The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Happy Entrails Agency: Blind / Santa Monica Client: Specialized Category: Broadcast Design / Single
MTV 48 Fest Agency: Head Gear Animation / Toronto Client: MTV International Category: Broadcast Design / Single
blissful Agency: leftchannel / columbus Client: leftchannel Category: Broadcast Design / Single
NKE6.0 Agency: Lobo / São Paulo Client: Nemo Design, Nike Category: Broadcast Design / Single
Together Agency: Lobo / São Paulo Client: Buenos Aires Zoo Category: Broadcast Design / Single
Mad World Agency: McCann Worldgroup / San Francisco Client: Microsoft/XBOX 360 Category: Broadcast Design / Single
CMT Films - cow Agency: MTV Networks / New York Client: CMT Category: Broadcast Design / Single
NOGGIN JUly Song: "Are We There Yet?" Agency: MTV Networks / New York Client: Nickelodeon Preschool Brand Communications Category: Broadcast Design / Single
Nathan Reifke Signature Series Agency: Stardust / santa monica Client: Fuel TV Category: Broadcast Design / Single
Cubic Fever - Digital Art Festival 2006 - Agency: TYO productions linc. / Tokyo Client: Japan Broadcast Network Category: Broadcast Design / Single
Goat version Agency: TYO productions linc. / Tokyo Client: FUTURE MAKETING SUMMIT T Category: Broadcast Design / Single
Crow version Agency: TYO productions linc. / Tokyo Client: FUTURE MAKETING SUMMIT TOKYO Category: Broadcast Design / Single
Black Comedy Agency: WONGDOODY / Seattle Client: Seattle International Film Festival Category: Broadcast Design / Single
The Gamekillers Obituaries Agency: Bartle Bogle Hegarty / New York Client: Unilever - AXE Category: Consumer Newspaper / Full Page or Spread: Single
Camping Agency: BBDO / Bangkok Client: Muang Thong Seiko Co., Ltd. Category: Consumer Newspaper / Full Page or Spread: Single
Maps: Riot Agency: BBDO / New York Client: BBC World Category: Consumer Newspaper / Full Page or Spread: Single
ebay Motors Newspaper Ad Agency: BBDO / New York Client: ebay Motors Category: Consumer Newspaper / Full Page or Spread: Single
Fish & Chips Agency: Joe Public South Africa / Johannesburg Client: Ocean Basket Seafood Restaurant Chain Category: Consumer Newspaper / Full Page or Spread: Single
Builders of Tomorrow Agency: Jung von Matt AG / Hamburg Client: Lego Category: Consumer Newspaper / Full Page or Spread: Single
JEFE Agency: la comunidad / Miami Beach Client: LA NACION Category: Consumer Newspaper / Full Page or Spread: Single
Arcade Agency: Lowe Bull Johannesburg / Bryanston Client: Unilever - AXE Category: Consumer Newspaper / Full Page or Spread: Single
Nerolac Floor Agency: McCann Erickson, India / Mumbai Client: Kansai Nerolac Category: Consumer Newspaper / Full Page or Spread: Single
Breast Exam Agency: Net#Work BBDO / Johannesburg Client: Virgin Atlantic Airlines Category: Consumer Newspaper / Full Page or Spread: Single
Bikini Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore Client: FHM Singapore Category: Consumer Newspaper / Full Page or Spread: Single
Boomerang Agency: Rethink / Vancouver Client: Playland Category: Consumer Newspaper / Full Page or Spread: Single
Psych Recruitment Agency: Saatchi & Saatchi NZ / Auckland Client: NZ Army Category: Consumer Newspaper / Full Page or Spread: Single
Pink Agency: Saatchi & Saatchi Thailand / Bangkok Client: Verasu Group Co., Ltd. Category: Consumer Newspaper / Full Page or Spread: Single
Green Agency: Saatchi & Saatchi Thailand / Bangkok Client: Verasu Group Co., Ltd. Category: Consumer Newspaper / Full Page or Spread: Single
Transvestite Agency: Saatchi & Saatchi / New York Client: 42 Below Vodka Category: Consumer Newspaper / Full Page or Spread: Single
Vision Agency: Jung von Matt AG / Hamburg Client: JesusCenter Hamburg Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Television: Single
Tribeca Film Festival Agency: Apple Computer / Cupertino Client: Apple Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Cannes Lion/Pony Agency: BBDO / New York Client: BBDO New York Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
"koch buch 2007" Agency: Claus Koch Identity GmbH / Duesseldorf Client: Claus Koch Identity GmbH Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
10 years / 10 Tees Agency: disturbance / Durban Client: disturbance Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
paper chips Agency: DRAFT Co., Ltd. / TOKYO Client: D-BROS Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Duffy & Partners Holiday Wine Bottle Agency: Duffy & Partners / Minneapolis Client: Duffy and Partners Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Everlasting Adhesive Calendar Agency: LABORATORIUM / Zagreb Client: Laboratorium Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Choices Agency: Net#Work BBDO / Johannesburg Client: Net#Work BBDO Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
2006 Holiday Card Agency: Office, Jason Schulte Design / San Francisco Client: Office, Jason Schulte Design Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Sugar Package Agency: Remedy / Chicago Client: Remedy Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
twelvetwo book Agency: W+K 12 / Portland Client: w+k 12 Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
SubLYMONal™ Agency: AKQA / London Client: The Coca-Cola Company Category: Banners - Fixed Space / Business to Consumer - Campaign
Powerboost Banners Agency: Goodby, Silverstein & Partners / San Francisco Client: Comcast Category: Banners - Fixed Space / Business to Consumer - Campaign
Faster Always Wins Agency: Goodby, Silverstein & Partners / San Francisco Client: Comcast Category: Banners - Fixed Space / Business to Consumer - Campaign
Nike+ Agency: R/GA / New York Client: Nike Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Interactive/New Media: Single
Time Square Agency: Bates Taiwan Co., Ltd. / Taipei Client: Taiwan Kolin Company Limited Category: Consumer Magazine / Black and White: Full Page or Spread - Single
Flight Attendant Agency: Saatchi & Saatchi / New York Client: 42 Below Vodka Category: Consumer Magazine / Black and White: Full Page or Spread - Single
Sweet Signs O' Mine Agency: FLAME, inc. / tokyo Client: Ichio Otsuka & Masayoshi Kodaira Category: Environmental Design / Campaign
Frames Agency: Rediffusion DYR / Mumbai Client: Paramjeet Singh Category: Environmental Design / Campaign
The wrong working environment campaign Agency: Scholz & Friends Berlin GmbH / Berlin Client: jobsintown.de Category: Environmental Design / Campaign

