The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Research lab website
Agency: Agency Republic / London
Client: Egg Category: Beyond the Banner / Business to Consumer - Single
Child's Play
Agency: AgênciaClick / São Paulo
Client: The Coca-Cola Company Category: Beyond the Banner / Business to Consumer - Single
Boy
Agency: AlmapBBDO / São Paulo
Client: Bauducco Category: Beyond the Banner / Business to Consumer - Single
New Beetle Force of Good Website
Agency: Arnold Worldwide / Boston
Client: Volkswagen Category: Beyond the Banner / Business to Consumer - Single
Passat Minisite
Agency: Arnold Worldwide / Boston
Client: Volkswagen Category: Beyond the Banner / Business to Consumer - Single
Chill Text Generator
Agency: Crispin Porter + Bogusky / Miami
Client: Coke Zero Category: Beyond the Banner / Business to Consumer - Single
Best seats in the house
Agency: Daddy AB / Gothenburg
Client: Carlsberg Sverige AB Category: Beyond the Banner / Business to Consumer - Single
The Duel
Agency: Daddy AB / Gothenburg
Client: Carlsberg Sverige AB Category: Beyond the Banner / Business to Consumer - Single
Cross country mouse skiing
Agency: Daddy AB / Gothenburg
Client: TeliaSonera AB Category: Beyond the Banner / Business to Consumer - Single
A long wait
Agency: Daddy AB / Gothenburg
Client: Volkswagen Sverige Category: Beyond the Banner / Business to Consumer - Single
An adjustable world
Agency: Daddy AB / Gothenburg
Client: Volkswagen Sverige Category: Beyond the Banner / Business to Consumer - Single
Kamasutra
Agency: DDB Brasil / São Paulo
Client: Tok&Stok Category: Beyond the Banner / Business to Consumer - Single
GTI Online Painting Book
Agency: DDB Germany / Berlin
Client: Volkswagen AG Category: Beyond the Banner / Business to Consumer - Single
VW Fox Online Campaign Special
Agency: DDB Germany / Berlin
Client: Volkswagen AG Category: Beyond the Banner / Business to Consumer - Single
Design your own tube
Agency: Forsman & Bodenfors / Gothenburg
Client: Abba Seafood Category: Beyond the Banner / Business to Consumer - Single
Acura RL Interactive Showroom
Agency: Genex / Los Angeles
Client: Acura Category: Beyond the Banner / Business to Consumer - Single
The RSX Institute
Agency: Genex / Los Angeles
Client: Acura Category: Beyond the Banner / Business to Consumer - Single
TSX Diaries
Agency: Genex / Los Angeles
Client: Acura Category: Beyond the Banner / Business to Consumer - Single
Virgin Atlantic Phobias Self-help
Agency: NetX / Sydney
Client: Virgin Atlantic Airways Category: Beyond the Banner / Business to Consumer - Single
Toyota Aygo
Agency: North Kingdom / Skellefte
Client: Toyota Sweden Category: Beyond the Banner / Business to Consumer - Single
Power Vision, Entertain Yourself
Agency: Organic, Inc. / San Francisco
Client: Sprint Category: Beyond the Banner / Business to Consumer - Single
Happy Birthday Penguin
Agency: POKE / London
Client: Penguin Books Category: Beyond the Banner / Business to Consumer - Single
Valentine's Day
Agency: Publicis & Hal Riney / San Francisco
Client: Peter Kim Jewelry Category: Beyond the Banner / Business to Consumer - Single
Nike Basketball The Family
Agency: R/GA / New York
Client: Nike Category: Beyond the Banner / Business to Consumer - Single
Lovely Football
Agency: StrawberryFrog / Amsterdam
Client: Asics: Onitsuka Tiger Category: Beyond the Banner / Business to Consumer - Single
MINI DOMINATRIX
Agency: TAXI / Toronto
Client: MINI Canada Category: Beyond the Banner / Business to Consumer - Single
MINI SCENARIO SIMULATOR
Agency: TAXI / Toronto
Client: MINI Canada Category: Beyond the Banner / Business to Consumer - Single
Cuervot?n 2006 Mini-Site
Agency: Tribal DDB / New York
Client: Jose Cuervo Category: Beyond the Banner / Business to Consumer - Single
Virtual Spa
Agency: Wysiwyg Comunicaci?n Interactiva / Madrid
Client: Nokia Category: Beyond the Banner / Business to Consumer - Single
Upside Down
Agency: AgênciaClick / São Paulo
Client: The Coca-Cola Company Category: Banners - Fixed Space / Business to Consumer - Single
Fractal
Agency: AlmapBBDO / São Paulo
Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single
RoofStudio-Peg Banner
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Banners - Fixed Space / Business to Consumer - Single
Personality Banner
Agency: Crispin Porter + Bogusky / Miami
Client: PINK Category: Banners - Fixed Space / Business to Consumer - Single
www.nikerunning.com
Agency: DoubleYou / Barcelona
Client: American Nike Category: Banners - Fixed Space / Business to Consumer - Single
Storm
Agency: Freestyle Interactive / San Francisco
Client: Dolby Category: Banners - Fixed Space / Business to Consumer - Single
HP Butterfly Banner
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett-Packard Category: Banners - Fixed Space / Business to Consumer - Single
Saturn Sky Sounds Banner
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Saturn Category: Banners - Fixed Space / Business to Consumer - Single
Car crash
Agency: Nordpol+ Hamburg / Hamburg
Client: Renault Germany Category: Banners - Fixed Space / Business to Consumer - Single
Get Your Hands On the Real One!
