The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

VWFeatures.com/Jetta Safe Happens Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Microsites / Business to Consumer
NikeStore Agency: R/GA / New York Client: Nike Category: Web Sites / E-Commerce
Blinkville Agency: (if) Interactive Sdn. Bhd. / Kuala Lumpur Client: DJ Blink Category: Self-Promotion / Web Sites
HDDVD Banners Agency: Goodby, Silverstein & Partners / San Francisco Client: HD DVD Category: Banners - Dynamic / Business to Consumer - Campaign
Nike Air Agency: Big Spaceship / Brooklyn Client: Nike Category: Web Sites / Business to Consumer
Getty Images - 10 ways Agency: Great Works / Stockholm Client: Getty Images Category: Web Sites / Business to Consumer
Audi R8 Agency: argonauten G2 GmbH / Düsseldorf Client: Audi AG Category: New Media Innovation & Development / New Media Innovation and Development
Johnnie Walker Digital PA Agency: Ogilvy Singapore / Singapore Client: Diageo Category: New Media Innovation & Development / New Media Innovation and Development
Follow the White Rabbit Agency: Profero / London Client: MINI Category: New Media Innovation & Development / New Media Innovation and Development
Safe Happens Integrated Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Integrated Branding Campaign
Jet Blue Integrated Agency: JWT/ New York Client: JetBlue Category: Integrated Branding Campaign
The First Internet Fire Agency: McKinney / Durham Client: Full Frame Documentary Film Festival Category: Other Interactive Digital Media
The Hunt Agency: Euro RSCG 4D / Amstelveen Client: Volvo Cars Corporation Category: Brand Gaming/Applications / Online
Sound Off Agency: DDB Brasil / São Paulo Client: Henkel Category: Banners - Fixed Space / Business to Consumer - Campaign
Hairy-Mail Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Email Marketing / Public Service/Non-Profit/ Educational
How to party Agency: Farfar / Stockholm Client: The Swedish alcohol committee Category: Web Sites / Public Service/Non-Profit/ Educational
SLOW DOWN CLIMATE CHANGE Agency: CP PROXIMITY / Barcelona Client: FUNDACION NATURA Category: Microsites / Public Service/Non-Profit/ Educational
Power Nap Agency: Atmosphere BBDO / New York Client: Fedex Category: Banners - Dynamic / Business to Consumer - Single
Mobile Office Solutions - Desk Crusher Agency: Dare / London Client: Vodafone Enterprise Uk Ltd Category: Microsites / Business to Business
Vodafone Journey Agency: Vodafone Group Plc / Newbury Client: Vodafone Group Category: Microsites / Business to Business
Partiture Agency: AgênciaClick / São Paulo Client: Coca-Cola Category: Banners - Fixed Space / Business to Consumer - Single
Wheel Chair Agency: AgênciaClick / São Paulo Client: Caixa Economica Federal Category: Banners - Fixed Space / Business to Consumer - Single
GTI Paddleshift Banner Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single
Jam Banner Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single
Trap Banner Agency: Crispin Porter + Bogusky / Miami Client: Slim Jim Category: Banners - Fixed Space / Business to Consumer - Single
Blank Like A Rabbit Banner Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single
UK Angus Banner Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Banners - Fixed Space / Business to Consumer - Single
Piano Agency: Del Campo Nazca Saatchi & Saatchi / Martinez Client: Answer Seguro On Line Category: Banners - Fixed Space / Business to Consumer - Single
Clio Banner Race Agency: Nordpol+ Hamburg Agentur fuer Kommunikation GmbH / Hamburg Client: Renault Germany Category: Banners - Fixed Space / Business to Consumer - Single
Get Your Freak On Agency: Ogilvy / San Francisco Client: Yahoo! Category: Banners - Fixed Space / Business to Consumer - Single
The Voice Analyser Agency: OgilvyOne Worldwide / Hong Kong Client: The Economist Category: Banners - Fixed Space / Business to Consumer - Single
Alarm Agency: Wunderman Brazil / São Paulo Client: Land Rover Category: Banners - Fixed Space / Business to Consumer - Single
Baby Agency: clemmow hornby inge / london Client: The Roy Castle Foundation Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Wallaby Agency: Leo Burnett / Sydney Client: World Wildlife Fund Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Aware 'Bruises' Banner Agency: Saatchi & Saatchi / Singapore Client: AWARE Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
The trip goes on Agency: Saatchi & Saatchi GmbH / Frankfurt Client: Schirn Kunsthalle Frankfurt Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Sprite LOST Experience Agency: AKQA / San Francisco Client: The Coca-Cola Company Category: Online Branded Content / Business to Consumer
Unflinching Triumph: The Philip Rockhammer Story Agency: AKQA / San Francisco Client: NASP (National Association of Staredown Professionals) Category: Online Branded Content / Business to Consumer
Snickers Instant Def Agency: Atmosphere BBDO / New York Client: Master Foods Category: Online Branded Content / Business to Consumer
Early Detection Agency: Bartle Bogle Hegarty / New York Client: Unilever - AXE Category: Online Branded Content / Business to Consumer
Eat Like Snake Webfilm Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Online Branded Content / Business to Consumer
King/Brooke Romance Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Online Branded Content / Business to Consumer
The Big Idea - Coin Dominoes Agency: Dare / London Client: Vodafone Enterprise Uk Ltd Category: Online Branded Content / Business to Consumer
"STILLFREE" Agency: Droga5 / NYC Client: ECKO UNLTD./ MARC ECKO ENTERPRISES Category: Online Branded Content / Business to Consumer
Maposaurus Music Video Agency: Fallon / Minneapolis Client: Garmin Category: Online Branded Content / Business to Consumer
Cow Abduction - Farmer's Video Agency: Goodby, Silverstein & Partners / San Francisco Client: California Fluid Milk Processors Advisory Board Category: Online Branded Content / Business to Consumer
Specialized Movies Agency: Goodby, Silverstein & Partners / San Francisco Client: Specialized Category: Online Branded Content / Business to Consumer
Rare Condition Agency: McCann Worldgroup / San Francisco Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
Welcome to the IAP Agency: McCann Worldgroup / San Francisco Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
Electric Brain Agency: McCann Worldgroup / San Francisco Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer

