The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

"Graveyard" Agency: Everest Brand Solutions Pvt Ltd / Mumbai Client: Cancer Patients Aid Association Category: Public Service/Political-Print / Outdoor and Posters - Single
Real Beach Trash Agency: Saatchi & Saatchi Los Angeles / Torrance Client: Surfrider Foundation Category: Public Service/Political-Print / Outdoor and Posters - Single
Names Agency: Clarity Coverdale Fury / Minneapolis Client: MADD Category: Public Service/Political-Print / Outdoor and Posters - Campaign
IAPA - Adoption Agency: Ogilvy & Mather / Mumbai Client: The Indian Association For Promotion Of Adoption & Child Welfare (IAPA) Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
Feathered Dinosuars and the Origin and Flights exhibit Agency: DDB Canada, Toronto / Toronto Client: Royal Ontario Museum Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
Extinction Agency: Saatchi & Saatchi Singapore / Singapore Client: Greenpeace Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
Trees Agency: JWT Philippines / Makati City Client: Green Peace Category: Public Service/Political-Print / Newspaper or Magazine - Single
Cig Egret Agency: Goodby, Silverstein & Partners / San Francisco Client: California Coastal Commission Category: Public Service/Political-Print / Newspaper or Magazine - Single
Legs Agency: Arnold Australia / Sydney NSW Client: International Campaign to Ban Landmine Category: Public Service/Political-Print / Outdoor and Posters - Single
INSECTS Agency: BBDO West / San Francisco Client: SAN FRANCISCO ZOOLOGICAL SOCIETY Category: Public Service/Political-Print / Outdoor and Posters - Single
Monsters - Hitler Agency: Euro RSCG India / Mumbai Client: Cancer Patients Aid Association Category: Public Service/Political-Print / Outdoor and Posters - Single
Trees Agency: JWT Philippines / Makati City Client: Green Peace Category: Public Service/Political-Print / Outdoor and Posters - Single
Blanket Agency: Lobedu Leo Burnett / Sunninghill Client: Salvation Army Category: Public Service/Political-Print / Outdoor and Posters - Single
Bag Agency: Ogilvy & Mather / Buenos Aires Client: Fundacion Vida SIlvestre Category: Public Service/Political-Print / Outdoor and Posters - Single
Fill in the blanks Agency: Ogilvy & Mather Limited / New Delhi Client: Seagram India Limited Category: Public Service/Political-Print / Outdoor and Posters - Single
Fill in the blanks (Poster) Agency: Ogilvy & Mather Limited / New Delhi Client: Seagram India Limited Category: Public Service/Political-Print / Outdoor and Posters - Single
Crocodile Agency: Ogilvy & Mather Thailand / Bangkok Client: WWF Category: Public Service/Political-Print / Outdoor and Posters - Single
Make a Stand Agency: Ogilvy Beijing / Beijing Client: WWF Category: Public Service/Political-Print / Outdoor and Posters - Single
Polar Bear Agency: Ogilvy Beijing / Beijing Client: WWF Category: Public Service/Political-Print / Outdoor and Posters - Single
Crossing Agency: Ogilvy Groep Nederland / Amsterdam Client: Dutch Association for Traffic Victims (Vereniging Verkeersslachtoffers) Category: Public Service/Political-Print / Outdoor and Posters - Single
Still Here Bench Agency: OgilvyOne worldwide / London Client: Cancer Research UK Category: Public Service/Political-Print / Outdoor and Posters - Single
Cigarette Agency: TBWA\Chiat\Day / New York Client: American Cancer Society Category: Public Service/Political-Print / Outdoor and Posters - Single
Underground Theatre Agency: BBDO Atlanta / Atlanta Client: Hertz Theatre Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Pages Agency: Colenso BBDO / Auckland Client: New Zealand Book Council Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Alcoholic, Bruise, Tear Agency: DDB Canada, Vancouver / Vancouver Client: United Way Category: Public Service/Political-Print / Outdoor and Posters - Campaign