2007 Design Merit Award

Blind / Santa Monica

Specialized

Happy Entrails

Broadcast Design / Single

07297D

2007 Design Merit Award

Head Gear Animation / Toronto

MTV International

MTV 48 Fest

Broadcast Design / Single

07298D

2007 Design Merit Award

leftchannel / columbus

leftchannel

blissful

Broadcast Design / Single

07299D

2007 Design Merit Award

Lobo / São Paulo

Nemo Design, Nike

NKE6.0

Broadcast Design / Single

07300D

2007 Design Merit Award

Lobo / São Paulo

Buenos Aires Zoo

Together

Broadcast Design / Single

07301D

2007 Design Merit Award

McCann Worldgroup / San Francisco

Microsoft/XBOX 360

Mad World

Broadcast Design / Single

07302D

2007 Design Merit Award

MTV Networks / New York

CMT

CMT Films - cow

Broadcast Design / Single

07303D

2007 Design Merit Award

MTV Networks / New York

Nickelodeon Preschool Brand Communications

NOGGIN JUly Song: "Are We There Yet?"

Broadcast Design / Single

07304D

2007 Design Merit Award

Stardust / santa monica

Fuel TV

Nathan Reifke Signature Series

Broadcast Design / Single

07305D

2007 Design Merit Award

TYO productions linc. / Tokyo

Japan Broadcast Network

Cubic Fever - Digital Art Festival 2006 -

Broadcast Design / Single

07306D

2007 Design Merit Award

TYO productions linc. / Tokyo

FUTURE MAKETING SUMMIT T

Goat version

Broadcast Design / Single

07307D

2007 Design Merit Award

TYO productions linc. / Tokyo

FUTURE MAKETING SUMMIT TOKYO

Crow version

Broadcast Design / Single

07308D

2007 Design Merit Award

WONGDOODY / Seattle

Seattle International Film Festival

Black Comedy

Broadcast Design / Single

07309D

2007 Advertising Merit Award

Bartle Bogle Hegarty / New York

Unilever - AXE

The Gamekillers Obituaries

Consumer Newspaper / Full Page or Spread: Single

07094A

2007 Advertising Merit Award

BBDO / Bangkok

Muang Thong Seiko Co., Ltd.

