The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Research lab website
Agency: Agency Republic / London
Client: Egg Category: Beyond the Banner / Business to Consumer - Single
Child's Play
Agency: AgênciaClick / São Paulo
Client: The Coca-Cola Company Category: Beyond the Banner / Business to Consumer - Single
Boy
Agency: AlmapBBDO / São Paulo
Client: Bauducco Category: Beyond the Banner / Business to Consumer - Single
New Beetle Force of Good Website
Agency: Arnold Worldwide / Boston
Client: Volkswagen Category: Beyond the Banner / Business to Consumer - Single
Passat Minisite
Agency: Arnold Worldwide / Boston
Client: Volkswagen Category: Beyond the Banner / Business to Consumer - Single
Chill Text Generator
Agency: Crispin Porter + Bogusky / Miami
Client: Coke Zero Category: Beyond the Banner / Business to Consumer - Single
Best seats in the house
Agency: Daddy AB / Gothenburg
Client: Carlsberg Sverige AB Category: Beyond the Banner / Business to Consumer - Single
The Duel
Agency: Daddy AB / Gothenburg
Client: Carlsberg Sverige AB Category: Beyond the Banner / Business to Consumer - Single
Cross country mouse skiing
Agency: Daddy AB / Gothenburg
Client: TeliaSonera AB Category: Beyond the Banner / Business to Consumer - Single
A long wait
Agency: Daddy AB / Gothenburg
Client: Volkswagen Sverige Category: Beyond the Banner / Business to Consumer - Single
An adjustable world
Agency: Daddy AB / Gothenburg
Client: Volkswagen Sverige Category: Beyond the Banner / Business to Consumer - Single
Kamasutra
Agency: DDB Brasil / São Paulo
Client: Tok&Stok Category: Beyond the Banner / Business to Consumer - Single
GTI Online Painting Book
Agency: DDB Germany / Berlin
Client: Volkswagen AG Category: Beyond the Banner / Business to Consumer - Single
VW Fox Online Campaign Special
Agency: DDB Germany / Berlin
Client: Volkswagen AG Category: Beyond the Banner / Business to Consumer - Single
Design your own tube
Agency: Forsman & Bodenfors / Gothenburg
Client: Abba Seafood Category: Beyond the Banner / Business to Consumer - Single
Acura RL Interactive Showroom
Agency: Genex / Los Angeles
Client: Acura Category: Beyond the Banner / Business to Consumer - Single
The RSX Institute
Agency: Genex / Los Angeles
Client: Acura Category: Beyond the Banner / Business to Consumer - Single
TSX Diaries
Agency: Genex / Los Angeles
Client: Acura Category: Beyond the Banner / Business to Consumer - Single
Virgin Atlantic Phobias Self-help
Agency: NetX / Sydney
Client: Virgin Atlantic Airways Category: Beyond the Banner / Business to Consumer - Single
Toyota Aygo
Agency: North Kingdom / Skellefte
Client: Toyota Sweden Category: Beyond the Banner / Business to Consumer - Single
Power Vision, Entertain Yourself
Agency: Organic, Inc. / San Francisco
Client: Sprint Category: Beyond the Banner / Business to Consumer - Single
Happy Birthday Penguin
Agency: POKE / London
Client: Penguin Books Category: Beyond the Banner / Business to Consumer - Single
Valentine's Day
Agency: Publicis & Hal Riney / San Francisco
Client: Peter Kim Jewelry Category: Beyond the Banner / Business to Consumer - Single
Nike Basketball The Family
Agency: R/GA / New York
Client: Nike Category: Beyond the Banner / Business to Consumer - Single
Lovely Football
Agency: StrawberryFrog / Amsterdam
Client: Asics: Onitsuka Tiger Category: Beyond the Banner / Business to Consumer - Single
MINI DOMINATRIX
Agency: TAXI / Toronto
Client: MINI Canada Category: Beyond the Banner / Business to Consumer - Single
MINI SCENARIO SIMULATOR
Agency: TAXI / Toronto
Client: MINI Canada Category: Beyond the Banner / Business to Consumer - Single
Cuervot?n 2006 Mini-Site
Agency: Tribal DDB / New York
Client: Jose Cuervo Category: Beyond the Banner / Business to Consumer - Single
Virtual Spa
Agency: Wysiwyg Comunicaci?n Interactiva / Madrid
Client: Nokia Category: Beyond the Banner / Business to Consumer - Single
Santa
Agency: DDB Canada, Toronto / Toronto
Client: Philips Canada Category: Trade / Color: Full Page or Spread - Single
Mickey
Agency: LKM / Charlotte
Client: North Carolina Travel & Tourism Category: Trade / Color: Full Page or Spread - Single
30 YEARS
Agency: TAXI / Toronto
Client: George Simhoni Photography Category: Trade / Color: Full Page or Spread - Single
Sausage Biscuit
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Consumer Radio / Single
Genius/Mr. Backyard Bug Zapper Inventor
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Basketball Court Sweat Wiper Upper
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Jean Shorts Wearer
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Las Vegas Trip Taker