California Coastal Commission Campaign Agency: Goodby, Silverstein & Partners / San Francisco Client: California Coastal Commission Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Area Under Water Agency: Henderson Advertising / Greenville Client: American Red Cross Category: Public Service/Political-Print / Outdoor and Posters - Campaign
WWF Agency: Ogilvy & Mather Thailand / Bangkok Client: WWF Category: Public Service/Political-Print / Outdoor and Posters - Campaign
German Foundation for Monument Protection "Bank Note Campaign" Agency: Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt Client: German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz) Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Sewing Pattern Agency: Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt Client: Worldwide Fund for Nature (WWF) Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Extinction Agency: Saatchi & Saatchi Singapore / Singapore Client: Greenpeace Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Anti-smoke campaign Agency: TBWA\Paris / Boulogne-Billancourt Client: YLAT Category: Public Service/Political-Print / Outdoor and Posters - Campaign
WWII Story Agency: The Alchemy Partnership / Singapore Client: The Eurasian Association Singapore Category: Public Service/Political-Print / Outdoor and Posters - Campaign
Sixty Magazine Agency: Arnika / Hopewell Junction Client: VCU Adcenter Category: Public Service/Political-Print / Collateral (Brochures and Direct Mail) - Single
Chopstick Agency: JWT / Singapore Client: Think Centre Category: Public Service/Political-Print / Collateral (Brochures and Direct Mail) - Single
Underground Theatre Agency: BBDO Atlanta / Atlanta Client: Hertz Theatre Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
Monsters Agency: Euro RSCG India / Mumbai Client: Cancer Patients Aid Association Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
American Values Agency: Middle Child / Lake Forest Client: Amnesty International Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
HT 'Plant More Trees' Agency: Ogilvy & Mather / Mumbai Client: Hindustan Times Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
WWF Agency: Ogilvy & Mather Thailand / Bangkok Client: WWF Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
German Foundation for Monument Protection "Bank Note Campaign" Agency: Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt Client: German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz) Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
"Bush" / "Than Shwe" / "Mugabe" / "Ayatollah" Agency: Saatchi & Saatchi / Petaling Jaya Client: Amnesty International Malaysia Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
Equations Agency: Saatchi and Saatchi / New York Client: American Society for the Prevention of Cruelty to Animals (ASPCA) Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
Exam Questions Agency: Saatchi and Saatchi / New York Client: Innocence in Danger Category: Public Service/Political-Print / Newspaper or Magazine - Campaign
MLB Agency: BBDO Atlanta / Atlanta Client: Change the Policy Category: Public Service/Political-Print / Newspaper or Magazine - Single
Poo Car Agency: DDB Canada, Toronto / Toronto Client: Royal Ontario Museum Category: Public Service/Political-Print / Newspaper or Magazine - Single
Wire Agency: DDB Canada, Toronto / Toronto Client: Royal Ontario Museum Category: Public Service/Political-Print / Newspaper or Magazine - Single
Monsters - Stalin Agency: Euro RSCG India / Mumbai Client: Cancer Patients Aid Association Category: Public Service/Political-Print / Newspaper or Magazine - Single
Shut Up! (Lady) Agency: JWT Lisbon / Alg Client: APAV Category: Public Service/Political-Print / Newspaper or Magazine - Single
Crossing Agency: Ogilvy Groep Nederland / Amsterdam Client: Dutch Association for Traffic Victims (Vereniging Verkeersslachtoffers) Category: Public Service/Political-Print / Newspaper or Magazine - Single

