The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Henna Agency: Grey Worldwide India Pvt. Ltd. / Mumbai Client: Travel Corporation India Pvt. Ltd. Category: Small Space Print / Black and White or Color: Less than a Page - Campaign
Become a school bus driver. Agency: highwood / calgary Client: Southland Transportation Category: Small Space Print / Black and White or Color: Less than a Page - Campaign
Cocco's Cafe Conversations Agency: McCann Erickson, India / Mumbai Client: Cocco's Cafe Category: Small Space Print / Black and White or Color: Less than a Page - Campaign
Quotes Agency: Saatchi & Saatchi / New York Client: Procter & Gamble/Olay Category: Small Space Print / Black and White or Color: Less than a Page - Campaign
Control Agency: CP Proximity / Barcelona Client: Audi Category: Email Marketing / Business to Consumer
Scroll Down Animation Mail "Para Para" Agency: HAKUHODO i-studio Inc. / Tokyo Client: GE Consumer Finance Co., Ltd. Category: Email Marketing / Business to Consumer
Vertigo Agency: A / New Delhi Client: A:Door Category: Public Service/Non-Profit/Educational / Posters - Single
Matches Agency: Ad Planet Group / Singapore Client: Nature Society Singapore Category: Public Service/Non-Profit/Educational / Posters - Single
The Taj Mahal Agency: Bates Enterprise / New Delhi Client: Mission to the Blind Category: Public Service/Non-Profit/Educational / Posters - Single
WMD Agency: Citizen Shing / Seattle Client: Citizen Red Category: Public Service/Non-Profit/Educational / Posters - Single
Robot Agency: Cramer-Krasselt / Milwaukee Client: Penfield Children's Center Category: Public Service/Non-Profit/Educational / Posters - Single
SHASHINSANMYAKU-ZOO- Agency: HAKUHODO INC./HAKUHODO DESIGN INC. / TOKYO Client: HAKUHODO PRODUCT'S INC. Category: Public Service/Non-Profit/Educational / Posters - Single
Frida Fjellman Agency: Happy Forsman & Bodenfors / Gothenburg Client: The Röhsska Museum Category: Public Service/Non-Profit/Educational / Posters - Single
Tree Agency: Ogilvy & Mather / Mumbai Client: WWF Category: Public Service/Non-Profit/Educational / Posters - Single
Head Agency: Ogilvy Singapore / Singapore Client: Red Cross Singapore Category: Public Service/Non-Profit/Educational / Posters - Single
5 Kids Agency: 303 Group Pty Ltd / Perth Client: The Royal Lifesaving Society Australia Category: Public Service/Political Radio / Single
LABOUR Agency: Abbott Mead Vickers BBDO / London NW1 5QE Client: TOWER HAMLETS Category: Public Service/Political Radio / Single
Radio List Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Single
Foreign Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Single
Crime Report Agency: DDB Canada, Toronto / Toronto Client: Toronto Crime Stoppers Category: Public Service/Political Radio / Single
Four Days Agency: DDB Canada, Toronto / Toronto Client: Canadian Blood Services Category: Public Service/Political Radio / Single
Mills and Boon Agency: Grey London / London Client: Women's Aid Category: Public Service/Political Radio / Single
Valentine's Messages Agency: Grey London / London Client: Women's Aid Category: Public Service/Political Radio / Single
Average Agency: Rethink / Vancouver Client: Science World Category: Public Service/Political Radio / Single
HIV is Great Agency: saatchi & Saatchi / london Client: National AIDS Trust Category: Public Service/Political Radio / Single
Vowels Agency: TBWA\Paris / Boulogne-Billancourt Client: Espace Benevolat Category: Public Service/Political Radio / Single
Take Your Child to Work Day Agency: Lowe New York / New York Client: Lowe New York Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Mangos Holiday '06 Mixed Fruit Activity Book Agency: Mangos / Malvern Client: Mangos Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
organ donation Agency: Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München Client: Serviceplan Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Handmade Posters Agency: Serviceplan Muenchen/Hamburg / Hamburg Client: Serviceplan Hamburg GmbH & Co. KG Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Dare School Agency: Dare / London Client: Dare Category: Web Sites / Business to Business
PigsAnonymous.com Agency: Lowe New York / New York Client: Advertising Women of New York Category: Web Sites / Business to Business
Worth the Pain Agency: Saatchi & Saatchi NZ / Auckland Client: Young Guns Category: Web Sites / Business to Business
T-shirt Agency: BBDO Malaysia / Kuala Lumpur Client: Olympus (M) Sdn Bhd Category: Collateral Design / P.O.P. and In-Store - Single
The Fast Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Collateral Design / P.O.P. and In-Store - Single
'TROUSERS' Agency: EURO RSCG WORLDWIDE / Shanghai Client: Pfizer China / Viagra Category: Collateral Design / P.O.P. and In-Store - Single
Rahmens 16th?@"TEXT" Agency: good design company co., inc. / Tokyo Client: TWINKLE Corporation Ltd. Category: Collateral Design / P.O.P. and In-Store - Single
SALE Agency: Kinetic Singapore / singapore Client: Lorgan's The Retro Store Category: Collateral Design / P.O.P. and In-Store - Single
PENCIL TRAFFIC CONES Agency: KNARF / New York Client: D&AD Category: Collateral Design / P.O.P. and In-Store - Single
Blood Box Ambient Agency: M & C Saatchi / Sydney Client: Australian Red Cross Category: Collateral Design / P.O.P. and In-Store - Single
Spiderman Agency: Ogilvy & Mather Private Limited / New Delhi Client: Shipra Estate Pvt Ltd Category: Collateral Design / P.O.P. and In-Store - Single
Proof Reader Agency: JWT / Cape Town Client: JWT Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Print: Single
Bonded By Blood Agency: TBWA\Whybin / Auckland Client: adidas\NZRU Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Print: Single
America's Favorite; Extra Cheese; More Mayo Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Consumer Television / Over :30 - Campaign
ESO QUE TE PASA ES UN MUNDIAL Agency: la comunidad / Miami Beach Client: LA NACION Category: Consumer Television / Over :30 - Campaign
Internet Non Sense Agency: Santo Buenos Aires / Buenos Aires Client: Arnet Category: Consumer Television / Over :30 - Campaign
"A little bit is a lot" campaign Agency: TBWA\Paris / Boulogne-Billancourt Client: Amora Category: Consumer Television / Over :30 - Campaign
Bracelets Agency: Duval Guillaume / Brussel Client: Artsen Zonder Grenzen / Médecins Sans Frontières Category: Exceptional Innovation in Media & Marketing / Innovative Marketing - Single
Hangers Agency: JWT Argentina / Buenos Aires Client: Salvation Army Category: Exceptional Innovation in Media & Marketing / Innovative Marketing - Single
Black Cloud Agency: Ogilvy & Mather / Beijing Client: WWF Category: Exceptional Innovation in Media & Marketing / Innovative Marketing - Single

