The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Genius/Cell Phone, Golf Club, Hot Dog Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Campaign
Liana Pai; Maria Cea; Liver Transplant Agency: DeVito/Verdi / New York Client: Mount Sinai Medical Center Category: Consumer Radio / Campaign
The Alcatel-Radio-Campaign Agency: Jung von Matt AG / Hamburg Client: Alcatel Sel AG Category: Consumer Radio / Campaign
Jet Blue Radio 2 Agency: jwt new york / ny Client: JetBlue Category: Consumer Radio / Campaign
Career Handbook Agency: OGILVY SOUTH AFRICA / JOHANNESBURG Client: Exclusive Books Category: Consumer Radio / Campaign
Mother's Day Agency: Y&R Chicago / Chicago Client: Sears Category: Consumer Radio / Campaign
Bodyguard - slow Agency: Badillo Nazca Saarchi & Saatchi / San Juan Client: Blockbuster Category: Consumer Radio / Single
Megaphone Agency: BBDO / New York Client: FedEx Category: Consumer Radio / Single
Genius/Mr. Really Loud Cell Phone Guy Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Really Big Golf Club Maker Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Hot Dog Eating Contest Contestant Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Doggy Day Spa Operator Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Hair Gel Over Gel-er Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Boneless Buffalo Wing Inventor Agency: DDB Chicago / Chicago Client: Anheuser-Busch Category: Consumer Radio / Single
Old Yeller Agency: DDB Canada, Toronto / Toronto Client: Subaru Canada Category: Consumer Radio / Single
Motivation Agency: DDB Canada, Toronto / Toronto Client: Subaru Canada Category: Consumer Radio / Single
Soul Mate Agency: DDB Canada, Toronto / Toronto Client: Subaru Canada Category: Consumer Radio / Single
Hands Agency: DDB Canada, Toronto / Toronto Client: Subaru Canada Category: Consumer Radio / Single
Skydiving Agency: DeVito/Verdi / New York Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Water Park Agency: DeVito/Verdi / New York Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Rock Concert Agency: DeVito/Verdi / New York Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Rabbit Agency: Goodby, Silverstein & Partners / San Francisco Client: Comcast Category: Consumer Radio / Single
shower Agency: Grey Worldwide South Africa / Johannesburg Client: geronimo's condoms Category: Consumer Radio / Single
Figurine Agency: Lowe Bull Johannesburg / Bryanston Client: Unilever - AXE Category: Consumer Radio / Single
Doug Agency: TBWA\Chiat\Day / New York Client: Combos Category: Consumer Radio / Single
Infectious Agency: Toy / New York Client: The Oxygen Network Category: Consumer Radio / Single
Concert Agency: Y&R Chicago / Chicago Client: Sears Category: Consumer Radio / Single
Tree or Air Freshener Agency: zig / toronto Client: IKEA Canada Category: Consumer Radio / Single
Mattress Agency: zig / toronto Client: IKEA Canada Category: Consumer Radio / Single

2007 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Cell Phone, Golf Club, Hot Dog

Consumer Radio / Campaign

07385R

2007 Advertising Merit Award

DeVito/Verdi / New York

Mount Sinai Medical Center

Liana Pai; Maria Cea; Liver Transplant

Consumer Radio / Campaign

07386R

2007 Advertising Merit Award

Jung von Matt AG / Hamburg

Alcatel Sel AG

The Alcatel-Radio-Campaign

Consumer Radio / Campaign

07387R

2007 Advertising Merit Award

jwt new york / ny

JetBlue

Jet Blue Radio 2

Consumer Radio / Campaign

07388R

2007 Advertising Merit Award

OGILVY SOUTH AFRICA / JOHANNESBURG

Exclusive Books

Career Handbook

Consumer Radio / Campaign

07389R

2007 Advertising Merit Award

Y&R Chicago / Chicago

Sears

Mother's Day

Consumer Radio / Campaign

07390R

2007 Advertising Merit Award

Badillo Nazca Saarchi & Saatchi / San Juan

Blockbuster

Bodyguard - slow

Consumer Radio / Single

07362R

2007 Advertising Merit Award

BBDO / New York

FedEx

Megaphone

Consumer Radio / Single

07363R

2007 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Really Loud Cell Phone Guy

Consumer Radio / Single

07364R

2007 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Really Big Golf Club Maker

Consumer Radio / Single

07365R

2007 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Hot Dog Eating Contest Contestant

Consumer Radio / Single

07366R

2007 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Doggy Day Spa Operator

Consumer Radio / Single

07367R

2007 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Hair Gel Over Gel-er

Consumer Radio / Single

07368R

2007 Advertising Merit Award

DDB Chicago / Chicago

Anheuser-Busch

Genius/Mr. Boneless Buffalo Wing Inventor

Consumer Radio / Single

07369R

2007 Advertising Merit Award

DDB Canada, Toronto / Toronto

Subaru Canada

Old Yeller

Consumer Radio / Single

07370R

2007 Advertising Merit Award

DDB Canada, Toronto / Toronto

Subaru Canada

Motivation

Consumer Radio / Single

07371R

2007 Advertising Merit Award

DDB Canada, Toronto / Toronto

Subaru Canada

Soul Mate

Consumer Radio / Single

07372R

2007 Advertising Merit Award

DDB Canada, Toronto / Toronto

Subaru Canada

Hands

Consumer Radio / Single

07373R

2007 Advertising Merit Award

DeVito/Verdi / New York

National Thoroughbred Racing Association

Skydiving

Consumer Radio / Single

07374R

2007 Advertising Merit Award

DeVito/Verdi / New York

National Thoroughbred Racing Association

Water Park

Consumer Radio / Single

07375R

2007 Advertising Merit Award

DeVito/Verdi / New York

National Thoroughbred Racing Association

Rock Concert

Consumer Radio / Single

07376R

2007 Advertising Merit Award

Goodby, Silverstein & Partners / San Francisco

Comcast

Rabbit

Consumer Radio / Single

07377R

2007 Advertising Merit Award

Grey Worldwide South Africa / Johannesburg

geronimo's condoms

shower

Consumer Radio / Single

07378R

2007 Advertising Merit Award

Lowe Bull Johannesburg / Bryanston

Unilever - AXE

Figurine

Consumer Radio / Single

07379R

2007 Advertising Merit Award

TBWA\Chiat\Day / New York

Combos

Doug

Consumer Radio / Single

07380R

2007 Advertising Merit Award

Toy / New York

The Oxygen Network

Infectious

Consumer Radio / Single

07381R

2007 Advertising Merit Award

Y&R Chicago / Chicago

Sears

Concert

Consumer Radio / Single

07382R

2007 Advertising Merit Award

zig / toronto

IKEA Canada

Tree or Air Freshener

Consumer Radio / Single

07383R

2007 Advertising Merit Award

zig / toronto

IKEA Canada

Mattress

Consumer Radio / Single

07384R

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