The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Calendar
Agency: DDB London / London
Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Uncarriable Carrier Bags
Agency: Mother / London
Client: Mother Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Beans
Agency: DDB London / London
Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Maze
Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur
Client: Sony (M) Sdn Bhd Category: Collateral Advertising / Posters: Single
Milo - Football/Graduation/Frisbee
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: Nestle Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Divorce Lawyer
Agency: john st. / toronto
Client: James Mahon Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Invasion
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Hasbro Category: Collateral Advertising / Posters: Campaign
Escalator
Agency: Ogilvy & Mather Advertising / Kuala Lumpur
Client: Gillette (M) Sdn Bhd Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Map
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: DHL Category: Collateral Advertising / Posters: Single
Counterfeit Brochure
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Collateral Advertising / Posters: Single
Babes on Cars
Agency: Jung von Matt AG / 20357 Hamburg
Client: Cars-and-Boxes Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
125 Calories Print Campaign
Agency: BBDO / New York
Client: Guinness Category: Collateral Advertising / Posters: Campaign
Razor
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: The Economist Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Finger
Agency: BBDO Malaysia / Kuala Lumpur
Client: Olympus (M) Sdn Bhd Category: Collateral Advertising / Posters: Single
Drool
Agency: Foote Cone & Belding / New York
Client: Kraft / Milk-Bone Category: Collateral Advertising / Posters: Single
Ashtray
Agency: Lowe New York / New York
Client: Museum of Sex Category: Collateral Advertising / Posters: Single
Fly Boy
Agency: Naga DDB Malaysia / Petaling Jaya
Client: Energizer Malaysia Sdn Bhd Category: Collateral Advertising / Posters: Single
Group Photo
Agency: Naga DDB Malaysia / Petaling Jaya
Client: Nikon Malaysia Sdn Bhd Category: Collateral Advertising / Posters: Single
World Map
Agency: Ogilvy & Mather Limited / New Delhi
Client: Discovery Channel Category: Collateral Advertising / Posters: Single
Farsighted
Agency: Ogilvy & Mather Philippines / Makati City
Client: The Economist Category: Collateral Advertising / Posters: Single
Old Bill
Agency: Publicis Mojo / Walsh Bay
Client: Creative Brands Pty Ltd Category: Collateral Advertising / Posters: Single
Old Fax
Agency: Publicis Mojo / Walsh Bay
Client: Creative Brands Pty Ltd Category: Collateral Advertising / Posters: Single
Old Shopping List
Agency: Publicis Mojo / Walsh Bay
Client: Creative Brands Pty Ltd Category: Collateral Advertising / Posters: Single
White House
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Hasbro Category: Collateral Advertising / Posters: Single
Satelites
Agency: JWT Mexico / Mexico City
Client: Ford / Lo Jack Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Cuts
Agency: Ogilvy & Mather Asia Pacific / David , Hong Kong / Hong Kong
Client: Texwood Ltd Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Beyond the road
Agency: Saatchi & Saatchi / Sydney
Client: Lexus Australia Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
It's great getting old
Agency: Saatchi & Saatchi / Sydney
Client: Lion Nathan Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Quarantine box
Agency: Serviceplan Gruppe f?r innovative Kommunikation GmbH & Co. KG / M?nchen
Client: Verlagsgruppe L?bbe GmbH & Co. KG Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Agency Book
Agency: DDB Canada, Vancouver / Vancouver
Client: DDB Canada Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Fish Market
Agency: Mullen / Wenham
Client: Joshua Dalsimer Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Kangaroo/Sheep
Agency: Saatchi & Saatchi / Sydney
Client: Saatchi & Saatchi, Sydney Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
" Pixel "
Agency: Lowe Bull Cape Town / Cape Town
Client: Durex Category: Collateral Advertising / Posters: Campaign
Faster than imagine
Agency: Beijing Creative World Advertising Co.,Ltd. / Beijing
Client: Audi AG Category: Collateral Advertising / Posters: Campaign
Zombie
Agency: Colenso BBDO / Auckland
Client: Monaco Category: Collateral Advertising / Posters: Campaign
Ebay "it" Retail Print Campaign
Agency: BBDO / New York
Client: Ebay Category: Collateral Advertising / Posters: Campaign
" Flag " / " Old Man "/ " Widow "
Agency: JWT Malaysia / Kuala Lumpur,
Client: Kimberly-Clark Trading Sdn. Bhd. Category: Collateral Advertising / Posters: Campaign
1000 pictures
Agency: Ogilvy & Mather / Mumbai
Client: Visage Images Category: Collateral Advertising / Posters: Campaign
Queer Eye
Agency: Ogilvy & Mather Advertising / Kuala Lumpur
Client: Metropolitan TV Sdn Bhd (8TV) Category: Collateral Advertising / Posters: Campaign
Widest Screen
Agency: Ogilvy & Mather Limited / New Delhi
Client: Shipra Estate Private Limited Category: Collateral Advertising / Posters: Campaign
Koleman