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Nosebleed Section fan
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Backyard BBQ
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Sushi
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Bud Bat
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Anheuser-Busch, Inc. Category: Consumer Radio / Single
Navy
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett Packard Category: Consumer Radio / Single
Starburst - Boyfriend
Agency: TBWA\Chiat\Day / New York
Client: Masterfoods - Starburst Category: Consumer Radio / Single
Starburst - Emotional Guy
Agency: TBWA\Chiat\Day / New York
Client: Masterfoods - Starburst Category: Consumer Radio / Single
Starburst - Sarcasm
Agency: TBWA\Chiat\Day / New York
Client: Masterfoods - Starburst Category: Consumer Radio / Single
Can't Over-Love Your Underwear
Agency: The Richards Group / Dallas
Client: Fruit of the Loom Category: Consumer Radio / Single
Award:
2006 Interactive Merit Award
Agency:
Agency Republic / London
Client:
Egg
Title:
Research lab website
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06096N
Award:
2006 Interactive Merit Award
Agency:
AgênciaClick / São Paulo
Client:
The Coca-Cola Company
Title:
Child's Play
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06097N
Award:
2006 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Bauducco
Title:
Boy
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06098N
Award:
2006 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen
Title:
New Beetle Force of Good Website
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06099N
Award:
2006 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen
Title:
Passat Minisite
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06100N
Award:
2006 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Coke Zero
Title:
Chill Text Generator
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06101N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
Carlsberg Sverige AB
Title:
Best seats in the house
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06102N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
Carlsberg Sverige AB
Title:
The Duel
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06103N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
TeliaSonera AB
Title:
Cross country mouse skiing
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06104N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
Volkswagen Sverige
Title:
A long wait
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06105N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
Volkswagen Sverige
Title:
An adjustable world
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06106N
Award:
2006 Interactive Merit Award
Agency:
DDB Brasil / São Paulo
Client:
Tok&Stok
Title:
Kamasutra
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06107N
Award:
2006 Interactive Merit Award
Agency:
DDB Germany / Berlin
Client:
Volkswagen AG
Title:
GTI Online Painting Book
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06108N
Award:
2006 Interactive Merit Award
Agency:
DDB Germany / Berlin
Client:
Volkswagen AG
Title:
VW Fox Online Campaign Special
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06109N
Award:
2006 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Abba Seafood
Title:
Design your own tube
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06110N
Award:
2006 Interactive Merit Award
Agency:
Genex / Los Angeles
Client:
Acura
Title:
Acura RL Interactive Showroom
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06111N
Award:
2006 Interactive Merit Award
Agency:
Genex / Los Angeles
Client:
Acura
Title:
The RSX Institute
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06112N
Award:
2006 Interactive Merit Award
Agency:
Genex / Los Angeles
Client:
Acura
Title:
TSX Diaries
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06113N
Award:
2006 Interactive Merit Award
Agency:
NetX / Sydney
Client:
Virgin Atlantic Airways
Title:
Virgin Atlantic Phobias Self-help
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06114N
Award:
2006 Interactive Merit Award
Agency:
North Kingdom / Skellefte
Client:
Toyota Sweden
Title:
Toyota Aygo
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06115N
Award:
2006 Interactive Merit Award
Agency:
Organic, Inc. / San Francisco
Client:
Sprint
Title:
Power Vision, Entertain Yourself
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06116N
Award:
2006 Interactive Merit Award
Agency:
POKE / London
Client:
Penguin Books
Title:
Happy Birthday Penguin
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06117N