2006 Advertising Silver Pencil

Everest Brand Solutions Pvt Ltd / Mumbai

Cancer Patients Aid Association

"Graveyard"

Public Service/Political-Print / Outdoor and Posters - Single

06044A

2006 Advertising Bronze Pencil

Saatchi & Saatchi Los Angeles / Torrance

Surfrider Foundation

Real Beach Trash

Public Service/Political-Print / Outdoor and Posters - Single

06045A

2006 Advertising Silver Pencil

Clarity Coverdale Fury / Minneapolis

MADD

Names

Public Service/Political-Print / Outdoor and Posters - Campaign

06046A

2006 Advertising Silver Pencil

Ogilvy & Mather / Mumbai

The Indian Association For Promotion Of Adoption & Child Welfare (IAPA)

IAPA - Adoption

Public Service/Political-Print / Newspaper or Magazine - Campaign

06042A

2006 Advertising Silver Pencil

DDB Canada, Toronto / Toronto

Royal Ontario Museum

Feathered Dinosuars and the Origin and Flights exhibit

Public Service/Political-Print / Newspaper or Magazine - Campaign

06043A

2006 Advertising Bronze Pencil

Saatchi & Saatchi Singapore / Singapore

Greenpeace

Extinction

Public Service/Political-Print / Newspaper or Magazine - Campaign

06220A

2006 Advertising Silver Pencil

JWT Philippines / Makati City

Green Peace

Trees

Public Service/Political-Print / Newspaper or Magazine - Single

06040A

2006 Advertising Bronze Pencil

Goodby, Silverstein & Partners / San Francisco

California Coastal Commission

Cig Egret

Public Service/Political-Print / Newspaper or Magazine - Single

06041A

2006 Advertising Merit Award

Arnold Australia / Sydney NSW

International Campaign to Ban Landmine

Legs

Public Service/Political-Print / Outdoor and Posters - Single

06223A

2006 Advertising Merit Award

BBDO West / San Francisco

SAN FRANCISCO ZOOLOGICAL SOCIETY

INSECTS

Public Service/Political-Print / Outdoor and Posters - Single

06224A

2006 Advertising Merit Award

Euro RSCG India / Mumbai

Cancer Patients Aid Association

Monsters - Hitler

Public Service/Political-Print / Outdoor and Posters - Single

06225A

2006 Advertising Merit Award

JWT Philippines / Makati City

Green Peace

Trees

Public Service/Political-Print / Outdoor and Posters - Single

06226A

2006 Advertising Merit Award

Lobedu Leo Burnett / Sunninghill

Salvation Army

Blanket

Public Service/Political-Print / Outdoor and Posters - Single

06227A

2006 Advertising Merit Award

Ogilvy & Mather / Buenos Aires

Fundacion Vida SIlvestre

Bag

Public Service/Political-Print / Outdoor and Posters - Single

06228A

2006 Advertising Merit Award

Ogilvy & Mather Limited / New Delhi

Seagram India Limited

Fill in the blanks

Public Service/Political-Print / Outdoor and Posters - Single

06229A

2006 Advertising Merit Award

Ogilvy & Mather Limited / New Delhi

Seagram India Limited

Fill in the blanks (Poster)

Public Service/Political-Print / Outdoor and Posters - Single

06230A

2006 Advertising Merit Award

Ogilvy & Mather Thailand / Bangkok

WWF

Crocodile

Public Service/Political-Print / Outdoor and Posters - Single

06231A

2006 Advertising Merit Award

Ogilvy Beijing / Beijing

WWF

Make a Stand

Public Service/Political-Print / Outdoor and Posters - Single

06232A

2006 Advertising Merit Award

Ogilvy Beijing / Beijing

WWF

Polar Bear

Public Service/Political-Print / Outdoor and Posters - Single

06233A

2006 Advertising Merit Award

Ogilvy Groep Nederland / Amsterdam

Dutch Association for Traffic Victims (Vereniging Verkeersslachtoffers)

Crossing

Public Service/Political-Print / Outdoor and Posters - Single

06234A

2006 Advertising Merit Award

OgilvyOne worldwide / London

Cancer Research UK

Still Here Bench

Public Service/Political-Print / Outdoor and Posters - Single

06235A

2006 Advertising Merit Award

TBWA\Chiat\Day / New York

American Cancer Society

Cigarette

Public Service/Political-Print / Outdoor and Posters - Single

06236A

2006 Advertising Merit Award

BBDO Atlanta / Atlanta

Hertz Theatre

Underground Theatre

Public Service/Political-Print / Outdoor and Posters - Campaign

06237A

2006 Advertising Merit Award

Colenso BBDO / Auckland

New Zealand Book Council

Pages

Public Service/Political-Print / Outdoor and Posters - Campaign

06238A

2006 Advertising Merit Award

DDB Canada, Vancouver / Vancouver

United Way

Alcoholic, Bruise, Tear

Public Service/Political-Print / Outdoor and Posters - Campaign

06239A

2006 Advertising Merit Award

Goodby, Silverstein & Partners / San Francisco

California Coastal Commission

California Coastal Commission Campaign

Public Service/Political-Print / Outdoor and Posters - Campaign

06240A

2006 Advertising Merit Award

Henderson Advertising / Greenville

American Red Cross

Area Under Water

Public Service/Political-Print / Outdoor and Posters - Campaign

06241A

2006 Advertising Merit Award

Ogilvy & Mather Thailand / Bangkok

WWF

WWF

Public Service/Political-Print / Outdoor and Posters - Campaign

06242A

2006 Advertising Merit Award

Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt

German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz)

