The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
What Noise?
Agency: Kinetic Singapore / Singapore
Client: The Hear and Be Heard Fund Centre for Hearing Intervention & Language Development Category: Microsites / Public Service/Non-Profit/ Educational
Refill Bottle
Agency: Kinetic Singapore / singapore
Client: Kinetic Singapore Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Super-Bastard Box Art Characters
Agency: undoboy / Portland
Client: Undoboy Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Search Engine
Agency: Ogilvy & Mather / Cape Town
Client: WWF Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Refill Bottle
Agency: Kinetic Singapore / singapore
Client: Kinetic Singapore Category: Package Design / Campaign
Ghost Pops
Agency: Net#Work BBDO / Johannesburg
Client: Simba Chips Category: Consumer Television / Under $50,000 Budget - Campaign
Gee Beauty Brand and Corporate Identity
Agency: GJP Advertising and Design / Toronto
Client: Gee Beauty Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
The Art of Persuading
Agency: STUDIO RASIC / Zagreb
Client: HOZ, MUO, Zagreb Category: Environmental Design / Single
North Sea Films Letterhead
Agency: Oxide Design Co. / Omaha
Client: North Sea Films Category: Brand and Corporate Identity Design / Corporate Identity - Single
Equipo
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Over :30 - Single - max. :90
German Coastguard
Agency: B_T_S United AS / Oslo
Client: Berlitz Category: Consumer Television / Over :30 - Single - max. :90
Paint
Agency: Fallon / London
Client: Sony Bravia Category: Consumer Television / Over :30 - Single - max. :90
Jug Simple Furniture Tour
Agency: Cole & Weber United / Seattle
Client: Carlo Rossi Category: Exceptional Innovation in Media & Marketing / Innovative Marketing - Campaign
Semillero
Agency: Grupo W / Saltillo
Client: Semillero, Creatives School Category: Web Sites / Public Service/Non-Profit/ Educational
Harvey Nichols
Agency: DDB / London
Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Campaign
Not Here But Now
Agency: walker / Zürich
Client: Amnesty International Category: Public Service/Political Print / Outdoor and Posters - Campaign
Snickers Halloween
Agency: TBWA\Chiat\Day / New York
Client: Masterfoods Category: Small Space Print / Black and White or Color: Less than a Page - Campaign
The Stuntman
Agency: Grupo W / Saltillo
Client: Unilever - Rexona Category: Brand Gaming/Applications / Online
Ketchup
Agency: Publicis Mojo / Auckland
Client: Campaign Against Landmines Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Print: Campaign
Bears/Foreign/Song
Agency: Arnold / Boston
Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Campaign
Pay Attention
Agency: WestWayne / Atlanta
Client: Ad Council Category: Public Service/Political Radio / Campaign
Polyplaypylene
Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg
Client: Lego GmbH Category: Publication Design / Book Design
The Book on Vegas
Agency: Lloyd (+co) / New York
Client: Greybull Press Category: Publication Design / Book Design
Nastuh Abootalebi
Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden
Client: Nastuh Abootalebi Category: Web Sites / Business to Consumer
T-Shirt
Agency: Kinetic Singapore / singapore
Client: Alzheimer's Disease Association Category: Public Service/Non-Profit/Educational / Collateral - Single (direct mail, booklet/brochures, guerilla)
Laces
Agency: JWT Singapore / Singapore
Client: VGO Corporation Limited Category: Collateral Design / P.O.P. and In-Store - Campaign
Lego - Fire Station
Agency: Saatchi & Saatchi / Singapore
Client: Lego Category: Collateral / Posters - Single
Lego - Hangar
Agency: Saatchi & Saatchi / Singapore
Client: Lego Category: Collateral / Posters - Single
Recruitments Films
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Consumer Television / Over :30 - Campaign
Lingerie, Kinky, Bikini
Agency: Ogilvy & Mather Pte Ltd / Singapore
Client: FHM Singapore Category: Consumer Newspaper / Full Page or Spread - Campaign
+10 Campaign
Agency: 180 Amsterdam / Amsterdam
Client: adidas International Category: Integrated Branding / Integrated Branding Campaign
Wonderful World of King Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Integrated Branding / Integrated Branding Campaign
Jonathan Yuen (2006)
Agency: Jonathan Yuen / Singapore
Client: Jonathan Yuen Category: Self-Promotion / Web Sites
Black Invitation
Agency: Paprika / Montreal
Client: Commissaires Category: Collateral Design / Promotion (Agencies creating work for individuals) - Single only
Battle of the Album Covers
Agency: Curious Pictures / New York
Client: Fluid NY/ Battle of the Ad-Bands Category: Cinema or Non-Broadcast / Single
Saturn: Green Line NextFest
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Saturn Category: Other Interactive Digital Media
Nike Festival of Air
Agency: AKQA / London
Client: Nike Category: New Media Innovation & Development / New Media Innovation and Development
Yell.com GPS Bus Ads
Agency: AKQA / London
Client: Yell.com Category: New Media Innovation & Development / New Media Innovation and Development
China
Agency: Saatchi & Saatchi / New York
Client: Allume Systems/StuffIt Deluxe Category: Consumer Magazine / Color: Full Page or Spread - Single
Tourist
Agency: Saatchi & Saatchi / New York
Client: Allume Systems/StuffIt Deluxe Category: Consumer Magazine / Color: Full Page or Spread - Single
Six Short Stories and a Parable: Engineering and Why it Matters
Agency: Rigsby Hull / Houston
Client: Walter P Moore Category: Direct Mail / Single
Whopperettes.com
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Microsites / Business to Consumer
Brittlelactica: Planet in Need
Agency: Goodby, Silverstein & Partners / San Francisco
Client: California Fluid Milk Processors Advisory Board Category: Microsites / Business to Consumer
Fukutake House
Agency: FLAME, inc. / tokyo
Client: Soichiro Fukutake Category: Environmental Design / Campaign
Hear the difference
Agency: Akestam Holst / Stockholm
Client: Spring Mobile Category: Wireless/Mobile Advertising / Business to Consumer