Agency: Ogilvy & Mather Thailand / Bangkok
Client: Koleman Category: Collateral Advertising / Posters: Campaign
Ionique Fertilizer
Agency: Ogilvy & Mather Thailand / Bangkok
Client: Ionique Fertilizer Category: Collateral Advertising / Posters: Campaign
Kodak Zoom Effect Campaign
Agency: Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt
Client: Kodak Germany Category: Collateral Advertising / Posters: Campaign
Reactions
Agency: Ogilvy South Africa / Johannesburg
Client: Harley Davidson Category: Collateral Advertising / Posters: Campaign
Corners
Agency: Saatchi & Saatchi / Mumbai
Client: Procter & Gamble Category: Collateral Advertising / Posters: Campaign
Names
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Golite Category: Collateral Advertising / Posters: Campaign
Stacks
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Hasbro Category: Collateral Advertising / Posters: Campaign
Tough Trucks
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Hasbro Category: Collateral Advertising / Posters: Campaign
Roads
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Soon Hin Sportsbikes Category: Collateral Advertising / Posters: Campaign
Durex XL Campaign
Agency: The Jupiter Drawing Room / Johannesburg
Client: Permark International Category: Collateral Advertising / Posters: Campaign
Award:
2006 Advertising Gold Pencil
Agency:
DDB London / London
Client:
Harvey Nichols
Title:
Calendar
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Annual ID:
06030A
Award:
2006 Advertising Gold Pencil
Agency:
Mother / London
Client:
Mother
Title:
Uncarriable Carrier Bags
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Annual ID:
06038A
Award:
2006 Advertising Gold Pencil
Agency:
DDB London / London
Client:
Harvey Nichols
Title:
Beans
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Single
Annual ID:
06027A
Award:
2006 Advertising Silver Pencil
Agency:
McCann Erickson (M) Sdn Bhd / Kuala Lumpur
Client:
Sony (M) Sdn Bhd
Title:
Maze
Category:
Collateral Advertising / Posters: Single
Annual ID:
06033A
Award:
2006 Advertising Silver Pencil
Agency:
Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client:
Nestle
Title:
Milo - Football/Graduation/Frisbee
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Annual ID:
06031A
Award:
2006 Advertising Silver Pencil
Agency:
john st. / toronto
Client:
James Mahon
Title:
Divorce Lawyer
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Annual ID:
06039A
Award:
2006 Advertising Silver Pencil
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
Hasbro
Title:
Invasion
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06036A
Award:
2006 Advertising Silver Pencil
Agency:
Ogilvy & Mather Advertising / Kuala Lumpur
Client:
Gillette (M) Sdn Bhd
Title:
Escalator
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Single
Annual ID:
06028A
Award:
2006 Advertising Bronze Pencil
Agency:
Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client:
DHL
Title:
Map
Category:
Collateral Advertising / Posters: Single
Annual ID:
06034A
Award:
2006 Advertising Bronze Pencil
Agency:
Crispin Porter + Bogusky / Miami
Client:
MINI
Title:
Counterfeit Brochure
Category:
Collateral Advertising / Posters: Single
Annual ID:
06035A
Award:
2006 Advertising Bronze Pencil
Agency:
Jung von Matt AG / 20357 Hamburg
Client:
Cars-and-Boxes
Title:
Babes on Cars
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Annual ID:
06032A
Award:
2006 Advertising Bronze Pencil
Agency:
BBDO / New York
Client:
Guinness
Title:
125 Calories Print Campaign
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06037A
Award:
2006 Advertising Bronze Pencil
Agency:
Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client:
The Economist
Title:
Razor
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Single
Annual ID:
06029A
Award:
2006 Advertising Merit Award
Agency:
BBDO Malaysia / Kuala Lumpur
Client:
Olympus (M) Sdn Bhd
Title:
Finger
Category:
Collateral Advertising / Posters: Single
Annual ID:
06172A
Award:
2006 Advertising Merit Award
Agency:
Foote Cone & Belding / New York
Client:
Kraft / Milk-Bone
Title:
Drool
Category:
Collateral Advertising / Posters: Single
Annual ID:
06173A
Award:
2006 Advertising Merit Award
Agency:
Lowe New York / New York
Client:
Museum of Sex
Title:
Ashtray
Category:
Collateral Advertising / Posters: Single
Annual ID:
06174A
Award:
2006 Advertising Merit Award
Agency:
Naga DDB Malaysia / Petaling Jaya
Client:
Energizer Malaysia Sdn Bhd
Title:
Fly Boy
Category:
Collateral Advertising / Posters: Single
Annual ID:
06175A
Award:
2006 Advertising Merit Award
Agency:
Naga DDB Malaysia / Petaling Jaya
Client:
Nikon Malaysia Sdn Bhd
Title:
Group Photo
Category:
Collateral Advertising / Posters: Single
Annual ID:
06176A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather Limited / New Delhi
Client:
Discovery Channel
Title:
World Map
Category:
Collateral Advertising / Posters: Single
Annual ID:
06177A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather Philippines / Makati City
Client:
The Economist
Title:
Farsighted
Category:
Collateral Advertising / Posters: Single
Annual ID:
06178A
Award:
2006 Advertising Merit Award
Agency:
Publicis Mojo / Walsh Bay
Client:
Creative Brands Pty Ltd