Camping

Consumer Newspaper / Full Page or Spread: Single

07095A

2007 Advertising Merit Award

BBDO / New York

BBC World

Maps: Riot

Consumer Newspaper / Full Page or Spread: Single

07096A

2007 Advertising Merit Award

BBDO / New York

ebay Motors

ebay Motors Newspaper Ad

Consumer Newspaper / Full Page or Spread: Single

07097A

2007 Advertising Merit Award

Joe Public South Africa / Johannesburg

Ocean Basket Seafood Restaurant Chain

Fish & Chips

Consumer Newspaper / Full Page or Spread: Single

07098A

2007 Advertising Merit Award

Jung von Matt AG / Hamburg

Lego

Builders of Tomorrow

Consumer Newspaper / Full Page or Spread: Single

07099A

2007 Advertising Merit Award

la comunidad / Miami Beach

LA NACION

JEFE

Consumer Newspaper / Full Page or Spread: Single

07100A

2007 Advertising Merit Award

Lowe Bull Johannesburg / Bryanston

Unilever - AXE

Arcade

Consumer Newspaper / Full Page or Spread: Single

07101A

2007 Advertising Merit Award

McCann Erickson, India / Mumbai

Kansai Nerolac

Nerolac Floor

Consumer Newspaper / Full Page or Spread: Single

07102A

2007 Advertising Merit Award

Net#Work BBDO / Johannesburg

Virgin Atlantic Airlines

Breast Exam

Consumer Newspaper / Full Page or Spread: Single

07103A

2007 Advertising Merit Award

Ogilvy & Mather (Singapore) Pte Ltd / Singapore

FHM Singapore

Bikini

Consumer Newspaper / Full Page or Spread: Single

07104A

2007 Advertising Merit Award

Rethink / Vancouver

Playland

Boomerang

Consumer Newspaper / Full Page or Spread: Single

07105A

2007 Advertising Merit Award

Saatchi & Saatchi NZ / Auckland

NZ Army

Psych Recruitment

Consumer Newspaper / Full Page or Spread: Single

07106A

2007 Advertising Merit Award

Saatchi & Saatchi Thailand / Bangkok

Verasu Group Co., Ltd.

Pink

Consumer Newspaper / Full Page or Spread: Single

07107A

2007 Advertising Merit Award

Saatchi & Saatchi Thailand / Bangkok

Verasu Group Co., Ltd.

Green

Consumer Newspaper / Full Page or Spread: Single

07108A

2007 Advertising Merit Award

Saatchi & Saatchi / New York

42 Below Vodka

Transvestite

Consumer Newspaper / Full Page or Spread: Single

07109A

2007 Advertising Merit Award

Jung von Matt AG / Hamburg

JesusCenter Hamburg

Vision

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Television: Single

07472A

2007 Design Merit Award

Apple Computer / Cupertino

Apple

Tribeca Film Festival

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07212D

2007 Design Merit Award

BBDO / New York

BBDO New York

Cannes Lion/Pony

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07213D

2007 Design Merit Award

Claus Koch Identity GmbH / Duesseldorf

Claus Koch Identity GmbH

"koch buch 2007"

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07214D

2007 Design Merit Award

disturbance / Durban

disturbance

10 years / 10 Tees

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07215D

2007 Design Merit Award

DRAFT Co., Ltd. / TOKYO

D-BROS

paper chips

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07216D

2007 Design Merit Award

Duffy & Partners / Minneapolis

Duffy and Partners

Duffy & Partners Holiday Wine Bottle

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07217D

2007 Design Merit Award

LABORATORIUM / Zagreb

Laboratorium

Everlasting Adhesive Calendar

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07218D

2007 Design Merit Award

Net#Work BBDO / Johannesburg

Net#Work BBDO

Choices

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07219D

2007 Design Merit Award

Office, Jason Schulte Design / San Francisco

Office, Jason Schulte Design

2006 Holiday Card

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07220D

2007 Design Merit Award

Remedy / Chicago

Remedy

Sugar Package

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07221D

2007 Design Merit Award

W+K 12 / Portland

w+k 12

twelvetwo book

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07222D

2007 Interactive Merit Award

AKQA / London

The Coca-Cola Company

SubLYMONal™

Banners - Fixed Space / Business to Consumer - Campaign

07080N

2007 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

Comcast

Powerboost Banners

Banners - Fixed Space / Business to Consumer - Campaign

07081N

2007 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

Comcast

Faster Always Wins

Banners - Fixed Space / Business to Consumer - Campaign

07082N

2007 Advertising Merit Award

R/GA / New York

Nike

Nike+

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Interactive/New Media: Single

07498A

2007 Advertising Merit Award

Bates Taiwan Co., Ltd. / Taipei

Taiwan Kolin Company Limited

Time Square

Consumer Magazine / Black and White: Full Page or Spread - Single

07132A

2007 Advertising Merit Award

Saatchi & Saatchi / New York

42 Below Vodka

Flight Attendant

Consumer Magazine / Black and White: Full Page or Spread - Single

07133A

2007 Design Merit Award

FLAME, inc. / tokyo

Ichio Otsuka & Masayoshi Kodaira

Sweet Signs O' Mine

Environmental Design / Campaign

07256D

2007 Design Merit Award

Rediffusion DYR / Mumbai

Paramjeet Singh

Frames

Environmental Design / Campaign

07257D

2007 Design Merit Award

Scholz & Friends Berlin GmbH / Berlin

jobsintown.de

The wrong working environment campaign

Environmental Design / Campaign

07258D

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