The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Nike Run London Integrated
Agency: AKQA / London
Client: Nike Category: Integrated Branding / Integrated Branding Campaign
Tyre / Twister / Robbery
Agency: creativejuice/g1 / bangkok
Client: Bangkok Insurance Category: Consumer Television / :30/:25 - Campaign
"Graveyard"
Agency: Everest Brand Solutions Pvt Ltd / Mumbai
Client: Cancer Patients Aid Association Category: Public Service/Political-Print / Outdoor and Posters - Single
Real toys
Agency: Grey Worldwide GmbH / Duesseldorf
Client: Toys "R" Us Category: Environmental Design / Campaign
King Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Integrated Branding / Integrated Branding Campaign
MOTORmate Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Integrated Branding / Integrated Branding Campaign
Complaints
Agency: The Martin Agency / Richmond
Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Single
Earrings
Agency: The Martin Agency / Richmond
Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Single
Audi A3 Art of the H3ist
Agency: McKinney / Durham
Client: Audi of America, Inc. Category: Exceptional Innovation in Media / Innovative Use of Media - Interactive/New Media: Campaign
Jim Esch for Congress Logo
Agency: Archrival / Lincoln
Client: Jim Esch for Congress Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only
Confirmation
Agency: Happy Forsman & Bodenfors / Gothenburg
Client: Church of Sweden Category: Public Service / Non-Profit / Educational / Collateral - Campaign (direct mail, booklet / brochures, guerilla)
adidas_1 Interactive Store
Agency: OneDigital / Sydney
Client: adidas Category: Other Digital Media / Business to Consumer
Company brochure 2006
Agency: E.Co.,Ltd. / Tokyo
Client: E.Co.,ltd. Category: Collateral Design / Self-Promotion - Single Only
Ravenstoke
Agency: The Viral Factory / London
Client: Unilever Category: Online Movies / Promotional Advertising
Lean Mean Fighting Machine 2054
Agency: Lean Mean Fighting Machine / London
Client: Lean Mean Fighting Machine Category: Beyond the Banner / Self-Promotion - Campaign
ABSOLUT METROPOLIS.
Agency: Great Works / Stockholm
Client: V&S ABSOLUT SPIRITS Category: Web Sites / Business to Consumer
adidas Originals
Agency: NEUE DIGITALE / Frankfurt
Client: adidas Category: Web Sites / Business to Consumer
adidas Y-3 Cubes
Agency: NEUE DIGITALE / Frankfurt
Client: adidas Category: Web Sites / Business to Consumer
Invasion
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Hasbro Category: Collateral Advertising / Posters: Campaign
RoofStudio Campaign
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Banners - Fixed Space / Business to Consumer - Campaign
Trees
Agency: JWT Philippines / Makati City
Client: Green Peace Category: Public Service/Political-Print / Newspaper or Magazine - Single
SPAM RECYCLING
Agency: Jung von Matt AG / Stuttgart
Client: EnBW - Energy BW Category: Web Sites / Promotional Advertising
TBS "Humor Study"
Agency: Mother New York / New York
Client: Turner Broadcasting System (TBS) Category: Web Sites / Promotional Advertising
Grandma/Video/Backyard BBQ
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Campaign
Rally Race
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Banners - Dynamic / Business to Consumer - Single
Surf Camp
Agency: Wieden+Kennedy / New York
Client: ESPN Brand Category: Consumer Television / Over :30 - Single - max. :90
Choir
Agency: Wieden+Kennedy
Client: Honda Category: Consumer Television / Over :30 - Single - max. :90
The Noise protection windows by Weru campaign
Agency: Scholz & Friends Berlin GmbH / Berlin
Client: Weru AG Category: Trade / Color: Full Page or Spread - Campaign
Maze
Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur
Client: Sony (M) Sdn Bhd Category: Collateral Advertising / Posters: Single
Names
Agency: Clarity Coverdale Fury / Minneapolis
Client: MADD Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Nike Sprint Sister - Interactive Shoestring
Agency: DoubleYou / Barcelona
Client: American Nike Category: Banners - Dynamic / Promotional Advertising - Single