2007 Advertising Merit Award

Grey Worldwide India Pvt. Ltd. / Mumbai

Travel Corporation India Pvt. Ltd.

Henna

Small Space Print / Black and White or Color: Less than a Page - Campaign

07197A

2007 Advertising Merit Award

highwood / calgary

Southland Transportation

Become a school bus driver.

Small Space Print / Black and White or Color: Less than a Page - Campaign

07198A

2007 Advertising Merit Award

McCann Erickson, India / Mumbai

Cocco's Cafe

Cocco's Cafe Conversations

Small Space Print / Black and White or Color: Less than a Page - Campaign

07199A

2007 Advertising Merit Award

Saatchi & Saatchi / New York

Procter & Gamble/Olay

Quotes

Small Space Print / Black and White or Color: Less than a Page - Campaign

07200A

2007 Interactive Merit Award

CP Proximity / Barcelona

Audi

Control

Email Marketing / Business to Consumer

07203N

2007 Interactive Merit Award

HAKUHODO i-studio Inc. / Tokyo

GE Consumer Finance Co., Ltd.

Scroll Down Animation Mail "Para Para"

Email Marketing / Business to Consumer

07204N

2007 Design Merit Award

A / New Delhi

A:Door

Vertigo

Public Service/Non-Profit/Educational / Posters - Single

07313D

2007 Design Merit Award

Ad Planet Group / Singapore

Nature Society Singapore

Matches

Public Service/Non-Profit/Educational / Posters - Single

07314D

2007 Design Merit Award

Bates Enterprise / New Delhi

Mission to the Blind

The Taj Mahal

Public Service/Non-Profit/Educational / Posters - Single

07315D

2007 Design Merit Award

Citizen Shing / Seattle

Citizen Red

WMD

Public Service/Non-Profit/Educational / Posters - Single

07316D

2007 Design Merit Award

Cramer-Krasselt / Milwaukee

Penfield Children's Center

Robot

Public Service/Non-Profit/Educational / Posters - Single

07317D

2007 Design Merit Award

HAKUHODO INC./HAKUHODO DESIGN INC. / TOKYO

HAKUHODO PRODUCT'S INC.