2007 Interactive Bronze Pencil

Crispin Porter + Bogusky / Miami

Volkswagen

VWFeatures.com/Jetta Safe Happens

Microsites / Business to Consumer

07021N

2007 Interactive Bronze Pencil

R/GA / New York

Nike

NikeStore

Web Sites / E-Commerce

07033N

2007 Interactive Bronze Pencil

(if) Interactive Sdn. Bhd. / Kuala Lumpur

DJ Blink

Blinkville

Self-Promotion / Web Sites

07067N

2007 Interactive Bronze Pencil

Goodby, Silverstein & Partners / San Francisco

HD DVD

HDDVD Banners

Banners - Dynamic / Business to Consumer - Campaign

07014N

2007 Interactive Bronze Pencil

Big Spaceship / Brooklyn

Nike

Nike Air

Web Sites / Business to Consumer

07029N

2007 Interactive Bronze Pencil

Great Works / Stockholm

Getty Images

Getty Images - 10 ways

Web Sites / Business to Consumer

07030N

2007 Interactive Bronze Pencil

argonauten G2 GmbH / Düsseldorf

Audi AG

Audi R8

New Media Innovation & Development / New Media Innovation and Development

07053N

2007 Interactive Bronze Pencil

Ogilvy Singapore / Singapore

Diageo

Johnnie Walker Digital PA

New Media Innovation & Development / New Media Innovation and Development

07054N

2007 Interactive Bronze Pencil

Profero / London

MINI

Follow the White Rabbit

New Media Innovation & Development / New Media Innovation and Development

07055N

2007 Interactive Bronze Pencil

Crispin Porter + Bogusky / Miami

Volkswagen

Safe Happens Integrated

Integrated Branding Campaign

07063N

2007 Interactive Bronze Pencil

JWT/ New York

JetBlue

Jet Blue Integrated

Integrated Branding Campaign

07064N

2007 Interactive Bronze Pencil

McKinney / Durham

Full Frame Documentary Film Festival

The First Internet Fire

Other Interactive Digital Media

07058N

2007 Interactive Bronze Pencil

Euro RSCG 4D / Amstelveen

Volvo Cars Corporation

The Hunt

Brand Gaming/Applications / Online

07038N

2007 Interactive Bronze Pencil

DDB Brasil / São Paulo

Henkel

Sound Off

Banners - Fixed Space / Business to Consumer - Campaign

07006N

2007 Interactive Bronze Pencil

Arnold / Boston

American Legacy Foundation/truth

Hairy-Mail

Email Marketing / Public Service/Non-Profit/ Educational

07045N

2007 Interactive Bronze Pencil

Farfar / Stockholm

The Swedish alcohol committee

How to party

Web Sites / Public Service/Non-Profit/ Educational

07035N

2007 Interactive Bronze Pencil

CP PROXIMITY / Barcelona

FUNDACION NATURA

SLOW DOWN CLIMATE CHANGE

Microsites / Public Service/Non-Profit/ Educational

07024N

2007 Interactive Bronze Pencil

Atmosphere BBDO / New York

Fedex

Power Nap

Banners - Dynamic / Business to Consumer - Single

07011N

2007 Interactive Merit Award

Dare / London

Vodafone Enterprise Uk Ltd

Mobile Office Solutions - Desk Crusher

Microsites / Business to Business

07153N

2007 Interactive Merit Award

Vodafone Group Plc / Newbury

Vodafone Group

Vodafone Journey

Microsites / Business to Business

07154N

2007 Interactive Merit Award

AgênciaClick / São Paulo

Coca-Cola

Partiture

Banners - Fixed Space / Business to Consumer - Single

07068N

2007 Interactive Merit Award

AgênciaClick / São Paulo

Caixa Economica Federal

Wheel Chair

Banners - Fixed Space / Business to Consumer - Single

07069N

2007 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Volkswagen

GTI Paddleshift Banner

Banners - Fixed Space / Business to Consumer - Single

07070N

2007 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Volkswagen

Jam Banner

Banners - Fixed Space / Business to Consumer - Single

07071N

2007 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Slim Jim

Trap Banner

Banners - Fixed Space / Business to Consumer - Single

07072N

2007 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Volkswagen

Blank Like A Rabbit Banner

Banners - Fixed Space / Business to Consumer - Single

07073N

2007 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Burger King