Agency: OgilvyOne / Beijing
Client: Audi Category: Banners - Fixed Space / Business to Consumer - Single
HP DESIGNJET 130
Agency: Saatchi & Saatchi Singapore / Singapore
Client: HP Asia Pacific Category: Banners - Fixed Space / Business to Consumer - Single
bboybattle.com
Agency: Arnold / McLean
Client: McDonald's Category: Viral and Email / Business to Consumer
Snickers Satisfies.com
Agency: Atmosphere BBDO / New York
Client: Masterfoods USA Category: Viral and Email / Business to Consumer
SithSense
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Viral and Email / Business to Consumer
Scavenger
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Viral and Email / Business to Consumer
Jolly Good Call
Agency: Crispin Porter + Bogusky / Miami
Client: Virgin Atlantic Airways Category: Viral and Email / Business to Consumer
Cockerel, christmas and sick
Agency: glue London / London
Client: Virgin Trains Category: Viral and Email / Business to Consumer
Exercise Your Music Muscle
Agency: Ground Zero Advertising / Los Angeles
Client: Virgin Digital Category: Viral and Email / Business to Consumer
Stingray
Agency: Leo Burnett / Frankfurt
Client: Revell Category: Viral and Email / Business to Consumer
Audi A3 Art of the H3ist Easter Egg Flim "Nisha at Art Forger"
Agency: McKinney / Durham
Client: Audi of America, Inc. Category: Viral and Email / Business to Consumer
Award:
2006 Interactive Merit Award
Agency:
Agency Republic / London
Client:
Egg
Title:
Research lab website
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06096N
Award:
2006 Interactive Merit Award
Agency:
AgênciaClick / São Paulo
Client:
The Coca-Cola Company
Title:
Child's Play
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06097N
Award:
2006 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Bauducco
Title:
Boy
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06098N
Award:
2006 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen
Title:
New Beetle Force of Good Website
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06099N
Award:
2006 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen
Title:
Passat Minisite
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06100N
Award:
2006 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Coke Zero
Title:
Chill Text Generator
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06101N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
Carlsberg Sverige AB
Title:
Best seats in the house
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06102N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
Carlsberg Sverige AB
Title:
The Duel
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06103N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
TeliaSonera AB
Title:
Cross country mouse skiing
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06104N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
Volkswagen Sverige
Title:
A long wait
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06105N
Award:
2006 Interactive Merit Award
Agency:
Daddy AB / Gothenburg
Client:
Volkswagen Sverige
Title:
An adjustable world
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06106N
Award:
2006 Interactive Merit Award
Agency:
DDB Brasil / São Paulo
Client:
Tok&Stok
Title:
Kamasutra
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06107N
Award:
2006 Interactive Merit Award
Agency:
DDB Germany / Berlin
Client:
Volkswagen AG
Title:
GTI Online Painting Book
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06108N
Award:
2006 Interactive Merit Award
Agency:
DDB Germany / Berlin
Client:
Volkswagen AG
Title:
VW Fox Online Campaign Special
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06109N
Award:
2006 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Abba Seafood
Title:
Design your own tube
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06110N
Award:
2006 Interactive Merit Award
Agency:
Genex / Los Angeles
Client:
Acura
Title:
Acura RL Interactive Showroom
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06111N
Award:
2006 Interactive Merit Award
Agency:
Genex / Los Angeles
Client:
Acura
Title:
The RSX Institute
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06112N
Award:
2006 Interactive Merit Award
Agency:
Genex / Los Angeles
Client:
Acura
Title:
TSX Diaries
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06113N
Award:
2006 Interactive Merit Award
Agency:
NetX / Sydney
Client:
Virgin Atlantic Airways
Title:
Virgin Atlantic Phobias Self-help
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06114N
Award:
2006 Interactive Merit Award
Agency:
North Kingdom / Skellefte
Client:
Toyota Sweden
Title:
Toyota Aygo
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06115N
Award:
2006 Interactive Merit Award
Agency:
Organic, Inc. / San Francisco
Client:
Sprint
Title:
Power Vision, Entertain Yourself
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06116N
Award:
2006 Interactive Merit Award
Agency:
POKE / London
Client:
