The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
5 Kids
Agency: 303 Group Pty Ltd / Perth
Client: The Royal Lifesaving Society Australia Category: Public Service/Political Radio / Single
LABOUR
Agency: Abbott Mead Vickers BBDO / London NW1 5QE
Client: TOWER HAMLETS Category: Public Service/Political Radio / Single
Radio List
Agency: Arnold / Boston
Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Single
Foreign
Agency: Arnold / Boston
Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Single
Crime Report
Agency: DDB Canada, Toronto / Toronto
Client: Toronto Crime Stoppers Category: Public Service/Political Radio / Single
Four Days
Agency: DDB Canada, Toronto / Toronto
Client: Canadian Blood Services Category: Public Service/Political Radio / Single
Mills and Boon
Agency: Grey London / London
Client: Women's Aid Category: Public Service/Political Radio / Single
Valentine's Messages
Agency: Grey London / London
Client: Women's Aid Category: Public Service/Political Radio / Single
Average
Agency: Rethink / Vancouver
Client: Science World Category: Public Service/Political Radio / Single
HIV is Great
Agency: saatchi & Saatchi / london
Client: National AIDS Trust Category: Public Service/Political Radio / Single
Vowels
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Espace Benevolat Category: Public Service/Political Radio / Single
Duffy & Partners Profile and Portfolio
Agency: Duffy & Partners / Minneapolis
Client: Duffy & Partners Category: Brand and Corporate Identity Design / Booklet/Brochure
Nintendo 2007 Recruitment Booklet
Agency: Nintendo Co., Ltd. / Kyoto
Client: Nintendo co., Ltd. Category: Brand and Corporate Identity Design / Booklet/Brochure
Presidium Brochure
Agency: Out of the Box / Delhi
Client: Presidium Senior Secondary School Category: Brand and Corporate Identity Design / Booklet/Brochure
On the Road
Agency: Rediffusion DYR / Mumbai
Client: Midland Bookshop Category: Brand and Corporate Identity Design / Booklet/Brochure
The Hero With A Thousand Faces
Agency: Rediffusion DYR / Mumbai
Client: Midland Bookshop Category: Brand and Corporate Identity Design / Booklet/Brochure
The Gamekillers Obituaries
Agency: Bartle Bogle Hegarty / New York
Client: Unilever - AXE Category: Consumer Newspaper / Full Page or Spread: Single
Camping
Agency: BBDO / Bangkok
Client: Muang Thong Seiko Co., Ltd. Category: Consumer Newspaper / Full Page or Spread: Single
Maps: Riot
Agency: BBDO / New York
Client: BBC World Category: Consumer Newspaper / Full Page or Spread: Single
ebay Motors Newspaper Ad
Agency: BBDO / New York
Client: ebay Motors Category: Consumer Newspaper / Full Page or Spread: Single
Fish & Chips
Agency: Joe Public South Africa / Johannesburg
Client: Ocean Basket Seafood Restaurant Chain Category: Consumer Newspaper / Full Page or Spread: Single
Builders of Tomorrow
Agency: Jung von Matt AG / Hamburg
Client: Lego Category: Consumer Newspaper / Full Page or Spread: Single
JEFE
Agency: la comunidad / Miami Beach
Client: LA NACION Category: Consumer Newspaper / Full Page or Spread: Single
Arcade
Agency: Lowe Bull Johannesburg / Bryanston
Client: Unilever - AXE Category: Consumer Newspaper / Full Page or Spread: Single
Nerolac Floor
Agency: McCann Erickson, India / Mumbai
Client: Kansai Nerolac Category: Consumer Newspaper / Full Page or Spread: Single
Breast Exam
Agency: Net#Work BBDO / Johannesburg
Client: Virgin Atlantic Airlines Category: Consumer Newspaper / Full Page or Spread: Single
Bikini
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: FHM Singapore Category: Consumer Newspaper / Full Page or Spread: Single
Boomerang
Agency: Rethink / Vancouver
Client: Playland Category: Consumer Newspaper / Full Page or Spread: Single
Psych Recruitment
Agency: Saatchi & Saatchi NZ / Auckland
Client: NZ Army Category: Consumer Newspaper / Full Page or Spread: Single
Pink
Agency: Saatchi & Saatchi Thailand / Bangkok
