The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

Award

Agency

Client

Title

Category

Annual ID

Lego - Fire Station Agency: Saatchi & Saatchi / Singapore Client: Lego Category: Collateral / Posters - Single
Lego - Hangar Agency: Saatchi & Saatchi / Singapore Client: Lego Category: Collateral / Posters - Single
Blue Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur Client: Penline Sdn Bhd Category: Collateral / P.O.P. and In-Store - Single
Red Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur Client: Penline Sdn Bhd Category: Collateral / P.O.P. and In-Store - Single
Black Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur Client: Penline Sdn Bhd Category: Collateral / P.O.P. and In-Store - Single
Lingerie, Kinky, Bikini Agency: Ogilvy & Mather Pte Ltd / Singapore Client: FHM Singapore Category: Collateral / P.O.P. and In-Store - Campaign
Harvey Nichols Agency: DDB / London Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Campaign
Bonded by Blood Agency: TBWA\Whybin / Auckland Client: adidasNZRU Category: Collateral / P.O.P. and In-Store - Campaign
INK Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur Client: Penline Sdn Bhd Category: Collateral / Posters - Campaign
Lego - Agency: Saatchi & Saatchi / Singapore Client: Lego Category: Collateral / Posters - Campaign
King Agency: BBDO Atlanta / Atlanta Client: Bookears Category: Collateral / Posters - Single
Refraction Agency: BBDO Malaysia / Kuala Lumpur Client: Olympus (M) Sdn Bhd Category: Collateral / Posters - Single
Slouch Agency: BBDO Singapore Pte Ltd / Singapore Client: One Cube Category: Collateral / Posters - Single
Blur Agency: Colenso BBDO / Auckland Client: Mini Category: Collateral / Posters - Single
Le Doh Agency: DDB Worldwide Pte Ltd / Singapore Client: Hasbro Singapore Category: Collateral / Posters - Single
Hearses Agency: Grey Worldwide: HK / Quarry Bay Client: Kiwicare Category: Collateral / Posters - Single
Builders of Tomorrow Agency: Jung von Matt AG / Hamburg Client: Lego Category: Collateral / Posters - Single
Oh, The Shame Agency: Leo Burnett / Chicago Client: Altoids Category: Collateral / Posters - Single
Land Rover Agency: Ogilvy & Mather Philippines / Makati City Client: DHL Worldwide Express Phils. Category: Collateral / Posters - Single
Nikon - Battlefield Agency: Ogilvy Singapore / Singapore Client: Nikon Singapore Category: Collateral / Posters - Single
Shoes Agency: Ogilvy & Mather / Toronto Client: Mattel Canada - Hot Wheels Category: Collateral / Posters - Single
Glue Agency: Rethink / Vancouver Client: Orkin Pest Control Category: Collateral / Posters - Single
"Dirt Road" Agency: Saatchi & Saatchi / Petaling Jaya Client: UMW Toyota Motor Category: Collateral / Posters - Single
Bookmark Agency: BBDO Bangkok Ltd. / Bangkok Client: The Post Publishing Public Co.,Ltd. Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Smallest turning circle Agency: BBDO Duesseldorf GmbH / Duesseldorf Client: DaimlerChrysler Vertriebsorganisation Deutschland in Cooperation with PepsiCo Deutschland Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Extra White Smile Agency: BBDO Duesseldorf GmbH / Duesseldorf Client: Wrigley GmbH Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
The Power of Ascii Tissue Packs Agency: Hakuhodo Kettle / TOKYO Client: ASCII CORPORATION Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Poul Neilson Personal Training Agency: Publicis toronto / toronto Client: Poul Neilson Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Good eyesight is fundamental. Agency: AlmapBBDO / São Paulo Client: Art Foco Category: Collateral / P.O.P. and In-Store - Single
Double Agency: BBDO Canada / Toronto Client: Diageo Canada Inc./The Pilot Category: Collateral / P.O.P. and In-Store - Single
Geese POS Poster Agency: Borders Perrin Norrander / Portland Client: Columbia Sportswear Category: Collateral / P.O.P. and In-Store - Single
Backseat Driver's Manual Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Collateral / P.O.P. and In-Store - Single
Moth Agency: DDB London / London Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Balloon Agency: DDB London / London Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Ice Agency: DDB London / London Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Label Agency: Leo Burnett Mexico / Mexico City Client: Procter & Gamble Category: Collateral / P.O.P. and In-Store - Single
Giant Houses - City Agency: Publicis Frankfurt GmbH / Frankfurt am Main Client: Renault Deutschland AG Category: Collateral / P.O.P. and In-Store - Single
Feet Agency: Sil Malaysia / Kuala Lumpur Client: Sony Malaysia Category: Collateral / P.O.P. and In-Store - Single
Head Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Collateral / P.O.P. and In-Store - Single
Little girl Agency: TBWA\Paris / Boulogne-Billancourt Client: Harry's Category: Collateral / P.O.P. and In-Store - Single
Bonded by Blood Agency: TBWA\Whybin / Auckland Client: adidasNZRU Category: Collateral / P.O.P. and In-Store - Single
"We're Moving" Windows Agency: The Johnson Group / Chattanooga Client: EPB Category: Collateral / P.O.P. and In-Store - Single
HEADRESTS Agency: ZAPPING / MADRID Client: NH HOTELES Category: Collateral / P.O.P. and In-Store - Single
Take Your Child to Work Day Agency: Lowe New York / New York Client: Lowe New York Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Mangos Holiday '06 Mixed Fruit Activity Book Agency: Mangos / Malvern Client: Mangos Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
organ donation Agency: Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München Client: Serviceplan Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Handmade Posters Agency: Serviceplan Muenchen/Hamburg / Hamburg Client: Serviceplan Hamburg GmbH & Co. KG Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Strong Hair Agency: DDB International / Kuala Lumpur Client: UNZA Category: Collateral / P.O.P. and In-Store - Campaign
Mc Enroe Style Agency: DDB PARIS / Paris Client: Nike France Category: Collateral / P.O.P. and In-Store - Campaign
'Razor Blade' / 'Great Wall' / 'Crush' / 'Alligators' Agency: EURO RSCG WORLDWIDE / Shanghai Client: Moet Hennessy Diageo (China) Co. Ltd. Category: Collateral / P.O.P. and In-Store - Campaign

