The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Exceptional Innovation in Marketing
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- Innovative Marketing - Single
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Award
Agency
Client
Title
Category
Annual ID

Giant Comb
Agency: Leo Burnett / Bangkok
Client: P&G Rejoice Category: Exceptional Innovation in Marketing / Innovative Marketing - Single


Tummy Tissue
Agency: lowe shanghai / shanghai
Client: Total Fitness Club Category: Exceptional Innovation in Marketing / Innovative Marketing - Single


Contagious
Agency: Ogilvy South Africa / Cape Town
Client: SANTA (South African National Tuberculosis Association) Category: Exceptional Innovation in Marketing / Innovative Marketing - Single


Nike iD Reuters Sign
Agency: R/GA / New York
Client: Nike Category: Exceptional Innovation in Marketing / Innovative Marketing - Single


Boomgate
Agency: Saatchi & Saatchi / Sydney
Client: Procter & Gamble Category: Exceptional Innovation in Marketing / Innovative Marketing - Single


Worst Boyfriend
Agency: DDB New Zealand / Auckland
Client: nzgirl Category: Exceptional Innovation in Marketing / Innovative Marketing - Campaign


Tourist Campaign
Agency: Fallon London / London
Client: Tate Category: Exceptional Innovation in Marketing / Innovative Marketing - Campaign


Audi A3 Art of the H3ist
Agency: McKinney / Durham
Client: Audi of America, Inc. Category: Exceptional Innovation in Marketing / Innovative Marketing - Campaign


Jordan Lifestyle
Agency: Wieden+Kennedy / New York
Client: Nike Brand Jordan - Lifestyle Collection Category: Exceptional Innovation in Marketing / Innovative Marketing - Campaign


Award:
2006 Advertising Merit Award
Agency:
Leo Burnett / Bangkok
Client:
P&G Rejoice
Title:
Giant Comb
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Single
Annual ID:
06292A

Award:
2006 Advertising Merit Award
Agency:
lowe shanghai / shanghai
Client:
Total Fitness Club
Title:
Tummy Tissue
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Single
Annual ID:
06293A

Award:
2006 Advertising Merit Award
Agency:
Ogilvy South Africa / Cape Town
Client:
SANTA (South African National Tuberculosis Association)
Title:
Contagious
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Single
Annual ID:
06294A

Award:
2006 Advertising Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike iD Reuters Sign
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Single
Annual ID:
06295A

Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Procter & Gamble
Title:
Boomgate
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Single
Annual ID:
06296A

Award:
2006 Advertising Merit Award
Agency:
DDB New Zealand / Auckland
Client:
nzgirl
Title:
Worst Boyfriend
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Campaign
Annual ID:
06297A

Award:
2006 Advertising Merit Award
Agency:
Fallon London / London
Client:
Tate
Title:
Tourist Campaign
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Campaign
Annual ID:
06298A

Award:
2006 Advertising Merit Award
Agency:
McKinney / Durham
Client:
Audi of America, Inc.
Title:
Audi A3 Art of the H3ist
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Campaign
Annual ID:
06299A
