The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
Jump Higher
Agency: Advico Young & Rubicam / Zürich - Gockhausen
Client: Head Snowboards Category: Consumer Magazine / Color: Full Page or Spread - Single
Squat
Agency: BBDO Singapore Pte Ltd / Singapore
Client: One Cube Category: Consumer Magazine / Color: Full Page or Spread - Single
"Bushes"
Agency: Campbell-Ewald / Warren
Client: United States Navy Category: Consumer Magazine / Color: Full Page or Spread - Single
Slide Camera
Agency: Clemenger BBDO / Wellington
Client: Panasonic New Zealand Category: Consumer Magazine / Color: Full Page or Spread - Single
Ego Emission Insert
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Consumer Magazine / Color: Full Page or Spread - Single
Moth
Agency: DDB London / London
Client: Harvey Nichols Category: Consumer Magazine / Color: Full Page or Spread - Single
Karate Catfight
Agency: DDB London / London
Client: Harvey Nichols Category: Consumer Magazine / Color: Full Page or Spread - Single
Plaster
Agency: GREY / Barcelona
Client: Comercial Arge PILOT Category: Consumer Magazine / Color: Full Page or Spread - Single
Hearses
Agency: Grey Worldwide: HK / Quarry Bay
Client: Kiwicare Category: Consumer Magazine / Color: Full Page or Spread - Single
Fingersex
Agency: Jung von Matt AG / Hamburg
Client: SciFi Channel Category: Consumer Magazine / Color: Full Page or Spread - Single
Railcycle
Agency: Leo Burnett, Bangkok / Bangkok
Client: Clima Co., Ltd. Category: Consumer Magazine / Color: Full Page or Spread - Single
Barriercycle
Agency: Leo Burnett, Bangkok / Bangkok
Client: Clima Co., Ltd. Category: Consumer Magazine / Color: Full Page or Spread - Single
First Time
Agency: Leo Burnett / Chicago
Client: Altoids Category: Consumer Magazine / Color: Full Page or Spread - Single
Oh, The Shame
Agency: Leo Burnett / Chicago
Client: Altoids Category: Consumer Magazine / Color: Full Page or Spread - Single
Omens
Agency: Leo Burnett / Chicago
Client: Allstate Category: Consumer Magazine / Color: Full Page or Spread - Single
Arcade
Agency: Lowe Bull Johannesburg / Bryanston
Client: Unilever - AXE Category: Consumer Magazine / Color: Full Page or Spread - Single
Lego
Agency: Lowe Bull Johannesburg / Bryanston
Client: Unilever - AXE Category: Consumer Magazine / Color: Full Page or Spread - Single
The chewing gum for afterwards
Agency: Saatchi & Saatchi GmbH / Frankfurt
Client: Novartis - Nicotinell Category: Consumer Magazine / Color: Full Page or Spread - Single
Divorce
Agency: Saatchi & Saatchi / New York
Client: Allume Systems/StuffIt Deluxe Category: Consumer Magazine / Color: Full Page or Spread - Single
Stadium
Agency: Saatchi & Saatchi / New York
Client: Procter & Gamble/Tide Coldwater Category: Consumer Magazine / Color: Full Page or Spread - Single
Cruise Ship
Agency: Saatchi & Saatchi / New York
Client: Procter & Gamble/Tide Coldwater Category: Consumer Magazine / Color: Full Page or Spread - Single
Lego - Fire Station
Agency: Saatchi & Saatchi / Singapore
Client: Lego Category: Consumer Magazine / Color: Full Page or Spread - Single
Lego - Hangar
Agency: Saatchi & Saatchi / Singapore
Client: Lego Category: Consumer Magazine / Color: Full Page or Spread - Single
GBC Asia - UFO
Agency: Saatchi & Saatchi / Singapore
Client: GBC Asia Pte Ltd Category: Consumer Magazine / Color: Full Page or Spread - Single
GBC Asia - JFK
Agency: Saatchi & Saatchi / Singapore
Client: GBC Asia Pte Ltd Category: Consumer Magazine / Color: Full Page or Spread - Single
Jade
Agency: The Dukes Of Urbino.Com / Global
Client: Post-It Category: Consumer Magazine / Color: Full Page or Spread - Single
Logos
Agency: Young & Rubicam Buenos Aires / Capital Federal
Client: Visa Category: Consumer Magazine / Color: Full Page or Spread - Single
metamorphosis
Agency: OgilvyInteractive / Madrid
Client: Telefonica Category: Banners - Fixed Space / Business to Business - Single