SHASHINSANMYAKU-ZOO-

Public Service/Non-Profit/Educational / Posters - Single

07318D

2007 Design Merit Award

Happy Forsman & Bodenfors / Gothenburg

The Röhsska Museum

Frida Fjellman

Public Service/Non-Profit/Educational / Posters - Single

07319D

2007 Design Merit Award

Ogilvy & Mather / Mumbai

WWF

Tree

Public Service/Non-Profit/Educational / Posters - Single

07320D

2007 Design Merit Award

Ogilvy Singapore / Singapore

Red Cross Singapore

Head

Public Service/Non-Profit/Educational / Posters - Single

07321D

2007 Advertising Merit Award

303 Group Pty Ltd / Perth

The Royal Lifesaving Society Australia

5 Kids

Public Service/Political Radio / Single

07339R

2007 Advertising Merit Award

Abbott Mead Vickers BBDO / London NW1 5QE

TOWER HAMLETS

LABOUR

Public Service/Political Radio / Single

07340R

2007 Advertising Merit Award

Arnold / Boston

American Legacy Foundation/truth

Radio List

Public Service/Political Radio / Single

07341R

2007 Advertising Merit Award

Arnold / Boston

American Legacy Foundation/truth

Foreign

Public Service/Political Radio / Single

07342R

2007 Advertising Merit Award

DDB Canada, Toronto / Toronto

Toronto Crime Stoppers

Crime Report

Public Service/Political Radio / Single

07343R

2007 Advertising Merit Award

DDB Canada, Toronto / Toronto

Canadian Blood Services

Four Days

Public Service/Political Radio / Single

07344R

2007 Advertising Merit Award

Grey London / London

Women's Aid

Mills and Boon

Public Service/Political Radio / Single

07345R

2007 Advertising Merit Award

Grey London / London

Women's Aid

Valentine's Messages

Public Service/Political Radio / Single

07346R

2007 Advertising Merit Award

Rethink / Vancouver

Science World

Average

Public Service/Political Radio / Single

07347R

2007 Advertising Merit Award

saatchi & Saatchi / london

National AIDS Trust

HIV is Great

Public Service/Political Radio / Single

07348R

2007 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Espace Benevolat

Vowels

Public Service/Political Radio / Single

07349R

2007 Advertising Merit Award

Lowe New York / New York

Lowe New York

Take Your Child to Work Day

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07286A

2007 Advertising Merit Award

Mangos / Malvern

Mangos

Mangos Holiday '06 Mixed Fruit Activity Book

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07287A

2007 Advertising Merit Award

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München

Serviceplan

organ donation

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07288A

2007 Advertising Merit Award

Serviceplan Muenchen/Hamburg / Hamburg

Serviceplan Hamburg GmbH & Co. KG

Handmade Posters

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07289A

2007 Interactive Merit Award

Dare / London

Dare

Dare School

Web Sites / Business to Business

07179N

2007 Interactive Merit Award

Lowe New York / New York

Advertising Women of New York

PigsAnonymous.com

Web Sites / Business to Business

07180N

2007 Interactive Merit Award

Saatchi & Saatchi NZ / Auckland

Young Guns

Worth the Pain

Web Sites / Business to Business

07181N

2007 Design Merit Award

BBDO Malaysia / Kuala Lumpur

Olympus (M) Sdn Bhd

T-shirt

Collateral Design / P.O.P. and In-Store - Single

07195D

2007 Design Merit Award

Crispin Porter + Bogusky / Miami

Volkswagen

The Fast

Collateral Design / P.O.P. and In-Store - Single

07196D

2007 Design Merit Award

EURO RSCG WORLDWIDE / Shanghai

Pfizer China / Viagra

'TROUSERS'

Collateral Design / P.O.P. and In-Store - Single

07197D

2007 Design Merit Award

good design company co., inc. / Tokyo

TWINKLE Corporation Ltd.

Rahmens 16th?@"TEXT"

Collateral Design / P.O.P. and In-Store - Single

07198D

2007 Design Merit Award

Kinetic Singapore / singapore

Lorgan's The Retro Store

SALE

Collateral Design / P.O.P. and In-Store - Single

07199D

2007 Design Merit Award

KNARF / New York

D&AD

PENCIL TRAFFIC CONES

Collateral Design / P.O.P. and In-Store - Single

07200D

2007 Design Merit Award

M & C Saatchi / Sydney

Australian Red Cross

Blood Box Ambient

Collateral Design / P.O.P. and In-Store - Single

07201D

2007 Design Merit Award

Ogilvy & Mather Private Limited / New Delhi

Shipra Estate Pvt Ltd

Spiderman

Collateral Design / P.O.P. and In-Store - Single

07202D

2007 Advertising Merit Award

JWT / Cape Town

JWT

Proof Reader

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Print: Single

07470A

2007 Advertising Merit Award

TBWA\Whybin / Auckland

adidas\NZRU

Bonded By Blood

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Print: Single

07471A

2007 Advertising Merit Award

Crispin Porter + Bogusky / Miami

Burger King

America's Favorite; Extra Cheese; More Mayo

Consumer Television / Over :30 - Campaign

07411T

2007 Advertising Merit Award

la comunidad / Miami Beach

LA NACION

ESO QUE TE PASA ES UN MUNDIAL

Consumer Television / Over :30 - Campaign

07412T

2007 Advertising Merit Award

Santo Buenos Aires / Buenos Aires

Arnet

Internet Non Sense

Consumer Television / Over :30 - Campaign

07413T

2007 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Amora

"A little bit is a lot" campaign

Consumer Television / Over :30 - Campaign

07414T

2007 Advertising Merit Award

Duval Guillaume / Brussel

Artsen Zonder Grenzen / Médecins Sans Frontières

Bracelets

Exceptional Innovation in Media & Marketing / Innovative Marketing - Single

07499A

2007 Advertising Merit Award

JWT Argentina / Buenos Aires

Salvation Army

Hangers

Exceptional Innovation in Media & Marketing / Innovative Marketing - Single

07500A

2007 Advertising Merit Award

Ogilvy & Mather / Beijing

WWF

Black Cloud

Exceptional Innovation in Media & Marketing / Innovative Marketing - Single

07501A

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