The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Little Monsters
Agency: Turner Duckworth / San Francisco
Client: Superdrug Category: Package Design / Campaign
MAZE
Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur
Client: SONY (M) SDN BHD Category: Collateral Design / Posters: Single
See: The Potential of Place, Second Issue
Agency: Cahan & Associates / San Francisco
Client: Herman Miller Category: Publication Design / Magazine Design
Names
Agency: Clarity Coverdale Fury / Minneapolis
Client: MADD Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Greek
Agency: FCB Cape Town South Africa / Cape Town
Client: Greek Restaurant Category: Brand and Corporate Identity Design / Corporate Identity - Single
Installation / Highlighter
Agency: BBDO / New York
Client: FedEx/Kinko's Category: Exceptional Innovation in Marketing / Innovative Marketing - Single
Tyre / Twister / Robbery
Agency: creativejuice/g1 / bangkok
Client: Bangkok Insurance Category: Consumer Television / :30/:25 - Campaign
Rally Race
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Banners - Dynamic / Business to Consumer - Single
AKU Dog Show
Agency: Leo Burnett Advertising Sdn Bhd / Kuala Lumpur
Client: PetsUnite Sdn Bhd Category: Collateral Design / Posters: Campaign
Company brochure 2006
Agency: E.Co.,Ltd. / Tokyo
Client: E.Co.,ltd. Category: Collateral Design / Self-Promotion - Single Only
Crosswords
Agency: DDB London / London
Client: Volkswagen Category: Consumer Newspaper / Over 600 Lines: Campaign
Onion #2
Agency: The Martin Agency / Richmond
Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Campaign
Jim Esch for Congress Logo
Agency: Archrival / Lincoln
Client: Jim Esch for Congress Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Maze
Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur
Client: Sony (M) Sdn Bhd Category: Collateral Advertising / Posters: Single
Invasion
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Hasbro Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Divorce Lawyer
Agency: john st. / toronto
Client: James Mahon Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Thymes Identity Campaign
Agency: Duffy & Partners / minneapolis
Client: Thymes Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Kickoff
Agency: The Brooklyn Brothers / New York
Client: United Nations Mine Action Service Category: Public Service/Political-Television / Single
Magic
Agency: Leo Burnett / Lima
Client: Ponle Corazon (Foundation Against Cancer) Category: Public Service/Political-Television / Single
IAPA - Adoption
Agency: Ogilvy & Mather / Mumbai
Client: The Indian Association For Promotion Of Adoption & Child Welfare (IAPA) Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
Feathered Dinosuars and the Origin and Flights exhibit
Agency: DDB Canada, Toronto / Toronto
Client: Royal Ontario Museum Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
Toilet Paper
Agency: DDB London / London
Client: Harvey Nichols Category: Consumer Magazine / Color: Full Page or Spread - Single
Super Monkey Ball Deluxe
Agency: Mekanism / San Francisco
Client: Sega Category: Viral and Email / Business to Consumer
RoofStudio Campaign
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Banners - Fixed Space / Business to Consumer - Campaign
CHARLOTTE
Agency: JWT / New York
Client: PARTNERSHIP FOR A DRUG FREE AMERICA Category: Public Service/Political-Radio / Single
10 Cane Magazine
Agency: Mother New York / New York
Client: LVMH Category: Brand and Corporate Identity Design / Booklet Brochure
ARCHIGRAM: experimental architecture 1961-1974
Agency: FLAME, inc. / tokyo
Client: ART TOWER MITO Category: Public Service / Non-Profit / Educational / Posters - Single
adidas_1 Interactive Store
Agency: OneDigital / Sydney
Client: adidas Category: Other Digital Media / Business to Consumer
Project Gotham Racing 3
Agency: AKQA / San Francisco
Client: Xbox Category: New Media Innovation & Development / Web Sites
Dream Kitchens for Everyone
Agency: Forsman & Bodenfors / Gothenburg
Client: IKEA Sweden Category: New Media Innovation & Development / Web Sites
SPAM RECYCLING
Agency: Jung von Matt AG / Stuttgart
Client: EnBW - Energy BW Category: New Media Innovation & Development / Web Sites
OFFICE / GOLF / COACH
Agency: TAXI / Toronto
Client: Pfizer Canada, Viagra Category: Consumer Television / :20 and Under - Campaign
The Cleaning Ladies Campaign
Agency: Scholz & Friends Hamburg GmbH / Hamburg
Client: BSH Bosch und Siemens Hausgeraete GmbH Category: Outdoor / Outdoor: Campaign
Surf Camp
Agency: Wieden+Kennedy / New York
Client: ESPN Brand Category: Consumer Television / Over :30 - Single - max. :90
Choir
Agency: Wieden+Kennedy
Client: Honda Category: Consumer Television / Over :30 - Single - max. :90
Genius/Mr. 80 SPF Wearer
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Map
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: DHL Category: Trade / Color: Full Page or Spread - Single
Real toys
Agency: Grey Worldwide GmbH / Duesseldorf
Client: Toys "R" Us Category: Environmental Design / Campaign
Escalator
Agency: Ogilvy & Mather Advertising / Kuala Lumpur
Client: Gillette (M) Sdn Bhd Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
ARCHIGRAM: experimental architecture 1961-1974
Agency: FLAME, inc. / tokyo
Client: PIE BOOKS Category: Publication Design / Book Design
Complaints
Agency: The Martin Agency / Richmond
Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Single
Earrings
Agency: The Martin Agency / Richmond
Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Single
Boony Doll
Agency: George Patterson Y&R / Melbourne
Client: VB Category: Other Digital Media / Promotional Advertising
Milo - Football/Graduation/Frisbee
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: Nestle Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Communication Evolved
Agency: tha ltd. / Tokyo
Client: amana inc. Category: Web Sites / Business to Business
Grandma/Video/Backyard BBQ
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Campaign
Cupboard
Agency: Leo Burnett /London
Client: Heinz Category: Consumer Newspaper / Over 600 Lines: Single