The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
As One
Agency: DDB Brasil / São Paulo
Client: Masp Museum Category: Microsites / Public Service/Non-Profit/ Educational
Cock-a-Doodle
Agency: POKE / London
Client: Everyman Institute of Cancer Research Category: Microsites / Public Service/Non-Profit/ Educational
Tribeca Film Festival
Agency: Apple Computer / Cupertino
Client: Apple Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Cannes Lion/Pony
Agency: BBDO / New York
Client: BBDO New York Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
"koch buch 2007"
Agency: Claus Koch Identity GmbH / Duesseldorf
Client: Claus Koch Identity GmbH Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
10 years / 10 Tees
Agency: disturbance / Durban
Client: disturbance Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
paper chips
Agency: DRAFT Co., Ltd. / TOKYO
Client: D-BROS Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Duffy & Partners Holiday Wine Bottle
Agency: Duffy & Partners / Minneapolis
Client: Duffy and Partners Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Everlasting Adhesive Calendar
Agency: LABORATORIUM / Zagreb
Client: Laboratorium Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Choices
Agency: Net#Work BBDO / Johannesburg
Client: Net#Work BBDO Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
2006 Holiday Card
Agency: Office, Jason Schulte Design / San Francisco
Client: Office, Jason Schulte Design Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Sugar Package
Agency: Remedy / Chicago
Client: Remedy Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
twelvetwo book
Agency: W+K 12 / Portland
Client: w+k 12 Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Campaign Against Torture
Agency: BBDO Denmark / Copenhagen K
Client: Amnesty International Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Guide
Agency: DDB Brasil / São Paulo
Client: Masp Museum Category: Public Service/Political Print / Newspaper or Magazine - Campaign
"Ali Lmrabet", "Anna Politkowskaja", "Fabio Prieto Llorente"
Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg
Client: International society for human rights (IGFM) Category: Public Service/Political Print / Newspaper or Magazine - Campaign
War orphans
Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg
Client: Bischoefliches Hilfswerk Misereor e.V. Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Stop Child Abuse
Agency: Leo Burnett India / Mumbai
Client: Prerana Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Rare Sightings
Agency: Ogilvy & Mather Cape Town / Cape Town
Client: WWF Category: Public Service/Political Print / Newspaper or Magazine - Campaign
IAPA
Agency: Ogilvy & Mather / Mumbai
Client: The Indian Association for Promotion of Adoption & Child Welfare Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Aware - Monsters Campaign
Agency: Saatchi & Saatchi / Singapore
Client: AWARE Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Crime scences
Agency: Springer & Jacoby / Hamburg
Client: IFAW International Fund for Animal Welfare Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Help
Agency: Team One / El Segundo
Client: El Segundo Police Department Category: Public Service/Political Print / Newspaper or Magazine - Campaign
"Soroptimist"
Agency: Y&R Philippines, Inc. / Makati City
Client: Soroptimist of Malaysia Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Mug shots
Agency: zig / toronto
Client: Greenpeace Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Bookmark
Agency: BBDO / Bangkok
Client: The Post Publishing Public Co.,Ltd. Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Smallest turning circle
Agency: BBDO Duesseldorf GmbH / Duesseldorf
Client: DaimlerChrysler Vertriebsorganisation Deutschland in Cooperation with PepsiCo Deutschland Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Extra White Smile
Agency: BBDO Duesseldorf GmbH / Duesseldorf
Client: Wrigley GmbH Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
The Power of Ascii Tissue Packs
Agency: Hakuhodo Kettle / TOKYO
Client: ASCII CORPORATION Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Poul Neilson Personal Training
Agency: Publicis toronto / toronto
Client: Poul Neilson Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Black Cat Coffee
Agency: BBDO / Bangkok
Client: Black Cat Coffee (Thailand) Co.,Ltd. Category: Package Design / Campaign
Green Tea Packaging
Agency: Duffy & Partners / Minneapolis
Client: Thymes Category: Package Design / Campaign
Frasier Fir Packaging
Agency: Duffy & Partners / Minneapolis
Client: Thymes Category: Package Design / Campaign
Indigenous Packaging
Agency: Duffy & Partners / Minneapolis
Client: Thymes Category: Package Design / Campaign
Anthony's SUPER
Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg
Client: Anthony's Mini Garage Winery Category: Package Design / Campaign
Aroma Ragusea
Agency: LABORATORIUM / Zagreb
Client: Aroma Ragusea Category: Package Design / Campaign
Selfridges Brand Packaging
Agency: Lewis Moberly / London
Client: Selfridges & Co Category: Package Design / Campaign
Waitrose Mustards
Agency: Lewis Moberly / London
Client: Waitrose Ltd Category: Package Design / Campaign
Packaging for Old Navy Dog Supply
Agency: Old Navy / San Francisco
Client: Old Navy Category: Package Design / Campaign
Tank Goodness Promo Materials
Agency: Spunk Design Machine / Minneapolis
Client: Tank Goodness Category: Package Design / Campaign
blablabra
Agency: Tommy Li Design Workshop Ltd / Chai Wan
Client: Godsend Trading Company Limited Category: Package Design / Campaign
Waitrose Breadsticks
Agency: Turner Duckworth / San Francisco
Client: Waitrose Category: Package Design / Campaign
Waitrose Vegetables and Pastas
Agency: Turner Duckworth / San Francisco
Client: Waitrose Category: Package Design / Campaign
Homebase Lawn Feed
Agency: Turner Duckworth / San Francisco
Client: Homebase Category: Package Design / Campaign
Japan New Year
Agency: Apple Computer / Cupertino
Client: Apple Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Foldout Business Cards
Agency: Bates Enterprise / New Delhi
Client: Mukul Goyal Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Breaking Records Collateral
Agency: BBDO / New York
Client: Breaking Records Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Dominie Packaging
Agency: BBDO / Singapore
Client: Dominie Category: Brand and Corporate Identity Design / Corporate Identity - Campaign