UK Angus Banner

Banners - Fixed Space / Business to Consumer - Single

07074N

2007 Interactive Merit Award

Del Campo Nazca Saatchi & Saatchi / Martinez

Answer Seguro On Line

Piano

Banners - Fixed Space / Business to Consumer - Single

07075N

2007 Interactive Merit Award

Nordpol+ Hamburg Agentur fuer Kommunikation GmbH / Hamburg

Renault Germany

Clio Banner Race

Banners - Fixed Space / Business to Consumer - Single

07076N

2007 Interactive Merit Award

Ogilvy / San Francisco

Yahoo!

Get Your Freak On

Banners - Fixed Space / Business to Consumer - Single

07077N

2007 Interactive Merit Award

OgilvyOne Worldwide / Hong Kong

The Economist

The Voice Analyser

Banners - Fixed Space / Business to Consumer - Single

07078N

2007 Interactive Merit Award

Wunderman Brazil / São Paulo

Land Rover

Alarm

Banners - Fixed Space / Business to Consumer - Single

07079N

2007 Interactive Merit Award

clemmow hornby inge / london

The Roy Castle Foundation

Baby

Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single

07085N

2007 Interactive Merit Award

Leo Burnett / Sydney

World Wildlife Fund

Wallaby

Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single

07086N

2007 Interactive Merit Award

Saatchi & Saatchi / Singapore

AWARE

Aware 'Bruises' Banner

Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single

07087N

2007 Interactive Merit Award

Saatchi & Saatchi GmbH / Frankfurt

Schirn Kunsthalle Frankfurt

The trip goes on

Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single

07088N

2007 Interactive Merit Award

AKQA / San Francisco

The Coca-Cola Company

Sprite LOST Experience

Online Branded Content / Business to Consumer

07207N

2007 Interactive Merit Award

AKQA / San Francisco

NASP (National Association of Staredown Professionals)

Unflinching Triumph: The Philip Rockhammer Story

Online Branded Content / Business to Consumer

07208N

2007 Interactive Merit Award

Atmosphere BBDO / New York

Master Foods

Snickers Instant Def

Online Branded Content / Business to Consumer

07209N

2007 Interactive Merit Award

Bartle Bogle Hegarty / New York

Unilever - AXE

Early Detection

Online Branded Content / Business to Consumer

07210N

2007 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Burger King

Eat Like Snake Webfilm

Online Branded Content / Business to Consumer

07211N

2007 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Burger King

King/Brooke Romance

Online Branded Content / Business to Consumer

07212N

2007 Interactive Merit Award

Dare / London

Vodafone Enterprise Uk Ltd

The Big Idea - Coin Dominoes

Online Branded Content / Business to Consumer

07213N

2007 Interactive Merit Award

Droga5 / NYC

ECKO UNLTD./ MARC ECKO ENTERPRISES

"STILLFREE"

Online Branded Content / Business to Consumer

07214N

2007 Interactive Merit Award

Fallon / Minneapolis

Garmin

Maposaurus Music Video

Online Branded Content / Business to Consumer

07215N

2007 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

California Fluid Milk Processors Advisory Board

Cow Abduction - Farmer's Video

Online Branded Content / Business to Consumer

07216N

2007 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

Specialized

Specialized Movies

Online Branded Content / Business to Consumer

07217N

2007 Interactive Merit Award

McCann Worldgroup / San Francisco

Microsoft/Windows Vista

Rare Condition

Online Branded Content / Business to Consumer

07218N

2007 Interactive Merit Award

McCann Worldgroup / San Francisco

Microsoft/Windows Vista

Welcome to the IAP

Online Branded Content / Business to Consumer

07219N

2007 Interactive Merit Award

McCann Worldgroup / San Francisco

Microsoft/Windows Vista

Electric Brain

Online Branded Content / Business to Consumer

07220N

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