Client: Verasu Group Co., Ltd. Category: Consumer Newspaper / Full Page or Spread: Single
Green
Agency: Saatchi & Saatchi Thailand / Bangkok
Client: Verasu Group Co., Ltd. Category: Consumer Newspaper / Full Page or Spread: Single
Transvestite
Agency: Saatchi & Saatchi / New York
Client: 42 Below Vodka Category: Consumer Newspaper / Full Page or Spread: Single
Sonic Brat HI.A.TUS CD
Agency: Asylum Creative Pte Ltd / Singapore
Client: Sonic Brat Category: Package Design / Single
Bag
Agency: BBDO Malaysia / Kuala Lumpur
Client: Photonlife Slimming Experts Category: Package Design / Single
Tokyo Gateaux
Agency: Cindy Wang / Kaohsiung
Client: Tokyo Gateaux Category: Package Design / Single
Frasier Fir Reed Diffuser
Agency: Duffy & Partners / Minneapolis
Client: Thymes Category: Package Design / Single
Bacardi Corto
Agency: feldmann+schultchen design studios GmbH / Hamburg
Client: Bacardi GmbH Category: Package Design / Single
Wrapping Furoshiki
Agency: HAKUHODO Inc. / TOKYO
Client: Ministry of the Environment Category: Package Design / Single
GÖTEBORGS-POSTEN CORPORATE MATERIAL
Agency: Happy Forsman & Bodenfors / Gothenburg
Client: The Gothenburg Post Category: Package Design / Single
Horizons
Agency: Kinetic Singapore / singapore
Client: Concave Scream Category: Package Design / Single
Uppercrust Packaging
Agency: KNOCK inc. / Minneapolis
Client: Uppercrust Category: Package Design / Single
Anthony's Mini Garage Winery
Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg
Client: Anthony's Mini Garage Winery Category: Package Design / Single
The Number, Dry Cleaner Box
Agency: MargeotesFertittaPowell / New York
Client: Perry Ellis Category: Package Design / Single
Reebok Stuck Shoes
Agency: McCann Erickson, India / Mumbai
Client: Reebok Climbing Shoes Category: Package Design / Single
Otoko no Genten
Agency: Nippon Design Center / Tokyo
Client: Toray Industries Category: Package Design / Single
Fuel
Agency: Ogilvy & Mather Private Limited / New Delhi
Client: Seagram India Limited Category: Package Design / Single
Talking Jazz Box Set
Agency: Planet Propaganda / Madison
Client: Unlimited Media Ltd. Category: Package Design / Single
Award:
2007 Advertising Merit Award
Agency:
303 Group Pty Ltd / Perth
Client:
The Royal Lifesaving Society Australia
Title:
5 Kids
Category:
Public Service/Political Radio / Single
Annual ID:
07339R
Award:
2007 Advertising Merit Award
Agency:
Abbott Mead Vickers BBDO / London NW1 5QE
Client:
TOWER HAMLETS
Title:
LABOUR
Category:
Public Service/Political Radio / Single
Annual ID:
07340R
Award:
2007 Advertising Merit Award
Agency:
Arnold / Boston
Client:
American Legacy Foundation/truth
Title:
Radio List
Category:
Public Service/Political Radio / Single
Annual ID:
07341R
Award:
2007 Advertising Merit Award
Agency:
Arnold / Boston
Client:
American Legacy Foundation/truth
Title:
Foreign
Category:
Public Service/Political Radio / Single
Annual ID:
07342R
Award:
2007 Advertising Merit Award
Agency:
DDB Canada, Toronto / Toronto
Client:
Toronto Crime Stoppers
Title:
Crime Report
Category:
Public Service/Political Radio / Single
Annual ID:
07343R
Award:
2007 Advertising Merit Award
Agency:
DDB Canada, Toronto / Toronto
Client:
Canadian Blood Services
Title:
Four Days
Category:
Public Service/Political Radio / Single
Annual ID:
07344R
Award:
2007 Advertising Merit Award
Agency:
Grey London / London
Client:
Women's Aid
Title:
Mills and Boon
Category:
Public Service/Political Radio / Single
Annual ID:
07345R
Award:
2007 Advertising Merit Award
Agency:
Grey London / London
Client:
Women's Aid
Title:
Valentine's Messages
Category:
Public Service/Political Radio / Single
Annual ID:
07346R
Award:
2007 Advertising Merit Award
Agency:
Rethink / Vancouver
Client:
Science World
Title:
Average
Category:
Public Service/Political Radio / Single
Annual ID:
07347R
Award:
2007 Advertising Merit Award
Agency:
saatchi & Saatchi / london
Client:
National AIDS Trust
Title:
HIV is Great
Category:
Public Service/Political Radio / Single
Annual ID:
07348R
Award:
2007 Advertising Merit Award
Agency:
TBWA\Paris / Boulogne-Billancourt
Client:
Espace Benevolat
Title:
Vowels
Category:
Public Service/Political Radio / Single
Annual ID:
07349R
Award:
2007 Design Merit Award
Agency:
Duffy & Partners / Minneapolis
Client:
Duffy & Partners
Title:
Duffy & Partners Profile and Portfolio
Category:
Brand and Corporate Identity Design / Booklet/Brochure
Annual ID:
07074D
Award:
2007 Design Merit Award
Agency:
Nintendo Co., Ltd. / Kyoto
Client:
Nintendo co., Ltd.
Title:
Nintendo 2007 Recruitment Booklet
Category:
Brand and Corporate Identity Design / Booklet/Brochure
Annual ID:
07075D
Award:
2007 Design Merit Award
Agency:
Out of the Box / Delhi
Client:
Presidium Senior Secondary School
Title:
Presidium Brochure
Category:
Brand and Corporate Identity Design / Booklet/Brochure
Annual ID:
07076D
Award:
2007 Design Merit Award
Agency:
Rediffusion DYR / Mumbai
Client:
Midland Bookshop
Title:
On the Road
Category:
Brand and Corporate Identity Design / Booklet/Brochure
Annual ID:
07077D
Award:
2007 Design Merit Award
Agency:
Rediffusion DYR / Mumbai
Client:
Midland Bookshop
Title:
The Hero With A Thousand Faces
Category:
Brand and Corporate Identity Design / Booklet/Brochure
Annual ID:
07078D
Award:
2007 Advertising Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Unilever - AXE
Title:
The Gamekillers Obituaries
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07094A
Award:
2007 Advertising Merit Award
Agency:
BBDO / Bangkok
Client:
Muang Thong Seiko Co., Ltd.
Title:
Camping
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07095A
Award:
2007 Advertising Merit Award
Agency:
BBDO / New York
Client:
BBC World
Title:
Maps: Riot
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07096A
Award:
2007 Advertising Merit Award
Agency:
BBDO / New York
Client:
ebay Motors
Title:
ebay Motors Newspaper Ad
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07097A
Award:
2007 Advertising Merit Award
Agency:
Joe Public South Africa / Johannesburg
Client:
Ocean Basket Seafood Restaurant Chain
Title:
Fish & Chips
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07098A
Award:
2007 Advertising Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
Lego
Title:
Builders of Tomorrow
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07099A
Award:
2007 Advertising Merit Award
Agency:
la comunidad / Miami Beach
Client:
LA NACION
Title:
JEFE
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07100A
Award:
2007 Advertising Merit Award
Agency:
Lowe Bull Johannesburg / Bryanston
Client:
Unilever - AXE
Title:
Arcade
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07101A
Award:
2007 Advertising Merit Award
Agency:
McCann Erickson, India / Mumbai
Client:
Kansai Nerolac
Title:
Nerolac Floor
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07102A
Award:
2007 Advertising Merit Award
Agency:
Net#Work BBDO / Johannesburg
Client:
Virgin Atlantic Airlines
Title:
Breast Exam
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07103A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client:
FHM Singapore
Title:
Bikini
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07104A
Award:
2007 Advertising Merit Award
Agency:
Rethink / Vancouver
Client:
Playland
Title:
Boomerang
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07105A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi NZ / Auckland
Client:
NZ Army
Title:
Psych Recruitment
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07106A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi Thailand / Bangkok
Client:
Verasu Group Co., Ltd.
Title:
Pink
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07107A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi Thailand / Bangkok
Client:
Verasu Group Co., Ltd.