2007 Advertising Silver Pencil

Saatchi & Saatchi / Singapore

Lego

Lego - Fire Station

Collateral / Posters - Single

07027A

2007 Advertising Silver Pencil

Saatchi & Saatchi / Singapore

Lego

Lego - Hangar

Collateral / Posters - Single

07028A

2007 Advertising Gold Pencil

McCann Erickson (M) Sdn Bhd / Kuala Lumpur

Penline Sdn Bhd

Blue

Collateral / P.O.P. and In-Store - Single

07021A

2007 Advertising Silver Pencil

McCann Erickson (M) Sdn Bhd / Kuala Lumpur

Penline Sdn Bhd

Red

Collateral / P.O.P. and In-Store - Single

07022A

2007 Advertising Bronze Pencil

McCann Erickson (M) Sdn Bhd / Kuala Lumpur

Penline Sdn Bhd

Black

Collateral / P.O.P. and In-Store - Single

07023A

2007 Advertising Gold Pencil

Ogilvy & Mather Pte Ltd / Singapore

FHM Singapore

Lingerie, Kinky, Bikini

Collateral / P.O.P. and In-Store - Campaign

07024A

2007 Advertising Silver Pencil

DDB / London

Harvey Nichols

Harvey Nichols

Collateral / P.O.P. and In-Store - Campaign

07025A

2007 Advertising Bronze Pencil

TBWA\Whybin / Auckland

adidasNZRU

Bonded by Blood

Collateral / P.O.P. and In-Store - Campaign

07026A

2007 Advertising Gold Pencil

McCann Erickson (M) Sdn Bhd / Kuala Lumpur

Penline Sdn Bhd

INK

Collateral / Posters - Campaign

07029A

2007 Advertising Silver Pencil

Saatchi & Saatchi / Singapore

Lego

Lego -

Collateral / Posters - Campaign

07030A

2007 Advertising Merit Award

BBDO Atlanta / Atlanta

Bookears

King

Collateral / Posters - Single

07253A

2007 Advertising Merit Award

BBDO Malaysia / Kuala Lumpur

Olympus (M) Sdn Bhd

Refraction

Collateral / Posters - Single

07254A

2007 Advertising Merit Award

BBDO Singapore Pte Ltd / Singapore

One Cube

Slouch

Collateral / Posters - Single

07255A

2007 Advertising Merit Award

Colenso BBDO / Auckland

Mini

Blur

Collateral / Posters - Single

07256A

2007 Advertising Merit Award

DDB Worldwide Pte Ltd / Singapore

Hasbro Singapore

Le Doh

Collateral / Posters - Single

07257A

2007 Advertising Merit Award

Grey Worldwide: HK / Quarry Bay

Kiwicare

Hearses

Collateral / Posters - Single

07258A

2007 Advertising Merit Award

Jung von Matt AG / Hamburg

Lego

Builders of Tomorrow

Collateral / Posters - Single

07259A

2007 Advertising Merit Award

Leo Burnett / Chicago

Altoids

Oh, The Shame

Collateral / Posters - Single

07260A

2007 Advertising Merit Award

Ogilvy & Mather Philippines / Makati City

DHL Worldwide Express Phils.

Land Rover

Collateral / Posters - Single

07261A

2007 Advertising Merit Award

Ogilvy Singapore / Singapore

Nikon Singapore

Nikon - Battlefield

Collateral / Posters - Single

07262A

2007 Advertising Merit Award

Ogilvy & Mather / Toronto

Mattel Canada - Hot Wheels

Shoes

Collateral / Posters - Single

07263A

2007 Advertising Merit Award

Rethink / Vancouver

Orkin Pest Control

Glue

Collateral / Posters - Single

07264A

2007 Advertising Merit Award

Saatchi & Saatchi / Petaling Jaya

UMW Toyota Motor

"Dirt Road"

Collateral / Posters - Single

07265A

2007 Advertising Merit Award

BBDO Bangkok Ltd. / Bangkok

The Post Publishing Public Co.,Ltd.