Baby
Agency: clemmow hornby inge / london
Client: The Roy Castle Foundation Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Wallaby
Agency: Leo Burnett / Sydney
Client: World Wildlife Fund Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Aware 'Bruises' Banner
Agency: Saatchi & Saatchi / Singapore
Client: AWARE Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
The trip goes on
Agency: Saatchi & Saatchi GmbH / Frankfurt
Client: Schirn Kunsthalle Frankfurt Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Refraction
Agency: BBDO Malaysia / Kuala Lumpur
Client: Olympus (M) Sdn Bhd Category: Collateral / Posters - Single
Slouch
Agency: BBDO Singapore Pte Ltd / Singapore
Client: One Cube Category: Collateral / Posters - Single
Le Doh
Agency: DDB Worldwide Pte Ltd / Singapore
Client: Hasbro Singapore Category: Collateral / Posters - Single
Hearses
Agency: Grey Worldwide: HK / Quarry Bay
Client: Kiwicare Category: Collateral / Posters - Single
Builders of Tomorrow
Agency: Jung von Matt AG / Hamburg
Client: Lego Category: Collateral / Posters - Single
Land Rover
Agency: Ogilvy & Mather Philippines / Makati City
Client: DHL Worldwide Express Phils. Category: Collateral / Posters - Single
Nikon - Battlefield
Agency: Ogilvy Singapore / Singapore
Client: Nikon Singapore Category: Collateral / Posters - Single
Shoes
Agency: Ogilvy & Mather / Toronto
Client: Mattel Canada - Hot Wheels Category: Collateral / Posters - Single
"Dirt Road"
Agency: Saatchi & Saatchi / Petaling Jaya
Client: UMW Toyota Motor Category: Collateral / Posters - Single
Palm Treo 680 Launch
Agency: AKQA / San Francisco
Client: Palm Category: Integrated Branding Campaign
Phone Legends
Agency: Clemenger BBDO / Wellington
Client: Land Transport NZ Category: Integrated Branding Campaign
Whopperettes Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Integrated Branding Campaign
Award:
2007 Advertising Merit Award
Agency:
Advico Young & Rubicam / Zürich - Gockhausen
Client:
Head Snowboards
Title:
Jump Higher
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07137A
Award:
2007 Advertising Merit Award
Agency:
BBDO Singapore Pte Ltd / Singapore
Client:
One Cube
Title:
Squat
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07138A
Award:
2007 Advertising Merit Award
Agency:
Campbell-Ewald / Warren
Client:
United States Navy
Title:
"Bushes"
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07139A
Award:
2007 Advertising Merit Award
Agency:
Clemenger BBDO / Wellington
Client:
Panasonic New Zealand
Title:
Slide Camera
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07140A
Award:
2007 Advertising Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
Ego Emission Insert
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07141A
Award:
2007 Advertising Merit Award
Agency:
DDB London / London
Client:
Harvey Nichols
Title:
Moth
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07142A
Award:
2007 Advertising Merit Award
Agency:
DDB London / London
Client:
Harvey Nichols
Title:
Karate Catfight
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07143A
Award:
2007 Advertising Merit Award
Agency:
GREY / Barcelona
Client:
Comercial Arge PILOT
Title:
Plaster
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07144A
Award:
2007 Advertising Merit Award
Agency:
Grey Worldwide: HK / Quarry Bay
Client:
Kiwicare
Title:
Hearses
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07145A
Award:
2007 Advertising Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
SciFi Channel
Title:
Fingersex
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07146A
Award:
2007 Advertising Merit Award
Agency:
Leo Burnett, Bangkok / Bangkok
Client:
Clima Co., Ltd.
Title:
Railcycle
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07147A
Award:
2007 Advertising Merit Award
Agency:
Leo Burnett, Bangkok / Bangkok
Client:
Clima Co., Ltd.