Title:
Green
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07108A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / New York
Client:
42 Below Vodka
Title:
Transvestite
Category:
Consumer Newspaper / Full Page or Spread: Single
Annual ID:
07109A
Award:
2007 Design Merit Award
Agency:
Apple Computer / Cupertino
Client:
Apple
Title:
MacBook Pro
Category:
Package Design / Single
Annual ID:
07115D
Award:
2007 Design Merit Award
Agency:
Asylum Creative Pte Ltd / Singapore
Client:
Sonic Brat
Title:
Sonic Brat HI.A.TUS CD
Category:
Package Design / Single
Annual ID:
07116D
Award:
2007 Design Merit Award
Agency:
BBDO Atlanta / Atlanta
Client:
Viz Drink
Title:
Viz
Category:
Package Design / Single
Annual ID:
07117D
Award:
2007 Design Merit Award
Agency:
BBDO Malaysia / Kuala Lumpur
Client:
Photonlife Slimming Experts
Title:
Bag
Category:
Package Design / Single
Annual ID:
07118D
Award:
2007 Design Merit Award
Agency:
Cindy Wang / Kaohsiung
Client:
Tokyo Gateaux
Title:
Tokyo Gateaux
Category:
Package Design / Single
Annual ID:
07119D
Award:
2007 Design Merit Award
Agency:
Duffy & Partners / Minneapolis
Client:
Thymes
Title:
Frasier Fir Reed Diffuser
Category:
Package Design / Single
Annual ID:
07120D
Award:
2007 Design Merit Award
Agency:
feldmann+schultchen design studios GmbH / Hamburg
Client:
Bacardi GmbH
Title:
Bacardi Corto
Category:
Package Design / Single
Annual ID:
07121D
Award:
2007 Design Merit Award
Agency:
HAKUHODO Inc. / TOKYO
Client:
Ministry of the Environment
Title:
Wrapping Furoshiki
Category:
Package Design / Single
Annual ID:
07122D
Award:
2007 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Gothenburg
Client:
The Gothenburg Post
Title:
GÖTEBORGS-POSTEN CORPORATE MATERIAL
Category:
Package Design / Single
Annual ID:
07123D
Award:
2007 Design Merit Award
Agency:
Kinetic Singapore / singapore
Client:
Concave Scream
Title:
Horizons
Category:
Package Design / Single
Annual ID:
07124D
Award:
2007 Design Merit Award
Agency:
KNOCK inc. / Minneapolis
Client:
Uppercrust
Title:
Uppercrust Packaging
Category:
Package Design / Single
Annual ID:
07125D
Award:
2007 Design Merit Award
Agency:
Kolle Rebbe Werbeagentur GmbH / Hamburg
Client:
Anthony's Mini Garage Winery
Title:
Anthony's Mini Garage Winery
Category:
Package Design / Single
Annual ID:
07126D
Award:
2007 Design Merit Award
Agency:
MargeotesFertittaPowell / New York
Client:
Perry Ellis
Title:
The Number, Dry Cleaner Box
Category:
Package Design / Single
Annual ID:
07127D
Award:
2007 Design Merit Award
Agency:
McCann Erickson, India / Mumbai
Client:
Reebok Climbing Shoes
Title:
Reebok Stuck Shoes
Category:
Package Design / Single
Annual ID:
07128D
Award:
2007 Design Merit Award
Agency:
Nippon Design Center / Tokyo
Client:
Toray Industries
Title:
Otoko no Genten
Category:
Package Design / Single
Annual ID:
07129D
Award:
2007 Design Merit Award
Agency:
Ogilvy & Mather Private Limited / New Delhi
Client:
Seagram India Limited
Title:
Fuel
Category:
Package Design / Single
Annual ID:
07130D
Award:
2007 Design Merit Award
Agency:
Planet Propaganda / Madison
Client:
Unlimited Media Ltd.
Title:
Talking Jazz Box Set
Category:
Package Design / Single
Annual ID:
07131D
Award:
2007 Design Merit Award
Agency:
Riot / Cape Town
Client:
@home
Title:
@home Shopping Bags
Category:
Package Design / Single
Annual ID:
07132D