Bookmark

Collateral / Promotion (Agencies creating work for individuals) - Single only

07281A

2007 Advertising Merit Award

BBDO Duesseldorf GmbH / Duesseldorf

DaimlerChrysler Vertriebsorganisation Deutschland in Cooperation with PepsiCo Deutschland

Smallest turning circle

Collateral / Promotion (Agencies creating work for individuals) - Single only

07282A

2007 Advertising Merit Award

BBDO Duesseldorf GmbH / Duesseldorf

Wrigley GmbH

Extra White Smile

Collateral / Promotion (Agencies creating work for individuals) - Single only

07283A

2007 Advertising Merit Award

Hakuhodo Kettle / TOKYO

ASCII CORPORATION

The Power of Ascii Tissue Packs

Collateral / Promotion (Agencies creating work for individuals) - Single only

07284A

2007 Advertising Merit Award

Publicis toronto / toronto

Poul Neilson

Poul Neilson Personal Training

Collateral / Promotion (Agencies creating work for individuals) - Single only

07285A

2007 Advertising Merit Award

AlmapBBDO / São Paulo

Art Foco

Good eyesight is fundamental.

Collateral / P.O.P. and In-Store - Single

07226A

2007 Advertising Merit Award

BBDO Canada / Toronto

Diageo Canada Inc./The Pilot

Double

Collateral / P.O.P. and In-Store - Single

07228A

2007 Advertising Merit Award

Borders Perrin Norrander / Portland

Columbia Sportswear

Geese POS Poster

Collateral / P.O.P. and In-Store - Single

07229A

2007 Advertising Merit Award

Crispin Porter + Bogusky / Miami

Volkswagen

Backseat Driver's Manual

Collateral / P.O.P. and In-Store - Single

07230A

2007 Advertising Merit Award

DDB London / London

Harvey Nichols

Moth

Collateral / P.O.P. and In-Store - Single

07231A

2007 Advertising Merit Award

DDB London / London

Harvey Nichols

Balloon

Collateral / P.O.P. and In-Store - Single

07232A

2007 Advertising Merit Award

DDB London / London

Harvey Nichols

Ice

Collateral / P.O.P. and In-Store - Single

07233A

2007 Advertising Merit Award

Leo Burnett Mexico / Mexico City

Procter & Gamble

Label

Collateral / P.O.P. and In-Store - Single

07234A

2007 Advertising Merit Award

Publicis Frankfurt GmbH / Frankfurt am Main

Renault Deutschland AG

Giant Houses - City

Collateral / P.O.P. and In-Store - Single

07235A

2007 Advertising Merit Award

Sil Malaysia / Kuala Lumpur

Sony Malaysia

Feet

Collateral / P.O.P. and In-Store - Single

07236A

2007 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Head

Collateral / P.O.P. and In-Store - Single

07237A

2007 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Harry's

Little girl

Collateral / P.O.P. and In-Store - Single

07238A

2007 Advertising Merit Award

TBWA\Whybin / Auckland

adidasNZRU

Bonded by Blood

Collateral / P.O.P. and In-Store - Single

07239A

2007 Advertising Merit Award

The Johnson Group / Chattanooga

EPB

"We're Moving" Windows

Collateral / P.O.P. and In-Store - Single

07240A

2007 Advertising Merit Award

ZAPPING / MADRID

NH HOTELES

HEADRESTS

Collateral / P.O.P. and In-Store - Single

07241A

2007 Advertising Merit Award

Lowe New York / New York

Lowe New York

Take Your Child to Work Day

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07286A

2007 Advertising Merit Award

Mangos / Malvern

Mangos

Mangos Holiday '06 Mixed Fruit Activity Book

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07287A

2007 Advertising Merit Award

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München

Serviceplan

organ donation

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07288A

2007 Advertising Merit Award

Serviceplan Muenchen/Hamburg / Hamburg

Serviceplan Hamburg GmbH & Co. KG

Handmade Posters

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07289A

2007 Advertising Merit Award

DDB International / Kuala Lumpur

UNZA

Strong Hair

Collateral / P.O.P. and In-Store - Campaign

07242A

2007 Advertising Merit Award

DDB PARIS / Paris

Nike France

Mc Enroe Style

Collateral / P.O.P. and In-Store - Campaign

07243A

2007 Advertising Merit Award

EURO RSCG WORLDWIDE / Shanghai

Moet Hennessy Diageo (China) Co. Ltd.

'Razor Blade' / 'Great Wall' / 'Crush' / 'Alligators'

Collateral / P.O.P. and In-Store - Campaign

07244A

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