The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
Treo 680 Bus Shelter
Agency: AKQA / San Francisco
Client: Palm Category: Wireless/Mobile Advertising / Business to Consumer
MINI Turn Your Mobile
Agency: Interone Worldwide GmbH / Muenchen
Client: MINI Brandmanagement Category: Wireless/Mobile Advertising / Business to Consumer
Audi R8
Agency: argonauten G2 GmbH / Düsseldorf
Client: Audi AG Category: New Media Innovation & Development / New Media Innovation and Development
Johnnie Walker Digital PA
Agency: Ogilvy Singapore / Singapore
Client: Diageo Category: New Media Innovation & Development / New Media Innovation and Development
Follow the White Rabbit
Agency: Profero / London
Client: MINI Category: New Media Innovation & Development / New Media Innovation and Development
HDDVD Banners
Agency: Goodby, Silverstein & Partners / San Francisco
Client: HD DVD Category: Banners - Dynamic / Business to Consumer - Campaign
Power Nap
Agency: Atmosphere BBDO / New York
Client: Fedex Category: Banners - Dynamic / Business to Consumer - Single
VWFeatures.com/Jetta Safe Happens
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Microsites / Business to Consumer
The Hunt
Agency: Euro RSCG 4D / Amstelveen
Client: Volvo Cars Corporation Category: Brand Gaming/Applications / Online
Turtle
Agency: Leo Burnett / Sydney
Client: World Wildlife Fund Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Safe Happens Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Integrated Branding Campaign
Getty Images - 10 ways
Agency: Great Works / Stockholm
Client: Getty Images Category: Web Sites / Business to Consumer
Hairy-Mail
Agency: Arnold / Boston
Client: American Legacy Foundation/truth Category: Email Marketing / Public Service/Non-Profit/ Educational
SLOW DOWN CLIMATE CHANGE
Agency: CP PROXIMITY / Barcelona
Client: FUNDACION NATURA Category: Microsites / Public Service/Non-Profit/ Educational
Pong
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Arno Category: Banners - Fixed Space / Business to Consumer - Single
Overboost
Agency: glue London / London
Client: MINI Category: Banners - Fixed Space / Business to Consumer - Single
Sprite LOST Experience
Agency: AKQA / San Francisco
Client: The Coca-Cola Company Category: Online Branded Content / Business to Consumer
Unflinching Triumph: The Philip Rockhammer Story
Agency: AKQA / San Francisco
Client: NASP (National Association of Staredown Professionals) Category: Online Branded Content / Business to Consumer
Snickers Instant Def
Agency: Atmosphere BBDO / New York
Client: Master Foods Category: Online Branded Content / Business to Consumer
Early Detection
Agency: Bartle Bogle Hegarty / New York
Client: Unilever - AXE Category: Online Branded Content / Business to Consumer
Eat Like Snake Webfilm
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Online Branded Content / Business to Consumer
King/Brooke Romance
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Online Branded Content / Business to Consumer
The Big Idea - Coin Dominoes
Agency: Dare / London
Client: Vodafone Enterprise Uk Ltd Category: Online Branded Content / Business to Consumer
"STILLFREE"
Agency: Droga5 / NYC
Client: ECKO UNLTD./ MARC ECKO ENTERPRISES Category: Online Branded Content / Business to Consumer
Maposaurus Music Video
Agency: Fallon / Minneapolis
Client: Garmin Category: Online Branded Content / Business to Consumer
Cow Abduction - Farmer's Video
Agency: Goodby, Silverstein & Partners / San Francisco
Client: California Fluid Milk Processors Advisory Board Category: Online Branded Content / Business to Consumer
Specialized Movies
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Specialized Category: Online Branded Content / Business to Consumer
Rare Condition
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
Welcome to the IAP
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
Electric Brain
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
The Subject
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
Nature/ Naturalness
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
Looking on Wheels
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
JogaTV
Agency: Odopod / San Francisco
Client: Nike Category: Online Branded Content / Business to Consumer
Daughters
Agency: Ogilvy & Mather / Toronto
Client: Unilever Canada - Dove Category: Online Branded Content / Business to Consumer
Nike Women Rockstar Workout -- Hip Hop
Agency: R/GA / New York
Client: Nike Category: Online Branded Content / Business to Consumer
Hope Spreads Faster Than AIDS
Agency: AKQA / Washington
Client: The Global Fund to Fight AIDS, TB and Malaria Category: Web Sites / Public Service/Non-Profit/ Educational
SAM
Agency: ARC Worldwide Singapore / Leo Burnett / Singapore
Client: Samaritans of Singapore Category: Web Sites / Public Service/Non-Profit/ Educational
Whudafxup
Agency: Arnold / Boston
Client: American Legacy Foundation/truth Category: Web Sites / Public Service/Non-Profit/ Educational
ownyourC
Agency: Cactus Marketing Communications / Denver
Client: Colorado State Tobacco Education and Prevention Partnership, STEPP Category: Web Sites / Public Service/Non-Profit/ Educational
How Edison Are You?
Agency: Firstborn / New York
Client: Edison Innovation Foundation Category: Web Sites / Public Service/Non-Profit/ Educational
The Bridge
Agency: juxt interactive / newport beach
Client: Glue Network Category: Web Sites / Public Service/Non-Profit/ Educational
What Noise?
Agency: Kinetic Singapore / Singapore
Client: The Hear and Be Heard Fund Centre for Hearing Intervention & Language Development Category: Web Sites / Public Service/Non-Profit/ Educational
Ban all landmines
Agency: Plan.Net Concept GmbH & Co KG / Munich
Client: Aktionsbündnis Landmine.de Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Presidents
Agency: Savaglio\TBWA / Buenos Aires
Client: Greenpeace International Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Protected Entry
Agency: Tribal DDB India / Mumbai
Client: MTV India Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
SubLYMONal™
Agency: AKQA / London
Client: The Coca-Cola Company Category: Banners - Fixed Space / Business to Consumer - Campaign
Powerboost Banners
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Comcast Category: Banners - Fixed Space / Business to Consumer - Campaign