Title:
Barriercycle
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07148A
Award:
2007 Advertising Merit Award
Agency:
Leo Burnett / Chicago
Client:
Altoids
Title:
First Time
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07149A
Award:
2007 Advertising Merit Award
Agency:
Leo Burnett / Chicago
Client:
Altoids
Title:
Oh, The Shame
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07150A
Award:
2007 Advertising Merit Award
Agency:
Leo Burnett / Chicago
Client:
Allstate
Title:
Omens
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07151A
Award:
2007 Advertising Merit Award
Agency:
Lowe Bull Johannesburg / Bryanston
Client:
Unilever - AXE
Title:
Arcade
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07152A
Award:
2007 Advertising Merit Award
Agency:
Lowe Bull Johannesburg / Bryanston
Client:
Unilever - AXE
Title:
Lego
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07153A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi GmbH / Frankfurt
Client:
Novartis - Nicotinell
Title:
The chewing gum for afterwards
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07154A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / New York
Client:
Allume Systems/StuffIt Deluxe
Title:
Divorce
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07155A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / New York
Client:
Procter & Gamble/Tide Coldwater
Title:
Stadium
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07156A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / New York
Client:
Procter & Gamble/Tide Coldwater
Title:
Cruise Ship
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07157A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
Lego
Title:
Lego - Fire Station
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07158A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
Lego
Title:
Lego - Hangar
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07159A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
GBC Asia Pte Ltd
Title:
GBC Asia - UFO
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07160A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
GBC Asia Pte Ltd
Title:
GBC Asia - JFK
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07161A
Award:
2007 Advertising Merit Award
Agency:
The Dukes Of Urbino.Com / Global
Client:
Post-It
Title:
Jade
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07162A
Award:
2007 Advertising Merit Award
Agency:
Young & Rubicam Buenos Aires / Capital Federal
Client:
Visa
Title:
Logos
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Annual ID:
07163A
Award:
2007 Interactive Merit Award
Agency:
OgilvyInteractive / Madrid
Client:
Telefonica
Title:
metamorphosis
Category:
Banners - Fixed Space / Business to Business - Single
Annual ID:
07083N
Award:
2007 Interactive Merit Award
Agency:
clemmow hornby inge / london
Client:
The Roy Castle Foundation
Title:
Baby
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Annual ID:
07085N
Award:
2007 Interactive Merit Award
Agency:
Leo Burnett / Sydney
Client:
World Wildlife Fund
Title:
Wallaby
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Annual ID:
07086N
Award:
2007 Interactive Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
AWARE
Title:
Aware 'Bruises' Banner
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Annual ID:
07087N
Award:
2007 Interactive Merit Award
Agency:
Saatchi & Saatchi GmbH / Frankfurt
Client:
Schirn Kunsthalle Frankfurt
Title:
The trip goes on
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Annual ID:
07088N
Award:
2007 Advertising Merit Award
Agency:
BBDO Atlanta / Atlanta
Client:
Bookears
Title:
King
Category:
Collateral / Posters - Single
Annual ID:
07253A
Award:
2007 Advertising Merit Award
Agency:
BBDO Malaysia / Kuala Lumpur
Client:
Olympus (M) Sdn Bhd
Title:
Refraction
Category:
Collateral / Posters - Single
Annual ID:
07254A
Award:
2007 Advertising Merit Award
Agency:
BBDO Singapore Pte Ltd / Singapore
Client:
One Cube
Title:
Slouch
Category:
Collateral / Posters - Single
Annual ID:
07255A
Award:
2007 Advertising Merit Award
Agency:
Colenso BBDO / Auckland
Client:
Mini
Title:
Blur
Category:
Collateral / Posters - Single
Annual ID:
07256A
Award:
2007 Advertising Merit Award
Agency:
DDB Worldwide Pte Ltd / Singapore
Client:
Hasbro Singapore
Title:
Le Doh
Category:
Collateral / Posters - Single
Annual ID:
07257A
Award:
2007 Advertising Merit Award
Agency:
Grey Worldwide: HK / Quarry Bay
Client:
Kiwicare
Title:
Hearses
Category:
Collateral / Posters - Single
Annual ID:
07258A
Award:
2007 Advertising Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
Lego
Title:
Builders of Tomorrow
Category:
Collateral / Posters - Single
Annual ID:
07259A
Award:
2007 Advertising Merit Award
Agency:
Leo Burnett / Chicago
Client:
Altoids
Title:
Oh, The Shame
Category:
Collateral / Posters - Single
Annual ID:
07260A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather Philippines / Makati City
Client:
DHL Worldwide Express Phils.
Title:
Land Rover
Category:
Collateral / Posters - Single
Annual ID:
07261A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy Singapore / Singapore
Client:
Nikon Singapore
Title:
Nikon - Battlefield
Category:
Collateral / Posters - Single
Annual ID:
07262A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather / Toronto
Client:
Mattel Canada - Hot Wheels
Title:
Shoes
Category:
Collateral / Posters - Single
Annual ID:
07263A
Award:
2007 Advertising Merit Award
Agency:
Rethink / Vancouver
Client:
Orkin Pest Control
Title:
Glue
Category:
Collateral / Posters - Single
Annual ID:
07264A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / Petaling Jaya
Client:
UMW Toyota Motor
Title:
"Dirt Road"
Category:
Collateral / Posters - Single
Annual ID:
07265A
Award:
2007 Interactive Merit Award
Agency:
AKQA / London
Client:
Nike
Title:
Nike Festival of Air
Category:
Integrated Branding Campaign
Annual ID:
07248N
Award:
2007 Interactive Merit Award
Agency:
AKQA / San Francisco
Client:
Palm
Title:
Palm Treo 680 Launch
Category:
Integrated Branding Campaign
Annual ID:
07249N
Award:
2007 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Audi
Title:
Audi Robots
Category:
Integrated Branding Campaign
Annual ID:
07250N
Award:
2007 Interactive Merit Award
Agency:
Clemenger BBDO / Wellington
Client:
Land Transport NZ
Title:
Phone Legends
Category:
Integrated Branding Campaign
Annual ID:
07251N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
Whopperettes Integrated
Category:
Integrated Branding Campaign
Annual ID:
07252N