Title:
Old Bill
Category:
Collateral Advertising / Posters: Single
Annual ID:
06179A
Award:
2006 Advertising Merit Award
Agency:
Publicis Mojo / Walsh Bay
Client:
Creative Brands Pty Ltd
Title:
Old Fax
Category:
Collateral Advertising / Posters: Single
Annual ID:
06180A
Award:
2006 Advertising Merit Award
Agency:
Publicis Mojo / Walsh Bay
Client:
Creative Brands Pty Ltd
Title:
Old Shopping List
Category:
Collateral Advertising / Posters: Single
Annual ID:
06181A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
Hasbro
Title:
White House
Category:
Collateral Advertising / Posters: Single
Annual ID:
06182A
Award:
2006 Advertising Merit Award
Agency:
JWT Mexico / Mexico City
Client:
Ford / Lo Jack
Title:
Satelites
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Annual ID:
06167A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather Asia Pacific / David , Hong Kong / Hong Kong
Client:
Texwood Ltd
Title:
Cuts
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Annual ID:
06168A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Lexus Australia
Title:
Beyond the road
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Annual ID:
06169A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Lion Nathan
Title:
It's great getting old
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Annual ID:
06170A
Award:
2006 Advertising Merit Award
Agency:
Serviceplan Gruppe f?r innovative Kommunikation GmbH & Co. KG / M?nchen
Client:
Verlagsgruppe L?bbe GmbH & Co. KG
Title:
Quarantine box
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Annual ID:
06171A
Award:
2006 Advertising Merit Award
Agency:
DDB Canada, Vancouver / Vancouver
Client:
DDB Canada
Title:
Agency Book
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Annual ID:
06202A
Award:
2006 Advertising Merit Award
Agency:
Mullen / Wenham
Client:
Joshua Dalsimer
Title:
Fish Market
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Annual ID:
06203A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Saatchi & Saatchi, Sydney
Title:
Kangaroo/Sheep
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Annual ID:
06204A
Award:
2006 Advertising Merit Award
Agency:
Lowe Bull Cape Town / Cape Town
Client:
Durex
Title:
" Pixel "
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06183A
Award:
2006 Advertising Merit Award
Agency:
Beijing Creative World Advertising Co.,Ltd. / Beijing
Client:
Audi AG
Title:
Faster than imagine
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06184A
Award:
2006 Advertising Merit Award
Agency:
Colenso BBDO / Auckland
Client:
Monaco
Title:
Zombie
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06185A
Award:
2006 Advertising Merit Award
Agency:
BBDO / New York
Client:
Ebay
Title:
Ebay "it" Retail Print Campaign
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06186A
Award:
2006 Advertising Merit Award
Agency:
JWT Malaysia / Kuala Lumpur,
Client:
Kimberly-Clark Trading Sdn. Bhd.
Title:
" Flag " / " Old Man "/ " Widow "
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06187A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Visage Images
Title:
1000 pictures
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06188A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather Advertising / Kuala Lumpur
Client:
Metropolitan TV Sdn Bhd (8TV)
Title:
Queer Eye
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06189A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather Limited / New Delhi
Client:
Shipra Estate Private Limited
Title:
Widest Screen
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06190A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather Thailand / Bangkok
Client:
Koleman
Title:
Koleman
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06191A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather Thailand / Bangkok
Client:
Ionique Fertilizer
Title:
Ionique Fertilizer
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06192A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt
Client:
Kodak Germany
Title:
Kodak Zoom Effect Campaign
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06193A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy South Africa / Johannesburg
Client:
Harley Davidson
Title:
Reactions
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06194A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi / Mumbai
Client:
Procter & Gamble
Title:
Corners
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06195A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
Golite
Title:
Names
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06196A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
Hasbro
Title:
Stacks
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06197A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
Hasbro
Title:
Tough Trucks
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06198A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
Soon Hin Sportsbikes
Title:
Roads
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06199A
Award:
2006 Advertising Merit Award
Agency:
The Jupiter Drawing Room / Johannesburg
Client:
Permark International
Title:
Durex XL Campaign
Category:
Collateral Advertising / Posters: Campaign
Annual ID:
06200A
