennedy / New York Client: Nike Brand Jordan (Air Jordan 20) Category: Consumer Television / Over :30 - Single - max. :90
Price of Crude, Road Less Traveled, Rest Stop,Stop the World Agency: Arnold / McLean Client: Amtrak Category: Small Space - Print / Color: Less than a Page - Campaign
Don't Drink & Drive Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Campaign
XM Agency: Mullen / Wenham Client: XM Satellite Radio Category: Small Space - Print / Color: Less than a Page - Campaign
Survivor Agency: The Martin Agency / Richmond Client: CBS Category: Small Space - Print / Color: Less than a Page - Campaign

2006 Advertising Merit Award

BBDO Atlanta / Atlanta

Change the Policy

MLB

Public Service/Political-Print / Newspaper or Magazine - Single

06205A

2006 Advertising Merit Award

DDB Canada, Toronto / Toronto

Royal Ontario Museum

Poo Car

Public Service/Political-Print / Newspaper or Magazine - Single

06206A

2006 Advertising Merit Award

DDB Canada, Toronto / Toronto

Royal Ontario Museum

Wire

Public Service/Political-Print / Newspaper or Magazine - Single

06207A

2006 Advertising Merit Award

Euro RSCG India / Mumbai

Cancer Patients Aid Association

Monsters - Stalin

Public Service/Political-Print / Newspaper or Magazine - Single

06208A

2006 Advertising Merit Award

JWT Lisbon / Alg

APAV

Shut Up! (Lady)

Public Service/Political-Print / Newspaper or Magazine - Single

06209A

2006 Advertising Merit Award

Ogilvy Groep Nederland / Amsterdam

Dutch Association for Traffic Victims (Vereniging Verkeersslachtoffers)

Crossing

Public Service/Political-Print / Newspaper or Magazine - Single

06210A

2006 Advertising Merit Award

The Martin Agency / Richmond

JFK Library

Favorite Reading

Public Service/Political-Print / Newspaper or Magazine - Single

06211A

2006 Advertising Merit Award

The Martin Agency / Richmond

JFK Library

Named After

Public Service/Political-Print / Newspaper or Magazine - Single

06212A

2006 Advertising Merit Award

Lowe Bull Cape Town / Cape Town

Durex

" Pixel "

Collateral Advertising / Posters: Campaign

06183A

2006 Advertising Merit Award

Beijing Creative World Advertising Co.,Ltd. / Beijing

Audi AG

Faster than imagine

Collateral Advertising / Posters: Campaign

06184A

2006 Advertising Merit Award

Colenso BBDO / Auckland

Monaco

Zombie

Collateral Advertising / Posters: Campaign

06185A

2006 Advertising Merit Award

BBDO / New York

Ebay

Ebay "it" Retail Print Campaign

Collateral Advertising / Posters: Campaign

06186A

2006 Advertising Merit Award

JWT Malaysia / Kuala Lumpur,

Kimberly-Clark Trading Sdn. Bhd.

" Flag " / " Old Man "/ " Widow "

Collateral Advertising / Posters: Campaign

06187A

2006 Advertising Merit Award

Ogilvy & Mather / Mumbai

Visage Images

1000 pictures

Collateral Advertising / Posters: Campaign

06188A

2006 Advertising Merit Award

Ogilvy & Mather Advertising / Kuala Lumpur

Metropolitan TV Sdn Bhd (8TV)