German Foundation for Monument Protection "Bank Note Campaign"

Public Service/Political-Print / Outdoor and Posters - Campaign

06243A

2006 Advertising Merit Award

Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt

Worldwide Fund for Nature (WWF)

Sewing Pattern

Public Service/Political-Print / Outdoor and Posters - Campaign

06244A

2006 Advertising Merit Award

Saatchi & Saatchi Singapore / Singapore

Greenpeace

Extinction

Public Service/Political-Print / Outdoor and Posters - Campaign

06245A

2006 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

YLAT

Anti-smoke campaign

Public Service/Political-Print / Outdoor and Posters - Campaign

06246A

2006 Advertising Merit Award

The Alchemy Partnership / Singapore

The Eurasian Association Singapore

WWII Story

Public Service/Political-Print / Outdoor and Posters - Campaign

06247A

2006 Advertising Merit Award

Arnika / Hopewell Junction

VCU Adcenter

Sixty Magazine

Public Service/Political-Print / Collateral (Brochures and Direct Mail) - Single

06248A

2006 Advertising Merit Award

JWT / Singapore

Think Centre

Chopstick

Public Service/Political-Print / Collateral (Brochures and Direct Mail) - Single

06249A

2006 Advertising Merit Award

BBDO Atlanta / Atlanta

Hertz Theatre

Underground Theatre

Public Service/Political-Print / Newspaper or Magazine - Campaign

06213A

2006 Advertising Merit Award

Euro RSCG India / Mumbai

Cancer Patients Aid Association

Monsters

Public Service/Political-Print / Newspaper or Magazine - Campaign

06214A

2006 Advertising Merit Award

Middle Child / Lake Forest

Amnesty International

American Values

Public Service/Political-Print / Newspaper or Magazine - Campaign

06215A

2006 Advertising Merit Award

Ogilvy & Mather / Mumbai

Hindustan Times

HT 'Plant More Trees'

Public Service/Political-Print / Newspaper or Magazine - Campaign

06216A

2006 Advertising Merit Award

Ogilvy & Mather Thailand / Bangkok

WWF

WWF

Public Service/Political-Print / Newspaper or Magazine - Campaign

06217A

2006 Advertising Merit Award

Ogilvy & Mather Werbeagentur GmbH & Co. KG / Frankfurt

German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz)

German Foundation for Monument Protection "Bank Note Campaign"

Public Service/Political-Print / Newspaper or Magazine - Campaign

06218A

2006 Advertising Merit Award

Saatchi & Saatchi / Petaling Jaya

Amnesty International Malaysia

"Bush" / "Than Shwe" / "Mugabe" / "Ayatollah"

Public Service/Political-Print / Newspaper or Magazine - Campaign

06219A

2006 Advertising Merit Award

Saatchi and Saatchi / New York

American Society for the Prevention of Cruelty to Animals (ASPCA)

Equations

Public Service/Political-Print / Newspaper or Magazine - Campaign

06221A

2006 Advertising Merit Award

Saatchi and Saatchi / New York

Innocence in Danger

Exam Questions

Public Service/Political-Print / Newspaper or Magazine - Campaign

06222A

2006 Advertising Merit Award

BBDO Atlanta / Atlanta

Change the Policy

MLB

Public Service/Political-Print / Newspaper or Magazine - Single

06205A

2006 Advertising Merit Award

DDB Canada, Toronto / Toronto

Royal Ontario Museum

Poo Car

Public Service/Political-Print / Newspaper or Magazine - Single

06206A

2006 Advertising Merit Award

DDB Canada, Toronto / Toronto

Royal Ontario Museum

Wire

Public Service/Political-Print / Newspaper or Magazine - Single

06207A

2006 Advertising Merit Award

Euro RSCG India / Mumbai

Cancer Patients Aid Association

Monsters - Stalin

Public Service/Political-Print / Newspaper or Magazine - Single

06208A

2006 Advertising Merit Award

JWT Lisbon / Alg

APAV

Shut Up! (Lady)

Public Service/Political-Print / Newspaper or Magazine - Single

06209A

2006 Advertising Merit Award

Ogilvy Groep Nederland / Amsterdam

Dutch Association for Traffic Victims (Vereniging Verkeersslachtoffers)

Crossing

Public Service/Political-Print / Newspaper or Magazine - Single

06210A

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