The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
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- Brand
- Non-Profit Client
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Award
Agency
Client
Title
Category
Annual ID
Noitulove
Agency: AMV BBDO / London
Client: Guinness Category: Consumer Television / Over :30 - Single - max. :90
Don't Judge Campaign
Agency: DDB Los Angeles / Venice
Client: Ameriquest Mortgage Category: Consumer Television / :30/:25 - Campaign
Big Ad
Agency: George Patterson Y&R / Melbourne
Client: Carlton Draught Category: Consumer Television / Over :30 - Single - max. :90
Noitulove
Agency: AMV BBDO / London
Client: Guinness Category: Consumer Television / Over :30 - Single - max. :90
Power of Dreams
Agency: Wieden+Kennedy / London
Client: Honda Category: Consumer Television / Commercials of var. length - Campaign
L'Equipe Child
Agency: DDB / Paris
Client: L'Equipe Category: Consumer Television / :30/:25 - Single
GOLF
Agency: TAXI / Toronto
Client: Pfizer Canada, Viagra Category: Consumer Television / :20 and Under - Single
Stop the Clock
Agency: JWT / london
Client: Vodafone Category: Consumer Television / :20 and Under - Campaign
Tyre / Twister / Robbery
Agency: creativejuice/g1 / bangkok
Client: Bangkok Insurance Category: Consumer Television / :30/:25 - Campaign
Surf Camp
Agency: Wieden+Kennedy / New York
Client: ESPN Brand Category: Consumer Television / Over :30 - Single - max. :90
Choir
Agency: Wieden+Kennedy
Client: Honda Category: Consumer Television / Over :30 - Single - max. :90
Miller Auditions
Agency: Young & Rubicam / Chicago
Client: Miller Brewing Company Category: Consumer Television / Commercials of var. length - Campaign
Starburst
Agency: TBWA\Chiat\Day/New York
Client: Masterfoods - Starburst Category: Consumer Television / Commercials of var. length - Campaign
Concert
Agency: DDB Los Angeles / Venice
Client: Ameriquest Mortgage Category: Consumer Television / :30/:25 - Single
Press Conference
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / :30/:25 - Single
OFFICE / GOLF / COACH
Agency: TAXI / Toronto
Client: Pfizer Canada, Viagra Category: Consumer Television / :20 and Under - Campaign
Bob, Wife, People
Agency: Goodby, Silverstein & Partners / San Francisco
Client: ACE Hardware Category: Consumer Television / :30/:25 - Campaign
Barefoot Run
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / Over :30 - Single - max. :90
Hello Tommorrow
Agency: TBWAChiatDay / San Francisco (180TBWA)
Client: adidas International Category: Consumer Television / Over :30 - Single - max. :90
Counterfeit
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Consumer Television / Over :30 - Single - max. :90
Reincarnate
Agency: Publicis Mojo / Melbourne
Client: Nike Australia Category: Consumer Television / Commercials of var. length - Campaign
Ernie the Klepto
Agency: TBWAChiatDay New York / New York
Client: Masterfoods - Starburst Category: Consumer Television / :30/:25 - Single
Photographer
Agency: Wirz / BBDO / Zürich
Client: Swiss Assurance Mobiliar Category: Consumer Television / :30/:25 - Single
XBOX 360
Agency: 72andSunny / El Segundo, McCann-Erickson / San Francisco
Client: Microsoft XBOX 360 Category: Consumer Television / Over :30 - Campaign
Wedding
Agency: JWT / london
Client: Vodafone Category: Consumer Television / :20 and Under - Single
Milwaukee's Best
Agency: Mother / New York
Client: Miller Brewing Company Category: Consumer Television / :20 and Under - Campaign
Golden Gate Fields
Agency: DDB San Francisco / San Francisco
Client: Golden Gate Fields Category: Consumer Television / Under $50,000 Budget: Campaign
SUNDANCE POETRY
Agency: JWT / New York
Client: SUNDANCE CHANNEL Category: Consumer Television / Under $50,000 Budget: Campaign
The Whittler, T-Shirt Cannon, Speedgun, Bullpen Cart
Agency: Ogilvy & Mather, New York / New York
Client: New York Mets Category: Consumer Television / Under $50,000 Budget: Campaign
Wake Up with the King: Bed, Curtain, Dog
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Consumer Television / :30/:25 - Campaign
take back your vacation
Agency: davidandgoliath / los angelos
Client: universal orlando Category: Consumer Television / :30/:25 - Campaign
The LeBrons
Agency: Epoch Films / New York
Client: Nike, Inc. Category: Consumer Television / :30/:25 - Campaign
HP: Francois II, Road Trip, Cafe Society
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett Packard Category: Consumer Television / :30/:25 - Campaign
Comedy Central
Agency: Hungry Man / NY
Client: Comedy Central Category: Consumer Television / :30/:25 - Campaign
FedEx TV Campaign
Agency: BBDO / New York
Client: FedEx Category: Consumer Television / :30/:25 - Campaign
I'M NOT NORMAL
Agency: la comunidad / Miami Beach
Client: Virgin Mobile Category: Consumer Television / :30/:25 - Campaign
What Happens Here, Stays Here
Agency: R&R Partners / Las Vegas
Client: Las Vegas Convention and Visitors Authority Category: Consumer Television / :30/:25 - Campaign
Bass Master Classic
Agency: Fort Franklin/Boston
Client: ESPN Category: Consumer Television / :30/:25 - Campaign
The LeBrons
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / :30/:25 - Campaign
ESPN SportsCenter Campaign
Agency: Wieden+Kennedy / New York
Client: ESPN SportsCenter Category: Consumer Television / :30/:25 - Campaign
Miller Auditions
Agency: Young & Rubicam / Chicago
Client: Miller Brewing Company Category: Consumer Television / :30/:25 - Campaign
Gimme the Ball
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Over :30 - Single - max. :90
Impossible Field
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Over :30 - Single - max. :90
Hoops
Agency: 72andSunny / El Segundo
Client: DC Shoes Category: Consumer Television / Over :30 - Single - max. :90
March of the Emperors
Agency: BETC Euro RSCG / Paris
Client: CANAL+ Category: Consumer Television / Over :30 - Single - max. :90
Bleachers
Agency: Fallon / Minneapolis
Client: Starbucks Category: Consumer Television / Over :30 - Single - max. :90
Balls (60")
Agency: Fallon London / London
Client: Sony Category: Consumer Television / Over :30 - Single - max. :90
Stick
Agency: BBDO / New York
Client: FedEx Category: Consumer Television / Over :30 - Single - max. :90
Joy
Agency: McCann-Erickson / San Francisco
Client: Microsoft XBOX 360 Category: Consumer Television / Over :30 - Single - max. :90