Queer Eye

Collateral Advertising / Posters: Campaign

06189A

2006 Advertising Merit Award

Ogilvy & Mather Limited / New Delhi

Shipra Estate Private Limited

Widest Screen

Collateral Advertising / Posters: Campaign

06190A

2006 Advertising Merit Award

Ogilvy & Mather Thailand / Bangkok

Koleman

Koleman

Collateral Advertising / Posters: Campaign

06191A

2006 Advertising Merit Award

Ogilvy & Mather Thailand / Bangkok

Ionique Fertilizer

Ionique Fertilizer

Collateral Advertising / Posters: Campaign

06192A

2006 Advertising Merit Award

Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt

Kodak Germany

Kodak Zoom Effect Campaign

Collateral Advertising / Posters: Campaign

06193A

2006 Advertising Merit Award

Ogilvy South Africa / Johannesburg

Harley Davidson

Reactions

Collateral Advertising / Posters: Campaign

06194A

2006 Advertising Merit Award

Saatchi & Saatchi / Mumbai

Procter & Gamble

Corners

Collateral Advertising / Posters: Campaign

06195A

2006 Advertising Merit Award

Saatchi & Saatchi Singapore / Singapore

Golite

Names

Collateral Advertising / Posters: Campaign

06196A

2006 Advertising Merit Award

Saatchi & Saatchi Singapore / Singapore

Hasbro

Stacks

Collateral Advertising / Posters: Campaign

06197A

2006 Advertising Merit Award

Saatchi & Saatchi Singapore / Singapore

Hasbro

Tough Trucks

Collateral Advertising / Posters: Campaign

06198A

2006 Advertising Merit Award

Saatchi & Saatchi Singapore / Singapore

Soon Hin Sportsbikes

Roads

Collateral Advertising / Posters: Campaign

06199A

2006 Advertising Merit Award

The Jupiter Drawing Room / Johannesburg

Permark International

Durex XL Campaign

Collateral Advertising / Posters: Campaign

06200A

2006 Advertising Merit Award

Y&R / Kuala Lumpur

Yser Marketing

"Tough Plastics"

Collateral Advertising / Posters: Campaign

06201A

2006 Advertising Merit Award

DDB Canada, Toronto / Toronto

Philips Canada

Santa

Trade / Color: Full Page or Spread - Single

06143A

2006 Advertising Merit Award

LKM / Charlotte

North Carolina Travel & Tourism

Mickey

Trade / Color: Full Page or Spread - Single

06144A

2006 Advertising Merit Award

TAXI / Toronto

George Simhoni Photography

30 YEARS

Trade / Color: Full Page or Spread - Single

06145A

2006 Advertising Merit Award

180 Amsterdam / Amsterdam

adidas International

Gimme the Ball

Consumer Television / Over :30 - Single - max. :90

06047T

2006 Advertising Merit Award

180 Amsterdam / Amsterdam

adidas International

Impossible Field

Consumer Television / Over :30 - Single - max. :90

06048T

2006 Advertising Merit Award

72andSunny / El Segundo

DC Shoes

Hoops

Consumer Television / Over :30 - Single - max. :90

06049T

2006 Advertising Merit Award

BETC Euro RSCG / Paris

CANAL+

March of the Emperors

Consumer Television / Over :30 - Single - max. :90

06050T

2006 Advertising Merit Award

Fallon / Minneapolis

Starbucks

Bleachers

Consumer Television / Over :30 - Single - max. :90

06051T

2006 Advertising Merit Award

Fallon London / London

Sony

Balls (60")

Consumer Television / Over :30 - Single - max. :90

06052T

2006 Advertising Merit Award

BBDO / New York

FedEx

Stick

Consumer Television / Over :30 - Single - max. :90

06053T

2006 Advertising Merit Award

McCann-Erickson / San Francisco

Microsoft XBOX 360

Joy

Consumer Television / Over :30 - Single - max. :90

06054T

2006 Advertising Merit Award

72andSunny / El Segundo, McCann-Erickson / San Francisco

Microsoft XBOX 360

Jump Rope

Consumer Television / Over :30 - Single - max. :90

06055T

2006 Advertising Merit Award

MJZ / Los Angeles

Gap

Gap "Dust"

Consumer Television / Over :30 - Single - max. :90

06056T

2006 Advertising Merit Award

Modernista / Boston

General Motors - HUMMER Division

Monster

Consumer Television / Over :30 - Single - max. :90

06057T

2006 Advertising Merit Award

Modernista / Boston

General Motors - HUMMER Division

Three Bears

Consumer Television / Over :30 - Single - max. :90

06058T

2006 Advertising Merit Award

Publicis/New York

Heineken

Disturbance

Consumer Television / Over :30 - Single - max. :90

06059T

2006 Advertising Merit Award

VegaOlmosPonce / Acassuso

Unilever

Shirts

Consumer Television / Over :30 - Single - max. :90

06060T

2006 Advertising Merit Award

Wieden+Kennedy / Portland

Nike

Kid Tiger

Consumer Television / Over :30 - Single - max. :90

06061T

2006 Advertising Merit Award

Wieden+Kennedy / New York

Nike Brand Jordan (Air Jordan 20)

Jordan XX - Storytime

Consumer Television / Over :30 - Single - max. :90

06062T

2006 Advertising Merit Award

Arnold / McLean

Amtrak

Price of Crude, Road Less Traveled, Rest Stop,Stop the World

Small Space - Print / Color: Less than a Page - Campaign

06122A

2006 Advertising Merit Award

JWT / london

Trader Media - Autotrader

Don't Drink & Drive

Small Space - Print / Color: Less than a Page - Campaign

06123A

2006 Advertising Merit Award

Mullen / Wenham

XM Satellite Radio

XM

Small Space - Print / Color: Less than a Page - Campaign

06124A

2006 Advertising Merit Award

The Martin Agency / Richmond

CBS

Survivor

Small Space - Print / Color: Less than a Page - Campaign

06125A

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