Penguin Books
Title:
Happy Birthday Penguin
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06117N
Award:
2006 Interactive Merit Award
Agency:
Publicis & Hal Riney / San Francisco
Client:
Peter Kim Jewelry
Title:
Valentine's Day
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06118N
Award:
2006 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Basketball The Family
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06119N
Award:
2006 Interactive Merit Award
Agency:
StrawberryFrog / Amsterdam
Client:
Asics: Onitsuka Tiger
Title:
Lovely Football
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06120N
Award:
2006 Interactive Merit Award
Agency:
TAXI / Toronto
Client:
MINI Canada
Title:
MINI DOMINATRIX
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06121N
Award:
2006 Interactive Merit Award
Agency:
TAXI / Toronto
Client:
MINI Canada
Title:
MINI SCENARIO SIMULATOR
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06122N
Award:
2006 Interactive Merit Award
Agency:
Tribal DDB / New York
Client:
Jose Cuervo
Title:
Cuervot?n 2006 Mini-Site
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06123N
Award:
2006 Interactive Merit Award
Agency:
Wysiwyg Comunicaci?n Interactiva / Madrid
Client:
Nokia
Title:
Virtual Spa
Category:
Beyond the Banner / Business to Consumer - Single
Annual ID:
06124N
Award:
2006 Interactive Merit Award
Agency:
AgênciaClick / São Paulo
Client:
The Coca-Cola Company
Title:
Upside Down
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06063N
Award:
2006 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Volkswagen
Title:
Fractal
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06064N
Award:
2006 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
MINI
Title:
RoofStudio-Peg Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06065N
Award:
2006 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
PINK
Title:
Personality Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06066N
Award:
2006 Interactive Merit Award
Agency:
DoubleYou / Barcelona
Client:
American Nike
Title:
www.nikerunning.com
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06067N
Award:
2006 Interactive Merit Award
Agency:
Freestyle Interactive / San Francisco
Client:
Dolby
Title:
Storm
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06068N
Award:
2006 Interactive Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Hewlett-Packard
Title:
HP Butterfly Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06069N
Award:
2006 Interactive Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Saturn
Title:
Saturn Sky Sounds Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06070N
Award:
2006 Interactive Merit Award
Agency:
Nordpol+ Hamburg / Hamburg
Client:
Renault Germany
Title:
Car crash
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06071N
Award:
2006 Interactive Merit Award
Agency:
OgilvyOne / Beijing
Client:
Audi
Title:
Get Your Hands On the Real One!
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06072N
Award:
2006 Interactive Merit Award
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
HP Asia Pacific
Title:
HP DESIGNJET 130
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
06073N
Award:
2006 Interactive Merit Award
Agency:
Arnold / McLean
Client:
McDonald's
Title:
bboybattle.com
Category:
Viral and Email / Business to Consumer
Annual ID:
06214N
Award:
2006 Interactive Merit Award
Agency:
Atmosphere BBDO / New York
Client:
Masterfoods USA
Title:
Snickers Satisfies.com
Category:
Viral and Email / Business to Consumer
Annual ID:
06215N
Award:
2006 Interactive Merit Award
Agency:
Big Spaceship / Brooklyn
Client:
ABC
Title:
LOST
Category:
Viral and Email / Business to Consumer
Annual ID:
06216N
Award:
2006 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
SithSense
Category:
Viral and Email / Business to Consumer
Annual ID:
06217N
Award:
2006 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
MINI
Title:
Scavenger
Category:
Viral and Email / Business to Consumer
Annual ID:
06218N
Award:
2006 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Virgin Atlantic Airways
Title:
Jolly Good Call
Category:
Viral and Email / Business to Consumer
Annual ID:
06219N
Award:
2006 Interactive Merit Award
Agency:
glue London / London
Client:
Virgin Trains
Title:
Cockerel, christmas and sick
Category:
Viral and Email / Business to Consumer
Annual ID:
06220N
Award:
2006 Interactive Merit Award
Agency:
Ground Zero Advertising / Los Angeles
Client:
Virgin Digital
Title:
Exercise Your Music Muscle
Category:
Viral and Email / Business to Consumer
Annual ID:
06221N
Award:
2006 Interactive Merit Award
Agency:
Leo Burnett / Frankfurt
Client:
Revell
Title:
Stingray
Category:
Viral and Email / Business to Consumer
Annual ID:
06222N
Award:
2006 Interactive Merit Award
Agency:
McKinney / Durham
Client:
Audi of America, Inc.
Title:
Audi A3 Art of the H3ist Easter Egg Flim "Nisha at Art Forger"
Category:
Viral and Email / Business to Consumer
Annual ID:
06223N