Award:
2006 Interactive Merit Award
Agency:
Publicis & Hal Riney / San Francisco
Client:
Peter Kim Jewelry
Title:
Valentine's Day
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06118N
Award:
2006 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Basketball The Family
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06119N
Award:
2006 Interactive Merit Award
Agency:
StrawberryFrog / Amsterdam
Client:
Asics: Onitsuka Tiger
Title:
Lovely Football
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06120N
Award:
2006 Interactive Merit Award
Agency:
TAXI / Toronto
Client:
MINI Canada
Title:
MINI DOMINATRIX
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06121N
Award:
2006 Interactive Merit Award
Agency:
TAXI / Toronto
Client:
MINI Canada
Title:
MINI SCENARIO SIMULATOR
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06122N
Award:
2006 Interactive Merit Award
Agency:
Tribal DDB / New York
Client:
Jose Cuervo
Title:
Cuervot?n 2006 Mini-Site
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06123N
Award:
2006 Interactive Merit Award
Agency:
Wysiwyg Comunicaci?n Interactiva / Madrid
Client:
Nokia
Title:
Virtual Spa
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06124N
Award:
2006 Advertising Merit Award
Agency:
DDB Canada, Toronto / Toronto
Client:
Philips Canada
Title:
Santa
Category:
Trade / Color: Full Page or Spread - Single
Annual ID:
06143A
Award:
2006 Advertising Merit Award
Agency:
LKM / Charlotte
Client:
North Carolina Travel & Tourism
Title:
Mickey
Category:
Trade / Color: Full Page or Spread - Single
Annual ID:
06144A
Award:
2006 Advertising Merit Award
Agency:
TAXI / Toronto
Client:
George Simhoni Photography
Title:
30 YEARS
Category:
Trade / Color: Full Page or Spread - Single
Annual ID:
06145A
Award:
2006 Advertising Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
Sausage Biscuit
Category:
Consumer Radio / Single
Annual ID:
06021R
Award:
2006 Advertising Merit Award
Agency:
DDB Canada, Vancouver / Vancouver
Client:
ICBC
Title:
Stumble
Category:
Consumer Radio / Single
Annual ID:
06022R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Backyard Bug Zapper Inventor
Category:
Consumer Radio / Single
Annual ID:
06023R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Basketball Court Sweat Wiper Upper
Category:
Consumer Radio / Single
Annual ID:
06024R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Jean Shorts Wearer
Category:
Consumer Radio / Single
Annual ID:
06025R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Las Vegas Trip Taker
Category:
Consumer Radio / Single
Annual ID:
06026R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Nosebleed Section fan
Category:
Consumer Radio / Single
Annual ID:
06027R
Award:
2006 Advertising Merit Award
Agency:
DDB Germany / Berlin
Client:
Volkswagen AG
Title:
Liar
Category:
Consumer Radio / Single
Annual ID:
06028R
Award:
2006 Advertising Merit Award
Agency:
DeVito/Verdi / New York
Client:
National Thoroughbred Racing Association
Title:
Backyard BBQ
Category:
Consumer Radio / Single
Annual ID:
06029R
Award:
2006 Advertising Merit Award
Agency:
DeVito/Verdi / New York
Client:
National Thoroughbred Racing Association
Title:
Sushi
Category:
Consumer Radio / Single
Annual ID:
06030R
Award:
2006 Advertising Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Anheuser-Busch, Inc.
Title:
Bud Bat
Category:
Consumer Radio / Single
Annual ID:
06031R
Award:
2006 Advertising Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Hewlett Packard
Title:
Navy
Category:
Consumer Radio / Single
Annual ID:
06032R
Award:
2006 Advertising Merit Award
Agency:
Lowe Bull Truth / Durban
Client:
Wonderbra
Title:
Parking Lot
Category:
Consumer Radio / Single
Annual ID:
06033R
Award:
2006 Advertising Merit Award
Agency:
saatchi & Saatchi / london
Client:
Monster
Title:
Puppet
Category:
Consumer Radio / Single
Annual ID:
06034R
Award:
2006 Advertising Merit Award
Agency:
TBWA\Chiat\Day / New York
Client:
Masterfoods - Starburst
Title:
Starburst - Boyfriend
Category:
Consumer Radio / Single
Annual ID:
06035R
Award:
2006 Advertising Merit Award
Agency:
TBWA\Chiat\Day / New York
Client:
Masterfoods - Starburst
Title:
Starburst - Emotional Guy
Category:
Consumer Radio / Single
Annual ID:
06036R
Award:
2006 Advertising Merit Award
Agency:
TBWA\Chiat\Day / New York
Client:
Masterfoods - Starburst
Title:
Starburst - Sarcasm
Category:
Consumer Radio / Single
Annual ID:
06037R
Award:
2006 Advertising Merit Award
Agency:
The Richards Group / Dallas
Client:
Fruit of the Loom
Title:
Can't Over-Love Your Underwear
Category:
Consumer Radio / Single
Annual ID:
06038R
